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Tag: Magnifi

  • Minute Media snaps up VideoVerse to sharpen AI-driven sports highlights

    Minute Media snaps up VideoVerse to sharpen AI-driven sports highlights

    LONDON:  Minute Media has acquired VideoVerse, the AI-powered video technology firm best known for its flagship product Magnifi, which automatically detects key sporting moments, creates highlights in real time, and distributes them across platforms.

    The deal comes a year after Minute Media bulked up its sports-tech and content portfolio, building towards a 360-degree solution for rights holders, teams, leagues, publishers and brands. By folding in VideoVerse, the company aims to offer a fully integrated creation-to-distribution-to-monetisation stack.

    For existing Magnifi clients, the tie-up promises seamless access to Minute Media’s distribution muscle and monetisation tools. For Minute Media, it means sharper AI capabilities across its ecosystem, from STN Video to owned outlets like Sports Illustrated and The Players’ Tribune.

    Powered by computer vision, machine learning and natural language processing, Magnifi analyses visual and audio cues to pick out highlights. GenAI features such as multilingual subtitling, thumbnail and metadata generation, and automated workflows turn it into a one-stop editorial engine for sports content teams.

    “We are thrilled to bring the passionate teams and robust capabilities of VideoVerse into the Minute Media family,” said founder and chief executive Asaf Peled. “This is about delivering the very best in AI-powered creation to our partners, clients, and brands.”

    In an industry where speed, precision and monetisation matter as much as storytelling, the acquisition bolsters Minute Media’s ambition to be the go-to tech and content partner for global sport.

  • FIFA+ selects Magnifi for AI-powered football highlights

    FIFA+ selects Magnifi for AI-powered football highlights

    MUMBAI: Football’s global governing body FIFA has partnered with AI technology firm Magnifi to transform how fans experience match highlights and key moments across its digital platform FIFA+.

    The collaboration will leverage Magnifi’s artificial intelligence capabilities to deliver real-time highlights, crucial match moments and personalised player clips to football supporters worldwide.

    The technology will be deployed across more than 600 matches in the first year, processing approximately 1,200 hours of content. The partnership aligns with FIFA’s Global Game 2023-2027 strategy, which emphasises digital innovation and enhanced fan engagement.

    FIFA’s digital platforms demonstrated their significant reach during the 2022 World Cup in Qatar, generating over 5 billion engagements. The organisation, which governs football across 211 member countries, continues to seek new ways to connect supporters with the sport.

    Magnifi executives described the partnership as “transformative” for football content delivery, promising faster, more immersive experiences for fans worldwide.

  • Onetab successfully hosts its first developer community meet – OneBharat

    Onetab successfully hosts its first developer community meet – OneBharat

    Mumbai: Onetab, the Generative AI SaaS startup kick-started by Saket Dandotia and Alok Patil has launched OneBharat, a series of developer community meets across India. They hosted their first-ever developer community meet at Hyderabad on Saturday which saw attendance from over 100+ tech and AI enthusiasts.

    This was the first of the multi-city developers meet, which the company is hosting across leading cities like Bangalore, Chennai, Pune, Mumbai, Indore, and Ahmedabad.

    These developer meets are aimed to create and build a community of AI Developers and tech aficionados and foster collaboration, innovation, networking, and learning. The first meet-up featured leading panelists who spoke on Leveraging AI in the Software Development Lifecycle. The panelists at the event were Vamsi Udayagiri- CEO Hesa Global, ⁠Priyal Mandloi, Technical Lead, Magnifi, ⁠Dr. V S S Kiran, Founder & CEO, Garudalytics and Rupesh Garg, Founder and Chief Architect, Frugal Testing.

    Speaking on Onetab’s latest initiative, Dandotia said, “At Onetab, we aim to strengthen the tech and AI industry and keeping this in mind, we have launched OneBharat. OneBharat is our way to have new innovations and ideas grow in the AI and new-tech space. We are very elated with the response we received at our first developer community meet at Hyderabad and we look forward to hosting more in the coming weeks.”

    “We aim to cover cities like Bangalore, Chennai, Pune, Mumbai, Indore, and Ahmedabad over the next few months,” he further added.

  • Grabyo teams up with Magnifi to transform cloud production and video highlights by adding a layer of AI

    Grabyo teams up with Magnifi to transform cloud production and video highlights by adding a layer of AI

    Mumbai: Grabyo, the cloud-native live production and distribution platform and Magnifi, the AI-powered highlight generation platform have announced a partnership aimed at delivering a powerful, human-centred video automation workflow, reshaping how sports content creators and broadcasters engage with audiences worldwide. The partnership combines Grabyo’s live clipping, editing and publishing platform with Magnifi’s automated highlights production solution, which uses cutting-edge machine learning and computer vision technologies, to give sports organisations the ability to capture, edit and publish highlight clips from live sports broadcasts at speed, and at scale.

    This partnership aims to maximise the efficiency and speed of both platforms while keeping humans at the centre of storytelling, allowing for enhanced creativity to make the automated content more engaging and relevant to audiences. “While clipping automation has been a key development in sports coverage, we have always felt that a human-centred approach made the content more personalised and enhanced the content quality,” said Grabyo CEO Gareth Capon. “Automated workflows bring efficiency and scale to video workflows, but when it comes to the nuances of storytelling within sport, editors are currently needed to create content that resonates with audiences. We are excited to bring this solution to market with the best of both worlds, to empower sports broadcasters, federations and teams to offer an unparalleled level of audience engagement with more quality content than ever before.”

    “One of the most valuable benefits of AI for sports right holders is its ability to deliver high-impact content at scale. We are excited about this partnership as it empowers sports rights holders to create viewer centric content which has a direct impact on their ROI”, said Magnifi CEO Vinayak Srivastava. “AI-powered solutions empower broadcasters to create new monetisation opportunities in real-time, and we believe this partnership will be the key to achieving higher fan engagement across all channels.”

    This collaboration of Magnifi’s AI-generated markers and automated highlight detection with Grabyo’s live clipping platform will empower digital and social teams to identify and create key moments and highlights in multiple formats for rapid publishing on every social and digital platform. It will also support near-live workflows, for those unable to publish VOD content in real-time due to media rights restrictions.