Tag: MC Mary Kom

Play Sports kicks off its phase one initiative to transform sports

Mumbai: Play Sports, an extracurricular management and talent curriculum platform has announced its phase one initiative which aims to transform sports development in Rajasthan and ultimately throughout India. Play Sports has appointed renowned personalities as brand ambassadors to further involve and motivate emerging sporting talents. Boxing champion MC Mary Kom, actor and TV host Rannvijay Singha, and tennis legend Sania Mirza are all supporters of the initiative helping to raise awareness and encourage participation.

Play Sports is transforming India’s sports ecosystem by focusing on infrastructure, talent development, and grassroots engagement, starting with Rajasthan and expanding nationwide. With a goal to prepare India for success in the 2036 Olympics and position it among the top 10 sporting nations, Play Sports aims to build a strong and sustainable framework for future athletes.

The project’s goal is to ignite the thrill of sporting excellence in India. The platform aims to engage parents, renowned athletes and enthusiastic educators with improved curriculum in a range of sports including athletics, cricket, judo, tennis, karate, football taekwondo, handball, wushu, skating, kabaddi, chess, volleyball, table, tennis, badminton and many more to foster a culture of sports excellence at all levels and increase youth involvement.

Through strategic partnerships and endorsements from influential sports personalities, Play Sports is not only fostering a culture of excellence but also inspiring a nationwide movement towards sporting greatness.

Ranvijay Singha on the optimistic potential of the development programme, shared, ” I am confident that Play Sports is not just a game-changer but a catalyst that is setting us on course to become a global superpower in sports. Their comprehensive approach to developing infrastructure, nurturing young talent, and elevating sports standards is exactly what India needs to rise to the top of the global sporting arena.”

Sania Mirza shared, “With Play Sports, I am deeply committed to fostering grassroots development and creating a robust tennis ecosystem in India. By focusing on young, aspiring athletes and providing them with the right resources and support, Play Sports is laying the foundation for a future where Indian tennis can shine on the world stage”

Mary Kom shared, “My dream has always been to inspire and create 1,000 champions like myself. With Play Sports, this dream is taking tangible shape. Their dedication to grassroots development and athlete support aligns perfectly with my vision of nurturing future champions and making a lasting impact on the world of sports.”

Play Sports is not only fostering a culture of excellence but also inspiring a nationwide movement towards sporting greatness. As the initiative continues to expand its reach and impact, it promises to be a driving force in shaping India’s sporting future and realizing its Olympic aspirations.

September 5, 2024
India leads the spot in highest engagement on Facebook during Tokyo Olympics

Mumbai: Scripting its best-ever Olympic performance, India won seven medals – one gold, two silver, and four bronze – at Tokyo 2020. If there were, however, a ‘loudest country engaging in Olympic-related banter on Facebook’ category, ranked by the number of people talking about it, the country would have won another gold!

According to data shared by Facebook reflecting trends on Facebook and Instagram between July 23 and August 8, India outshone countries like the United States and Brazil, emerging as the loudest country in the world to engage about the Games on the two websites.

Neeraj Chopra – the first track and field athlete to win an Olympic gold medal for India in the ‘Men’s Javelin Throw’ category – was the second-most mentioned athlete on Facebook and led the same spot on Instagram, globally. Interestingly, track and field was also the most mentioned sport over the course of the Games globally. Maximum conversations around the Games happened on 7 August when Chopra and Team USA won gold in the ‘Men’s Javelin Throw’ and ‘Men’s Basketball’ categories.

On Instagram, Neeraj Chopra (+2870814), PV Sindhu (+702778), and MC Mary Kom (+270104) were the biggest winners gaining the maximum number of followers since the start of the Olympics this year. Registering maximum increase in following by 1900 per cent on a global level, Chopra became the second most followed athlete over the course of the Games. His Instagram following stands at 2.6 million currently.

Other Interesting Global Trend

Tai Tzu Ying’s Facebook post thanking everyone for their support generated maximum interactions (1.3 million) during the course of the Games.

On Instagram, Brazil’s skateboarding athlete Rayssa Leal drove maximum interactions at 18.44 million. With 11 million views, the video depicting her skateboarding journey became the most-viewed video.

Overall, athletes gained more than 75 million followers on Instagram, driving over 410 million interactions and posting over 3000,000 stories, globally.

August 10, 2021
Tokyo Olympics: INOX Group unveils new campaign to support Team India

Mumbai: As the official sponsor of the Indian Olympic Team, INOX Group on Tuesday unveiled the ‘Aayega India’ campaign to support and cheer Team India ahead of the Tokyo 2020 Olympics slated to begin 23 July.

The campaign featuring boxers MC Mary Kom & Vikas Krishan Yadav along with Table Tennis player Manika Batra honors the unflinching and unwavering pride prevalent in the hearts of billions of Indian sports fans who firmly believe that ‘India will arrive’ at the 2020 Olympics. The campaign also pays rich tributes to the athletes’ resilience & the determined spirit to succeed against all odds.

“When it is about Olympics, there is a tremendous sense of pride, which gets awakened in the hearts and minds of every Indian,” INOX Group director Siddharth Jain said. “With our campaign Aayega India, we aim to take this emotion to an all-new level. It is an honor for Brand INOX to have athletes like Mary Kom, Manika Batra, and Vikas Krishan Yadav, featuring in its campaign, and we are grateful to them. With the anthem, we aim to let Team India know that the entire country takes pride in all their endeavors and stands with them as they set themselves up for this momentous event. We are proudly looking forward to the Indian contingent scaling new heights at Tokyo 2020.”

The ‘Aayega India’ anthem, conceptualised and developed by EBC Originals, is produced in Hindi, Tamil, and Telugu languages and rolled out on the social media handles of INOX Group’s ventures, INOX Leisure Ltd, INOX Air Products, and INOXCVA.

July 20, 2021
Ready to train like MC Mary Kom?

MUMBAI: Everybody is envying Priyanka Chopra’s toned body and all credit goes to the training same as that of MC Mary Kom! People obsessed about health and good physique are going crazy trying to achieve this new benchmark, and makers of the movie Mary Kom have just made it easy! In a brand new on-ground campaign launched recently and continuing till month end, fans can take part in the ‘Mary Kom Boot Kamp’ challenge and get access to MC Mary Kom’s daily routine workout!

In association with Gold’s Gym, MC Mary Kom has set a vigorous routine for all Bollywood and fitness enthusiasts. This challenge is open to all fans willing to go up against ‘Mary Kom’s set routine of five activities in the stipulated time. The ‘Mary Kom Boot Kamp’ will be held in select Gold’s Gyms across Mumbai, Pune, Bengaluru, Panchkula, Delhi NCR, Jaipur, Lucknow, Guwahati and Kolkata. Participants will be divided in three batches of 10 each and those who complete the fastest will be the winners of their respective batch.

The nation’s fastest 35 who complete the tasks in the least amount of time will be declared by Viacom 18 on 1^st September on their social properties and win cool prizes like one month/year free gym membership, exclusive Mary Kom merchandise, movie tickets etc. Adding to the excitement would be a chance to meet PC herself! The actress is planning a visit to all the nine cities to motivate her fans, and the winners get a special chance to meet and greet this Bollywood Diva.

The fans are equally inquisitive about a day in the life of our five-time successive World Boxing Champion MC Mary Kom, to give a sneak peak, she herself created this exercise routine which involves exercises such as burpees, kettle bell swings, roll over push-ups, jab cross punches, kettle bell, single handed clean & press, swiss ball plank hold, chin ups, squat and overhead press.

To register, participants can walk into the nearest branch of Gold’s Gym and register at the ‘Mary Kom’ registration desk.

‘Mary Kom’, the film is about the Indian Boxer and Olympic Bronze medallist MC Mary Kom. Depicting her life, struggles, family and her perseverance to be the best – Priyanka Chopra stars as Mary Kom along with Darshan Kumaar, Sunil Thapa, Shishir Sharma and American actor Zachary Coffin. Directed by Omung Kumar, ‘Mary Kom’ is produced by Viacom18 Motion Pictures & Sanjay Leela Bhansali. The film is scheduled for release on September 5, 2014.

August 28, 2014
Mary Kom’s motion poster unveiled

MUMBAI: The much awaited motion poster for the Priyanka Chopra starrer film Mary Kom is out. Chopra will be seen essaying the part of the Indian Olympic Bronze Medallist Boxer Mary Kom in the film.

The industry is buzzing with excitement about the two new posters that released recently and the launch of this new motion poster has added to the eagerness of the fans for the film. The actress has been receiving praises for her role from fans, fellow actors, directors and critics alike.

The motion poster depicts the brawny actress in a fierce boxing pose ready to strike. It highlights her body muscles that are a result of her dedication and disciplined lifestyle. She has undergone intense training and exercise for months to fit the bill of a champion boxer learning the techniques from scratch. The actress, known for her out of the box choice in films, considers Mary Kom to be her toughest role so far. Chopra has successfully awed the audience and they are now definitely looking forward to watch their favourite actress on the silver screen.

Mary Kom is about MC Mary Kom’s life, struggles, family and her perseverance to be the best. It is directed by Omung Kumar, and produced is by Viacom18 Motion Pictures and Bhansali Productions. The film is scheduled to release on 5 September 2014.

Click here to watch the motion poster

July 17, 2014