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MUMBAI: Not only has the Dubsmash craze hooked stars and the common man alike, but television channels are also now making good use of the in-vogue...
MUMBAI: MediaCom has named Hariharan Vishwanathan as head – South. Vishwanathan joins from GroupM, where he was part of the CTG team. He takes over...
MUMBAI: Mindshare has appointed Sriram Sharma as leader – south. In his new role, which iseffective from 1 August 2015, Sharma will be responsible for all the media and digital mandates...
MUMBAI: RECMA, the independent research organization charged with the in-depth assessment of global media agency network performance has recognized MediaCom as the world’s top media agency....
MUMBAI: Viacom has renewed its distribution agreement with Mediacom Communications for carriage of its media networks across Mediacom’s subscriber base. In addition to continued carriage...
MUMBAI: In order to drive growth in the Middle East and North Africa (MENA), GroupM has appointed Filip Jabbour as CEO for the region. Based...
MUMBAI: Kyoorius has unveiled the event line up its two day festival Melt 2015. Kyoorius founder and CEO Rajesh Kejriwal said, “With Melt 2015, we’re...
MUMBAI: Following a comprehensive four month review, Subway has selected MediaCom to handle its $30 million media planning and buying business across Asia. MediaCom has...
MUMBAI: GroupM has launched its MEC, MediaCom and Mindshare media agencies in sub-Saharan Africa, supplementing GroupM’s existing offering in South Africa and Northern Africa and strengthening...
MUMBAI: MediaCom has bagged the media AOR for Urban Ladder, an online furniture company. This win follows a year of big wins for Mediacom – Tata...
MUMBAI: Media agencies usually help clients target consumers for their campaign and are usually never on the receiving end. Trying to bring such an interaction to...
MUMBAI: MediaCom India has won the media mandate for Roche Diagnostics India following a multi-agency pitch. The agency will handle all traditional and digital media...
Founded a decade ago, WPP Group’s biggest media agencies came under one umbrella to form GroupM and since then there has been no looking back. In...
MUMBAI: Razorfish, a digital and technology agency, has appointed Vik Kathuria as global chief media officer. Kathuria will report directly to Razorfish’s Global CEO Pete...
MUMBAI: MediaCom has brought on board Rathi Gangappa as head west. She will report to MediaCom India MD Debraj Tripathy and will oversee P&G along...
MUMBAI: The only reality TV show on photography is back! Nat Geo’s ‘Covershot’ franchise returns with its second season in a brand new avatar to unlock...
MUMBAI: Vinish Joshi has joined R K Swamy Media Group as vice president of North and East. He will be responsible for the integrated media offering...
MUMBAI: Sir Martin Sorrell‘s charge is doing very well, thank you. Take a dekko at the Q1 2013 financials that the global advertising and marketing leader...
MUMBAI: Mediacom, the GroupM and Madison Media joint venture agency, has appointed Soumit Deb as head of Investments – South. In his new role, Deb will...
MUMBAI: Media agency MediaCom has elevated Niti Kumar to the post of general manager for its Delhi operations. She takes over from Vinish Joshi who has...
MUMBAI: To reflect pervasive shifts in both consumer behavior and global marketing strategy better, MediaCom Worldwide is renaming its MediaCom Direct division as MediaCom Response. When...
MUMBAI: GroupM‘s Mediacom has won the consolidated business of Mars in India following a multi-agency pitch that saw participation of incumbent agencies and Starcom MediaVest Group....
MUMBAI: The GroupM and Madison Media joint venture agency MediaCom has announced changes in key senior roles at the Mumbai office. Hemen Desai, who is currently...
MUMBAI: Three of WPP-owned companies – Grey, G2 Worldwide and MediaCom – have acquired the outstanding shares in three agencies in Bogota, Colombia. Global advertising agency...
MUMBAI: MediaCom has won the media mandate for Qyuki.com, a social media platform founded by Shekhar Kapur and AR Rahman. After a multi-agency pitch, MediaCom‘s Bengaluru...
MUMBAI: MediaCom, a joint venture of India‘s Madison Media and global media communications giant WPP, has won the media mandate for Miayas Beverages and Foods. The...
MUMBAI: Casbaa‘s TV Upfronts road show 2012 landed in Manila this month with a programme of ad sales presentations for agencies, clients and media. The Philippines...
MUMBAI: RK Swamy Media Group has appointed VR Padmanabhan as general manager- South. Padmanabhan‘s last stint was as an entrepreneur and consultant at Linear Communications. At...
MUMBAI: In the Media Lions category, day three at Cannes brought India good news as Leo Burnett bagged the Silver metal for its Ink Pad campaign...
MUMBAI: Leading global media agency Mediacom and international sports media group Perform have announced a three month deal that will see Mediacom brands receive 100 per...
MUMBAI: GroupM has launched an innovation unit, GroupM Next, to support the ongoing efforts of its four agencies- Maxus, MEC, MediaCom and Mindshare. The agency has...
MUMBAI: Lodestar UM has been appointed as the media AoR by Population Services International (PSI), for Freedom 5 (Intra-Uterine Device for Women). The agency has also...
MUMBAI: Media agency MediaCom India has executed activation for the car freshener brand Ambi Pur. The idea was to explode the low involvement air-freshener category, by...
MUMBAI: Edging out incumbent Carat Media, OMD has won the global media account of Tourism Australia for three years. In addition to Carat, that worked on...
MUMBAI: MediaCom has appointed Niti Kumar as national director-new business and insights. She will be based in Delhi. In her last stint, Kumar was head of...
MUMBAI: MediaCom has won the Rs 300 million MakeMyTrip.com media business following a multi-agency pitch. The business moves from the previous agency Starcom, which had been...
The Indian media industry today boasts of some powerful and intelligent women who have, through their incessant hard work and grit, found their place under the...
MUMBAI: Mediacom Communications Corporation, through its operating subsidiaries and Home Box Office announced that they have expanded their carriage agreement for HBO and Cinemax and the...
Sticky! One word that best describes MediaCom, one of India’s earliest independent media agencies. Its senior management has stayed put with it for around a decade...
It was in November 2001 that Mindshare was christened, calling itelf the ‘House of Media’. In its second year, Mindshare figured that to up the game...
MUMBAI: BBC World has assigned creative and media duties in India to Vyas Giannetti Creative and MediaCom India respectively. The agencies will be responsible for providing...
Sohrabji lists out what goes behind planning and buying for television at MediaCom: An analysis on how relevant a channel is for our brand on various...
MUMBAI: Mediacom India, the specialist media independent of Grey Worldwide, has won the planning of a certain section of Johnson and Johnson baby products’ account. Initiative...
MUMBAI: MediaCom India, the media independent unit of Grey Worldwide India, has won the Agency of Record (AOR) business of Modi Lottery account. MediaCom India senior...
MUMBAI: It is boom time for ad buyers and media planners who had earlier opted for the current surprise toppers on Star Plus. For the third...
MediaCom, the independent media division of Grey Worldwide, has recently released the third edition of the MediaCom Ready Reckoner, a nationally compiled database. The MediaCom...
