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Tag: Manish Arora

  • Garage Worldwide appoints Manish Arora as head of business

    Garage Worldwide appoints Manish Arora as head of business

    MUMBAI: Garage Worldwide – the digital and design arm of Famous Innovations has appointed Manish Arora as head of business. At Garage, his main mandate will be growth and technology specialisation.

    Arora has been in the business for more than 20 years, working with brands like Videocon, Pantaloons, Gitanjali Jewels & Lifestyle, MACHO Innerwear, Goa Tourism, Punjab Tourism, Rajasthan Tourism & Uttaranchal Tourism, SBI, LIC, Reliance Broadcast, Zee International, Godrej Agrovet, Mattel Toys (Hot Wheels, Scrabble, UNO), Asian Paints and across agencies like Quadrant, Ogilvy Mumbai, Percept and Saints & Warriors. He started his own firm Zebras Consulting a few years ago and was successfully leading the SBI brand.

    “Garage brings with it the perfect blend of creative spark, technological innovation and media expertise. There is so much potential in all these areas in India and we may be at the tipping point of India’s digital explosion right now. The last year has really shown us the true power of digital, and I’m excited about harnessing that power at Garage Worldwide,” said Arora.

    Garage Worldwide founder & CCO Raj Kamble said, “Manish’s diverse experience, including being an entrepreneur himself, make him the perfect fit for the culture at Garage. He brings a great balance of business, strategy and creative fervor to the table, and with him we look forward to taking our digital journey to the next level.” 

  • Tuzki inspires Manish Arora Collection at Paris Fashion Week

    Tuzki inspires Manish Arora Collection at Paris Fashion Week

    MUMBAI: After winning millions of hearts in China, Turner’s massively popular emoticon, Tuzki, is ready to take the international world of glitz and glam by storm! Turner India has announced an exciting collaboration with Indian fashion designer Manish Arora for the international launch of a special Tuzki-inspired collection.

    Launched as a part of Manish’s Fall-Winter collection, called‘Orange is the new Zen’, was unveiled at the mecca of international fashion trends, the prestigious Paris Fashion Week. This year marks a milestone for the veteran designer, celebrating 10 glorious years of showcasing stunning designs at one of the world’s most revered fashion week.

    Commenting on the collection launch, Manish Arora, India’s leading fashion designer said, “It feels great to partner with an iconic brand like Tuzki. This unique collection was inspired by this special rabbit. He personifies a composed, relaxed yet a cool lifestyle, one that is similar to mine. The collection is a story of Tuzki’s day in Paris where he is seen meditating below the Eiffel tower, chilling in his room with a glass of wine and watching nature from the window, highlighting the fascinating character that he is! Being a Tuzki fan, it’s a pleasure to be a part of his world now, in my own way.” 

    The collection, including t-shirts, dresses, jackets, pants, sweat shirts and accessories like backpacks, pouches and clutch bags, inspired by the rabbit, will be widely promoted and available for sale across Manish Arora Fashion stores in China, Tuzki’s home country, before bringing it to the Indian market.

    Clement Schwebig, Turner Asia Pacific’s Chief Financial Officer and Senior Vice President of Business Development, Licensing and China, added, “It’s an exciting time for us, with t​wo powerhouse brands coming together to showcase Tuzki to a new audience of fans​. Paris Fashion Week serves as the perfect international platform to unveil a first glimpse of Manish’s Tuzki-inspired collection.”

    With quirky movements and humorous body language, groovy dance moves and a penchant for milk, the mischievous bunny quickly became an internet sensation in China. Flitting from cheekiness to profound thoughts, Tuzki’s moods have reflected those of millions of people through emoji, gifs, animations and stickers on various platforms.

    Embodying these unique traits and features of the emoji star, the collection is a unique dove-point between Tuzki’s quirky characteristics and Manish’s astute craftsmanship. The collection features apparels and accessories that puts the spotlight on Tuzki’s funny traits and peculiarities through the fashion designer’s quintessential creativity and play on colours. This collaboration is all set to elevate Tuzki’s presence to an unprecedented international scale, expanding his popularity beyond the China market.

  • Creative Portico New York presents Fashion @ Home Retail Conference 2014

    Creative Portico New York presents Fashion @ Home Retail Conference 2014

    MUMBAI: In its mission to make Indian homes fashionable, leading home fashion brand, Portico New York launched their first edition of Fashion@Home Retail Conference 2014 at Neel, the swanky South Mumbai lounge at Tote on the Turf. The event was a runaway success with over 150 trade partners who attended the launch. This included some of the biggest multi-brand outlets such, large format home furnishing stores, Mumbai shopping channels, popular e-commerce sites and lots more. Fashion@Home Retail Conference 2014 is now billed as one of the biggest home fashion trade event.

    Commenting on the success of the conference, Arun Bhawsingka, CEO, Creative Portico Pvt. Ltd. said, “The support and appreciation we received for Fashion@Home Retail Conference 2014 was overwhelming. This was an important event for us as we welcomed all our trade and distribution partners to be the first to witness the launch of our new 2014 collections. The turnout was fantastic and they could gain a holistic experience of the entire conference. Right from the display concept to the product packaging, we received a fantastic feedback from all. With such a heartening response from Mumbai & Delhi, we now look forward to the next leg of our conference to be held in Hyderabad, Chennai, Ooty and Guwahati in April and May this year.”

    Portico New York showcased all their new collections to be launched in 2014. Products included various exclusive collections, including those designed by Manish Arora, Neeta Lulla and Nishka Lulla. The Kids Collection was particularly well received among the traders for its playful elements and characters. The Enchante Collection with its line of premium bed covers and luxurious silk white duvet made of pure silk were also a hit. Portico’s unique gifting options including its packaging for various occasions like weddings, housewarming, etc, is what makes Portico New York a trend-setter in home fashion.

    Portico New York’s range include an impressive mix of bed sheets, comforters, duvets, duvet covers, soya bean quilts, blankets, memory foam pillows, towels, shower curtains, a wide range of kids licensed merchandise and the Therapeia range of health bedding products. Portico New York has also tied up with renowned fashion designers and important environmental causes. Indian designers Manish Arora, Neeta Lulla and Nishka Lulla have brought their design aesthetic and launched exclusive collections.

  • Myntra.com Announces Exclusive Tie-Up with Indian by Manish Arora

    Myntra.com Announces Exclusive Tie-Up with Indian by Manish Arora

    MUMBAI: In a move to further strengthen its presence in the premium designer apparel segment, India’s leading fashion portal, Myntra.com, today marked the official launch of the new clothing collection ‘Indian by Manish Arora’ on its platform. The recently launched designer wear by Manish Arora will be featured exclusively online on Myntra.com starting December 17, 2013.

    This association highlights Myntra.com’s continuous efforts to make fashion more accessible not only to the existing consumers of premium and affordable luxury brands, but also tap into the aspirational clientele in Tier II & III cities, who are increasingly shopping online.

    Aficionados of the designer will be now be able to access 16 exquisite designs, delicately crafted in Chanderi, Crepe and other rich fabric blends only on Myntra.com. Indian by Manish Arora’ ranges between Rs 2,200 to Rs 14,950.

    Speaking on the association, Ashutosh Lawania, Co-founder, Myntra said, ‘Indian by Manish Arora’ is the latest addition to the vast range of products Myntra.com offers to fashion lovers across India. The trust and enthusiasm that customers have demonstrated on Myntra.com makes it a natural choice for world class designers like Manish Arora, allowing them to reach out to every aspiring Indian woman who seeks contemporary, colorful and vibrant apparels.”

    Manish Arora during the official unveiling said, “I am very excited to launch my contemporary Indian wear brand Indian by Manish Arora on Myntra.com as this will enable a much larger audience to view and purchase my collection online. I can see a very long term relationship with Myntra to offer something very special to the online customer.”

    Access to popular designer wear which was until now restricted to people living in metros is now at the fingertips of consumers across 480 cities in India through Myntra.com. Last month, Myntra.com joined hands with renowned designer, Rohit Bal to launch Biba by Rohit Bal and more recently with Bollywood actor Hrithik Roshan to exclusively manufacture and retail his active lifestyle brand HRX.

    To shop for the latest collection, visit – ‘Indian By Manish Arora’.