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MUMBAI: The last decade has been disruptive for media, advertising and marketing with the evolution of digital. However, Sam Balsara, the veteran in advertising industry, feels...
MUMBAI: As we approach a new decade, what were once predictions are today a reality. Some of these are – India enjoys a demographic dividend, smartphone...
MUMBAI: After making Cadbury Dairy Milk as one of India’s favourite chocolate brands for 70 years in India, Mondelez India has launched Cadbury Dairy Milk Crispello,...
MUMBAI: Sony Pictures Network (SPN) India senior VP marketing and OAP Sports Kedar Teny has decided to move on from the company and is serving his...
Mumbai: The Advertising Agencies Association of India (AAAI) and Subhas Ghosal Foundation (SGF) is pleased to announce the Subhas Ghosal Memorial Lecture by Rajan Anandan, Vice...
MUMBAI: Manav Sethi, one of the prominent faces in Indian OTT industry, has stepped down from his position of chief marketing officer at ALTBalaji. Confirming the...
MUMBAI: The Advertising Club yesterday announced the winners of Marquees 2018 at an award ceremony in Mumbai. The second edition of Marquees brought together thought leaders...
MUMBAI: S Yesudas, former MD and co-founder of Triggerbridge and MD Vizeum (Dentsu Aegis) has launched his new venture, a business transformation company, Y&A Transformation. Y&A...
MUMBAI: India’s over the top (OTT) platform Eros Now, part of Eros International, has tied up with InMobi to enable advertisers to directly monetise on Eros...
MUMBAI: Eros Digital CEO Rishika Lulla Singh has bagged an award for her proven leadership in the industry. Under her guidance, Eros International’s digital venture has...
MUMBAI: The last few years have seen a major shift in consumer behaviour and the way brands interact with them through various mediums. So, the industry...
MUMBAI: Digital agency iProspect has released its third annual Future Focus whitepaper geared to examine how machines and technology are impacting marketing and advertising in the...
MUMBAI: Imagine any musical evening, whether it is soulful, hard core EDM (Electronic Dance Music) or just jam sessions. What goes well with music to get...
MUMBAI: High-tech is changing the way we live. People take advantage of advances in technology but not so much when it comes to our home door...
MUMBAI: Online financial marketplace, BankBazaar, has launched a #GoPaperless music video to encourage digital adoption for finance-related queries. Ditching the staid old set-up, the music video...
MUMBAI: Videocon, the leading consumer electronic and home appliances company, today added another feather to its cap by winning the first prize for Best Manufacturer of...
MUMBAI: Videocon, the leading consumer electronic and home appliances company, today added another feather to its cap by winning the first prize for Best Manufacturer of...
MUMBAI: Gionee India has promoted Deepika Singh as the director for marketing communications. Singh has been heading the company’s important communications and corporate affairs portfolio for...
MUMBAI: Gionee India has promoted Deepika Singh as the director for marketing communications. Singh has been heading the company’s important communications and corporate affairs portfolio for...
MUMBAI: International marketing ad advertising event ad:tech will be held on 9-10 March, 2017 at The Leela Ambience Hotel and Residences, Gurugram. The two day conference...
MUMBAI: International marketing ad advertising event ad:tech will be held on 9-10 March, 2017 at The Leela Ambience Hotel and Residences, Gurugram. The two day conference...
BENGALURU: The Essel Group’s news network Zee Media Corporation Limited (ZMCL) reported more than double (2.47 times) year-over-year (y-o-y) operating profit (Simple EBIDTA) for the quarter...
BENGALURU: The Essel Group’s news network Zee Media Corporation Limited (ZMCL) reported more than double (2.47 times) year-over-year (y-o-y) operating profit (Simple EBIDTA) for the quarter...
MUMBAI: Global professional training company Simplilearn has launched an initiative aimed at creating a larger ecosystem of Twitter-advertising aware professionals. Simplilearn is presenting educational content, powered...
MUMBAI: Global professional training company Simplilearn has launched an initiative aimed at creating a larger ecosystem of Twitter-advertising aware professionals. Simplilearn is presenting educational content, powered...
MUMBAI: HDFC Bank announced that it has selected Adobe Marketing Cloud platform to deliver personalized digital experiences to its 37 million customers. This multi-million dollar deal...
MUMBAI: HDFC Bank announced that it has selected Adobe Marketing Cloud platform to deliver personalized digital experiences to its 37 million customers. This multi-million dollar deal...
MUMBAI: As more brands are waking up to the perks of content marketing, they increasingly realise the need to think like a content platform or publisher....
MUMBAI: As more brands are waking up to the perks of content marketing, they increasingly realise the need to think like a content platform or publisher....
MUMBAI: Budweiser’s latest campaign ‘Always Brewing’ derives its genesis from the brand’s core principles of freedom, authenticity and ambition, and engages with today’s generation- who, like...
MUMBAI: Budweiser’s latest campaign ‘Always Brewing’ derives its genesis from the brand’s core principles of freedom, authenticity and ambition, and engages with today’s generation- who, like...
MUMBAI: Online payments platform Razorpay has appointed Karan Sarin as the chief marketing officer. Sarin, who most recently served as the Head of Marketing for OnePlus...
MUMBAI: Online payments platform Razorpay has appointed Karan Sarin as the chief marketing officer. Sarin, who most recently served as the Head of Marketing for OnePlus...
MUMBAI: The International Advertising Association (IAA) India Chapter encourages conversation around hot button topics across industries. The next Knowledge Seminar being held in Bengaluru is on...
MUMBAI: The International Advertising Association (IAA) India Chapter encourages conversation around hot button topics across industries. The next Knowledge Seminar being held in Bengaluru is on...
MUMBAI: Mindshare and GroupM have partnered with Gramener, a leading data visualization company to create data-driven visual solutions for actionable insights across the marketing & communications...
MUMBAI: Mindshare and GroupM have partnered with Gramener, a leading data visualization company to create data-driven visual solutions for actionable insights across the marketing & communications...
MUMBAI: Since digital advertising became mainstream, if there is one sector that saw a sea change in its media planning, it’s the luxury brands. With social...
MUMBAI: Since digital advertising became mainstream, if there is one sector that saw a sea change in its media planning, it’s the luxury brands. With social...
MUMBAI: ZEEL has elevated Akash Chawla and Deepak Rajadhyaksha for key roles in Zee TV to drive the organizations goals. In addition to his current portfolio...
MUMBAI: ZEEL has elevated Akash Chawla and Deepak Rajadhyaksha for key roles in Zee TV to drive the organizations goals. In addition to his current portfolio...
MUMBAI: Kids have a special bond with their fictional superheroes that often calls for a reel to real life interaction. There is a certain charm about...
MUMBAI: Kids have a special bond with their fictional superheroes that often calls for a reel to real life interaction. There is a certain charm about...
MUMBAI: Facebook’s recently launched live streaming service ‘Facebook Live’ is yet another tool that digital marketers can add to their kitty. There is no denying the...
MUMBAI: Facebook’s recently launched live streaming service ‘Facebook Live’ is yet another tool that digital marketers can add to their kitty. There is no denying the...
New Delni, 31 March: For those in the media, advertising and marketing sector, attendance at Goafest has become compulsory for the sheer number of people they...
New Delni, 31 March: For those in the media, advertising and marketing sector, attendance at Goafest has become compulsory for the sheer number of people they...
MUMBAI: Channel V is all geared up to launch two new shows in January namely Mastaangi as well as the second season of Sadda Haq. The two new shows...
MUMBAI: ET Now is all set to welcome the New Year with an array of exclusive programming that will help investors across classes to analyze the...
MUMBAI: The Advertising Club, which will be holding the Effie 2015 Awards on 27 January, 2016, has drawn up a slew of changes to the same...
