ITV

Tag: Mann ki Baat

  • nexGTv on expansion spree; launches video News app

    nexGTv on expansion spree; launches video News app

    MUMBAI: While a majority of the broadcasters and media houses are coming up with their standard news applications, one player has taken an unusual path. After rolling a kids app followed by a comedy app, nexGTv, a subscription-led video entertainment app, has announced the launch of its exclusive news app.

    Breaking free from the traditional story telling perspective, the app will provide news coverage in audio/visual formats in major Indian languages that include Gujarati, Bengali, Kannada, Punjabi, Tamil, etc. The app is open to experiment with more languages.

    nexGTv says that the app will provide 360-degree coverage of the latest reports and happenings from across genres like politics, sports, movies, business, lifestyle etc. For starters, the app will curate and enable news content from more than 40 top regional, national and international channels. It will air real time popular shows like Nation at 10, Aaj Tak Live News, India Reports at 10 and News Now at 11, etc, as a part of its Live TV bouquet. The other news offerings such as interviews, Mann Ki Baat and the topical political cartoon humour — So Sorry can also be viewed through VoD.

    “We want to explore content which caters better to our consumers through news articles and videos. With creating this app a go-to-go platform for all Indian users across boundaries, we are just exploring news content that often gets buried under GEC news. The niche can relate to this app. We have our own data system in India so I don’t see bandwidth as a major constraint. ,” says nexGTv COO Abhesh Verma.

    Following a ‘freemium’ model, most of the news channels are available for free to the end users though there is some content behind the paywall. The news apps has been bundled with nexGTv’s other apps beyond the subscription screen at Rs 35 a week summing to a monthly payment fee of Rs 125.

    With timelines crunches, users are often unable to stay updated with the latest information about their areas of interest. To put an end to this, the app will aggregate and deliver video news content from leading TV news channels, revolutionizing through enhanced accessibility, the way news is currently consumed in the country.

    Treating people who like staying up-to-date with the latest news and developments from the national and global arena, the app will identify the niches which are undercover right now.

    Pointing out the difficulties faced by users in the extremely fragmented viewing experiment, Verma points out how viewers often sit through advertisements, weather reports and repetitive news programmes to consume news. He adds, “This gap in news content delivery and consumption is what we are trying to address with the nexGTv News app. Having been amongst the leading platforms for content aggregation in India, we are now looking to add greater diversity to our news content offerings by partnering with channels that help us cater to our viewers’ specific needs. This will not only boost the quality of our end-user offerings, but will also allow news channels to maximise their consumer outreach through our platform.”

    The VOD player is focussed on enabling a holistic and relevant digital news-viewing experience for the end-consumer and adding value through technology. It has integrated several innovative features that augment and enhance the viewer’s browsing experience. While on the one hand non-stop news will be showcased through news bulletins from leading TV news channels under a single tab, VoD news capsules will give users a brief rundown of the top news highlights of the day in just a few minutes.

    The resume feature allows viewers to pause live streaming and pick up where they left off, while nexGTv’s Advanced Search with Integrated Electronic Program Guide (EPG) helps browse through genre and language-specific news. Other features, such as Quicky, can find the best news content that fits the time available to users, while the Data Saving Mode assists them in managing their data consumption while streaming videos. This integration of technology results in great value addition for users and allows them to watch news content that suits their viewing preference in a convenient and hassle-free manner claims nexGTv.

    “The nexGTv News app leverages state-of-the-art technology to enable features such as VoD news capsules and on-the-go news content. This allows for the delivery of a seamless, on-the-go, and highly relevant 360-degree digital news-viewing experience to our users. With digital video consumption in the country growing in demand, we are confident that the launch of our News app can potentially disrupt the way video news content is viewed in the country,” adds Verma.

    Given that the target audience is mass, a smart marketing strategy has been planned to promote the app. While notifications will be sent to their already existing consumer base about the new addition, social media will be used extensively to make the app visible. It will also be promoted through traditional modes of communication.

    With more features such as interactive UI, minimised player window, reminders, TV guides and Social Connect on offer, the nexGTv news app is already available on Google Play Store. It has also submitted an application to iOS and is awaiting a confirmation in a couple of days. The player plans to unveil few more apps in the coming days.

  • nexGTv on expansion spree; launches video News app

    nexGTv on expansion spree; launches video News app

    MUMBAI: While a majority of the broadcasters and media houses are coming up with their standard news applications, one player has taken an unusual path. After rolling a kids app followed by a comedy app, nexGTv, a subscription-led video entertainment app, has announced the launch of its exclusive news app.

    Breaking free from the traditional story telling perspective, the app will provide news coverage in audio/visual formats in major Indian languages that include Gujarati, Bengali, Kannada, Punjabi, Tamil, etc. The app is open to experiment with more languages.

    nexGTv says that the app will provide 360-degree coverage of the latest reports and happenings from across genres like politics, sports, movies, business, lifestyle etc. For starters, the app will curate and enable news content from more than 40 top regional, national and international channels. It will air real time popular shows like Nation at 10, Aaj Tak Live News, India Reports at 10 and News Now at 11, etc, as a part of its Live TV bouquet. The other news offerings such as interviews, Mann Ki Baat and the topical political cartoon humour — So Sorry can also be viewed through VoD.

    “We want to explore content which caters better to our consumers through news articles and videos. With creating this app a go-to-go platform for all Indian users across boundaries, we are just exploring news content that often gets buried under GEC news. The niche can relate to this app. We have our own data system in India so I don’t see bandwidth as a major constraint. ,” says nexGTv COO Abhesh Verma.

    Following a ‘freemium’ model, most of the news channels are available for free to the end users though there is some content behind the paywall. The news apps has been bundled with nexGTv’s other apps beyond the subscription screen at Rs 35 a week summing to a monthly payment fee of Rs 125.

    With timelines crunches, users are often unable to stay updated with the latest information about their areas of interest. To put an end to this, the app will aggregate and deliver video news content from leading TV news channels, revolutionizing through enhanced accessibility, the way news is currently consumed in the country.

    Treating people who like staying up-to-date with the latest news and developments from the national and global arena, the app will identify the niches which are undercover right now.

    Pointing out the difficulties faced by users in the extremely fragmented viewing experiment, Verma points out how viewers often sit through advertisements, weather reports and repetitive news programmes to consume news. He adds, “This gap in news content delivery and consumption is what we are trying to address with the nexGTv News app. Having been amongst the leading platforms for content aggregation in India, we are now looking to add greater diversity to our news content offerings by partnering with channels that help us cater to our viewers’ specific needs. This will not only boost the quality of our end-user offerings, but will also allow news channels to maximise their consumer outreach through our platform.”

    The VOD player is focussed on enabling a holistic and relevant digital news-viewing experience for the end-consumer and adding value through technology. It has integrated several innovative features that augment and enhance the viewer’s browsing experience. While on the one hand non-stop news will be showcased through news bulletins from leading TV news channels under a single tab, VoD news capsules will give users a brief rundown of the top news highlights of the day in just a few minutes.

    The resume feature allows viewers to pause live streaming and pick up where they left off, while nexGTv’s Advanced Search with Integrated Electronic Program Guide (EPG) helps browse through genre and language-specific news. Other features, such as Quicky, can find the best news content that fits the time available to users, while the Data Saving Mode assists them in managing their data consumption while streaming videos. This integration of technology results in great value addition for users and allows them to watch news content that suits their viewing preference in a convenient and hassle-free manner claims nexGTv.

    “The nexGTv News app leverages state-of-the-art technology to enable features such as VoD news capsules and on-the-go news content. This allows for the delivery of a seamless, on-the-go, and highly relevant 360-degree digital news-viewing experience to our users. With digital video consumption in the country growing in demand, we are confident that the launch of our News app can potentially disrupt the way video news content is viewed in the country,” adds Verma.

    Given that the target audience is mass, a smart marketing strategy has been planned to promote the app. While notifications will be sent to their already existing consumer base about the new addition, social media will be used extensively to make the app visible. It will also be promoted through traditional modes of communication.

    With more features such as interactive UI, minimised player window, reminders, TV guides and Social Connect on offer, the nexGTv news app is already available on Google Play Store. It has also submitted an application to iOS and is awaiting a confirmation in a couple of days. The player plans to unveil few more apps in the coming days.

  • Modi’s monthly broadcast reminds media about National Emergency’s shackles

    Modi’s monthly broadcast reminds media about National Emergency’s shackles

    NEW DELHI: “There might have been locks on newspaper houses, radio might have been speaking just one kind of language,” but “given the opportune moment, the citizens gave an example of the power of Democracy.”

    Referring to the National Emergency that was declared on the night of 25-26 June 1975, 41 years ago to the date, in his monthly ‘Mann Ki Baat’, Modi added, “A great example of the democratic strength of the common people was witnessed during Emergency”.

    The 21st edition of ‘Mann ki Baat’ on 26 June 2016 on All India Radio coincided with the anniversary of the declaration of the National Emergency of 1975, often referred to as the dark day for the Indian media.

    Modi said the country’s strength lies in its people and and making democracy a living embodiment.

    He noted at the outset that “sometimes my ‘Mann Ki Baat’ is ridiculed a lot and is criticized much also. However, this can only happen because all of us are committed to democracy.”

    (In the May broadcast, Modi had lauded All India Radio for broadcasting his monthly ‘Mann ki Baat’ in regional languages on the day he talks to the nation.)

  • Modi’s monthly broadcast reminds media about National Emergency’s shackles

    Modi’s monthly broadcast reminds media about National Emergency’s shackles

    NEW DELHI: “There might have been locks on newspaper houses, radio might have been speaking just one kind of language,” but “given the opportune moment, the citizens gave an example of the power of Democracy.”

    Referring to the National Emergency that was declared on the night of 25-26 June 1975, 41 years ago to the date, in his monthly ‘Mann Ki Baat’, Modi added, “A great example of the democratic strength of the common people was witnessed during Emergency”.

    The 21st edition of ‘Mann ki Baat’ on 26 June 2016 on All India Radio coincided with the anniversary of the declaration of the National Emergency of 1975, often referred to as the dark day for the Indian media.

    Modi said the country’s strength lies in its people and and making democracy a living embodiment.

    He noted at the outset that “sometimes my ‘Mann Ki Baat’ is ridiculed a lot and is criticized much also. However, this can only happen because all of us are committed to democracy.”

    (In the May broadcast, Modi had lauded All India Radio for broadcasting his monthly ‘Mann ki Baat’ in regional languages on the day he talks to the nation.)

  • ‘Mission 11 Million’ to engage children in football from October

    ‘Mission 11 Million’ to engage children in football from October

    NEW DELHI: All states and Union Territories have been urged to take necessary steps to popularize and promote the sport of football in their territory in order to make the FIFA U-17 World Cup a huge success by including Football in various programmes of the State Governments.

    In a letter sent to all chief secretaries of states and union territories, Department of Sports secretary Rajiv Yadav said that FIFA U-17 World Cup is going to be held in India in October 2017 and it is the first time that this prestigious tournament will be held in India.

    Referring to Prime Minister Narendra Modi’s ‘Mann ki Baat’ programme on 27 March, the letter said that Modi had called for building an atmosphere and fervour of football in the country as a run up to the FIFA U-17 World Cup. He wants football to be played in every nook and corner of the country.

    The communication said that following the call of the Prime Minister, the Department of Sports had initiated a series of steps to popularize football throughout the country. Several rounds of discussion have been held with FIFA, AIFF, KVS, CBSE, Subroto Mukerjee Sports Education Society and other stakeholders to firm up appropriate programmes.

    As a result, ‘Mission 11 Million’ programme has been formulated and will be launched in coordination with FIFA in about 30 cities across the country. The letter said the primary objective of the programme is to engage more than 11 million children in activities relating to football. It said the programme is likely to be launched in October this year.

  • ‘Mission 11 Million’ to engage children in football from October

    ‘Mission 11 Million’ to engage children in football from October

    NEW DELHI: All states and Union Territories have been urged to take necessary steps to popularize and promote the sport of football in their territory in order to make the FIFA U-17 World Cup a huge success by including Football in various programmes of the State Governments.

    In a letter sent to all chief secretaries of states and union territories, Department of Sports secretary Rajiv Yadav said that FIFA U-17 World Cup is going to be held in India in October 2017 and it is the first time that this prestigious tournament will be held in India.

    Referring to Prime Minister Narendra Modi’s ‘Mann ki Baat’ programme on 27 March, the letter said that Modi had called for building an atmosphere and fervour of football in the country as a run up to the FIFA U-17 World Cup. He wants football to be played in every nook and corner of the country.

    The communication said that following the call of the Prime Minister, the Department of Sports had initiated a series of steps to popularize football throughout the country. Several rounds of discussion have been held with FIFA, AIFF, KVS, CBSE, Subroto Mukerjee Sports Education Society and other stakeholders to firm up appropriate programmes.

    As a result, ‘Mission 11 Million’ programme has been formulated and will be launched in coordination with FIFA in about 30 cities across the country. The letter said the primary objective of the programme is to engage more than 11 million children in activities relating to football. It said the programme is likely to be launched in October this year.

  • Modi lauds AIR for Mann ki Baat simulcast across radio, TV, DTH, internet

    Modi lauds AIR for Mann ki Baat simulcast across radio, TV, DTH, internet

    NEW DELHI: Prime Minister Narendra Modi has lauded All India Radio for broadcasting his monthly Mann ki Baat in regional languages on the day he talks to the nation.

    The broadcast is visually adapted by Doordarshan and other private TV and news channels in India simultaneously. Similarly, radio in the private sector patches AIR. All DTH operators also carry it.

    It is live streamed for global audience and is accessible through mobile app, allindiaradio.gov.in, apart from the narendramodi.in/mankibaat, mygov.in, and the Narendra Modi app.

    During his monthly broadcast for this month, he said he was also gratified that people were writing to him either on the Narendra Modi app, or mygov.in.

    This was the twentieth time that he talked to the nation through the broadcast which coincided with the completion of two years of his government which assumed office on 20 May 2014.

    He said that initially, a ten-digit missed call had to be made to get a call back to listen to his broadcast. But now one had to dial 1922 toll free and listen to him.

    The broadcast by the entire network of AIR includes all stations, all AIR FM channels (FM Gold and FM Rainbow), local radio stations, Vividh Bharati Stations and five community radio stations.

    It is also broadcast by the Urdu and Hindi Services of the External Services of All India Radio for listeners in the Indian sub-continent and the Indian diaspora spread across the globe.

    The regional versions of the Mann Ki Baat are played at capital AIR stations in non-Hindi speaking zones at 8.00 pm hours on the same day. The regional versions are relayed by all AIR stations including local radio stations in the respective states. The English version of Mann Ki Baat is also broadcast by AIR Delhi at 8.00 pm the same day and also broadcast by the General Overseas Service.

  • Modi lauds AIR for Mann ki Baat simulcast across radio, TV, DTH, internet

    Modi lauds AIR for Mann ki Baat simulcast across radio, TV, DTH, internet

    NEW DELHI: Prime Minister Narendra Modi has lauded All India Radio for broadcasting his monthly Mann ki Baat in regional languages on the day he talks to the nation.

    The broadcast is visually adapted by Doordarshan and other private TV and news channels in India simultaneously. Similarly, radio in the private sector patches AIR. All DTH operators also carry it.

    It is live streamed for global audience and is accessible through mobile app, allindiaradio.gov.in, apart from the narendramodi.in/mankibaat, mygov.in, and the Narendra Modi app.

    During his monthly broadcast for this month, he said he was also gratified that people were writing to him either on the Narendra Modi app, or mygov.in.

    This was the twentieth time that he talked to the nation through the broadcast which coincided with the completion of two years of his government which assumed office on 20 May 2014.

    He said that initially, a ten-digit missed call had to be made to get a call back to listen to his broadcast. But now one had to dial 1922 toll free and listen to him.

    The broadcast by the entire network of AIR includes all stations, all AIR FM channels (FM Gold and FM Rainbow), local radio stations, Vividh Bharati Stations and five community radio stations.

    It is also broadcast by the Urdu and Hindi Services of the External Services of All India Radio for listeners in the Indian sub-continent and the Indian diaspora spread across the globe.

    The regional versions of the Mann Ki Baat are played at capital AIR stations in non-Hindi speaking zones at 8.00 pm hours on the same day. The regional versions are relayed by all AIR stations including local radio stations in the respective states. The English version of Mann Ki Baat is also broadcast by AIR Delhi at 8.00 pm the same day and also broadcast by the General Overseas Service.

  • Modi’s Mann ki Baat on 28 February will be the 17th consecutive broadcast

    Modi’s Mann ki Baat on 28 February will be the 17th consecutive broadcast

    NEW DELHI: The 17th instalment of Prime Minister Narendra Modi’s ‘Mann Ki Baat’ will be broadcast on 28 February, just a day before the presentation of the Union Budget for 2016-17 by Finance Minister Arun Jaitley.

    The broadcast will be at 11 am over the entire network of All India Radio. The broadcast will be relayed by all AIR stations, all AIR FM channels (FM Gold and FM Rainbow), local radio stations, Vividh Bharati Stations and five community radio stations. 

    The regional versions of the ‘Mann Ki Baat’ will be originated by the capital AIR stations in non-Hindi speaking zones at 8 pm on the same day. The regional versions will be relayed by all AIR stations including local radio stations in the respective states.

    It will also be broadcast by Doordarshan and other private TV and news channels in India and broadcast simultaneously.  Similarly, radio in private sector patches and all DTH operators will also carry it.

    It will also be streamed live for global audience and is accessible through mobile app All India Radio Live and on pmindia.nic.in.

  • Modi’s Mann ki Baat on 28 February will be the 17th consecutive broadcast

    Modi’s Mann ki Baat on 28 February will be the 17th consecutive broadcast

    NEW DELHI: The 17th instalment of Prime Minister Narendra Modi’s ‘Mann Ki Baat’ will be broadcast on 28 February, just a day before the presentation of the Union Budget for 2016-17 by Finance Minister Arun Jaitley.

    The broadcast will be at 11 am over the entire network of All India Radio. The broadcast will be relayed by all AIR stations, all AIR FM channels (FM Gold and FM Rainbow), local radio stations, Vividh Bharati Stations and five community radio stations. 

    The regional versions of the ‘Mann Ki Baat’ will be originated by the capital AIR stations in non-Hindi speaking zones at 8 pm on the same day. The regional versions will be relayed by all AIR stations including local radio stations in the respective states.

    It will also be broadcast by Doordarshan and other private TV and news channels in India and broadcast simultaneously.  Similarly, radio in private sector patches and all DTH operators will also carry it.

    It will also be streamed live for global audience and is accessible through mobile app All India Radio Live and on pmindia.nic.in.