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Tag: Mahindra & Mahindra

  • Mahindra Auto reports 10.3% decline in December sales

    Mahindra Auto reports 10.3% decline in December sales

    MUMBAI: Mahindra & Mahindra, a part of the $19.4 billion Mahindra Group, reported a 10.3 per cent drop in overall auto sales (passenger vehicles + commercial vehicles + exports) for the month of December 2020. The number of vehicles sold stood at 35,187 vehicles, down from 39,230 in December last year.

    In the utility vehicles segment, Mahindra sold 16,050 vehicles in December 2020, compared to 15,225 vehicles in December 2019, registering a growth of five per cent.

    The passenger vehicles segment (which includes SUVs, cars and vans) sold 16,182 vehicles in December 2020, a growth of three per cent over the same period last year.

    M&M CEO automotive division Veejay Nakra said, “At Mahindra, we have witnessed a growth of five per cent in utility vehicles in the month of December. Our overall sales have been affected due to the continuing supply chain challenges related to the constantly changing global environment, more specifically the supply shortage of micro-processors (semiconductors) used in electronic control units (ECUs). Demand continues to remain strong even after the festive season and as we get into the new year.”

    Exports for the month of December 2020 were at 2,210 vehicles.

  • Mahindra & Mahindra says thank you to #WarriorsOnWheels

    Mahindra & Mahindra says thank you to #WarriorsOnWheels

    MUMBAI: Mahindra & Mahindra, one of India’s largest automobile makers, collaborated with DDB Mudra Group to create a heart-warming film as a tribute to all the individuals who are helping India by transporting essential goods and services.

    Understanding the changing consumer behaviour in response to COVID-19, the film is based on the insight that with the lockdown continuing, seeing these individuals who provide essential services to our people and communities is reassuring for many people. Watching the milkman deliver in the wee hours of the morning or a grocery shop-owner opening his shutters, even from a person’s window helps create a sense of stability amid this uncertainty.

    The film is a tribute to these warriors who are braving it out, to make our lives easier and more comfortable. While personal vehicles are stranded at home, commercial vehicles have taken the load of providing essential services such as groceries, vegetables, milk, LPG, waste management and more. With these key services in place, it is enabling successful implementation of ‘Stay at Home’ during the COVID-19 pandemic.

    The film thanks these #WarriorsOnWheels who keep India moving, even while it seemingly stands still – “Ye desh abhi ruka nahi hai”.

    Link: https://youtu.be/F8i3goanFdk  

    Talking about the campaign, Mahindra and Mahindra VP marketing–automotive division Vikram Garga said, “During these unprecedented times, everyone has been confined to their homes. But even during this lockdown, there are people out there, who without worrying about themselves are catering to all our essential needs to drive the positive change. This is true Rise.  We wanted to express our gratitude to these unsung heroes for their courage during these difficult times."

  • ASCI upholds complaints against 134 advertisements

    ASCI upholds complaints against 134 advertisements

    MUMBAI: ASCI has upheld complaints against 134 advertisements. In July 2016, ASCI’s Consumer Complaints Council (CCC) upheld complaints against 134 out of 183 advertisements. Out of which, 44 belonged to the Healthcare category, 44 to the Education category, followed by 24 in the Food & Beverages category, 8 in Personal Care Category and 14 advertisements from other categories.

    Here is the complete list:

    Food & Beverages:

    Bonn Nutrients (Bonn Nu Health Bread):  The advertisement’s claim (in Hindi) as translated into English, “With calories low as 40 cal/slice” was not substantiated and was misleading by implication.

    Sonia Honey:  The claims in the advertisement “Sonia Honey scored the highest on the main parameters of honey purity in a recent analysis of all Indian branded and unbranded honey” and “Sonia Honey The perfect natural Sweetner is: Anti-Aging, Anti- Cancer”, were not substantiated and are misleading.

    KP Group (Kamla Pasand Pan Masala): The advertisement features Rajneesh Duggal – a celebrity from the field of entertainment for a product which has a health warning “Pan Masala is injurious to health” and which cannot be purchased or used by minors. Minors are very likely to be exposed to the advertisement. The celebrity in the advertisement would have a significant influence on minors who are likely to emulate the celebrity in using the product. The advertisement contravened Chapter III.2 (e) of the ASCI Code, which specifically states that Advertisements “Should not feature personalities from the field of sports and entertainment for products which, by law, require a health warning such as “Panmasala is injurious to health” in their advertising or packaging.”

    G. K. Tobacco Co. Pvt. Ltd. (Zafri Pan Masala): The visual of a “women pillion rider without a helmet” as depicted in the advertisement of Zafri Pan Masala shows violation of traffic rules and also is an unsafe practice.

    Health care:

    American Instrument: The Advertisement’s claims (in Hindi), as translated into English, “Are you disappointed with a small penis.  American penis enlarger free.  Get rid of small, thin crooked penis and make it thick, hard and firm.  Improve your sperm count, infertility, premature ejaculation, firmness, nightfall, childlessness can be cured and increase your sex time by 30-45 minutes with energetic oil, excitement capsule, 16GB memory card free.  Money back guarantee”, were not substantiated and are misleading by gross exaggeration.  Also, the claims related to the product benefit read in conjunction with the advertisement visual implies that the product is meant for enhancement of sexual pleasure and the claims related to treatment of infertility, childlessness’. This is in breach of the law as it violated The Drugs & Magic Remedies Act. 

    Japani Instrument: The advertisement’s claims (in Hindi), as translated into English, “Are you disappointed with a small penis?  Get Japanese penis enlargement instrument free.  As soon as you use Japanese penis enlargement instrument you can make your penis longer, thicker, weak topo firm and stronger. Increase your sex time from 30 to 45 minutes. Nightfall, premature ejaculation, infertility, impotency, low sperm count and childlessness can be cured.  45 days course for an artificial vagina and artificial penis.  100% guarantee.  No side effects”, were not substantiated and are misleading by gross exaggeration.  Also, the claims related to the product benefit read in conjunction with the advertisement visual implies that the product is meant for enhancement of sexual pleasure and the claims related to treatment of childlessness. This is in breach of the law as it violated The Drugs & Magic Remedies Act.

    Nurture Healthcare (Ayurex-S Vitality Capsules): The advertisement’s claim (in Hindi) as translated into English, “It’s the right of every Man, to lead a happy married life”,  “For Men only”,  “Vitality Capsule”,  “If you are worried about low, excessive weakness, then consume AYUREX-S capsule and with its help, do the work successfully with the capacity and power”,  “My Wife says I am more energetic than Before”,  “In some days my married life has become exciting and happy, thanks to Ayurex-S”,  were not substantiated with product efficacy data,  and are misleading by exaggeration. Also, these claims when read in conjunction with the advertisement visual implies that the product is meant for enhancement of sexual pleasure, which is in breach of the law as it violated The Drugs & Magic Remedies Act.

    Personal care:

    Himalaya Company (Himalaya Facewash): The advertisement’s claim in Hindi, “Isme hai neem aur haldi ki kudrati achchai Jo aapko har tarah ki skin problems se suraksha de” (“This has the goodness of neem and haldi that gives you protection from every skin problems”) was not substantiated with product efficacy data, and the claim is misleading by exaggeration.

    Gillette India Ltd. (Gillette Vector): The advertisement’s claim offers, “Save Rs. 30/- in comparison to Vector 2s pack”, is misleading by omission of a disclaimer to mention the exact price comparison with the post price increase of the product.

    Hindustan Unilever Ltd. (Axe Deodorants): The advertisement’s claim, “When it gets hot, the fragrance is boosted”, was not adequately substantiated with consumer perception data, and is misleading by implication. 

    Glaxosmithkline Consumer Healthcare Ltd. (Sensodyne Toothpaste): It was noted that the source and date of research and criteria for assessment for the claim, “Worlds No. 1 sensitivity toothpaste”, was not indicated in the TVC. In addition, the supers in the Hindi TVC were not in the same language as the audio of the TVC, they were not legible, and the hold duration of the supers was short. The TVC also contravened the ASCI Guidelines for Supers.

    Education:

    Guru Nanak Institute of Management: The advertisement’s claims, “Highest Salary Package: 8 Lakhs” and “Average Salary Package: 4.5 lakhs”, were not substantiated with evidence to prove that the students have availed the claimed salary packages, and the claims are considered to be misleading by exaggeration.

    Dhruva College of Management: The claims in the advertisement, “Highest Salary Package: 8 Lakhs” and “Average Salary Package: 4.5 lakhs”, were not substantiated and was misleading.

    Biju Patnaik Institute of Information Technology & Management Studies: The claims in the advertisement, “Placement Percentage- 2013: 95%, 2014: 96%, 2015: 97%”, were not substantiated with authentic supporting data (such as detailed list of students who have been placed through their Institute, contact details of students for verification, enrolment forms and appointment letters received by the students).  Also, the claims are considered to be misleading by omission of the details of batch size for which the claim would hold.

  • ASCI upholds complaints against 134 advertisements

    ASCI upholds complaints against 134 advertisements

    MUMBAI: ASCI has upheld complaints against 134 advertisements. In July 2016, ASCI’s Consumer Complaints Council (CCC) upheld complaints against 134 out of 183 advertisements. Out of which, 44 belonged to the Healthcare category, 44 to the Education category, followed by 24 in the Food & Beverages category, 8 in Personal Care Category and 14 advertisements from other categories.

    Here is the complete list:

    Food & Beverages:

    Bonn Nutrients (Bonn Nu Health Bread):  The advertisement’s claim (in Hindi) as translated into English, “With calories low as 40 cal/slice” was not substantiated and was misleading by implication.

    Sonia Honey:  The claims in the advertisement “Sonia Honey scored the highest on the main parameters of honey purity in a recent analysis of all Indian branded and unbranded honey” and “Sonia Honey The perfect natural Sweetner is: Anti-Aging, Anti- Cancer”, were not substantiated and are misleading.

    KP Group (Kamla Pasand Pan Masala): The advertisement features Rajneesh Duggal – a celebrity from the field of entertainment for a product which has a health warning “Pan Masala is injurious to health” and which cannot be purchased or used by minors. Minors are very likely to be exposed to the advertisement. The celebrity in the advertisement would have a significant influence on minors who are likely to emulate the celebrity in using the product. The advertisement contravened Chapter III.2 (e) of the ASCI Code, which specifically states that Advertisements “Should not feature personalities from the field of sports and entertainment for products which, by law, require a health warning such as “Panmasala is injurious to health” in their advertising or packaging.”

    G. K. Tobacco Co. Pvt. Ltd. (Zafri Pan Masala): The visual of a “women pillion rider without a helmet” as depicted in the advertisement of Zafri Pan Masala shows violation of traffic rules and also is an unsafe practice.

    Health care:

    American Instrument: The Advertisement’s claims (in Hindi), as translated into English, “Are you disappointed with a small penis.  American penis enlarger free.  Get rid of small, thin crooked penis and make it thick, hard and firm.  Improve your sperm count, infertility, premature ejaculation, firmness, nightfall, childlessness can be cured and increase your sex time by 30-45 minutes with energetic oil, excitement capsule, 16GB memory card free.  Money back guarantee”, were not substantiated and are misleading by gross exaggeration.  Also, the claims related to the product benefit read in conjunction with the advertisement visual implies that the product is meant for enhancement of sexual pleasure and the claims related to treatment of infertility, childlessness’. This is in breach of the law as it violated The Drugs & Magic Remedies Act. 

    Japani Instrument: The advertisement’s claims (in Hindi), as translated into English, “Are you disappointed with a small penis?  Get Japanese penis enlargement instrument free.  As soon as you use Japanese penis enlargement instrument you can make your penis longer, thicker, weak topo firm and stronger. Increase your sex time from 30 to 45 minutes. Nightfall, premature ejaculation, infertility, impotency, low sperm count and childlessness can be cured.  45 days course for an artificial vagina and artificial penis.  100% guarantee.  No side effects”, were not substantiated and are misleading by gross exaggeration.  Also, the claims related to the product benefit read in conjunction with the advertisement visual implies that the product is meant for enhancement of sexual pleasure and the claims related to treatment of childlessness. This is in breach of the law as it violated The Drugs & Magic Remedies Act.

    Nurture Healthcare (Ayurex-S Vitality Capsules): The advertisement’s claim (in Hindi) as translated into English, “It’s the right of every Man, to lead a happy married life”,  “For Men only”,  “Vitality Capsule”,  “If you are worried about low, excessive weakness, then consume AYUREX-S capsule and with its help, do the work successfully with the capacity and power”,  “My Wife says I am more energetic than Before”,  “In some days my married life has become exciting and happy, thanks to Ayurex-S”,  were not substantiated with product efficacy data,  and are misleading by exaggeration. Also, these claims when read in conjunction with the advertisement visual implies that the product is meant for enhancement of sexual pleasure, which is in breach of the law as it violated The Drugs & Magic Remedies Act.

    Personal care:

    Himalaya Company (Himalaya Facewash): The advertisement’s claim in Hindi, “Isme hai neem aur haldi ki kudrati achchai Jo aapko har tarah ki skin problems se suraksha de” (“This has the goodness of neem and haldi that gives you protection from every skin problems”) was not substantiated with product efficacy data, and the claim is misleading by exaggeration.

    Gillette India Ltd. (Gillette Vector): The advertisement’s claim offers, “Save Rs. 30/- in comparison to Vector 2s pack”, is misleading by omission of a disclaimer to mention the exact price comparison with the post price increase of the product.

    Hindustan Unilever Ltd. (Axe Deodorants): The advertisement’s claim, “When it gets hot, the fragrance is boosted”, was not adequately substantiated with consumer perception data, and is misleading by implication. 

    Glaxosmithkline Consumer Healthcare Ltd. (Sensodyne Toothpaste): It was noted that the source and date of research and criteria for assessment for the claim, “Worlds No. 1 sensitivity toothpaste”, was not indicated in the TVC. In addition, the supers in the Hindi TVC were not in the same language as the audio of the TVC, they were not legible, and the hold duration of the supers was short. The TVC also contravened the ASCI Guidelines for Supers.

    Education:

    Guru Nanak Institute of Management: The advertisement’s claims, “Highest Salary Package: 8 Lakhs” and “Average Salary Package: 4.5 lakhs”, were not substantiated with evidence to prove that the students have availed the claimed salary packages, and the claims are considered to be misleading by exaggeration.

    Dhruva College of Management: The claims in the advertisement, “Highest Salary Package: 8 Lakhs” and “Average Salary Package: 4.5 lakhs”, were not substantiated and was misleading.

    Biju Patnaik Institute of Information Technology & Management Studies: The claims in the advertisement, “Placement Percentage- 2013: 95%, 2014: 96%, 2015: 97%”, were not substantiated with authentic supporting data (such as detailed list of students who have been placed through their Institute, contact details of students for verification, enrolment forms and appointment letters received by the students).  Also, the claims are considered to be misleading by omission of the details of batch size for which the claim would hold.

  • Bloomberg TV India presents Disruptors Awards 2016

    Bloomberg TV India presents Disruptors Awards 2016

    MUMBAI: Bloomberg TV India presented its Disruptors Awards 2016 at Sahara Star in Mumbai. The winners were felicitated with various awards and the ceremony also witnessed an elite list of personalities from the corporate world to honour outstanding contribution of creative minds from the advertising and marketing industry.

    The Disruptors were awarded basis their exceptional campaigns and achievements within the industry. These awards are envisioned as first-of-its kind by a reputed business television channel to salute the industry’s innovations and commitment that help organisations compete in today’s economy.  

    The accolades were given across 14 categories to the best and the most deserving contributors within the industry. The winners include Hero MotoCorp Ltd for automobile disruptor of the year followed by Hindustan Unilever Limited who won the CSR disruptor of the year award. Union Bank of India received banking disruptor of the year while Mahindra & Mahindra Ltd chairman and MD Anand Mahindra of was honoured the personality of the year corporate India advisory council award and NITI Aayog CEO Amitabh Kant was honoured personality of the year government advisory council award.

    On the occasion, Bloomberg TV India executive VP and business head Alok Nair said, “It gives me immense pleasure to congratulate all winners of the ‘Disruptors Awards 2016’. I would also like to extend my heartfelt thanks to the Brilliant Jury members for their time and valuable guidance during the shortlisting round. This was a great journey in terms of learnings for the jury & us as we sat through various presentations & campaigns. The amount of disruptive work happening today makes us proud. We at Business Broadcast News Pvt Ltd are excited to create a first ever platform that recognises disruption in the advertising and marketing.”

    Business Broadcast over the last one year has been constantly engaging with disruptors across through special content such as E INC, Deal Street, Rising Stars, Invest In India, Live Your Passion, Trailblazers, etc.
    He further added, “We truly believe that disruption is not only the new normal but a necessity for any business today. Disruption will aid clients to position better in a fiercely competitive market place where consumers have multiple options. The Disruptors Awards & Dialogue on Disruption shall be continuity across our platforms and we look forward to interesting conversations with disruptors of our times. Stay Tuned! ”

    The highlight of the evening was an exclusive dialogue on Disruption between Patanjali Ayurved MD Acharya Balkrishan Ji and Bloomberg TV India executive editor Siddharth Zarabi. During the session, Acharya Balkrishan Ji shared insights on how Patanjali has already disrupted the market in a short span of time and captured the imagination of consumers resulting into envious growth of the company and its valuations.

    The panel that selected the winners from the top contenders in each category comprised of experts like Madison World chief managing director Sam Balsara and Havas Media CEO India and South Asia Anita Nayyar. It was followed by the jury team of Publicis South Asia MD and CCO Bobby Pawar,  Concept national creative director Rachanah Roy, Vodafone India senior VP marketing Siddharth Banerjee, HDFC Life senior VP marketing product digital and e-commerce Sanjay Tripathy, Star India executive VP marketing and communications Gayatri Yadav, Madison Media Sigma CEO  Vanita Keswani.
    The Jury panel was aided by the parameters, methodology and awards process developed by Ernst & Young (EY).
    The list of award winners across all categories is annexed.

     

  • Bloomberg TV India presents Disruptors Awards 2016

    Bloomberg TV India presents Disruptors Awards 2016

    MUMBAI: Bloomberg TV India presented its Disruptors Awards 2016 at Sahara Star in Mumbai. The winners were felicitated with various awards and the ceremony also witnessed an elite list of personalities from the corporate world to honour outstanding contribution of creative minds from the advertising and marketing industry.

    The Disruptors were awarded basis their exceptional campaigns and achievements within the industry. These awards are envisioned as first-of-its kind by a reputed business television channel to salute the industry’s innovations and commitment that help organisations compete in today’s economy.  

    The accolades were given across 14 categories to the best and the most deserving contributors within the industry. The winners include Hero MotoCorp Ltd for automobile disruptor of the year followed by Hindustan Unilever Limited who won the CSR disruptor of the year award. Union Bank of India received banking disruptor of the year while Mahindra & Mahindra Ltd chairman and MD Anand Mahindra of was honoured the personality of the year corporate India advisory council award and NITI Aayog CEO Amitabh Kant was honoured personality of the year government advisory council award.

    On the occasion, Bloomberg TV India executive VP and business head Alok Nair said, “It gives me immense pleasure to congratulate all winners of the ‘Disruptors Awards 2016’. I would also like to extend my heartfelt thanks to the Brilliant Jury members for their time and valuable guidance during the shortlisting round. This was a great journey in terms of learnings for the jury & us as we sat through various presentations & campaigns. The amount of disruptive work happening today makes us proud. We at Business Broadcast News Pvt Ltd are excited to create a first ever platform that recognises disruption in the advertising and marketing.”

    Business Broadcast over the last one year has been constantly engaging with disruptors across through special content such as E INC, Deal Street, Rising Stars, Invest In India, Live Your Passion, Trailblazers, etc.
    He further added, “We truly believe that disruption is not only the new normal but a necessity for any business today. Disruption will aid clients to position better in a fiercely competitive market place where consumers have multiple options. The Disruptors Awards & Dialogue on Disruption shall be continuity across our platforms and we look forward to interesting conversations with disruptors of our times. Stay Tuned! ”

    The highlight of the evening was an exclusive dialogue on Disruption between Patanjali Ayurved MD Acharya Balkrishan Ji and Bloomberg TV India executive editor Siddharth Zarabi. During the session, Acharya Balkrishan Ji shared insights on how Patanjali has already disrupted the market in a short span of time and captured the imagination of consumers resulting into envious growth of the company and its valuations.

    The panel that selected the winners from the top contenders in each category comprised of experts like Madison World chief managing director Sam Balsara and Havas Media CEO India and South Asia Anita Nayyar. It was followed by the jury team of Publicis South Asia MD and CCO Bobby Pawar,  Concept national creative director Rachanah Roy, Vodafone India senior VP marketing Siddharth Banerjee, HDFC Life senior VP marketing product digital and e-commerce Sanjay Tripathy, Star India executive VP marketing and communications Gayatri Yadav, Madison Media Sigma CEO  Vanita Keswani.
    The Jury panel was aided by the parameters, methodology and awards process developed by Ernst & Young (EY).
    The list of award winners across all categories is annexed.

     

  • In 2020, the role of Chief Consumer Officer may emerge

    In 2020, the role of Chief Consumer Officer may emerge

    MUMBAI: Like everything else today, marketing too has acquired a digital focus.

     

    Not surprisingly, companies now need specialised professionals to handle the various aspects of online marketing. Indeed, Chief Marketing Officers (CMOs) and in turn, HR heads of companies are increasingly facing this challenge.

     

    Mahindra & Mahindra HR- vice president, auto & farm sector Namrata Gill is of the opinion that today, company CEOs are digital-educated. Gone are the days when top management needed to be informed about the power of digital to justify marketing investments. While the western world is busy decoding the power of big data, many Indian marketers are yet to bring on board people with the right skill sets. The hurdle they face is mainly that Indian brands still have a long way to go to get the data right.

     

    Much is discussed about roping in the right talent but what needs to be taken into consideration is the integration of talent. According to Gill, the best person may not be able to work along with the marketing team and that is where the change needs to begin. CMOs want to look beyond functional teams and HR heads agree to this need.

     

    According to HDFC Life senior executive vice president- marketing, product, digital and e commerce Sanjay Tripathy, the need of the hour is to start hunting for people with a technology base along with good operational skills and content and data expertise. Tripathy thinks that a marketing team will be perfect with such talent.

     

    Many experts believe there is a discipline of data existing in many western markets and Indian professionals need to upscale themselves in the long run. The year 2020 is predicted to be the time when the nature of world business and technology would change for the best. For marketing too, the year 2020 is predicted to be the time when communication would take a leap.

     

    Mahindra Holidays & Resorts India chief marketing officer, Deepali Naair believes that by 2020, when roles get integrated, there will emerge a new role of “Chief Consumer Officer.” It will be interesting to see when talent across different domains comes together to take marketing to the next level.

     

    Will CEOs invest in bringing such roles into existence? Well, only time will tell!

  • Announcing the launch of the 3rd Edition of INDIA MANUFACTURING SHOW 2014 (IMS 2014)

    Announcing the launch of the 3rd Edition of INDIA MANUFACTURING SHOW 2014 (IMS 2014)

    MUMBAI: Bloomberg TV India, nation’s leading English business news channel, in strategic partnership with Reliance Broadcast Network Limited and IMS Foundation under the aegis of Laghu Udyog Bharati – Karnataka is organizing the third edition of the INDIA MANUFACTURING SHOW 2014 (IMS 2014) from 11th – 13th September 2014 at Bangalore International Exhibition Centre (BIEC), Bangalore, India.

    The launch of third edition of IMS 2014 event will be hosted at Taj West End, Bengaluru on December 18th in the august presence of Mr. Vikram Kiloskar, Vice Chairman, Toyota Kirloskar Motor & Vice- Chairman – Advisory Committee for IMS 2014.

    Mr. Vikram Kiloskar, Vice Chairman, Toyota Kirloskar Motor & Vice- Chairman – Advisory Committee for IMS 2014 said, “The share of manufacturing in India’s GDP is less than what is required for sustainable and inclusive growth. This sector has to grow faster than the GDP to provide jobs at all levels to the young population entering the job market. The only way to grow manufacturing is to make sure that policy makers develop an environment that promotes competitiveness. 

    Investors will give priority for regions, which will help excel their products in Quality, Cost and Delivery. India has a good source of raw materials, manpower and a unique capital goods industry. There are two strategies that we have to focus on: Market India and Factory India. Market India to attract investors to produce products for the vast Indian market, and Factory India to manufacture for export. I am pleased that IMS Foundation is organizing the India Manufacturing Show in September 2014. I am sure that this show will help policy makers look at the initiatives required for Market India and Factory India.”

    Mr. Krish Gopalakrishnan, Co – Founder & Vice – Chairman, Infosys Ltd, Mr. Vidyashankar, Principal Sec. to the Govt. Commerce & Industries Dept., Dr. Krishnadas Nair, Hon. President, SIATI & Ex – CMD, HAL and Mr. Maheshwara Rao, Commissioner for Industrial Development will grace the event as Guests of Honour.

    Mr. HVS Krishna, Chairman, IMS Foundation said, “As organizers of India Manufacturing Show, we firmly believe tomorrow belongs to entrepreneurs. Manufacturing sector is the only and permanent solution to our economic lacuna. India as a nation is on the cusp of something really phenomenal, IMS intends to be the catalyst that triggers this metamorphosis. IMS intends to put Indian manufacturing firmly on the global map. The endeavor of IMS is to create huge business opportunities to the Manufacturing Sector.”

    Mr. Ravi Saneja, Business Head -Pulse, Conference & Exhibitions, Bloomberg TV India, speaking about IMS 2014 said, “We at Bloomberg TV India are happy to co-organise the 3rd edition of IMS 2014. IMS 2014 will be the single largest collaborative platform of Indian and International Manufacturing, Engineering and other ancillary industries which play a pivotal role of the overall industrial growth of the country. Bloomberg TV India is closely associated with each of these sectors and we are sure that our viewers will benefit from the content that we are able to derive and broadcast.”

    IMS 2014 is supported by All India Association of Industries, Consortium of electronic Industries of Karnataka, Federation of Karnataka Chambers of Commerce & Industry, International Centre for Automotive Technology, Indo-American Chamber of Commerce, Indo-Arab Chamber of Commerce & Industries, India China Economic and Cultural Council, Indo-Spanish Chamber of Technology, Karnataka Small Scale Industries Association, Manufacturer’s Association for Information Technology, Petroleum Federation of India and SME Chamber of India.

    The 2nd Edition of IMS in 2012 received an overwhelming response from the MSME industry. Close to 8,000 visitors from 15 countries attended the exhibition & the conference and over 65 Corporate Enterprises & 120 Micro, Small & Medium Enterprises participated. Few key Indian exhibitors of IMS 2012 were ISRO, Mahindra & Mahindra, Kalyani Group, TVS Motors, JSW Steel Ltd., Bharat Forge, Kirloskar Toyota Textile Machinery Ltd. and International exhibitors are Bosch Ltd., Quest Informatics, Air Comfort Systems, and many more.

    The industry sectors of focus in IMS 2014 are:
    · Aerospace & Defense Engineering
    · Automation & Robotics
    · Automobile & Components
    · Metallurgy & Mining
    · Industrial Engineering
    · Electronics & IT
    · Energy & Environment
    · Infrastructure

    The organisers will pool their expertise to attract a strong Indian MSME sector as well as international export-oriented companies to enter the Indian growth market. IMS 2014 is expected to witness 10,000 plus B2B visitors and various stakeholders like Central Government bodies, State Government bodies, Public Sector Undertakings, and Financial Institutions taking active participation in building a stronger base for industries in India.