Tag: Magic FM

  • India Runs on Valour in Red FM and Army’s Shauryaveer 2025 Event

    India Runs on Valour in Red FM and Army’s Shauryaveer 2025 Event

    MUMBAI: They say courage marches on but this time, it’s running. The Indian Army, in partnership with Red FM, is taking patriotism off the parade ground and onto the streets with Shauryaveer 2025 Run for India, a heart-thumping tribute to bravery, fitness, and national unity. Set to flag off on 26 October 2025, the event marks the 79th Shaurya Diwas, commemorating the indomitable spirit of India’s armed forces. But Shauryaveer isn’t just a run, it’s a stride of solidarity, a living reminder that the nation’s real heartbeat lies in the courage of its soldiers and the people who stand beside them.

    The Delhi Cantonment will come alive as citizens run shoulder to shoulder with jawans, each kilometre echoing with pride and purpose. The event features four run categories 21 km, 10 km, 5 km, and 3 km, ensuring that everyone, from seasoned athletes to first-time runners, finds their pace in this patriotic marathon.

    More than an endurance event, Shauryaveer 2025 channels the essence of the Fit India Movement, transforming fitness into a shared act of tribute. The route may be measured in kilometres, but the emotion that powers it stretches far beyond.

    In a country where soldiers embody selflessness, the initiative bridges the gap between uniformed valour and civilian admiration. For many participants, it’s not about crossing the finish line first, it’s about carrying the spirit of unity every step of the way.

    Red FM & Magic FM, director and COO Nisha Narayanan captured the campaign’s soul best: “Shauryaveer 2025 Run for India is a powerful tribute to the Indian Army, where every kilometre is a stride of unity, pride, and remembrance. What makes it truly special is the opportunity for citizens to run alongside our Armed Forces, celebrating the values that bind us as one nation.”

    She added, “At Red FM, we feel honoured to be associated with this initiative and to carry its message across the length and breadth of the country. I urge everyone to come forward, take part, and show their support for the Indian Army through this remarkable initiative.”

    From morning warm-ups to the sound of sneakers pounding the pavement, Shauryaveer promises a morning where discipline meets celebration. It’s where slogans of “Jai Hind” replace finish-line cheers and medals carry the weight of emotion rather than metal.

    And while the run honours the military’s unflinching courage, it also celebrates something larger the spirit of togetherness that fuels India’s everyday heroes. It’s a reminder that fitness, much like freedom, thrives when shared.

    Behind the event’s beat is Red FM, India’s largest private radio and entertainment network, known for being “hyper-local, hyper-vocal” with its trademark attitude Bajaate Raho! With over two decades of legacy and 663 award-winning campaigns, Red FM has long championed social causes that resonate with the pulse of the nation.

    This partnership with the Indian Army takes that spirit a notch higher turning airwaves into avenues for action. From radio promos to digital buzz, Red FM’s footprint ensures the message of Shauryaveer reaches every corner of the country.

    Registrations are open on Red FM’s official website and India Running, inviting citizens across age groups and cities to join this marathon of meaning. Whether you run three kilometres or twenty-one, every step becomes a salute, every breath a pledge.

    Because in Shauryaveer 2025, it’s not just about running for fitness, it’s about running for India.

  • Red FM beats the Pujo drum as Dugga Dugga debuts in Delhi this September

    Red FM beats the Pujo drum as Dugga Dugga debuts in Delhi this September

    MUMBAI: When the dhol beats meet the Delhi streets, you know Pujo has arrived. 93.5 Red FM, India’s largest private radio and entertainment network, is bringing its much-loved Dugga Dugga – Shakti Roopena Sansthita festival to the capital for the very first time. After three packed-out editions in Kolkata, the fourth chapter of this cultural extravaganza unfolds on 20 September 2025 at Talkatora Stadium.

    More than just a gig, Dugga Dugga is a full-bodied Pujo experience where literature, theatre, craft, food, fashion and faith come together in one grand celebration of Shakti. Think soulful ragas, electrifying guitars, graceful dance, and the irresistible aroma of Bengali delicacies all under one roof.

    The star-studded line-up reflects Bengal’s creative soul: Dona Ganguly and her troupe will bring classical dance elegance, Iman Chakraborty lends her stirring voice, Anupam Roy Band injects contemporary edge, and Anjan Dutta with The Electric Band ensures an electric finale. The mix promises everything from folk traditions to modern rhythms, making Pujo feel both timeless and fresh.

    “Dugga Dugga isn’t just a festival, it’s a living expression of unity, joy and resilience,” said Red FM and Magic FM Director & COO Nisha Narayanan. “With Delhi as our new canvas, we are weaving tradition with modernity where classical ragas meet spoken word and Pujo’s soul is reimagined for everyone.”

    R FM’s hyper-local spirit shines through here too. Beyond the music, festivalgoers can expect poetry, crafts, artisanal creations and authentic Bengali cuisine. It’s designed as a multi-sensory journey that mirrors the devotion, artistry and community of Durga Puja, but with a Delhi twist.

    With a footprint of 69 stations and over 663 award-winning campaigns to its name, Red FM is no stranger to cultural evangelism. But this edition of Dugga Dugga marks a milestone bridging Kolkata’s Pujo legacy with Delhi’s cultural pulse. For one night, the Talkatora Stadium won’t just echo with sound, it will resonate with the spirit of Shakti.

  • South Side Story hits the right notes as Red FM fest dazzles Delhi crowd

    South Side Story hits the right notes as Red FM fest dazzles Delhi crowd

    MUMBAI: When Carnatic ragas meet hip-hop beats and an Onam Sadhya feeds thousands, you know Delhi has been treated to more than just a music festival. 93.5 Red FM’s South Side Story returned for its 7th edition at KD Jadhav Wrestling Stadium, drawing over 12,000 attendees for a two-day cultural feast of sound, flavour, and art.

    Day one was a blend of heritage and innovation. Carnatic maestro TM Krishna struck a soulful opening chord, followed by Job Kurian’s indie charm and the fresh energy of Aattam & Bhadra Rajin. Padma Bhushan awardee Shobana stole the spotlight with her first-ever North India stage performance, a dazzling fusion of Bharatanatyam and cinematic artistry. The evening closed with Avial’s trademark Carnatic rock anthems that had the crowd chanting for more.

    If tradition led the way on day one, day two was about shaking things up. All-women hip-hop collective Wild Wild Women turned up the swagger, Sooraj Santhosh brought his melodic warmth, Thaikkudam Bridge electrified the stage, and the Raghu Dixit Project delivered a high-voltage finale. Beyond the music, audiences tucked into a grand 20-plus dish Onam Sadhya and explored food pop-ups from Mahabelly, Naivedyam, Dakshin Canteen and more. With 60–65 per cent of attendees from southern states and a strong turnout from northern India, the festival lived up to its promise of being a cultural bridge.

    “South Side Story is more than just a music festival, it’s a vibrant celebration of art, culture, literature, cuisine, and community,” said Red FM and Magic FM Director & COO Nisha Narayanan. “It was uplifting to see such a diverse audience immersed in the South’s spirit at our 7th edition. At Red FM, we don’t just host events, we curate experiences that inspire, connect and resonate long after the final note.”

    With partners ranging from Royal Enfield and Bank of Maharashtra to Oxford Bookstore and Kerala Literature Festival, the event became a pan-cultural showcase. From ragas to rap, sambar to rock, South Side Story once again proved that Delhi can handle the heat and the spice of the South.
     

  • Red FM’s ‘Class Lagegi’ wins Social Impact Award at Healthcare CSR change-makers 2024

    Red FM’s ‘Class Lagegi’ wins Social Impact Award at Healthcare CSR change-makers 2024

    Mumbai: A private radio and entertainment network, Red FM, was thrilled to announce that its thoughtful campaign “Class Lagegi” has been awarded the Excellence in Social Impact Award – Corporate at the prestigious Healthcare CSR Change Makers Awards 2024. The award was presented by Harsh Malhotra, union minister of state in the ministry of corporate affairs and the ministry of road transport and highways, during a grand event at the India Habitat Centre, New Delhi on 5  September 2024.

    “Class Lagegi” was a groundbreaking initiative aimed at addressing the mental health challenges faced by students during their examination period. Recognizing this pressing issue, Red FM partnered with the Mental Health Foundation India, a subsidiary of AIIMS, to launch a campaign focused on promoting mental well-being among schoolchildren.

    The campaign brought impactful mental health workshops to exam-bound schools across Delhi NCR, offering parents and guardians practical advice on how to support their children during this stressful period. Experts from the foundation led insightful sessions on managing academic pressure, recognizing signs of stress and anxiety, and creating a nurturing environment at home.

    Speaking on the win, RED FM and Magic FM director & COO Nisha Narayanan said, “We are truly humbled to receive this recognition for our campaign, Class Lagegi. As a leading voice in the media landscape, we recognize the immense power and responsibility we hold in shaping conversations that matter. This campaign was about driving a revolution in how we, as a society, perceive success and failure. At Red FM, we believe it’s our mission to champion socially relevant causes, translating them into relatable, impactful narratives for our listeners. Through Class Lagegi, we aimed to spark a much-needed dialogue, becoming a platform for empathy and change. Our hope is that this message resonates far beyond the campaign, creating a lasting shift in mindset, making students feel supported on every step of their journey.”

  • Red FM’s South Side Story Season 6: coming soon this September!

    Red FM’s South Side Story Season 6: coming soon this September!

    Mumbai: 93.5 Red FM, a private radio and entertainment network announced the highly anticipated return of South Side Story. Set against the backdrop of Delhi, Season 6 of South Side Story will extend into a two-day extravaganza showcasing the essence and elements of Southern India’s artistic flair.

    South Side Story has become synonymous with celebrating the diverse heritage of South India, and Season 6 promises to be no exception. From pulsating rap beats to soul-stirring folk melodies, and rock anthems to infectious pop tunes, and a gala of fusion performances, attendees can look forward to a diverse lineup of some of the most talented and sought-after artists, including Khatija Rehman and Band, Sean Roldan & Friends, Sithara Project Malabaricus, T.M Krishna, Agam The Band, Nithya Mammen, All Okay, Maalavika Sundar, Job Kurian, Arivu + The Ambasa Band and Thaikkudum Bridge.

    Red FM’s South Side Story is more than just a music festival – it’s a holistic cultural experience. Attendees will have the opportunity to explore authentic South Indian delicacies at the food joints and shop for treasures at the shopping stalls. From traditional handicrafts to contemporary fashion, there will be something for everyone to discover and enjoy.

    Speaking on the wins, “Red FM & Magic FM COO and director Nisha Narayanan said, “As a brand that is both national yet local (NAT-local), inclusive, and celebratory of local cultures and ethos, we are thrilled to announce the next season of South Side Story. This upcoming edition marks a significant milestone as we celebrate six years of transporting the flavours of South India to the North, primarily through music. Due to the overwhelming response we received year after year for this IP, we have extended the festival into a two-day celebration. We are head over heels for the incredible lineup of artists that we have curated; we are looking forward to revealing the artists soon.”

    Each day of the event will be themed to maintain excitement and ensure an unforgettable experience for attendees. From traditional festivities to contemporary expressions of art and culture, South Side Story Season 6 promises to leave a lasting impression on all who attend.

    Book your tickets at  – https://southsidestory.in/flashback.php?utm_source=Trade+PR&utm_medium=B2B

  • Awadhi Culture gets Its moment with Red FM’s The Awadh Connection

    Awadhi Culture gets Its moment with Red FM’s The Awadh Connection

    Mumbai: Radio and entertainment network, Red FM is overjoyed to announce the launch of their latest IP, The Awadh Connection, a marking of the Awadhi culture, music, and cuisine. The event is scheduled to occur on the 9 March 2024, from 12 pm onwards at the centrally located Sangeet Natak Akademi and Lawn.

    As a brand committed to nurturing the culture of Indian regions; The Awadh Connection will be a testament to the centuries-old art and cultures of the city. The event will feature the various facets of the Awadhi talent in the likes of Kathak with a fusion of Saurav & Gaurav, Thumri by Srishti Mathur, Flutronics by Adnan, storytelling and musical performance by Shadaj, and Kathak by Shinjini (Granddaughter of kathak maestro Pt Birju Maharaj). The cultural extravaganza will host an indoor and outdoor stage set amidst an experience zone offering culinary delights, selfie spots, shopping options, and much more.

    Speaking on the announcement,  RED FM and Magic FM director & COO Nisha Narayanan said “Red FM as a NAT local brand stands for inclusivity and diversity. We have devoted ourselves to preserving and promoting the heritage of Indian regions steeped in history via our unique initiatives. We are tremendously thrilled to be presenting The Awadh Connection, a mirror into the several artistic traditions housed by the city of Awadh. From the exquisite beauty of Kathak to the incredible notes of the flute, we have aimed to include a cross-section of performing arts that makes the region so full of old-school charm. We hope our audience will receive the latest IP with love and support.”

     https://insider.in/the-awadh-connection-mar9-2024/event 

  • Red FM’s Marathi Film Festival returns to Pune for Its fifth edition

    Red FM’s Marathi Film Festival returns to Pune for Its fifth edition

    Mumbai: The private radio and entertainment network, Red FM announced Season 5 of the celebrated Marathi Film Festival. This cinematic celebration has become a tradition in Pune and this year is scheduled to take place at NFAI Law College Road, Annabhau Sathe Sabhagruha, and Yashwantrao Chavan Natyagruha from 8 March – 10 March 2024.

    Over the years the Marathi Film Festival has become a bedrock event for cinema enthusiasts. This year, with a theme centred around ‘Charcha Tar Honarçh’ (Going Gaga Over It), the 3-day festival will screen a total of 25 films, including 15 feature films, 10 short films, and 3 premieres. In addition, the legendary actor Dr Mohan Agashe will be felicitated with a Lifetime Achievement Award for his contribution to Indian cinema.

    Jayant Somalkar’s Sthal, which premiered at the Toronto International Film Festival and won the NETPAC award, will be the opening film for the event on the 8 March. Popular films like Baipan Bhari Deva, Zhimma 2, Ekda Kay Zhala and Panchak along with acclaimed films like Savanik Kaur’s documentary Against the Tide, and Zhende, on Madhukar Zhende the renowned cop who arrested Charles Shobhraj, will be screened, Several cast and crew members from these films will be present for the screening. Aankhi Ek Mohenjo Daro, directed by national award-winning film critic Ashok Rane, will also see its world premiere at the festival, along with Kurla Te Vengurla and Dharmasya There will also be a special screening of Dhoom Dhadaka, for which Mahesh Kothare will be present. This year, the festival is also showcasing some remarkable Marathi short films by some very talented young filmmakers.  

    Speaking on the announcement, RED FM and Magic FM director & COO  Nisha Narayanan said “Two months into the new year and a wave of curating experiential festivals preserving the regional heritage of India has taken over Red FM. With multiple other IPs in action, we are pleased to announce season 5 of the Marathi Film Festival, a celebration of the age-old Marathi cinema thriving beyond the confines of an otherwise commercially driven film industry. It is incredibly meaningful for us as a brand with a purpose to support cinema with a purpose which the Marathi cinema continues to be. With the Marathi Film Festival, we are looking forward to reinforcing the connection between our listeners and the rich cinema of Maharashtra.”

    Red FM continues its tradition of bringing together the audience and celebrities by honoring the oldest film industry of Indian cinema. Apart from the screening, attendees are also in for exclusive insights, behind-the-scenes anecdotes, and engaging discussions with industry experts, making the Marathi Film Festival a must-attend experience for cinephiles and enthusiasts alike.

    Stay tuned to Red FM for more updates and announcements regarding Season 5 of the Marathi Film Festival. The event will be free and non-ticketed. Attendees can register and avail passes on the official website, www.marathifilmfestival.in.

    https://mff.redfmindia.in/ 

  • ‘Class Lagegi’ campaign on Red FM’s morning show with RJ Raunac

    ‘Class Lagegi’ campaign on Red FM’s morning show with RJ Raunac

    Mumbai: Radio and entertainment network, Red FM partnered with the Mental Health Foundation for its latest spike campaign on Morning ‘Class Lagegi’ led by RJ Raunac. The campaign addressed the looming danger of stressing too much over exams while creating a safe space for students to be confined in.

     

     
     
     
     
     
     
     
     
     
     
     
     
     
     
     

    A post shared by Red FM (@redfmindia)

     

    Exam stress is a very real challenge as it takes a toll on the student’s physical and mental health if it’s not managed properly. Red FM, in its endeavour to help students deal with this stressful time positively, partnered with the Mental Health Foundation, affiliated with AIIMS. Together, they visited 10 top schools across Delhi/NCR including, Little Flower School, Army School, J M International, MRG School, Gurusharan Convent School, Sarvottam Public School, Children’s Academy, Myoor School, D A V School, and Maharaja Agrasen School engaging students and parents.

    As part of the initiative, the mental health experts addressed queries from both parents and students, offering valuable insights and coping strategies on-air and on the ground, in schools. The campaign became a riveting success underlining Red FM’s commitment to social responsibility and promoting mental health awareness, especially in the youth.

    Reflecting on the announcement, RED FM, and Magic FM, director & COO Nisha Narayanan said “With our spike campaigns, we often recognize relevant initiatives and leverage our platform as a means to create a change. This time, with “Class Lagegi” it was no different but it still made all the difference. Exam pressure is real, mental health problems are real, and sparking a conversation about these major setbacks in a student’s journey was a much-needed respite. The overwhelming response on-air and at schools where our teams visited with stress balls and stress-busting solutions was simply endearing. We sincerely hope the message will stay with our listeners and the stress will tone down.”

    Commenting on the initiative, Mental Health foundation India professor of Psychiatry at AIIMS and founder – Dr Nand Kumar said “With RED FM’s Class Lagegi, we have addressed a very important issue at the right time. In the current scenario, Parents and Students need to create the right conditions for the exam period instead of creating a stressful environment around it. Mental Health Foundation India believes in building a holistic model of mental healthcare and associating with RED FM for student’s well-being was a step towards our mission of taking Mental Health as a priority in every household”

  • Bhangra reigns supreme in Punjab with Red FM’s Bhangra Premier League

    Bhangra reigns supreme in Punjab with Red FM’s Bhangra Premier League

    Mumbai: India’s leading private radio and entertainment network, Red FM proudly announces the launch of the Bhangra Premier League, a grand celebration of the spirit of Punjab through the powerful beats of Bhangra. The competition will unfold through four city auditions, and culminate in a thrilling finale featuring two pools and two categories on the 3 March 2024 at Elante Mall, Chandigarh.

    Bhangra Premier League (BPL) is a celebration of what it means to be Punjabi. This competition is set to be the ultimate battleground for Bhangra supremacy across Punjab. The auditions will take place in 4 cities including Amritsar, Jalandhar, Mohali, and Chandigarh, but participation is allowed from across India. There will also be two digital wild card entries selected for the finale. Distinguished judges for the finale include Pammi Bai, Sonu Pradhan and Hardy Singh.

    Registration link – www.bhangrapremierleague.in

    Speaking on the announcement, RED FM and Magic FM director & COO Nisha Narayanan said “Without a doubt, Bhangra is the heartbeat of Punjab and Punjabi culture. Truth be told, we cannot be cultural evangelists without highlighting a dance form that binds not just the people of Punjab but the entire India in its energetic and vivacious tones. Bhangra Premier League is a Red FM endeavour to promote the cultural pulse of Punjab by giving the admirers of this dance form and artists a larger-than-life platform. We are eagerly looking forward to witnessing all the nakhra’s and liveliness that one talks about, when they talk about a Bhangra performance; we hope our audience is excited too.”

    The grand finale will include a total of ten finalists chosen by our judges from across the cities, resulting in two ultimate winners per category and 2 runners up.

  • Red FM brings music from the Himalayas To Delhi with Himalayan Indie Fest

    Red FM brings music from the Himalayas To Delhi with Himalayan Indie Fest

    Mumbai: 93.5 RED FM radio and entertainment network is excited to raise the curtain on its latest on-ground initiative – the Himalayan Indie Fest. Set against the backdrop of Sunder Nursery in the heart of Delhi, the music fest is a celebration of music, art, and the beauty of the Himalayas. The event is scheduled to take place on 4 February 2024.

    As a brand deeply committed to nurturing diverse musical heritage, Red FM’s Himalayan Indie Fest – is a conscious retreat for music lovers. The evening will be adorned by hand-picked artists who embody the essence of the Himalayan musical landscape like Unb (MC Panda), Trance Effect, Aabha Hanjura, Raman Negi, Rhem (Smoulder), and Faisal Ashoor. Himalayan Indie Fest is not just a musical experience; it’s also a culinary adventure with an array of dishes, each telling a story of heritage, tradition, and culinary innovation.

    Speaking on this announcement RED FM, and Magic FM Director & COO Nisha Narayanan stated, “It is in the spirit of being cultural evangelists and a brand with a purpose we are thrilled to present the Himalayan Indie Fest. With this musical evening, we aim to showcase the often-overlooked musical treasures from the foothills of the Himalayas, with diverse genres including, devotional, folk, and contemporary music. We feel it is our responsibility to keep nurturing the exquisite musical heritage for our upcoming generations. We believe bringing the culture of the Himalayan belt to Delhi will be a one-in-a-lifetime experience for our audience. We are sure Delhilites will welcome this musical treasure with all the love.”

    Register yourself at https://insider.in/himalayan-indie-fest-2024/event and Join us on the 4 of February for a magical evening at the Himalayan Indie Fest.