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NEW YORK: The Omnicom IPG shake-up is claiming a high-profile casualty. Eileen Kiernan, global chief executive of IPG Mediabrands, is set to leave as the network...
Mumbai: Mediabrands on Monday announced the launch of Mediabrands Content Studio (MBCS) to focus on creating content strategies for its clients in India. MBCS is a data-driven...
MUMBAI: RSH Global, which owns Joy Personal Care and X-Men, has announced the appointment of Initiative—from the house of IPG Mediabrands, as its media agency of...
MUMBAI: John Deere, manufacturer of agricultural tractor, has given its media planning and buying mandate to IPG Mediabrands‘ Brand Programming Network (BPN). Confirming the news to...
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