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Tag: Masaba Gupta

  • Love takes flight as American Tourister and Masaba pack style with soul

    Love takes flight as American Tourister and Masaba pack style with soul

    MUMBAI: Who says luggage can’t be love at first sight? American Tourister and Lovechild Masaba are here to prove otherwise with their latest collaboration The Trousseau Collection, a line of travel gear that turns every journey into a celebration.

    Launched just in time for the wedding and festive season, the Trousseau Collection captures the spirit of new beginnings and the joy of travel. Whether it’s a bride jetting off to her honeymoon, a cousin flying to a destination wedding, or a friend simply taking a break from shaadi chaos, these suitcases promise to make every departure feel like a stylish arrival.

    Crafted for the modern Indian traveller who loves to express themselves, the collection combines American Tourister’s trusted travel expertise with Masaba Gupta’s signature design flair. Soft pastel tones of pink, grey, blue and white meet whimsical lotus and elephant motifs, timeless Indian symbols of love, luck, and togetherness all brought to life in sleek, contemporary silhouettes.

    “It’s celebration in motion,” said Samsonite executive director of marketing for South Asia Anushree Tainwala. “With The Trousseau Collection, we wanted to capture the excitement of new beginnings from destination weddings to festive getaways. Partnering with Lovechild Masaba allowed us to bring a bold, joyful aesthetic to travel gear that’s as stylish as it is functional.”

    For Masaba Gupta, the collaboration is deeply personal. “A trousseau isn’t just what you carry, it’s a reflection of who you are,” she said. “LoveChild has always been about self-expression, and this partnership with American Tourister lets us create luggage that’s as bold and beautiful as the people who carry it. It’s for anyone who travels through life with flair and fearlessness.”

    The pieces are built from lightweight yet durable polycarbonate, ensuring strength without bulk, while practical details like TSA-approved locks, double spinner wheels, and a printed interior lining with organiser pockets keep essentials secure and sorted. The collection beautifully balances utility with emotion perfect for those who want their luggage to tell a story, not just store one.

    Continuing American Tourister’s tradition of blending fashion with function, this range celebrates India’s vibrant travel culture with a stylish twist. It’s not just about getting from one place to another; it’s about doing it with panache, purpose, and a pop of personality.

    From the runway to the runway, The Trousseau Collection ensures that wherever life takes you next be it a wedding, a weekend getaway, or a brand-new beginning you’ll always be travelling in style.

    Watch the campaign film here: 

  • Philips India launches the Philips Avent Hands-Free Electric Breast Pump

    Philips India launches the Philips Avent Hands-Free Electric Breast Pump

    MUMBAI: Philips (NYSE: PHG, AEX: PHIA), announced the launch of their biggest innovation – the Philips Avent Hands-free Breast Pump, in India. It was unveiled at an exclusive event in the presence of Masaba Gupta – renowned fashion designer, entrepreneur, actor, and a new mother herself, who is the face of this campaign. With the #GiftOfFreedom campaign, the launch event highlighted the importance of supporting mothers in their breastfeeding journey with more freedom and flexibility, a key highlight during World Breastfeeding Week.

    New mothers get so overwhelmed with the responsibilities of parenting and their constant focus to do the best for their baby, that they end up sacrificing their own care. Infact, research shows that 2 in 3 new mothers get less than one hour to themselves each day. The Philips Avent Hands-free Breast Pump is designed to give mothers that time back, offering a hands-free, comfortable, and discreet pumping experience, freeing them up to multitask and care for themselves without compromising on their baby’s needs. With features like Natural Motion Technology, hospital strength motor & SkinSense breast shields, it has been designed around the needs of a new mother to make her breastfeeding journey smoother.

    Commenting on the launch, Vidyut Kaul – head of Personal Health, Philips growth region (JAPAC, ISC, META & LATAM), said, “At Philips, our mission is to create meaningful innovations that address real-life challenges faced by today’s consumers. Within our Personal Health portfolio, Philips Avent has long been a trusted companion for parents around the world, supporting every stage of the parenting journey, from feeding and soothing to monitoring and care. The launch of the Philips Avent Hands-free Breast Pump marks another step in our commitment to empowering new-age parents. More than just a product, it reflects our belief that self-care is an integral part of motherhood. With this innovation, we aim to bring greater comfort, freedom, and confidence to mothers, making a lasting impact with care.”

    Speaking about her own experience, Masaba Gupta – founder, Entrepreneur & Actor, shared, “Becoming a mother changed everything including how I think about time, rest, and showing up for myself. I have realized that carving out space for yourself is not luxury, it’s essential. That’s why I am happy to be part of this campaign. As an Avent mom, I’ve personally used and trusted Philips Avent products, and this new hands-free breast pump is truly a game-changer. It gives you the freedom to step out for a meeting, a workout, or just a moment of fun, without second-guessing if your baby is okay. It’s not just tech; it’s a quiet form of support for moms who do it all”.

    The event, hosted by Simone Khambatta, one of India’s top mommy bloggers, featured a heartfelt video by Masaba Gupta, followed by a candid conversation between Masaba & her mother Neena Gupta on how parenting has evolved across generations. A powerful ramp- walk with new mums, with Masaba as the showstopper, revealed that all mothers were using the Philips Avent Hands-free breast pump live on stage, showcasing the true freedom it offers to new mothers, setting a new benchmark & empowering mothers to embrace self-care while supporting to always provide the best for their baby.

    In their constant endeavor towards supporting new mothers in their parenting and breastfeeding journey, the event concluded with the announcement of a landmark strategic partnership between Philips Avent and Apollo Cradle & Children’s Hospital, who are coming together to drive awareness and education regarding the challenges of breastfeeding for new mothers, and towards achieving and ensuring that mothers can get all their doubts clarified, they are joining hands to soon provide complementary lactation consultation sessions to all mothers who buy a Philips Avent Electric Breast Pump.

    Sriram Iyer – CEO, Apollo Health and Lifestyle Ltd. said, “At Apollo Cradle & Children’s Hospital, we believe that informed care is empowering care – especially for new mothers navigating the uncertainties and challenges of breastfeeding. This partnership with Philips Avent is a reflection of our shared commitment for supporting mothers with the right knowledge, guidance, and tools they need during this beautiful yet demanding journey.”

    He added further, “Philips Avent’s commitment to empowering new mothers in the motherhood journey through their innovative products, perfectly complements our dedication to expert maternal care and nutrition for newborns. Together, we aim to make momhood a little easier and a lot more empowering- helping mothers live with greater freedom, confidence, and peace of mind.”

  • CNBC-TV18 and HSBC India champion gender equality with the second season of Future. Female. Forward

    CNBC-TV18 and HSBC India champion gender equality with the second season of Future. Female. Forward

    Mumbai: CNBC-TV18 organised an intimate chapter of Future. Female. Forward Season 2: The Leadership Circle – Mumbai Edition, presented by HSBC India. This significant initiative aims to bridge the gender gap and engage in impactful conversations to promote gender equality. The event was held at ITC Grand Central, Mumbai on April 18, 2024, and was attended by prominent figures from business, entrepreneurship, policy, entertainment, and politics.

    The Leadership Circle aimed to go beyond traditional networking events by establishing a forum where decision-makers and influential leaders gathered to promote true parity. This chapter welcomed prominent female leaders to share their experiences, encouraging meaningful dialogue and effective collaboration.

    The evening kickstarted with a welcome address by CNBC-TV18 managing editor Shereen Bhan. She said, “CNBC-TV18’s Future. Female. Forward. initiative has collected narratives of numerous women across various spheres of life. We have taken our campaign and conversations to global forums with the World Economic Forum in Davos. Our initiative has honoured women who have opened new doors of opportunity. Future. Female. Forward. focuses not just on maintaining women’s presence in the workplace, but also on reclaiming their individuality and promoting empowerment. The initiative brought together leaders from the private sector, governmental, and social sectors.”

    The first fireside chat of the Leadership Circle’s Mumbai edition featured Masaba Gupta, fashion designer, entrepreneur, and actor in conversation with Shereen Bhan. Talking about the plans for House of Masaba, she said, “We will have a significantly larger retail footprint across India and globally. Currently, we operate around 17 stores across India, and we aim to increase this number to between 35 and 40 in the upcoming years. Additionally, we have exciting new categories and product extensions in the pipeline. We are gradually shifting towards the luxury market, recognizing the dynamic nature of today’s Indian market. I used to say, people loved heading West, finding joy in opening stores in New York or Dubai. But today, we’ve got it all right here in our Indian market.”

    The evening moved ahead with an enriching panel discussion on the topic ‘Lessons in Leadership’ with Naiyya Saggi, co-founder, Good Glam Group & CEO, Good Community; Radhika Gupta, managing director & CEO, of Edelweiss Mutual Fund;  Neera Nundy, partner & co-founder, Dasra; Neetu Kashiramka, managing director, VIP Industries Ltd; Deepali Goenka, managing director, Welspun Living Limited; Aparna Piramal Raje, writer & public speaker and Dr Aparna Bandodkar.

    Reflecting on her journey, Edelweiss Mutual Fund MD & CEO Radhika Gupta stated, “A defining moment for me was when I walked onto the stage at the Jio Theater without informing my family or colleagues, ready to open up to 500 strangers about my experiences. Supported by the encouragement of a mentor, I was uncertain about the effect my words would have. By embracing my vulnerabilities, I discovered strength and built a greater sense of self-assurance. I realized that my flaws were not weaknesses but rather connections to others. Sharing my story turned into a beacon of hope for many who were on similar paths.”

    VIP Industries Ltd managing director Neetu Kashiramka speaking about her journey of overcoming societal taboos said “I come from a conservative Marwadi family where even attending college was a challenge. Despite my father’s pressure to marry at 20, I was resolute about pursuing a career. It took tears and persistence to gain his approval. The next hurdle was finding a progressive partner who would respect and support my ambitions. With confidence, I approached my husband-to-be, laying out my expectations clearly. His unwavering support and sacrifices have been crucial to my career success. From starting as an assistant manager to becoming a vice president, I’ve achieved milestones beyond imagination. Each step, from K-11 to VIP Industries, has been driven by determination and a commitment to excellence.”

    Good Community co-founder, Good Glam Group & CEO Naiyya Saggi said  “At its core, we are fostering a community where both remarkable women and men unite. Growing up, my mother was an indomitable force who shattered stereotypes, ensuring that gender was never a barrier in my life. Entrepreneurship, particularly founding Baby Chakra, opened my eyes to the existing disparities. We encountered difficulties in persuading male investors, but we never gave up. I was recently elected to the governing council of the Mumbai Tech Entrepreneurs Association, where I advocate for increased female representation. As I prepare to become a mother for the second time, my journey is a testament to the power of persistence. Each challenge we overcome not only advances our cause but also sets the stage for others to follow. We aim to create a domino effect, where each success story motivates many more to embark on their own paths.”

    Sohini Chattopadhyay,  national-award-winning film critic, journalist, and author delivered a special author session about the growth of Women in history, specific women in sports.

    The event’s concluding discussion session on partner perspectives on ‘Championing Diversity and Inclusion’ was led by Amitabh Malhotra, head of Global Banking of HSBC India. Talking about the diverse culture and various programs for women, he said, “At HSBC, our dedication to promoting diversity and inclusion extends beyond individual stories to a collective effort. Our ‘Power to Her’ initiative, aimed at reintegrating skilled women back into the workforce after career breaks, illustrates this commitment. Achieving an impressive 60 per cent conversion rate to full-time positions underscores our resolve to leverage diverse talent pools and cultivate upcoming leaders. Likewise, our ‘Ascent’ program empowers senior female leaders by enhancing their self-awareness and leadership capabilities, leading to more than 50 per cent advancement into new roles.”

    CNBC-TV18’s Future. Female. Forward – The Women’s Collective was proudly presented by HSBC India. It is co-presented by HCLTech, and ITC, FedEx, Reliance supported the initiative as Associate Partners, with Industry Partner, FICCI.

  • Prime Video to premiere Mission Start Ab on 19 December

    Prime Video to premiere Mission Start Ab on 19 December

    Mumbai: Prime Video has announced the premiere of its original reality series Mission Start Ab. The first-of-its-kind competitive series will focus on grassroots entrepreneurs in India, and take their stories of determination, resilience and unwavering perseverance to global audiences in 240+ countries and territories with its worldwide premiere on the service on 19 December. The series has been conceptualized and developed in collaboration with the Office of the Principal Scientific Adviser (PSA) to the Government of India, with the objective of discovering entrepreneurs from diverse corners of India, and empowering them to create the next potential Unicorns. The series features three of India’s most knowledgeable and experienced investors—Kunal Bahl (Snapdeal and Titan Capital), Anisha Singh (She Capital), and Manish Chowdhary (Wow Skin Science)—who not only act as judges and investors, but also step in as mentors to guide and nurture contestants to sharpen the skills needed to scale their startups. Hosted by Masaba Gupta and Cyrus Sahukar, Mission Start Ab is executive produced by Indrajit Ray, directed by Srimanta Senguptta, and is an Endemol Shine India production. Mission Start Ab is the latest addition to the Prime membership. Prime members in India enjoy savings, convenience, and entertainment, all in a single membership for just ₹1499/ year.

    Mission Start Ab brings together a diverse array of new-age startups and entrepreneurs spanning sectors such as robotics, fintech, edtech, health and wellness, technology-enabled marketplaces. The series offers viewers a front-row seat to the dynamic innovation and development taking place at the grassroots level in India. It explores the unique stories of these founders coming from modest backgrounds, showcasing bold aspirations, cultivated skills, personal sacrifices, and their vision to tackle real world challenges. Through a series of intense tasks, interactive exercises, and one-on-one mentorship sessions, the show not only prepares these ten entrepreneurs to not only turbo-charge their made-for-India innovations, but also serves as an invaluable guide for aspiring innovators across the country.

    “At Prime Video, we strive to be a force for good for the country. Through our multiple skill-development initiatives, including the Letter of Engagement signed between Amazon and the Ministry of Information and Broadcasting, we have worked towards developing talent that can directly and indirectly contribute to the nation. We are incredibly excited to collaborate with the Office of the PSA, Government of India, on Mission Start Ab, a series that leverages the power of entertainment to encourage all Indians to be audacious and bold with their ambitions,” said Prime Video India country director Sushant Sreeram. “Unlike any other entrepreneurial reality show, this series goes beyond financial support, providing invaluable mentorship and guidance from India’s top tier investors. Through challenges that are designed to hone their business acumen and cultivate critical problem-solving capabilities, Mission Start Ab is poised to ignite the aspirations of numerous young Indians, propelling them towards their entrepreneurial dreams.”

    Talking about the show Rishi Negi, EndemolShine India group COO Banijay Asia said, “Mission Start Ab goes where no series has ever gone before. It seeks to inspire, engage, and entertain viewers through stories of real people who are bringing a change at the grassroots level with their innovations. Through the 10 founders, audiences are taken on a journey that makes them privy to their dreams and struggles, and the path they have had to chart to bring their ideas to fruition. At the same time, the insightful advice from the three judges, who also act as mentors, serves as the guiding light for all those seeking to bring their vision to life. We are certain that the show will break barriers, and challenge everyone to dream and dare to try.”

  • Marvel’s Wastelanders: Black Widow – Hindi Audible podcast out now

    Marvel’s Wastelanders: Black Widow – Hindi Audible podcast out now

    Mumbai: Audible, a leading creator and provider of premium storytelling today released the Hindi Audible Original podcast series Marvel’s Wastelanders: Black Widow.

    Almost thirty years after the villains’ victory, Helen Black arrives at her new apartment in “The Onar”: a complex that S.H.I.E.L.D owns and operates, which has become the epitome of dystopian wealth and inequality. What Helen doesn’t know is that on the day she arrived, Lisa Cartwright also moved into the Onar. Hired by a private security company, she quickly realises that Helen Black is not who she says she is…

    Marvel’s Wastelanders: Black Widow features an exceptional cast, with Kareena Kapoor Khan as the voice of Black Widow/Helen Black, Masaba Gupta as Lisa Cartwright, Vihaan Samat as Jordan Temple, Adah Sharma as Yelena Belova, Nitu Chandra as Judy Kratz and Aditi Bhatia as K.I.M.

    Marvel’s Wastelanders: Black Widow (Hindi Edition)

    Sharing her excitement on the launch of the series, Kareena Kapoor Khan said, “Breathing life into a character as iconic as Black Widow has been a surreal experience. Taking listeners on an action-packed journey in Marvel’s Black Widow on Audible, using only my voice, has been a unique challenge. I hope that listeners are able to envision the story using their imagination and resonate with her unyielding spirit like I did.”

    Marvel’s Wastelanders is the first collaboration between Audible and Marvel Entertainment and will be released simultaneously in French, German, Hindi, Italian and Japanese in the respective countries as a global audio experience with top-quality production, featuring renowned and high-profile actors in the roles of Marvel’s legendary Super Heroes.

    More information on the cast and premiere dates for subsequent seasons of the Marvel’s Wastelanders series, including Wolverine, Doom, and Marvel’s Wastelanders, will be announced at a later date. The six-season audio epic originally launched as an English language series in June 2021.

    The English language version of Marvel’s Wastelanders: Black Widow was written by Alex Delyle (Fear the Walking Dead), directed by Timothy Busfield (Thirtysomething, The West Wing), with sound design and original music by Daniel Brunelle (The Two Princes, Sandra).

  • BookMyShow Live and Nykaa unveil Nykaaland exclusive preview

    BookMyShow Live and Nykaa unveil Nykaaland exclusive preview

    Mumbai: Painting the town pink, the inaugural edition of Nykaaland kickstarted with an exclusive preview of this first-of-its-kind beauty festival in India. Mahalaxmi Racecourse was completely transformed into a wonderland of beauty with creatively designed zones such as The Illuminator, the festival area featuring immersive brand activations along with visually appealing Nykaaland Instagrammable installations, The Spotlight stage for all things entertainment and The Foundation featuring over 80 iconic international and Indian beauty brands with their extensive product ranges.

    Promoted and co-produced by BookMyShow Live, the live entertainment division of BookMyShow, India’s leading entertainment destination along with Nykaa, India’s most preferred beauty and lifestyle retailer, the exclusive first-look preview inaugurated Nykaaland, opening up doors to beauty enthusiasts from all over the country for a fun-filled two-day adventure on 4 and 5 November in the wonder-world of all things beauty, fashion, lifestyle with a dash of entertainment, culinary goodness and more!

    The inauguration of Nykaaland also marks the foray of BookMyShow into yet another spectrum in an allied industry such as beauty, expanding the horizon of traditional live entertainment to curate a world of beauty that is engaging, immersive, and speaks the language that consumers resonate with. With consumer-centricity at the core of events and IPs produced by BookMyShow, Nykaaland is no different! Partnering with Nykaa, the go-to platform for all things beauty for consumers and home to an impeccable roster of international and Indian beauty brands that are most sought-after, BookMyShow leveraged its expertise as an IP curator, creating the core concept and ethos of the festival, design aesthetics, culinary indulgence, programming and production of the festival. Another core aspect of bringing to life, this IP was introducing elements beyond the purchase of beauty products by creating various touchpoints of consumer experience on-ground through masterclasses, workshops, product launches, education, sustainable beauty and more, along with interludes of entertainment throughout.

    Commenting on the success of the preview, BookMyShow chief of business – live entertainment, Owen Roncon said, “Nykaaland is a celebration of beauty, lifestyle, creativity with a blend of entertainment, innovation, immersive experiences, state-of-the-art production and culinary prowess. For the debut edition of Nykaaland, our expertise in curating, building and producing large-scale entertainment events and unique IPs has embraced new concepts with world-renowned celebrities, influencers and brands being on-boarded in this partnership with Nykaa. Offering an unparalleled experience to the audience is the primary goal for us with every new IP and with Nykaaland, the stakes are higher as we enter a new realm of beauty and entertainment – a buzzing industry waiting to be tapped in an immersive experiential manner. Across different formats, we have ensured sustainable efforts are at the forefront and the same has been implemented for our consumers who will experience this extraordinary festival on-ground. It’s time for the live entertainment space to grow multi-fold across unexplored genres and we are optimistic this is just the beginning of a revolution in the ecosystem!”

    Janhvi Kapoor, HRVY (UK’s pop music sensation) along with Masaba Gupta, Nushrratt Bharuccha, Alaya F, Shivshakti Sachdev and Vahbbiz Dorabjee joined in the celebrations as BookMyShow and Nykaa raised a toast to India’s first-ever beauty festival, Nykaaland. Also spotted lighting up the venue in their glamourous best were notable entrepreneurs and influencers including Muskan Chanchlani, Diipa Buller-Khosla, Aastha Shah and Sunayana Fozdar among others. As the evening drew to a close, indie band ONEmpire took the stage and ensured the crowd had a ball through the evening.

    Over the weekend on 4 and 5 November, festival-goers can expect a treat in beauty, entertainment and a whole host of other fun elements that Nykaaland has to offer which were revealed in the sneak-peak at the preview today.

    From renowned makeup artists, hairstylists, skincare experts and beauty influencers, the best in the business are all set to be under the spotlight over the weekend to demonstrate cutting-edge techniques and trends, engage with the audience and share their experiences and expertise.

    ●    First up on 4 November is the global sensation best known by his Instagram moniker MakeupByMario famous for creating the most flawless version of an individual’s natural beauty! Mario Dedivanovic has been a long-time make-up artist for Kim Kardashian and other popular names. Makeup Master Class by Mario Dedivanovic, a globe-trotting experience that has been an attraction for professionals, apprentices, students-in-training and make-up enthusiasts across the world, will now land at Nykaaland, giving makeup lovers a chance to catch him at work, receive a participation certificate and exciting beauty goodies

    ●    Prepare for an extraordinary surprise at Nykaaland as Katrina Kaif, one of India’s biggest actors, is all set to make a grand entrance during the Kay Beauty masterclass. She’ll whisk attendees to the Kay booth for a live demonstration, showcasing the incredible new Kay Beauty Eyeshadow Palette. But that’s not all – get ready for an engaging Q&A session with Katrina as she throws exciting challenges to the crowd.

    ●    Lakmé will bring their OG muse Lisa Haydon, to Nykaaland for an exciting masterclass led by renowned makeup artist Daniel Bauer. Learn the art of Glitterati with Lakmé and how to make the most of glitter this festive season. P.S. the cherry on top, you could also be a part of creating a Guinness World Record!

    ●    National Award-winning actor Kriti Sanon is all set to unveil the latest sensation in lip care – brand-new lip balms from her very own beauty brand Hyphen. Witness the grand revelation of these lip balms for the very first time and get a sneak peek into the future of lip care and style. This is a moment you wouldn’t want to miss!

    ●    Get ready to be captivated by the Mane Man for Schwarzkopf Professional, Jim Sarbh, as he unveils the secrets to perfect hair care and styling. Join him in launching the latest Schwarzkopf Professional brand film and experience the magic as he takes center stage under The Spotlight.

    ●    A magical surprise for all beauty lovers! The gorgeous Banita Sandhu is set to be seen in a bridal look for the very FIRST time as Charlotte Tilbury unveils their 3 ICONIC Indian Wedding looks during a masterclass with celebrity makeup artist Tanvi Chemburkar

    ●    In line with Nykaaland’s spirit of self-expression, the festival will play host to an incredible line-up of the best international and Indian music and entertainment talent. Nykaaland will be headlined by none other than the UK’s sensational pop icon HRVY and India’s most loved house music icon Ritviz. With a sold-out debut UK and European tour featuring runaway hits including “I Wish You Were Here” and over 3 billion combined global streams, HRVY returns to India with Nykaaland. Tapping into classical roots to create new-age music, few Indian artists have experienced the meteoric rise to fame that Ritviz has with hits such as Udd Gaye, Liggi, and Jeet garnering over 1.5 billion combined streams to become amongst the highest in the Indian indie music space

    BookMyShow entertainment destination has been making compelling strides in India’s entertainment ecosystem through its live entertainment division BookMyShow Live across live music, comedy, performance, sports, theatricals and more. With Nykaaland, BookMyShow has expanded live entertainment’s potential into untapped segments like beauty in a first for India, as the pioneer of unparalleled out-of-home live entertainment experiences.

    Co-produced by BookMyShow Live and Nykaa, Nykaaland is a one-of-a-kind beauty & lifestyle festival that offers an immersive and inclusive experience, featuring everything from exclusive product launches to unforgettable entertainment. Don’t miss out on this unparalleled beauty extravaganza!

    Nykaaland is generously supported by RuPay as the Presenting partner and the Singapore Tourism Board as the Destination partner for the festival.  
     

  • Marvel Entertainment and Audible reveal Marvel’s Wastelanders: Black Widow season trailer

    Marvel Entertainment and Audible reveal Marvel’s Wastelanders: Black Widow season trailer

    Mumbai: Audible, a leading producer and provider of premium audio content today released the season trailer for the third season of the Hindi Audible Original podcast series Marvel’s Wastelanders.

    In a world devastated by chaos and upheaval, Black Widow returns in this action-packed, adrenaline-fueled adventure that will leave you on the edge of your seat. The trailer takes the listener on an exhilarating journey through the post-apocalyptic wastelands, where Helen Black must navigate a treacherous landscape filled with new threats and old enemies. Explosive action sequences, mind-bending plot twists, and suspense await as she fights to uncover the truth and protect what remains of the world.

    The new season, Marvel’s Wastelanders: Black Widow, launches on 8 November 2023, with Kareena Kapoor Khan as the voice of Black Widow/Helen Black and Masaba Gupta as Lisa Cartwright. Following the success of Marvel’s Wastelanders: Star-Lord with Saif Ali Khan and the launch of Marvel’s Wastelanders: Hawkeye with Jaideep Ahlawat and Prajakta Koli on 29 September, the six-season audio epic commences its third installment. This season captures the spirit of celebrating strong female leads.

     

     
     
     
     
     
     
     
     
     
     
     
     
     
     
     

    A post shared by Audible India (@audible_in)

     

    Marvel’s Wastelanders is the first collaboration between Audible and Marvel Entertainment and will be released simultaneously in French, German, Hindi, Italian and Japanese in the respective countries as a global audio experience with top-quality production, featuring renowned and high-profile actors in the roles of Marvel’s legendary Super Heroes.

    More information on the cast and premiere dates for subsequent seasons of the Marvel’s Wastelanders series, including Wolverine, Doom, and Marvel’s Wastelanders, will be announced at a later date. The six-season audio epic originally launched as an English language series in June 2021.

    The English language version of Marvel’s Wastelanders: Black Widow was written by Alex Delyle (Fear the Walking Dead), directed by Timothy Busfield (Thirtysomething, The West Wing), with sound design and original music by Daniel Brunelle (The Two Princes, Sandra).

  • Marvel Entertainment and Audible presents Marvel’s Wastelanders: Black Widow

    Marvel Entertainment and Audible presents Marvel’s Wastelanders: Black Widow

    Mumbai Audible, a leading producer and provider of premium audio content, has today announced the upcoming release of the third season of the Hindi Audible Original podcast series Marvel’s Wastelanders.

    The new season, Marvel’s Wastelanders: Black Widow, launches on 8 November 2023, with Kareena Kapoor Khan as the voice of Black Widow/Helen Black and Masaba Gupta as Lisa Cartwright. Following the success of Marvel’s Wastelanders: Star-Lord with Saif Ali Khan and the launch of Marvel’s Wastelanders: Hawkeye with Jaideep Ahlawat and Prajakta Koli on 29 September, the six-season audio epic commences its third instalment. This season captures the spirit of celebrating strong female leads.

    Plot: Almost thirty years after The Day the Villains Won (aka V-Day), Helen Black (Kareena Kapoor Khan) arrives at her new apartment in The Onar, a 161-story apartment complex in what used to be Midtown Manhattan. Owned and operated by the U.S. American Secret Service S.H.I.E.L.D., The Onar has become the very embodiment of the dystopic wealth and inequality that’s engulfed New York City ever since V-Day. A collection of uber-rich families – including the media magnate Burge family – occupy the opulent penthouses in the DecaDomes, The Onar’s highest ten stories. Helen Black’s apartment is located in the much humbler ‘100 Block’. When her nosy neighbour Dr Brian Mizuno asks Helen (through the paper-thin walls) what brought her here, she cryptically alludes to “problems with an ex…”.

    On the same day that Helen moves into her apartment, Lisa Cartwright reports for her first day as a Junior Residential Security Analyst for Panopticog Solutions, a private security company hired by S.H.I.E.L.D. to monitor the residents of The Onar (without their knowledge or consent). Lisa is assigned to survey Helen’s corner of the 100 Block and quickly discovers that Helen Black is not at all who she says she is.

    Marvel’s Wastelanders is the first collaboration between Audible and Marvel Entertainment and will be released simultaneously in French, German, Hindi, Italian and Japanese in the respective countries as a global audio experience with top-quality production, featuring renowned and high-profile actors in the roles of Marvel’s legendary Super Heroes.

    More information on the premiere dates for subsequent seasons of the Marvel’s Wastelanders series, including Wolverine, Doom, and Marvel’s Wastelanders, will be announced at a later date. The six-season audio epic was originally launched as an English-language series in June 2021.

    The English language version of Marvel’s Wastelanders: Black Widow was written by Alex Delyle (Fear the Walking Dead), directed by Timothy Busfield (Thirtysomething, The West Wing), with sound design and original music by Daniel Brunelle (The Two Princes, Sandra).

  • Cadbury Dairy Milk sets out initiative for MCA ground staff

    Cadbury Dairy Milk sets out initiative for MCA ground staff

    Mumbai: As the country gears up for the much-awaited cricket season, chocolate brand Cadbury Dairy Milk has partnered with Mumbai Cricket Association (MCA) to celebrate and support the often-unnoticed heroes of the league, the ground staff. 

    This season, the brand has become the official sponsor for the ground staff, and as a part of this initiative, it introduced efforts focused on treating the ground staff at par with the cricketers. “This includes best-in-class travel, accommodation, taking care of their nutritional needs, and providing customised jerseys designed by renowned fashion designer Masaba Gupta, throughout the season,” according to the statement.

    The brand has also extended its collaboration with Mumbai Indians as the official ‘goodness partner’ supporting the initiative.  

    Speaking about the initiative, Mondelez India VP of marketing Anil Viswanathan said they want to support and bring forth stories of these members who tirelessly work behind the scenes. “We hope our initiative acts as a springboard and spreads the message of acknowledging the unacknowledged,” he added.

    “Building further on our generosity platform, this cricketing season we are proud to celebrate the team of ground staff. We are grateful to have them as our team,” stated Ogilvy India chief creative officer Sukesh Nayak.

    “The ground staff are the unsung heroes of cricket, so it was only fair that we now acknowledged the heroes behind this massive event,” commented Wavemaker India’s national director – sports and entertainment partnerships Jigar Rambhia. “The biggest challenge for us, however, was to ensure that they get their dues, while cricket & the players continue to be at the center of this event.”

    “To do this we decided to acknowledge their efforts, where they sweat it out the most, their grounds. From recognising them off-screen to recognising them on screen, we aim to give the people of India a glimpse into the lives of the ground staff, so that when they watch cricket next, they celebrate, both: on-screen and off-screen heroes,’’ he added.  

    “Acknowledging the real heroes behind the scenes is a very generous gesture. Mumbai Cricket Association is delighted to be a part of this never done before heart-warming activity for the ground staff at Wankhede stadium,” the MCA spokesperson highlighted.

  • Olay India urges women to be fearless and #FaceAnything

    Olay India urges women to be fearless and #FaceAnything

    MUMBAI: Leading up to International Women's Day, Olay India launched its latest campaign showcasing stories of strong Indian women who have made bold choices, defied norms and followed their dreams. The campaign, conceptualised by Saatchi & Saatchi, has its message in line with Olay’s mission to continually improve women’s skin and lives by encouraging them to be fearless and stand up for what they believe in, because if a woman is confident she can #FaceAnything.  

    Explaining the thought behind the campaign, Olay brand manager, skin and personal care – India and Gulf, Arushi Sethi said, “Olay as a brand has always been an enabler of confidence in a woman. Through this campaign, we are celebrating the fierce and fearless spirit of women who have worked hard to break the chains of judgments- be it their appearance, career choices or decisions they make for themselves. The Olay woman has always been fearless, but now is the time to celebrate her confidence so that she is ready to #FaceAnything that the world challenges her with.”

    Emphasising the creative thought behind the campaign, Saatchi & Saatchi CEO and managing partner Anil Nair added, “Keeping in mind Olay’s fearless ethos, a diverse group of women both incredible and unconventional in their own way stood out to us – designer, Masaba Gupta, actress Kubbra Sait, biker Priyanka Kochhar, plus-size model Payal Soni and YouTube star Lilly Singh. These women embody empowerment, sisterhood, bravery, fearlessness and the inner strength to #FaceAnything.”