Mumbai: TenderCuts, the meat and seafood omnichannel company has launched its new ‘Good meat. Genuine meat. Always.’ proposition in a multi-film campaign conceived by Lowe Lintas...
Mumbai: With the pandemic coming into our lives, the world’s focus has been shifting towards good health and immunity. The first TVC from the Ayurveda brand,...
Mumbai: In a bid to double the swag quotient, beverage brand Pepsi has unveiled its latest campaign featuring brand ambassador Salman Khan in a dual role....
Mumbai: Its that time of the year when brands across categories serenade the fairer sex with the customary promotional offers and endless freebies. And if that...
Mumbai: Smart mobility solutions provider Hyundai Motor India has launched #TheDriveWithin campaign to celebrate the spirit of sports and showcase the inspiring real life stories of...
Mumbai: Good dogs can make bad decisions. With this thought in mind, Future Generali India Insurance (FGII) has launched a digital campaign called ‘Oh My Dog!’...
Mumbai: Group health insurance provider Loop announced its rebranding to renew its corporate vision and usher in the next phase of rapid growth. Building on this...
Mumbai: Taiwanese tech giant Asus India has released a new brand campaign called #WhoWatchesTV to showcase its latest innovation of portable TV viewing experience. The brand campaign is aimed...
Mumbai: Growing older comes with pre-conceived notions of ‘acting your age’ that one has been societally conditioned towards. But it is indeed the moments of letting...
Mumbai: Homegrown FMCG brand Mamaearth has launched its latest national television advertisement for its new Ubtan Face Wash, featuring Shilpa Shetty Kundra. The TV commercial highlights...
Mumbai: Let’s start by understanding NFTs. The acronym NFT stands for “non-fungible token.” This signifies that it’s a one-of-a-kind code that can’t be substituted with anything...
Mumbai: As the home to nearly 68.89 million active direct-to-home (DTH) subscribers, India has witnessed significant growth in DTH advertising. With this top DTH service providers...
Mumbai: Colors Tamil has deployed a 360-degree campaign across print, digital and outdoor mediums for its brand-new fiction show “Namma Madurai Sisters.” The promotional blitz will cover...
Mumbai: Alkem Generics-owned antacid brand Omee has launched a new campaign featuring Bollywood actors Johnny Lever and Rajpal Yadav. The brand’s latest campaign #SabkoPataHaiOmee aims to make...
Mumbai: Life insurance provider HDFC Life has launched its latest campaign called #AdhuraNahiPuraInsurance to enable consumers understand the need for adequate life insurance. Often individuals purchase...
Mumbai: The last two years have fuelled an increasing concern over the quality of the air we breathe, both outdoors as well as indoors. With many...
Mumbai: In a bid to further penetrate into the Hindi-speaking and South markets, Mankind Pharma’s pregnancy detection brand Prega News has launched an influencer campaign. The...
Mumbai: Sportswear giant adidas has brought table tennis player Manika Batra on board as a part of its initiative to celebrate and boost women in the world of...
Mumbai: Driven by the belief that sport has the power to change lives, sportswear company adidas announced support for those women athletes who are breaking down...
Mumbai: To choose the right candidate this election season, FMCG company BL Agro through its signature brand Bail Kolhu, has announced the latest campaign #ChunoSahi, on...
Mumbai: Cars24, the homegrown e-commerce platform for pre-owned vehicles has launched its latest campaign ‘MRL Pass Toh Gaadi First Class’ featuring Indian cricketer MS Dhoni. The...
Mumbai: Love is in the air.. it is on your smartphone screen.. it is on the biggest hoardings, it is everywhere! It is that time of the year when romance...
Mumbai: One of the biggest setbacks of the Covid-19 pandemic was the shutdown of educational institutions. Keeping this in mind, HDFC Life has unveiled a new brand...
Mumbai: It was October 2020 when a Cadbury campaign featuring the Bollywood star Shah Rukh Khan (SRK) caught my attention. Christened as a ‘NotJustACadburyAd’, the campaign...
Mumbai: With people spending a lot more time indoors, Chocolate brand Cadbury Dairy Milk has rolled out an all- new campaign ‘Fridge Mein Meetha, Toh Ghar...
Mumbai: Internet commerce platform Meesho in its latest campaign highlights a budget shopper’s eternal dilemma of ‘Loon Ya Na Loon.’ The campaign continues to underline the...
Mumbai: 93.5 Red FM along with Project StepOne has announced the new campaign called ‘Wave Se Safe’ that puts the spotlight on spreading authentic information about...
Mumbai: Baby and mother care brand Mother Sparsh has kickstarted the #MomYouAreNotAlone campaign to spread awareness and promote conversations on postpartum blues. While statistics suggest that...
Mumbai: While there is a PhonePe Insurance campaign for Hindi-speaking markets, talking to South India meant starting with a fresh slate for the online insurance brand. After...
Mumbai: Global dating app Tinder has unveiled a collection of heart-warming short films in India that depict real moments of countless dating stories and diverse connections...
Mumbai: Hindustan Unilever Ltd’s (HUL) Horlicks Women’s Plus has launched a month-long campaign in association with Apollo Clinics to raise awareness around Vitamin-D deficiency and bone...
Mumbai: Tata Capital, the flagship financial services company of the Tata Group, has unveiled its integrated marketing campaign titled ‘India – Apne Mann Ki Karo’ to...
Mumbai: Smartphones have become an integral part of our day-to-day lives. But, the excessive use of smartphones post-pandemic has also impacted human relationships. It is this...
Mumbai: Myntra has launched a marketing campaign ahead of the fifteenth edition of its flagship, ‘End of Reason Sale’ (EORS), scheduled to be held between 18...
Mumbai: Online-first fashion jewellery brand Sukkhi has roped in Bollywood star Karisma Kapoor as its brand ambassador. The actress will be seen as the face of...
Mumbai: Piramal Realty, the real estate arm of the Piramal Group, has roped in Rahul Dravid as a brand ambassador for its portfolio of residential projects in...
Mumbai: Homegrown social commerce platform Meesho has launched a new TVC that promises ‘lowest prices, great quality products’ to its consumers. This new TVC targets consumers...
Mumbai: Fun88, the sports platform, today announced the signing of Daren Sammy as its brand ambassador. Sammy is a two-time T20 World Cup-winning captain for West...
Mumbai: Tata Pravesh, from the house of Tata Steel, has launched a new campaign called #AloneButTogether to empower people for making wise choices in the face...
Mumbai: In a bid to reaffirm its commitment towards India and to create more awareness around the brand, the Swedish app, Truecaller has launched the #HelloIndia...
It has become quite evident that influencer marketing is gaining popularity and prominence rapidly over a span of 3-4 years. There are reports after reports that...
NEW DELHI: OLX Autos has roped in Yuvraj Singh, cricketer, humanitarian and entrepreneur for its new marketing campaign. The digital, social and in-store offline campaign launches...
NEW DELHI: Uber has launched the second-leg of its marketing campaign, ‘Safer For Each Other 2.0,’ to reassure riders of various precautionary measures it is undertaking...
MUMBAI: JSW Paints has signed Bollywood actors Alia Bhatt and Ayushmann Khurrana as its brand ambassadors. The company is set to release its first-ever marketing campaign...
NEW DELHI: Games24x7, one of India's leading online gaming companies, unveiled a new positioning — 'Apna Game Dikhao' for its rummy platform, RummyCircle. The new marketing...
MUMBAI: Droom, India’s largest and pioneering online automobile transactional platform, has today announced the rollout of an integrated marketing campaign. The eight-week campaign has been launched...
MUMBAI: Building on its quirk, wit and innovation, India’s No. 1 Youth Brand- MTV recently launched a clutter-breaking concept based marketing campaign for two of its...
MUMBAI: Flipkart has hired Lowe Lintas Bangalore to conceptualise its latest marketing campaign. By launching Flipkart Fashion, it seeks to establish Flipkart as the destination for...
MUMBAI: Flipkart has hired Lowe Lintas Bangalore to conceptualise its latest marketing campaign. By launching Flipkart Fashion, it seeks to establish Flipkart as the destination for...
MUMBAI: With cricket fever soaring, 92.7 BIG FM, extended its support to Kings XI Punjab and announced its partnership with the team once again. By virtue...
