Tag: Manoj Bajpayee

  • ‘Gangs of Wasseypur’ trio gets into the oil business with Bail Kolhu

    ‘Gangs of Wasseypur’ trio gets into the oil business with Bail Kolhu

    NOIDA: BL Agro has secured a multi-starrer brand endorsement with Manoj Bajpayee, Nawazuddin Siddiqui and Pankaj Tripathi as the faces of the company’s 50-year-old brand, Bail Kolhu.

    The actors of Gangs of Wasseypur fame will endorse Bail Kolhu Kacchi Ghani Mustard Oil and will be soon seen together in the brand’s TVCs and on social media campaigns. The trio holds a very strong persona as actors, and epitomise the brand Bail Kolhu, which has also created a robust position in the category over the last 50 years.

    BL Agro chairman & MD Ghanshyam Khandelwal said, “Bail Kolhu is our company’s flagship product, which has been in the market for the last five decades. It holds a very strong market and a goodwill in the edible oils category, and we wanted somebody who hold the similar position in the minds of people. Manoj ji, Nawazuddin ji and Pankaj ji are not only actors but are household names who connect with people from across the country. All the three gentlemen are self-made and are the legends in the Bollywood industry. Their determination, grit, hard work and perseverance to reach to the heights they are at today, corresponds our journey as well. We also started our journey from nowhere; had our own set of challenges, learnings, and ultimately, we saw success.”

    Leads Brand Connect director Richa Khandelwal added, “Bail Kolhu is the pioneer and flagship product of BL Agro Industries which is a symbol of purity and strength. A thoughtful brand positioning was important for Bail Kolhu, which has been successfully there in the market since ages. On-boarding the iconic trio was an introspective decision as all three of them reflect strength, vibrance and power, as individuals. Also, they share a great chemistry, coming from small towns and humble family backgrounds, similar to Bail Kolhu, which was started by family members from a modest background who hailed from a small town in Uttar Pradesh. Also, the three actors have a great fan following and are famous names amongst the masses, they could be easily connected with the brand, which also has a cult following across the nation.”

  • Kids channels ensure strong lineup for Diwali season

    Kids channels ensure strong lineup for Diwali season

    MUMBAI: Kids channels will hope to grab more eyeballs during Diwali, which also happens to be vacation time for most schools.

    Since this is the first Diwali for Sony Yay!, which was launched in April this year, the channel has planned a new campaign – ‘Jholmaal Bhari Diwali’, which includes new episodes of shows.  On-ground activations include inviting families for the two-hour show of ‘Sab jholmaal hai’ where children are made to play games.

    Brand ambassador Tiger Shroff will turn professor on television. Titled ‘Tiger Ki Jholmaal Paatshalla’, he will be teaching lessons to the toons of ‘Sab Jholmaal Hai’. The main presenting sponsor for the campaign is Dabur Red Paste and others like Hersheys, Dominoes Pizza, HUL and Lifebuoy.

    Nickelodeon, which garnered first position in BARC’S week 40, is all set to double the celebrations for kids by premiering Motu Patlu in Hong Kong (Kungfu Kings 3) on 19 October at 2.30 pm.

    While today’s kids prefer watching cartoons like Doraemon or Shinchan or Chhota Bheem, Discovery Kids will be taking them back to the history of Diwali and Indian culture through animated classics like Ramayan (19 October, 11:00 am) , Mahabharat (20 October at 11 am) and Hanuman (19 October at 1.30 pm) Immortal 2, Pandavas (20 October at 1:30 pm).

    Discovery kids channel has used the voice-over of Amitabh Bachchan (Bheeshma), Vidya Balan (Draupadi), Ajay Devgn (Arjun), Sunny Deol (Bheem), Anil Kapoor (Karna) and Jackie Shroff (Duryodhan) in their upcoming mythological shows. Also Manoj Bajpayee, Juhi Chawla, Mukesh Khanna and Anupam Kher and Om Puri have given their voice for the movie – Little Krishna and Krishna aur Kans starting 19 October 2017.

    Channels want both children and parents to enjoy the cartoons together and spend quality time. Sony Yay! Business head Leena Lele Dutta affirms that channels do get premium rates during Diwali. However, she denies reports that advertisers have stayed away from TV this season. “Fortunately we have not noticed this. In fact every week we had almost 7-8 brands and 2-3 new clients coming on-board including most FMCG companies and brands targeting kids”, she adds.

    There’s another young adult’s all time favourite Disney channel which is making an effort for the children to have a ‘Dhamakedaar Diwali’.  Disney India’s kid’s cluster will air the movie Brave and Frozen, while continuing Best of Luck Nikki for families. PJ Masks, a popular animated series, will be aired between Monday and Thursday at 1 pm. For action lovers, Disney XD has planned Pokemon movies, along with the premiere of the movie Darkrai Dost Ya Dushman and a special Marvel Stunt block.

    Disney India’s sister channel—Hungama, is also set to celebrate Diwali all week with special episodes of Perman, Friday movie specials and festive packaging to enhance the mood.

  • Naam Shabana……Halfhearted!

    MUMBAI: You realise that whatever Naam Shabana had to show has already been shown in the film’s promos. The strategy may draw the initial audience to an extent but, since they are not going back being a very happy lot that is about all.

    Akashy Kumar did Baby with Tapsee Pannu (2015) playing a brief role. Akshay, being a star of over 25 years of standing, is accepted readily playing an action hero. But, when you are letting loose a female protagonist who you expect to carry a film through in place of Akshay, you need a build-up for her. So Tapsee who featured in Baby is given a backstory here. Her past, which makes up for the first part of the film and, when she is assigned a mission, that makes for the latter part of the film.

    If you look at the film that way, it is what is referred in the West as a double bill: two films at the price of one.

    Tapsee, playing Shabana Khan, is one stern person drained of all emotions. Brought up in predominantly Muslim locality of Mumbai in a small flat, she and her mother have suffered heavily from her drunkard father. Both women, Tapsee and her mother, have been at the receiving end of nonstop violence. Not to be a victim of any kind of violence again, Tapsee is training for martial art.

    Relentlessly wooed by her college mate, played by Taher Mithaiwala, Tapsee is not ready for any sort of commitment. Her idea about men is not positive thanks to her father’s behaviour. The only person Tapsee trusts and confides into is her mother.

    Taher finally manages to win Tapsee’s love and, after spending a cosy evening with him but before she could say she also loves him, Tahir becomes the victim of a group of spoilt boys from Delhi making merry in Mumbai. While that saves Tapsee from being molested, the experience also leaves her devastated as well full of rage.

    Tapsee now wants revenge, nothing sort of kill the perpetrators. The police is no help. That is when she starts getting help from anonymous source. Tapsee is trained to be a lethal weapon by her benevolent caller. Her offenders are located for her and all the arrangements are made for her to get to her enemies and kill them. Also shadowing her is her guardian angel played by Akshay Kumar.

    Having sought her revenge, Tapsee is now ready for the purpose her helpers had in mind for her. It seems, a national agency was tracking her moves and aggression all along and intended to enrol her as a spy to work for the country. Her handler so far keeping tabs on her is the character of Manoj Bajpayee.

    Having agreed to join the agency, Tapsee’s assignment is to liquidate an international arms supplier played by Prithviraj Sukumaran. Many agents have earlier lost their lives trying to tackle Prithviraj and, he also keeps getting his looks changed through plastic surgery.

    Finally, Prithviraj is tracked to Malaysia and it is time to move the narration out of congested Mumbai streets and to a more picturesque locations in Kuala Lumpur. Here, after some more trackers losing their lives to Prithviraj, it is left to Tapsee to tackle him singlehandedly.

    Naam Shabana, in an effort to give a back story to Tapsee, fails to connect the two parts. The way other characters are etched out make Indian spies look like fools and their parts look like they are playing a game of spies. Then, to send a novice agent to a villain who has been painted huge is not convincing. And, making Akshay her shadow and a guardian angel seems more an attempt to keep Akshay on the screen so the viewer does not feel cheated.

    Direction fails to detect or solve these and other glitches. While the first half story has been seen in few films earlier, it is still watchable due to Tapsee’s efforts. The second half sags. Music though out of place comes in three songs. Dialogue is good in parts. Editing needed to be sharper.

    Tapsee Pannu performs very well carrying her angry young girl image through with conviction. Akshay Kumar has really nothing to do and he does nothing to alleviate the situation. Prithviraj Sukumaran makes a mark. Manoj Bajpayee is okay.

    Danny and Anupam Kher make fleeting appearances to no avail. Taher Mithaiwal is fair. Naam Shabana is a halfhearted effort, the only comfort being in its seemingly low making costs.

    Producers: Neeraj Pandey, Shital Bhatia.

    Director: Shivam Nair.

    Cast: Taapsee Pannu, Akshay Kumar,. Manoj Bajpayee, Anupam Kher, Danny Denzongpa, Prithviraj Sukumaran.

  • B’wood supports Times’ ‘Remonetise India’

    B’wood supports Times’ ‘Remonetise India’

    MUMBAI: The demonetisation drive has taken the nation by storm and Bollywood is not less impacted. In an act of solidarity, B-town celebrities such as — Anil Kapoor, R Madhavan, Shilpa Shetty, Kabir Bedi, Javed Akhtar, Shabana Azmi and Manoj Bajpayee have come together to be the agents of change to help bring India’s economy back on track.

    Today, when our economy needs us more than ever, ‘Remonetise India – A Citizen’s Pledge’, Times Network’s nationwide campaign, is a call to rise and protect the world’s fastest growing economy. In a pledge to spend more in order to revive demand, aid the needy and help farmers sell their produce, the celebrities promote going cashless to make it available for those in need.

    The celebrities pledge as the soldiers of the economy to help the economy grow, to help fellow citizens participate in our new economy and to teach and educate people about digitization.

    Also participating in this nationwide movement are actors Sonam Kapoor, Sonu Sood, Raveen Tandon, Manoj Bajpayee, Neha Dhupia, Tisca Chopra, and Sonali Bendre along with socialite Shaina NC, ace photographer Atul Kasbekar and Bollywood’s favourite designer Manish Malhotra.

  • B’wood supports Times’ ‘Remonetise India’

    B’wood supports Times’ ‘Remonetise India’

    MUMBAI: The demonetisation drive has taken the nation by storm and Bollywood is not less impacted. In an act of solidarity, B-town celebrities such as — Anil Kapoor, R Madhavan, Shilpa Shetty, Kabir Bedi, Javed Akhtar, Shabana Azmi and Manoj Bajpayee have come together to be the agents of change to help bring India’s economy back on track.

    Today, when our economy needs us more than ever, ‘Remonetise India – A Citizen’s Pledge’, Times Network’s nationwide campaign, is a call to rise and protect the world’s fastest growing economy. In a pledge to spend more in order to revive demand, aid the needy and help farmers sell their produce, the celebrities promote going cashless to make it available for those in need.

    The celebrities pledge as the soldiers of the economy to help the economy grow, to help fellow citizens participate in our new economy and to teach and educate people about digitization.

    Also participating in this nationwide movement are actors Sonam Kapoor, Sonu Sood, Raveen Tandon, Manoj Bajpayee, Neha Dhupia, Tisca Chopra, and Sonali Bendre along with socialite Shaina NC, ace photographer Atul Kasbekar and Bollywood’s favourite designer Manish Malhotra.

  • ebay launches Anthem for Budhia Singh: Born to run in marketing gimmic

    ebay launches Anthem for Budhia Singh: Born to run in marketing gimmic

    NEW DELHI: In a one-of-a-kind initiative inspired by a scene in the film, e-bay has created an Anthem for the forthcoming feature ‘Budhia Singh: Born to Run’ based on a true story.

    The film tells the story of five-year old Budhia Singh, whose talent in running was discovered by judo coach Biranchi Das who rescued him from one of Bhubaneswar’s most notorious slums and helped him achieve incredible heights.

    The Anthem is a motivational song with a scene showing e-bay gifting shoes to children, while encouraging them to follow their dreams.

    Ebay Director Marketing Shivani Suri Dhanda told indiantelevision.com that it had generally been the policy of ebay that spent an equal amount on the promotion and marketing of an item as on acquiring it for putting it on sale on its platform.

    Referring to the Anthem – which was released earlier by actor Manoj Bajpayee who enacts role of Biranchi Das – she said it was already playing on FM Radio and TV music channels and would be released on all digital platforms. It was also being promoted on all social media platforms.

    She is it is expected to be used in the film either as backdrop of the initial or closing listing of cast and crew.

    She said ebay had decided that for every pair of shoes bought on its site, it would give one to a poor child, and she expected to give around one thousand pairs in this manner to the poor.

    Viacom Senior Vice-President Rudrarup Datta toldth website that the platform provides a different channel to reach out to the audiences since ebay has its own customer base.

    In any case, the message of the film comes out very clearly through the Anthem song.

    Furthermore, those who get the free shoes from ebay would also be curious about the film.

    Asked about the authenticity of the story, he said this had been done by the co-producer Code Red. Though Budhia who is now fourteen and hopes to take part in the 2020 Olympics has only seen portions of the film, he seemed satisfied and also astonished that a child resembling him – Mayur Patole – had been found from a village near Pune to enact his role after audition of thousands of children.

    Earliier at the press meet, Shivani claimed that ebay was the world’s largest online shopping platform with a presence in 39 countries. Out of a billion-odd items on sale internationally, the Indian wing of the platform alone had 30 million items.

    She said this film had been chosen as it was all about the passion for a particular sport, just as the shopping site was all about passion.

    Datta said cinema is a medium for social change and so Viacom had been making stories on true stories.

    Bajpayee said that he had earlier acted in films like Gangs of Wasseypur and Special 26 by Viacom as they believed in using cinema to send out positive messages. He said this was a film of aspirations and fulfilling dreams.

    Referring to the present film, he said every creative person wanted someone who could mentor him. Just as he had found the great drama director Barry John, Budhia Singh had been discovered by Biranchi Das. There was need to nurture sports.

    He said that though he had himself seen around nine years earlier on news television screens that questions were raised on the methodology of Biranchi Das, no one questioned his motives.
    Viacom18 Motion Pictures have earlier produced films based on true stories, like Bhaag Milkha Bhaag, Mary Kom and Manjhi – The Mountain Man.

    “People have misjudged Biranchi Das. His method might be wrong. We can have debate over his methods of teaching but his intention was good. He saw the talent in Budhia Singh and he wanted to represent him India in Olympics,” Bajpayee said.

    Produced by Viacom18 Motion Pictures and Code Red Film Productions and directed by Soumendra Padhi, the film will run in cinemas on 5 August 2016.

  • ebay launches Anthem for Budhia Singh: Born to run in marketing gimmic

    ebay launches Anthem for Budhia Singh: Born to run in marketing gimmic

    NEW DELHI: In a one-of-a-kind initiative inspired by a scene in the film, e-bay has created an Anthem for the forthcoming feature ‘Budhia Singh: Born to Run’ based on a true story.

    The film tells the story of five-year old Budhia Singh, whose talent in running was discovered by judo coach Biranchi Das who rescued him from one of Bhubaneswar’s most notorious slums and helped him achieve incredible heights.

    The Anthem is a motivational song with a scene showing e-bay gifting shoes to children, while encouraging them to follow their dreams.

    Ebay Director Marketing Shivani Suri Dhanda told indiantelevision.com that it had generally been the policy of ebay that spent an equal amount on the promotion and marketing of an item as on acquiring it for putting it on sale on its platform.

    Referring to the Anthem – which was released earlier by actor Manoj Bajpayee who enacts role of Biranchi Das – she said it was already playing on FM Radio and TV music channels and would be released on all digital platforms. It was also being promoted on all social media platforms.

    She is it is expected to be used in the film either as backdrop of the initial or closing listing of cast and crew.

    She said ebay had decided that for every pair of shoes bought on its site, it would give one to a poor child, and she expected to give around one thousand pairs in this manner to the poor.

    Viacom Senior Vice-President Rudrarup Datta toldth website that the platform provides a different channel to reach out to the audiences since ebay has its own customer base.

    In any case, the message of the film comes out very clearly through the Anthem song.

    Furthermore, those who get the free shoes from ebay would also be curious about the film.

    Asked about the authenticity of the story, he said this had been done by the co-producer Code Red. Though Budhia who is now fourteen and hopes to take part in the 2020 Olympics has only seen portions of the film, he seemed satisfied and also astonished that a child resembling him – Mayur Patole – had been found from a village near Pune to enact his role after audition of thousands of children.

    Earliier at the press meet, Shivani claimed that ebay was the world’s largest online shopping platform with a presence in 39 countries. Out of a billion-odd items on sale internationally, the Indian wing of the platform alone had 30 million items.

    She said this film had been chosen as it was all about the passion for a particular sport, just as the shopping site was all about passion.

    Datta said cinema is a medium for social change and so Viacom had been making stories on true stories.

    Bajpayee said that he had earlier acted in films like Gangs of Wasseypur and Special 26 by Viacom as they believed in using cinema to send out positive messages. He said this was a film of aspirations and fulfilling dreams.

    Referring to the present film, he said every creative person wanted someone who could mentor him. Just as he had found the great drama director Barry John, Budhia Singh had been discovered by Biranchi Das. There was need to nurture sports.

    He said that though he had himself seen around nine years earlier on news television screens that questions were raised on the methodology of Biranchi Das, no one questioned his motives.
    Viacom18 Motion Pictures have earlier produced films based on true stories, like Bhaag Milkha Bhaag, Mary Kom and Manjhi – The Mountain Man.

    “People have misjudged Biranchi Das. His method might be wrong. We can have debate over his methods of teaching but his intention was good. He saw the talent in Budhia Singh and he wanted to represent him India in Olympics,” Bajpayee said.

    Produced by Viacom18 Motion Pictures and Code Red Film Productions and directed by Soumendra Padhi, the film will run in cinemas on 5 August 2016.

  • Eros International signs television license deal with Zee Network

    Eros International signs television license deal with Zee Network

    MUMBAI: Eros International Media Ltd has announced a television syndication deal for their new and catalogue films with Zee Network. The films comprise a number of catalogue films from Eros’ vast library and also pre-sales for a few forthcoming films.

    Movies that will be showcased exclusively on Zee Network include Riteish Deshmukh and Nargis Fakhri starrer Banjo, slated for a theatrical release on September 23, the much acclaimed family drama Nil Battey Sannata, and the widely appreciated Aligarh starring Manoj Bajpayee and Rajkummar Rao.

    Apart from the recent releases, the license deal will give the channel access to Eros’ blockbuster catalogue films like Housefull, Heyy Babyy, Cocktail, Vicky Donor, Omkara among others.

    Eros International Media Ltd. managing director Sunil Lulla said, “This deal signifies yet another step towards cementing our long association with Zee Network. We continue to exploit our significant library and the content licensing deal with Zee is consistent with our pre-sales strategy. These tailor made packages from our broad film repertoire will suit audiences across networks and maximize the potential from the television broadcast.

  • Eros International signs television license deal with Zee Network

    Eros International signs television license deal with Zee Network

    MUMBAI: Eros International Media Ltd has announced a television syndication deal for their new and catalogue films with Zee Network. The films comprise a number of catalogue films from Eros’ vast library and also pre-sales for a few forthcoming films.

    Movies that will be showcased exclusively on Zee Network include Riteish Deshmukh and Nargis Fakhri starrer Banjo, slated for a theatrical release on September 23, the much acclaimed family drama Nil Battey Sannata, and the widely appreciated Aligarh starring Manoj Bajpayee and Rajkummar Rao.

    Apart from the recent releases, the license deal will give the channel access to Eros’ blockbuster catalogue films like Housefull, Heyy Babyy, Cocktail, Vicky Donor, Omkara among others.

    Eros International Media Ltd. managing director Sunil Lulla said, “This deal signifies yet another step towards cementing our long association with Zee Network. We continue to exploit our significant library and the content licensing deal with Zee is consistent with our pre-sales strategy. These tailor made packages from our broad film repertoire will suit audiences across networks and maximize the potential from the television broadcast.

  • Shirish Kunder’s ‘Kriti’ to release exclusively on Muvizz.com

    MUMBAI: Kriti  a short film produced by Muvizz.com and presented by actor Manoj Bajpayee, will be launched exclusively on Muvizz.com a video on demand platform. The poster which was released recently is a prelude to the 18-minute psycho-thriller which is scheduled to release in the month of June. Shirish Kunder’s debut short film will showcase the three leading actors, Manoj Bajpayee, Radhika Apte and Neha Sharma in a very mysterious and spine-chilling manner as portrayed in the poster.

    Manoj Bajpayee who will be seen in a completely unusual role as compared to his previous short films, Taandav, and Jai Hind, commented, “Acting in short films gives me an opportunity to work with different film makers and the digital medium offers such creative satisfaction”.

    The film is an intriguing mix of drama and suspense which will keep the audience hooked throughout. It revolves around a writer (Manoj Bajpayee), who after an unexpected set of events finds himself in the middle of a psychological drama. Radhika Apte and Neha Sharma’s characters will further add to this mental whirlpool. Manu Rishi, who will be seen also in the film, will play a pivotal role as a police officer. 

    Piiyush Singh, Co-Founder, Muvizz.com says, “We are very excited to work with such immensely talented actors. Shirish has done a great job and we hope to create such amazing content with him again. ‘Kriti’ has been written in such a way that it will not only have a lasting impression but will also keep you thinking about the film long after it ends. We are sure the audience will enjoy the film and get to know about the work that a portal like Muvizz is trying to accomplish.”

    Muvizz.com is a platform which aims to assist innovative filmmakers and quality cinema to gain global exposure as it is doing with ‘Kriti’.