ITV

Tag: Manish Singhal

  • Dangal TV scripts YouTube history with 50 million fans and global No 1 rank

    Dangal TV scripts YouTube history with 50 million fans and global No 1 rank

    MUMBAI: From silver screen to streaming supremacy, Dangal TV has pulled off a blockbuster twist in its digital journey. The channel’s YouTube arm has clinched the No 1 spot globally on the Tubular Leaderboard in both the overall creators and media & entertainment (film & movies) categories for June and July 2025.

    That’s not all, Dangal TV’s subscriber base has now smashed through the 50 million mark, placing it proudly among the Top 100 global Youtube channels. In the process, it has leapfrogged some of the biggest names in entertainment, including Spidey, Zee TV, Sony Sab, YRF, and Set India.

    The milestone crowns a journey that began in 2017, when Dangal TV first tested the waters on YouTube with modest ambitions. Competing in a crowded field of global giants, the channel carved its niche by staying true to its ethos telling authentic stories from India’s heartland while adapting to the habits of digital-first audiences.

    Dangal TV managing director Manish Singhal called the achievement a proud chapter in the network’s digital playbook: “This No 1 ranking across global leaderboards highlights the trust our audiences place in us and strengthens our vision of bringing India’s heartland stories to a global stage.”

    Chartbeat and Tubular director of content marketing Candice Gaudinier hailed the feat as a case study in global resonance: “Dangal TV’s No 1 ranking in both India and globally within the Film and Movies genre on YouTube is remarkable. It shows how stories rooted in India can strike a chord with audiences worldwide.”

    By topping charts for two straight months and building a community of 50 million subscribers, Dangal TV has proved that regional storytelling can go truly global. For a channel that started small, this is not just a digital milestone, it’s a reminder that even in the algorithm age, heartland stories still travel the farthest
     

  • Zepto, Shaadi.com and DangalPlay make OOH advertising fun

    Zepto, Shaadi.com and DangalPlay make OOH advertising fun

    MUMBAI: You’ve got to hand it to the outdoor medium. It allows for great advertising, sometimes even cheeky messaging.

    Take a look at how each of these three advertisers are feeding off the communications of each other on top of a road tunnel.  

    The first is quick commerce player Zepto. Its billboard  states: “Manyavar chahiye?  Manyavar in 10 minutes – Zepto” (You want Manyavar?)

    Next to it People Interactive – the parent firm of Shaadi.com  – has a billiboard stating: “Var Chahiye?  Will take more than 10 minutes – Shaadi.com.” (You want a husband?)

    Both seem to be from the same agency – if one has guessed correctly –  as they seem to be on a continuing billboard.(Did they share the cost of the billboard???) 

    Below both is the Manish Singhal-owned and Akshat Singhal-run OTT platform Dangal Play. Its contribution: “Shaadi mein drama chahiye? Download Dangal Play in less than one minute.” (You want drama in marriage?)

    We, the folks at indiantelevision.com, could not help but chuckle at this clever use of the environment your advertising is placed in. 

    (Updated on 27 November 12 pm…

    Anupam Mittal the CEO & founder of People Group threw light on this, ad which we somehow missed. Here’s what he posted on linkein yesterday: 
    “Who would have expected a crossover between love and 10-minute delivery ??For decades, brands operated in isolation, fiercely protective of their lanes and any collaboration meant approaching the partnership with suspicion, a win-lose approach and months of planning. Today, they’re co-creating more than ever ?? Social Media with the immediacy it lends, shorter content life-spans, topical orientation and a need to engage audiences is driving brands to be more creative than ever and with AI I expect this trend to further accelerate.
    (A question to Anupam – Was it a morphed photo to generate conversation on linkedin? Duh! We still don’t get it? Can someone help us out here-Editor.).

    (A big thank you to Avinash Naik, the digital head of Enter10 under which Dangal Play comes, who posted the picture on Linkedin)
     

  • Dangal TV’s Mann Sundar gains 44 weeks of leadership in TV ratings

    Dangal TV’s Mann Sundar gains 44 weeks of leadership in TV ratings

    Mumbai: As Dangal TV’s flagship show, Mann Sundar marks an exceptional accomplishment in the Indian television landscape. Since its inception, the show has captivated millions of viewers across India, continuously pushing the boundaries of storytelling while maintaining exceptional viewer engagement. It has firmly held the number one position in viewership ratings, boasting 44 weeks of leadership in the 8 PM time slot (Source: BARC). Mann Sundar is a story that resonates with every household, highlighting the essence of inner beauty, making it not only a popular show but also a cultural phenomenon.

    Dangal TV’s commitment to socially relevant and family-friendly programming has been instrumental in the success of Mann Sundar. The network’s focus on impactful storytelling and relatable content has kept the show at the top of its game, setting new benchmarks for television excellence across India.

    As Dangal TV commemorates this extraordinary milestone, managing director Manish Singhal expressed his gratitude, stating, “We are incredibly thankful to our advertisers, stakeholders, and most importantly, our loyal viewers who have supported Mann Sundar on this journey. This success is a result of a collective effort, and we are committed to delivering more groundbreaking content.”

    Mann Sundar airs daily on Dangal TV at 8:00 PM.

    Source: BARC TG 2+ India, Wk’27-Wk’41 2024, All Days 24hrs, Weekly AVG AMA, TV Screens
    Source: BARC TG 2+ HSM Wk 50’23-Wk’41’24 2000 hrs MON-SAT AVG AMA TV Screens

  • Dangal TV joins forces with Lucknow Super Giants as its official entertainment partner

    Dangal TV joins forces with Lucknow Super Giants as its official entertainment partner

    Mumbai: DANGAL TV has announced its pioneering partnership with the prised T20 League  Cricket Team, Lucknow Super Giants, as its official entertainment partner.  

    This partnership promises to be an exciting fusion of sports and entertainment; both on and off the field. As a part of this association, DANGAL TV,  channel will have its logo presence on the Jersey of Lucknow Super  Giants’ players.

    The collaboration will enable Dangal TV to leverage its vast repertoire of engaging content and innovative programming, aimed at enhancing the overall fan experience during the IPL season. From exclusive behind-the-scenes footage to interactive fan engagement activities, viewers can expect a plethora of exciting initiatives designed to amplify their passion for cricket and entertainment.  

    In a statement regarding the partnership, Enterr10 Television Pvt Ltd managing director Manish Singhal The parent company of Dangal TV, expressed his profound interest, stating, “Dangal TV is the default entertainment choice of Indian television viewers, and it simply rules India’s Hindi heartland. It was apparent for us to join forces with Lucknow Super Giants, a team that represents the Hindi heartland of India and a team so synonymous with excellence and passion. Dangal TV believes in putting its viewers first, and this partnership is just another step in that direction. This represents a convergence of two powerful entities dedicated to entertaining and inspiring audiences across the nation and the globe. Together, we aim to elevate the T20 cricket experience to  unprecedented heights.”

    Echoing these sentiments, RPSG Sports Pvt Ltd MD & CEO Colonel Vinod Bisht commented, “We are excited to partner with Dangal TV in the upcoming season. Dangal TV is one of the most influential brands in the Hindi-speaking belt, which resonates strongly with our core fan base. We look forward to what will surely be an exciting  collaboration for both brands.”

    As the countdown to the IPL season begins, the partnership is poised to redefine the boundaries of sports and entertainment, leaving an indelible mark on the viewers and fans worldwide. 

  • Dangal Family Awards 2024 to celebrate family, relationships, & love with unparalleled interest from advertisers

    Dangal Family Awards 2024 to celebrate family, relationships, & love with unparalleled interest from advertisers

    Mumbai: Dangal TV, is to announce the Dangal Family Awards 2024. This glittering ceremony will be a celebration of the channel’s achievements, its commitment to exceptional content, and collaborations that have made Dangal TV a family favourite across the nation.

    The Dangal Family Awards 2024 promises to recognise DANGAL TV’s success and also create a momentous occasion for the entire Dangal family – its viewers, talented actors, writers, and esteemed production houses. It will be a night full of unforgettable moments and entertainment.

    Enter 10 Television Pvt Ltd managing director Manish Singhal the parent company of DANGAL TV, expressed his feelings about this momentous milestone, saying “The Dangal Family Awards 2024 holds a very special place in the hearts of our entire team and the viewers. We are also elated to welcome Dabur Red BAE Fresh Gel as our presenting Sponsor for the first edition of our awards show. Their commitment and encouragement are powerful testaments to Dangal TV’s unparalleled appeal, history, and scope. Our vision is to create a mutually beneficial ecosystem where quality content succeeds, brands flourish, and audiences are engaged with excellent deliveries.”

    Aside from Dabur Red BAE Fresh Gel as the presenting sponsor, DANGAL Family Awards 2024 flaunts of a prestigious lineup of sponsors, including ThumsUp and Vaidrishi as Co-powered by sponsors, Britannia Good Day, Navratna, Catch Masale and Ujala Supreme as Special partners. These sponsorships are further boosted by Dabur Glucoplus and Sprite as Associate Sponsors, collectively reflecting a dynamic collaboration of industry leaders with Dangal TV.

    The Dangal Family Awards 2024 promises to be a remarkable evening of glamour and entertainment that celebrates family relationships and love as we come together to honour our achievements and embrace the spirit of family that defines Dangal TV.  

    Witness the celebration of family, achievement, and entertainment at the Dangal Family Awards 2024 on 17 March at 07:00 pm only on Dangal TV.

  • Get ready to witness the India’s singing reality show ‘Sur Sangram’ on Bhojpuri Cinema

    Get ready to witness the India’s singing reality show ‘Sur Sangram’ on Bhojpuri Cinema

    Mumbai: ‘Bhojpuri Cinema’ The leading TV channel in Bhojpuri genre is getting ready to entice the viewers with a new singing reality show. Bhojpuri Cinema is the first ever 24*7 Bhojpuri movie channel, which has content to connect with all Bhojpuri Cinema lovers across the country. It telecasts popular Bhojpuri movies and it is the most watched Bhojpuri channel in the country. It is the No. 1 Bhojpuri channel across the Bhojpuri genre.

    ‘Sur Sangram’ is the biggest singing reality show which will air on ‘Bhojpuri cinema’ this year and is ready to greet its’s audience and rekindle their enthusiasm for the singing reality shows. The show will be aired on 7 October at 8 pm every Saturday and Sunday. After 11 years, Sursangram is coming back and it is one of most rated non fiction show in Bhojpuri genre. This show have given a wider platform to lots of emerging talents in India. The auditions were conducted in 8 cities in the states of Uttar Pradesh, Bihar and Jharkhand with thousands of people turning up at every city . Patna Auditions were held in the presence of Mr. Manoj Tiwari.  Sursangram is the first singing reality show on Bhojpuri Cinema. It is a musical conflict between the states of Uttar Pradesh, Bihar, and Jharkhand, where in the One will be crowned as the champion of ‘Sursangram’.  Bhojpuri’s renowned celebrities, Dinesh Lal Yadav, who is the coach for Uttar Pradesh team, Manoj Tiwari who is the coach for the Bihar team, Kalpana Patwari who is the coach for Jharkhand team, are the Judges of this mega show and the show is hosted by everyone’s beloved Pradeep ‘Chintu’ Pandey.

    Enterr10 tv network managing director Manish Singhal added, “Yet another initiative by Bhojpuri cinema in its ongoing effort towards bringing endearing and innovative programming to Indian television audiences, ‘Sur Sangram’ is a show that focuses on finding the nation’s next top vocal talent, chosen purely on their singing talent and the quality of their voice. Featuring the country’s best unknown artistes and three of the biggest names in Bhojpuri music as coaches, this show is sure to sweep the nation off its feet, in its endeavour to find India’s best voices.”

    Sur sangram will not only give talented singers a platform to showcase their singing prowess, but also give them a chance to demonstrate their deep understanding of Bhojpuri culture and its values.  The Network eagerly looks forward to India’s rich bhojpuri music finding its way to the western audience through Bhojpuri Cinema who has a phenomenal reach in Uttar Pradesh, Bihar and Jharkhand belt.

     

  • Johnson Jain becomes Enterr10 TV Network CRO

    Johnson Jain becomes Enterr10 TV Network CRO

    Mumbai: Johnson Jain has been appointed as chief revenue officer (CRO)  by Enterr10 TV Network, which owns and runs five broadcast channels, including Dangal TV, Dangal 2, Bhojpuri Cinema, Enter10 GEC, and Enterr10 Bangla

    He most recently served as Goldmine Telefilms’ CRO. Johnson has more than 20 years of experience working in the media sector and has held positions at companies like Zee Entertainment, Sony Entertainment Television, 9X Media, Goldmine Telefilms, and Beginnen Media.

    Commenting on Johnson’s appointment, Enterr10 TV network MD Manish Singhal said, “I am glad to welcome Johnson Jain to our Enter10 family as the chief revenue officer. His charming personality, go-getter attitude, and cordial relationships are admired across the industry. I wish him all the best”

    Jain expressed, “I’m extremely thrilled to be associated with yet another industry leader in the broadcast space. Dangal is India’s No.2 GEC Channel and has broken all records in its audience reach as compared to any other GEC in HSM. My immediate goal after being associated with Enterr10 TV Network is to stretch and go beyond our current potential to take the network to newer heights in the broadcasting space.”

    Johnson began his career in 2002 with Doordarshan before transferring to Zee to manage several genres, from English to Hindi. He was employed by Sony Network’s Set Max & IPL. He most recently held the position as chief revenue officer at Beginnen Media and Goldmines.

  • Enterr10 TV Network launches new GEC Dangal 2

    Enterr10 TV Network launches new GEC Dangal 2

    Mumbai: TV broadcaster Enterr10 on Saturday launched a new general entertainment channel called Dangal 2 to cater to the Hindi-speaking market audience.  

    The new GEC is targeted towards audiences across the country with a series of old and new shows from the network. “The viewers will not just get a chance to reminisce and rejoice the older much-loved shows but also get to watch the TRP garnering new originals of Dangal TV on this new channel as well,” said the media company.

    Dangal TV is one of the fastest growing GECs that consistently maintained its leading position in Broadcast Audience Research Council (Barc) India data, said the statement. “Dangal TV shows not only connected with the masses through their rooted storylines but also managed to create a cult fan following for its leading stars,” it added.

    The new GEC will air many shows including “Rehna Hai Teri Palkon ki Chhaon Mein,” “Jyoti, Pyaar ki Lukka Chuppi,” “Phir Laut Aayi Nagin,” “Basera, Baba Aiso Varr Dhundo,” “Mahim Shani Dev Ki,” and “Crime Alert.”

    “We have built a unique relationship with our viewers through our channels,” said Dangal TV managing director Manish Singhal. “While Dangal TV is more attuned to the female viewership, with Dangal 2 we are looking to encapsulate a larger audience base. We are using all our experience of the Hindi speaking heartland and working on creating content that makes for family viewing.”

  • Dangal TV forays into kids genre with fantasy show ‘Nikki Aur Jadui Bubble’

    Dangal TV forays into kids genre with fantasy show ‘Nikki Aur Jadui Bubble’

    MUMBAI: School’s out and summer vacations are around the corner. Due to the second Covid wave tearing through the country, children have no choice but to stay cooped indoors. Like last year during lockdown, kids TV viewing is expected to rise again. In an attempt to reach out to capitalise on this opportunity and reel in a new set of viewers, Dangal TV is all set to debut Nikki Aur Jadui Bubble – a fantasy show that will take viewers on a magical journey. Nikki Aur Jadui Bubble will narrate the story of a young orphan named Nikki, who sets off on a quest to find her missing parents, along with her fun-loving magician friend Bubble. 

    The show will premiere on Tuesday, 20 April 2021 at 6.30PM and will thereafter air from Monday to Friday exclusively on Dangal TV.

    Produced by Creative Eye, Nikki Aur Jadui Bubble will entertain viewers with its power-packed and visually appealing storytelling. With Maisha Dixit as Nikki and Tanmay Rishi as the quirky and mischievous Bubble, the show will also have Himmanshoo Malhotra as Nikki’s magician father Shiv, and Lavina Tandon as evil magician Jhanjharika. Gulfam Khan, Sheetal Dabholkar and Sriniwas Kale will be seen playing pivotal roles.

    Intrigued by magic, and separated from her parents, Nikki desires to follow her father’s footsteps of becoming a magician someday. It is only when Nikki lands up in the orphanage does she meet her secret magician friend Bubble. It is along with Bubble and his magic that Nikki sets out to become friends with the rest of the kids while continuing her quest to find her missing parents while encountering Jhanjharika, the evil sorceress.

    Enterr10 Television MD Manish Singhal said, “At Dangal TV, we believe it is our audience who is responsible for our success. Original content is the core of the entertainment sector and at Dangal TV, we plan to scale up our original offerings and be the go-to destination for our audience. We look forward to further strengthening our position, as we introduce another captivating original story.”

    Dangal TV  programming head Prashant Bhatt added, “Nikki Aur Jadui Bubble is truly a visual treat that will take viewers on a journey filled with the goodness of magic. The launch re-affirms our commitment to provide differentiated content that appeals to a wide range of audience. By strengthening our prime time, this new show will further deliver non-stop entertainment to our viewers. We are sure that it will go on to become a kids' favourite and also bring families together.”

    Nikki Aur Jadui Bubble promises to be a visual treat not only for kids but for the family as a whole. Nikki Aur Jadui Bubble will premiere on Tuesday, 20 April 2021 at 6.30 pm and will thereafter air from Monday to Friday exclusively on Dangal TV. Currently, there are no sponsors onboard for the show.

  • Enterr10 elevates Shrutish Maharaj as group chief business officer

    Enterr10 elevates Shrutish Maharaj as group chief business officer

    MUMBAI: Enterr10 TV Networks has restructured its leadership and has assigned the revenue mandate of its flagship GEC Dangal TV to Shrutish Maharaj as an additional responsibility over his current role. Maharaj will also be overseeing the group’s Media planning & buying and will be reporting to Enterr10 Television Network MD Manish Singhal.

    Maharaj had joined Enterr10 Network as chief business officer to lead the revenue and strategy business for the regional cluster of Enterr10 Network in August 2020.

     Enterr10 Television Network MD Manish Singhal said: “We need the A team for the A game and it's quite heartening to have Shrutish back at the helm of affairs. Investing in the right content mix is our topmost priority right now and it really helps to have the right people walk with us towards the common goal. Shrutish is a fearless young leader who shares my passion and vision for the media and entertainment space.”

     Shrutish Maharaj said: “I am equally elated to lead Dangal 2.0. The industry saw us create and then re-create benchmarks for the entire genre last time around, but it will be equally challenging and exciting to have a go at it again with a lot of changed variables and only one constant, which is a firm belief in your own brand. Dangal originals give us a lot of edge over competition, not only in terms of positioning and differentiation but also as a great revenue opportunity. I am most confident of orchestrating yet another success story with my team.”

    Shrutish has already taken charge of his new role and will be operating out of the Mumbai office