ITV

Tag: Magic

  • Catch the magic of OTT actor roundtable today on ENT Live

    Catch the magic of OTT actor roundtable today on ENT Live

    Mumbai: ABP Live’s Entertainment channel ENT Live, has announced an exclusive and star-studded roundtable discussion set to captivate audiences, offering an unprecedented glimpse into the world of digital entertainment. Hosted by ENT Live’s Editor, Amit Bhatia, this engaging discussion brings together eight prominent OTT actors at the esteemed Meta office in Mumbai.

    Scheduled for airing on December 30, 2023 at 9 PM, this momentous gathering promises an evening of unparalleled insights and candid conversations. Viewers will be treated to the thoughts and perspectives of some of the industry’s most versatile and celebrated actors, shedding light on the intricacies of their craft and the rapidly evolving landscape of OTT platforms.

    The ensemble of talent features esteemed personalities, including:

    Naveen Kasturia, renowned for his exceptional portrayal in Amazon Prime’s “Aspirants.”

    · Sharib Hashmi, acclaimed for his captivating performance in the widely acclaimed “Family Man.”

    · Maanvi Gagroo, a household name from the popular web series “Four More Shots” and the recent “Half Love Half Arranged.”

    · Sunny Hinduja, known for his impactful roles in the web series “The Railway Men.”

    · Gagan Arora Aka Bagga, the engaging talent behind “College Romance.”

    · Lubna Salim, a notable figure from ZEE5’s “Aam Aadmi Family,” brings her charm to the table.

    · Dibyendu Bhattacharya, seen in “The Railway Men” and the movie “Mission Raniganj,” offers his seasoned presence.

    · Anshul Chauhan, recognized for her role as Ranbir Kapoor’s sister in “Animal,” completing the stellar lineup.

    This dynamic roundtable discussion, set against the vibrant backdrop of the Meta office in Mumbai, promises an intimate and insightful exploration into the world of these accomplished artists. Audiences will have the exclusive opportunity to witness first-hand the candid exchanges and profound perspectives that shape the future of digital entertainment.

    ENT Live invited viewers to tune in at 9 PM on December 30, 2023, for this unforgettable rendezvous with brilliance only on ABP Live’s Entertainment channel ENT Live.

    (Production team published ENT LIVE photo if you have for this event release otherwise use which i shared)

  • Godrej Magic hand wash launches new campaign with Madhuri Dixit

    Godrej Magic hand wash launches new campaign with Madhuri Dixit

    Mumbai: Godrej Magic hand wash has announced actress Madhuri Dixit as the brand ambassador for its Godrej Magic Handwash powder-to-liquid handwash.

    The brand also launched a new TVC, conceptualised by Creativeland Asia, that showcases Madhuri highlighting the features of this sustainably viable hygiene product.

    As Bollywood’s reigning diva for a number of years, the actor has a vast and loyal fanbase who look up to her in various aspects. With a new movie in the pipeline, an appearance on a popular dance reality show, and fresh off the success of her OTT debut, Madhuri’s popularity spans across age groups and geographies. This association aims to bring together her legendary charm and Godrej Magic’s brand values to encourage people to prioritise handwashing and make sustainable choices.

    Speaking about this association, Godrej Consumer Products Limited chief marketing officer Somashree Bose said, “Godrej Magic Handwash is a first-of-its-kind product that is a leap in innovation and sustainability in the hygiene category. This product has made adopting a hygienic lifestyle easy, affordable, and fun. Godrej Magic has already taken over one-fifth of the Indian hand wash market by volume. We are delighted to have Madhuri Dixit onboard the Magic brand for the journey ahead. This brand affiliation with Madhuri will further help us penetrate deeper into the Indian market, creating accessibility and promoting a germ-free India.”

    Speaking about this collaboration, Madhuri Dixit said, “I am excited to be associated with Godrej Magic Handwash, which is India’s first powder to liquid hand wash and a pioneer in the category. This handwash format is innovative and an affordable solution to address the pressing social issue of hand hygiene. Magic Handwash is an environmentally friendly product as it reduces plastic and fuel consumption.”

    “I am very particular about hygiene myself and follow it diligently with my family. Hand washing and tooth brushing are the two hygiene routines that I require my children to follow at all times. I, along with the team at Godrej, aim to inspire people to create awareness. Eco-friendly products inspire people not just to protect themselves from germs but also to take a step forward towards sustainability,” she added.

  • Nickelodeon ramps up the festive fervour with Magic, Masti and Entertainment Mania

    Nickelodeon ramps up the festive fervour with Magic, Masti and Entertainment Mania

    MUMBAI: While the country is gearing up to regale in festive glory, Nickelodeon, India’s leading kids’ entertainment franchise is all set to gift the youngest members of the family with more than one reason to celebrate. Enthralling campaigns with a lot of cool goodies, a whole new line up of exciting episodes, amazing new shows and blockbuster made for television movies are all set to make this Festive Season a season full of new stories, fun and magic.

     Speaking about the high decibel festive plans for Nickelodeon, Nina Elavia Jaipuria – Hindi Mass Entertainment & Kids TV Network at Viacom18 said “At Nickelodeon we have set the highest bar on innovation and engagement for kids. This festive season we continue to create priceless and memorable moments for kids with creative campaigns and diverse content offerings that is sure to see Nickelodeon and Nicktoons forge an everlasting bond with our young viewers.”

    “Philips Air Purifier presents RUDRA Magic Mania” on Nickelodeon.  

    Kickstarting the festive bonanza with a dash of magic will be “Philips Air Purifier presents RUDRA Magic Mania” on Nickelodeon.   Spreading magic into the lives of children, Rudra will give kids a chance to win exciting gifts through the festivities. All that children need to do is watch Rudra every Mon- Fri at 7:25 pm until the 16th of November  and get a chance to win some cool gifts to light up their Diwali. Up for grabs will be Smart Phones, Smart Watches, Boom Boxes, fitness trackers and much more. 

    Rudra’s Magic Mania will also be brought to life with a well-rounded marketing campaign across on air, cinema, ambient and social media. While On-Air will see an elaborate cross channel TV presence, social media platforms like Facebook and Instagram will be buzzing with posts, gifs and other engaging content, all spreading the magic of Rudra. This apart targeted and extensive presence in malls across Mumbai and Delhi across high footfall days will ensure that Rudra’s magic mania is at its pinnacle.  We will also have Rudra going Boom Chik Chik Boom across theatres along with mega Diwali Blockbuster releases like Thugs of Hindostan and Fantastic Beasts: The Crimes of Grindelwald.

  • This Children’s Day, Zee Cinema gives kids the Movies.Masti.Magic experience!

    This Children’s Day, Zee Cinema gives kids the Movies.Masti.Magic experience!

    MUMBAI: Children’s Day is a day dedicated to kids across the world and Zee Cinema, India’s ultimate Hindi movie destination, has initiated a distinct on-ground initiative ‘Masti Ki Pathshaala’ to celebrate it. Bringing alive the channel’s proposition – ‘Movies. Masti.Magic.’ – in a first ever initiative amongst Hindi movie channels in India, Zee Cinema gave underprivileged kids an unforgettable experience with a variety of fun-filled activities through the day.

    Kick-started in Mumbai, this initiative delighted kids in Delhi and Ahmedabad too as we lead up to Children’s Day. Starting with giving them  the ‘Movies’ experience, Zee Cinema took the kids from various orphanages for a special screening of the blockbuster movie ‘Happy New Year’. Extending its ‘Masti’ promise, Zee Cinema also booked an entire arena with a sumptuous lunch and plenty of indoor games and activities for the kids to rejoice all through the afternoon. An entertaining magic show highlighted the ‘Magic’ component and provided kids with a memorableZee Cinema experience.

    That’s not all….to take the Children’s Day celebrations a notch higher, Zee Cinema ensured that kids had a truly memorable experience by ending the day with a surprise. When the kids returned to the orphanage, Zee Cinema showered on them some exciting and cool goodies and to make their day even more special.

    Speaking of the occasion, Ruchir Tiwari, Deputy Business Head, Hindi Movie Channels, ZEEL stated, “Children’s Day is celebrated for kids to rejoice their childhood and create memories that will last them a lifetime. And what better than to bring alive the Zee Cinema’s  proposition- Movies. Masti.Magic – into the lives of children who don’t get an opportunity to celebrate it.  We hope to create some everlasting moments for them!”

    To make the celebrations even more special, Zee Cinema will also be leveraging ‘Masti Ki Pathshaala’ on their digital platforms. Videos will be shared online of the kids indulging in a range of fun-filled activities through the day.