ITV

Tag: Melbourne Cricket Ground

  • Women’s T20 WC 2020 viewership grows three times to 5.4 bn mins

    Women’s T20 WC 2020 viewership grows three times to 5.4 bn mins

    MUMBAI: The recently concluded ICC Women’s T20 World Cup saw unprecedented growth in the consumption of T20 women’s cricket, resulting in the official broadcaster Star Sports setting new records. Consumption rose three times to 5.4 billion minutes during the tournament.

    The tournament has reached at a historical high of 74.9 million up 200 per cent. On the digital platform, Hotstar viewership grew 180 per cent while consumption per user rises 80 per cent and social conversations grew by 2.5 times compared to ICC Women's World Twenty20 2018.

    The finals, which witnessed hosts Australia square off against India, recorded 9.9 million average impressions, the highest ever for any women's T20 match. However, Australia beat India by 85 runs to win their fifth Women’s T20 World Cup crown in front of a packed Melbourne Cricket Ground with 86,174 fans in attendance during a final.

    Star Sports, through its campaign #TakeOnTheWorld, which featured the 16-year-old Indian opening batswomen, Shafali Verma, brought alive her single-minded focus and passion for the game. The same passion was seen in Shafali’s game throughout the tournament – her talent and pure power took the cricketing world by storm.

    Even though the teenage sensation ended up on the losing side, her performance during the tournament left many fans of the game in awe and eulogizing her prodigious talent despite her young age. The campaign generated 1.3 million interactions across social platforms, 5.2 times increase over the last ICC Women's World Twenty20 2018.

    The overwhelming response from fans not only inspires a generation of young girls to take up the sport but also attract brand and advertising interest to further fuel the growth of women's cricket in India.

    With this, Star Sports proudly supports 100 per cent cricket, the ICC’s yearlong campaign to grow the visibility of the women’s game, celebrate the players and their passion, and reinforce cricket’s position at the forefront of the women’s sports movement.

  • Cricket World Cup 2015 creates new records of reach & popularity

    Cricket World Cup 2015 creates new records of reach & popularity

    MUMBAI: The ICC Cricket World Cup 2015 has become one of the most popular sporting spectacles in the world. With two double-centuries, seven scores in excess of 150 and 38 centuries, there has been no shortage of batting prowess on display in Australia and New Zealand over the past seven weeks. And 28 four-wicket hauls, including two hat-tricks, mean the bowlers have played their part, too.

     

    On the field, players and team officials have reported being delighted with the quality of pitches, outfields and training facilities. The pick of the group stage matches from an attendance point of view was the India versus South Africa game on 22 February at the Melbourne Cricket Ground at which there were more than 86,000 people cheering on their respective teams, a phenomenal result given that neither of the host teams were involved.

     

    The news doesn’t stop there as people have been tuning in to the ICC Cricket World Cup 2015 in greater numbers than ever before. Broadcast by 44 licensees, in seven languages across 220 territories, the India versus Pakistan group match drew an approximate television audience of more than 288 million in India alone, while the Australia versus England match was watched by 2.1 million people in Australia.

     

    There are 10 radio licensees broadcasting the ICC Cricket World Cup 2015 matches live into 80 territories and for those following the tournament on new media, the website has attracted 26.25 million visitors accumulating an incredible 227 million page views, which is a significant increase on any previous ICC event. And the tournament app has so far been downloaded 3.6 million times and has been the number-one sports app in no fewer than 48 countries.

     

    ICC chief executive David Richardson said, “These numbers provide a tangible measure of the success of the event – this Cricket World Cup has been the most followed and best attended cricket event in history. All over the world, hundreds of millions of fans have been enthralled by the quality of cricket on show, the exploits of the world’s top players and the colour of the festival across both host nations.” He further added “With nearly 1,400 members of the media attending the event, it’s fair to say that, all in all, the cricket-loving public around the world have been very well served. And we now look forward to a fitting finale on 29 March – hopefully another special occasion for the game.”

  • ICC World Cup 2015 launched: India and Pakistan grouped together

    ICC World Cup 2015 launched: India and Pakistan grouped together

    MUMBAI: Co-hosts of the 2015 Cricket World Cup, Australia and New Zealand, have been drawn in the same group for the tournament, while title-holders India will face off against arch rival Pakistan, it was announced on Tuesday.

     

    The first match of the prestigious one-day tournament will be held in Christchurch, the New Zealand city devastated by an earthquake in 2011, when the locals take on Sri Lanka on 14 February.

     

    The day-night final match will be at the Melbourne Cricket Ground on 29 March.

     

    Australia and New Zealand are grouped with England, Sri Lanka, Bangladesh and two qualifiers.

     

    Title-holders India are pooled with Pakistan, South Africa, West Indies, Zimbabwe, Ireland and one other qualifying team.

     

    The top four sides from each group will move on to the knockout stage.

     

    49 matches will be played in 14 venues across the two host nations, with Australia staging 26 games at grounds in Adelaide, Brisbane, Canberra, Hobart, Melbourne, Perth and Sydney.

     

    New Zealand will host 23 games in seven cities, including Christchurch where international cricket is set to return for the first time since the 6.3-magnitude quake which killed 185 people in 2011.

     

    Other New Zealand cities to host games are Auckland, Dunedin, Hamilton, Napier, Nelson and Wellington.

     

    Australian Prime Minister Kevin Rudd, who launched the tournament in Melbourne, said the contest would likely be watched by a global television audience of one billion.

     

    Pool A

     

    England, Australia (co-host), Sri Lanka, Bangladesh, New Zealand (co-host), Qualifier 2 (TBD), Qualifier 3 (TBD)

     

    Pool B

     

    South Africa, India, Pakistan, West Indies, Zimbabwe, Qualifier 1 (Ireland), Qualifier 4 (TBD)