Mumbai: In comparison to January-September 2021, the personal healthcare sector’s ad volume trend witnessed a two per cent rise in television during the same period in...
Mumbai: Hansa Research on Monday announced the appointment of Ashish Karnad as executive vice president and head -media and digital business. In his most recent role...
MUMBAI: A visionary who has entered into the foray of vernacular journalism to make it recognised globally. He is a broadcast professional with a career spanning more...
MUMBAI: A visionary who has entered into the foray of vernacular journalism to make it recognised globally. He is a broadcast professional with a career spanning more...
MUMBAI: The Media Research Users’ Council (MRUC) and the Market Research Society of India (MRSI) have unveiled a new Socio-Economic Classification (SEC) system. The new system...
MUMBAI: The recent spate of channel launches and activities in the media space is being seen as an opportunity by many. The latest entrant to see...
MUMBAI: WPP Media worldwide head of consumer insights Sheila Byfield states that the youngsters across the globe are watching less TV. In fact, television, radio and...
NEW YORK: Most teenagers and young adults in the US prefer surfing the Internet or watching television over reading for recreation, the US-based Centre for Media...