Mumbai: Several recent reports suggest that TV ratings have been dipping while digital has been steadily establishing a bigger footprint than TV in the country. As...
MUMBAI: Former ALTBalaji chief marketing officer Manav Sethi has joined content powerhouse Eros International, Indiantelevision.com has reliably learnt. In his latest gig, the senior executive has...
MUMBAI: Manav Sethi, one of the prominent faces in Indian OTT industry, has stepped down from his position of chief marketing officer at ALTBalaji. Confirming the...
MUMBAI: ALTBalaji, India’s largest platform for original and exclusive digital content, is now streaming its first ever daily show ‘Dil Hi Toh Hai’. The OTT platform...
MUMBAI: Among the plethora of over-the-top (OTT) players that sprung up in the Indian market, we have Balaji Telefilms’ ALTBalaji, which is striving to understand content...
MUMBAI: #ALTBalajiOriginal Kehne Ko Humsafar Hain has become biggest success story for the thriving OTT platform ALTBalaji. Starring TV power houses Ronit Bose Roy, Mona Singh...
MUMBAI: ALTBalaji which is India’s largest OTT platform for original and exclusive shows across various genres is on a winning splurge these days with awards and...
MUMBAI: ALTBalaji has added a pinch of fun, sarcasm, wit to its collection for Tamil and Telugu users. The OTT platform recently launched original stand-up comedy...
MUMBAI: Women have the power to create, nurture and transform. The very word ‘woman’ conjures up the images of selfless love, care and affection. International Women’s...
MUMBAI: Film actors have found a new cosy space to snuggle into–over-the-top (OTT) platforms. OTT shows till now encouraged unknown faces to be stars but the...
MUMBAI: One of the key points that came out of Finance Minister Arun Jaitley’s Union Budget 2018-19 was the focus on Digital India. The allocation was...
MUMBAI: Bollywood actors are seeking refuge in TV and online series. The spurt of content with known big-screen faces points to a trend of getting value...
ALTBalaji’s eagerly awaited show ‘The Test Case’ featuring Nimrat Kaur in the lead, streamed on the ALTBalaji app and website on 26th January, 2018 and in...
MUMBAI: There has never been a better time to be a producer in India. The entertainment industry, despite several challenges, is exploding with consumers willing to...
MUMBAI: The year 2017 has witnessed the phenomenal growth of regional languages, such as Tamil, Telugu, Malayalam, Gujarati, Marathi and Bengali, over Hindi and English. OTT...
MUMBAI: The rise of digital content platforms has forever changed television viewing in India. The revolution in the over-the-top content (OTT) and video-on-demand (VOD) industry in...
MUMBAI: A tagline, splattered across auto rickshaws, that is sure to make your head turn twice. That’s the effect that the makers of ‘horrex’ digital show...
MUMBAI: ALTBalaji is all set to stream the mysterious tale of Subhash Chandra Bose in their new show Bose Dead/Alive. The character of Bose has been...
MUMBAI: ALTBalaji, an OTT platform for original and exclusive shows, has launched regional stand-up comedy in Marathi, Punjabi, Gujarati and more Hindi videos on its digital...
MUMBAI: ALTBalaji, an important part of Ekta Kapoor’s films and TV shows production company Balaji Telefilms, is a step ahead of competition. Within six months of...
MUMBAI: The consumer who is on the move doesn’t consume long-form content. Snackable content is crucial. Every show is split into 10-12 episodes ranging between 20-30...
MUMBAI: After making a mark in television and films, Balaji Telefilms Limited is all set to launch its OTT platform ALT Balaji. The company has forayed...
MUMBAI: As Balaji Telefilms’ Alt Digital gears up for its launch in 2017, it has roped in marketing veteran Manav Sethi as its chief marketing officer....
MUMBAI: As Balaji Telefilms’ Alt Digital gears up for its launch in 2017, it has roped in marketing veteran Manav Sethi as its chief marketing officer....
MUMBAI: Getting innovative with advertiser funded programming (AFP), music channel 9XM has partnered exclusively with Askme.com to present a one-of-a-kind crowd sourced music show on Indian...
MUMBAI: Making the online Diwali festival initiative bigger and better this year, GroupM with along with Google has roped in AskMeBazaar.com as its new title sponsor....
MUMBAI: Online SMB marketplace Askme is planning to launch its online grocery platform top 27 cities in India in the next four to six months. The...
MUMBAI: Maxus ESP has partnered with Chef Vikas Khanna to co-create and design Askme’s video series called ‘Top Trending places for Top Trending moments.’ Maxus...
MUMBAI: Internet platform Askme.com and its online marketplace Askmebazaar.com have launched two comprehensive campaigns. While Ranbir Kapoor will be seen in the Askme commercials, Farhan Akhtar has been roped...
MUMBAI: India’s consumer internet company Askme has roped in Bollywood star Farhan Akhtar as brand ambassador for its online marketplace Askmebazaar.com. As per the terms of...
MUMBAI: Askme has signed an exclusive deal with Indian food experts Rocky and Mayur. The alliance strengthens Askme’s position as a premiere destination for its...
MUMBAI: Askme has won the marketing or advertising campaign of the year award at the Indian eRetail Congress 2015. The award recognises innovative marketing initiative by Askme, which has garnered...
MUMBAI: Askme bagged a bronze Abby award in the Youth Marketing category at the Goafest 2015. Askme won the award for its innovative marketing strategy....
MUMBAI: Askme has appointed J. Walter Thompson as its creative agency to help the brand strengthen its leadership in the Indian digital platform and e-commerce space....

