ITV

Tag: Malayalam channels

  • Onam week witnesses 65% rise in FCT on Malayalam channels: BARC

    Onam week witnesses 65% rise in FCT on Malayalam channels: BARC

    MUMBAI: Broadcasters always witness growth in the viewership during festive season which leads to growth of advertising volume and revenue on the channel. Hindi GECs have the lion’s share with regards to viewership but the contribution from regional channel is also growing these days. One of the regional genre -Malayalam witnessed highest World Television Premiere (WTP) on the channels while the channels also saw 65 per cent increase in the commercial time in the Onam week compared to 2016’s Onam week.

    According to BARC data, the commercial time on Malayalam channels has increased from 1273 (in 000 sec) in week 37 2016 to 2108 (in 000 sec) in week 37 2019. In 2018 Malayalam channels witnessed 933 (in 000 sec) duration commercial time. In comparison with the Onam celebrations in the past years, 2019 had the highest FCT for the genre.

    This year Onam was celebrated from 1 to 13 September 2019, with the 10th day of Thiruvonam falling on 11 September, Wednesday.

    The week 37 2019 also witnessed the highest number of World Television Premieres (WTPs) for a single week in the Malayalam Genre with 22 WTPs which is 47 per cent increase over Onam week in 2017 and 4 events aired across 7 days this year. The Thiruvonam day on Wednesday alone accounted for 12 WTPs across channels.

    In 2016, the Onam week witnessed only five world television premiere and zero event. In 2017 the channels aired 15 world television premiere and one event. With regards to 2018 data, BARC India mentioned that 2018 hasn’t been considered as the Onam celebrations had been suspended due to Kerala Floods.

    The total TV viewership in week 37 increased by 17 per cent to 1.31 billion Impressions. 9.3 out of 10 people in Kerala watched any channel on TV while 73 per cent of total TV viewing population watched on Wednesday (Thiruvonam day) alone.  Thiruvonam day also clocked the highest viewership numbers in Kerala for a single day with 233 million impressions, registering a record time spent of 5 hrs 5 mins for a single day in the market.

    The Malayalam genre viewership increased by 19 per cent to 1.18 billion Impressions, led by Malayalam GECs which grew by 31 per cent. Malayalam Movies had also seen a growth of 10 per cent this week.

    In Malayalam genre week 37 has seen highest growth in Youth and Kids segment which is 33 per cent and 25 per cent respectively. A double-digit growth has been witnessed in viewership across all age groups.

    NCCS A continued to remain the highest contributor to viewership with 17 per cent share, while NCCS A saw the highest growth of 22 per cent. NCCS CDE saw 19 per cent increase in the viewership this year. 

  • Videocon d2h adds two new Malayalam channels

    Videocon d2h adds two new Malayalam channels

    MUMBAI: In celebration of Onam, direct to home (DTH) operator Videocon d2h has added two new Malayalam channels, Flowers TV and People TV on its platform.

     

    The Malayalam general entertainment channel Flowers TV will be available on LCN 606, whereas Malayalam news channel People TV is available on LCN 641. With the addition of these new channels, Videocon d2h now offers 28 Malayalam channels and services.

     

    “This Onam, we are looking forward to strengthening our market share in Kerala, as we continue to expand our already-wide array of Malayalam channels and services. The addition of two new Malayalam channels will help bolster our leadership position in this market while showing Kerala consumers that we are committed to serving their entertainment needs,” said Videocon d2h executive chairman Saurabh Dhoot.

     

    Videocon d2h CEO Anil Khera added, “We are proud to demonstrate our consumer-centric approach by adding Flowers TV and People TV to our platform on such a fitting and joyous occasion. A large number of our subscribers will celebrate Onam and Kerala is a very important region for us, so we are focusing on delivering them the best.”

  • Dish TV adds 9 Malayalam channels for Kerala market

    Dish TV adds 9 Malayalam channels for Kerala market

    MUMBAI: In yet another move to diversify its presence in the market, direct-to-home (DTH) operator Dish TV has added nine new Malayalam channels in its bouquet for viewers in Kerala.

    Dish TV now offers the maximum regional entertainment amongst all DTH players with a total of 27 channels and services on its platform in the state. The DTH player also has the widest overall content basket with a bouquet of 500+ channels and services.

    The latest addition of the channels include: Kaumudy, Reporter, TV New, People, Jeevan, Safari, Kochu, Kappa and Goodness. Dish TV offers various Malayalam channels across different subscription packs in all genres like movies, news, devotional and general entertainment for the Malayali speaking audience.

    Dish TV India chief operating officer Salil Kapoor said, “Being a pioneer and market leader Dish TV has always stood up to its promise of providing maximum width and depth of content with an overall of 500+ channels and services. Dish TV has always taken the lead in enhancing the value proposition and believes in providing the maximum and the best in entertainment to its subscribers. Our endeavor is to increase affinity with our audiences by providing them the choice of content they would like to watch. And now by adding nine exceedingly popular Malayalam news and entertainment channels in our channel bouquet, we take pride to offer maximum Malayalam content to our customers in Kerala and we will continue to expand our offerings with further additions.”

    The list channels as follows:

  • Sun TV FY06 net profit up by 70%, declares 20% dividend

    Sun TV FY06 net profit up by 70%, declares 20% dividend

    MUMBAI: Sun TV Limited has announced the financial result for the fiscal ended 31 March 2006. For the 2005-2006 fiscal, the company has reported 69.65 per cent increase in profit after tax at Rs 1302.3 million and revenues for the year are up at Rs 3219.1 million.

    According to an official release, the program licence income has registered a growth of 101 per cent. The Earnings per share (EPS) is up 70 per cent at Rs 21 from Rs. 12.38 for the same period last year. The Board of Directors have recommended a dividend of 20 per cent for the year.

    Inspired by the good FY06 performance, the Sun TV scrip closed at 1,083.60, recording a jump of Rs 38.10 at the Bombay Stock Exchange (BSE) today. At the National Stock EXchange (NSE), it ended the day’s trade at 1,085.50 with a gain of Rs 35.30.

    Sun TV had entered the capital market on 3 April 2006 with an IPO. Sun TV Ltd. offers four Tamil language channels, including the flagship channel, Sun TV and two Malayalam channels, including Surya TV. It also operates leading Tamil radio stations under the name Suryan FM.