Mumbai: The global brand name in flash memory solutions, Lexar has announced the appointment of Advent Public Relations, an award-winning research-based PR Consultancy, as its strategic...
Mumbai: Mylo’s has launched its new digital campaign recently to celebrate mother’s role as ceo– chief everything officer. Every mom is a CEO, in charge of...
Mumbai: Sportswear major Nike India has onboarded Siddhant Narayan as its marketing head. Prior to this, Narayan was chief marketing officer at Chinese smartphone brand OnePlus...
Mumbai: The Abbys award governing council has assembled a power packed jury chair, rounding it out with five more industry veterans. They include Carlton D’Silva, Paresh...
MUMBAI: The sports sponsorship market is booming. Never before has more money been pumped into marketing sporting events, athletes and sports teams- globally as well as...
Mumbai: New age content house Pippip Media has announced the onboarding of Cannes Lions winning filmmaker and ad-man Pranav Harihar Sharma as partner and showrunner of...
Mumbai: OLX Autos has brought Siddharth Agrawal on board as its new country head – marketing. He will be reporting to the company’s CEO, Amit Kumar. ...
Mumbai: The fintech company, Mintoak has appointed Khushaal Talreja as Head of Marketing. He will be responsible for brand building and creating more opportunities. Khushaal is...
Mumbai: Mango has announced Kiara Advani as the new brand ambassador in India on Thursday. She will endorse the Spring Summer 2022 collection and the campaign...
Mumbai: Bollywood superstar Akshay Kumar often remains in the discussion for his films. The actor has been in talks on social media again for the past...
Mumbai: A data-driven influencer marketing platform, Wondrlab has appointed Sameet Ali Soni as content lead. He joins from Wunderman Thompson Bangalore, where he was assistant vice-president...
Mumbai: Love them or hate them, you can’t ignore them! Yes, we are referring to the ubiquitous Cred bounty ads. Whether you tune into Disney+ Hotstar...
Mumbai: Covid-19 disruptions and months-long lockdowns hampered the marketing industry for the last two years. While some mediums became irrelevant during the pandemic, others witnessed enormous...
Mumbai: The Knot Worldwide, a global digital wedding planning company and the parent company of WeddingWire India on Monday announced the appointment of a former executive...
Mumbai: After 17 years with Ogilvy India, Kunal Jeswani will be moving to Singapore as Ogilvy Singapore & Malaysia’s group chief executive, the agency said on...
Mumbai: Promax India has announced the line-up of speakers for their upcoming Promax India Regional 2022 Conference and Awards to be held virtually on 22 April...
MUMBAI: Microsoft Corporation (India) has named Amrita Thapar as the new chief marketing officer (CMO). Thapar’s LinkedIn profile confirms her taking over the new role for...
Mumbai: Colgate India has roped in cricketer R Ashwin for it’s awareness campaign about oral health for people dealing with diabetes. The campaign has been conceptualised...
Mumbai: Homegrown grooming brand Bombay Shaving Company has signed on as the ‘official grooming partner’ of Mumbai Indians for the upcoming season of Indian Premier League...
Mumbai: Digital advertising agency Hashtag Orange on Tuesday announced the appointment of Amit Shankar as its co-founder and chief creative officer. Shankar moves on from Famous...
Mumbai: As the lockdown has eased and the impending doom of the Covid-19 wave is fading away. Indians are preparing well to welcome the festival of...
Mumbai : Homegrown internet commerce company Meesho, announced its partnership with four Indian Premier League (IPL) teams for the upcoming season of the T20 league. Meesho...
Mumbai: Manoj Jagyasi has quit as Zee Media Corporation Limited (ZMCL) chief revenue officer, ending his 1.9 years stint with the company, sources confirmed to Indiantelevision.com Having...
Mumbai:- Packaged beverage brand PaperBoat has rolled out its first campaign for the summer. The campaign conceptualised by The Script Room, showcases the various flavours of...
MUMBAI: Taproot Dentsu has been awarded the creative duties for the Indian ethnic brand, BIBA. The account was won by the dentsuMB company and creative agency...
Mumbai: Interactive Avenues – A Reprise Network Company, the full-service digital agency of Mediabrands India, has onboarded Pranali Sarkar as associate vice president, media planning. Sarkar...
MUMBAI: Aaj Tak has got the lion’s portion of the market share at 24.9 per cent, according to the BARC data provided to TV Today. According...
The makers of RRR, the most-awaited film starring Ram Charan, Jr NTR, Alia Bhatt and Ajay Devgn have partnered with Paytm, India’s leading digital payments to...
Mumbai: FMCG personal care brand Wow Skin Science on Monday announced the appointment of Harsh Parekh as general manager – marketing. With his vast repertoire in...
Mumbai: Times Network has come on board as presenting sponsor for the fifteenth edition of Goafest, announced the Goafest 2022 Organising Committee on Friday. The three-day...
Mumbai: Homegrown D2C kitchenware startup The Indus Valley has strengthened its leadership team with the appointment of Khalid Kamal Rumi as chief marketing officer. Khalid has moved...
Mumbai: Global SaaS platform provider FarEye has announced the appointment of Judd Marcello as chief marketing officer (CMO), based in the United States. The news comes...
Flamingo, the flagship consumer healthcare brand from Ascent Meditech has been ramping up its marketing efforts as it looks to tap into a younger consumer demographic....
Mumbai: The pandemic has brought a change in the marketer’s playbook over the last two years, challenging the existing guidelines on brand building and customer relationships....
Mumbai: The digitally empowered consumers of today have more choices than ever before. As we enter into 2022 with new technologies propelling the digital transformation, several...
Mumbai: Political advertising and marketing case studies might be a bit of a bore for many. But once you pick up ‘Don’t Forget 2004 – Advertising...
Mumbai: It was October 2020 when a Cadbury campaign featuring the Bollywood star Shah Rukh Khan (SRK) caught my attention. Christened as a ‘NotJustACadburyAd’, the campaign...
Mumbai: Gillette India announced on Thursday that it has commenced marketing and selling of Braun® in India. With this latest addition, Gillette India (GIL) now has...
Hybrid digital agency, WATConsult from the Isobar India group celebrated its 15th anniversary this month by launching an NFT (Non-fungible Token) in the form of digital...
Mumbai: If you want to greet somebody in the morning, two things are essential. First, you have to say ‘Good Morning,’ not ‘Good Night’ or ‘Good...
For those of us who have spent precious stretches of time stuck in traffic jams during rush hour, the thought of getting on a bike and...
Mumbai: Marking the celebrations for the auspicious harvest festival of Pongal in Tamil Nadu, 7Up has unveiled its all-new limited-edition festive packs featuring the quirky, curly-haired...
Mumbai: Eggoz, a Gurgaon-based integrated farmer egg brand has appointed Samarth Wadhwa as the company’s new head of marketing. Wadhwa carries nine years of experience in...
Mumbai: Twenty-four hours in a day and a zillion media choices to be made! This is the new regular day in the life of a consumer....
Mumbai: Homegrown higher edtech major upGrad announced on Monday that it will offer ‘online courses worth Rs 1.5 crore’ to the entrepreneurs pitching on Sony’s new...
Mumbai: Homegrown furniture and home products marketplace Pepperfry continues to strengthen its leadership team as it announced the appointment of Naveen Murali as vice president and...
Mumbai: The year 2021 saw work-life turning 360 degrees for former Havas media India boss Anita Nayyar, as she joined Patanjali Ayurved as COO- Media &...
Mumbai: Online fresh fish and meat e-com brand FreshToHome has announced its sixth-anniversary sale giveaway, wherein the brand will give away six gold coins each day...
Mumbai: With a week left for the launch of Pro Kabaddi League (PKL) Season eight, the excitement is palpable among fans as well as the playing...
Mumbai: FloBiz, a fintech startup and neobank for growing Indian SMBs, has brought Pulkit Saboo on board as director of marketing. In his new role, Saboo will...
