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Tag: Madhya Pradesh Tourism

  • Madhya Pradesh Tourism gets shot in the arm from Travelxp

    Madhya Pradesh Tourism gets shot in the arm from Travelxp

    MUMBAI: Madhya Pradesh tourism is all set to get a facelift as it collaborates with Travelxp to showcase the beauty and uniqueness of tourism destinations of the state worldwide. Travelxp will be creating an exclusive series showcasing the highlights of Madhya Pradesh to the global travel loving audience.  

    “Madhya Pradesh Tourism Board (MPTB) is working strategically towards getting tourists to plan vacations; promote explored (travel circuits) and offer new experience circuits in different segments to the tourists exploring heritage, culture, adventure and wildlife destinations. We are in the process to build confidence and trust amongst the travellers and have launched numerous campaigns during lockdown with the intention of keeping in touch with travellers and our stakeholders to reassure them that all the norms for safety against Covid2019 are being followed. Collaboration with Travelxp definitely helps us to reach to travel loving people and they will surely get attracted towards Madhya Pradesh for tourism,” said MPTB MD & department of tourism Madhya Pradesh principal secretory Sheo Shekhar Shukla

    “Madhya Pradesh has always been known for its wildlife and hospitality. Now, with this partnership with Travelxp, the world’s leading travel channel, we are all set to showcase the natural beauty and alternative experiences Madhya Pradesh has to offer, from boating to Parasailing, from some of the spiciest food to some of the sweetest dishes. Madhya Pradesh is unique in its essence and flavour, and this show with Travelxp will demonstrate the power of brand MP,” added MPTB film tourism & film facilitation cell director Ram Kumar Tiwari.

    Even before the pandemic, Madhya Pradesh has been leveraging film and entertainment media to showcase the central Indian state’s beauty and allure. The partnership with Travelxp will be a shot in the arm for the shooting-driven strategy propagated by MP Tourism, providing it access to its core target, travel-loving audience in over 120 million+ homes in 40+ countries.

    “When the world opens up, we will ensure Madhya Pradesh is well positioned to attract the tourist who is fascinated by the raw beauty and diversity India has to offer,” said Travelxp creative director Kamakhya Narayn Singh.

    The show is set to telecast towards the second quarter of this calendar year on Travelxp globally. This unique strategic partnership will enable Madhya Pradesh to create a recall factor for travellers globally, and position the state as a destination with several experiences for different audience segments.

  • Ogilvy Mumbai’s Mahesh Gharat and Azazul Haque move to Ogilvy Bangalore as ECDs

    Ogilvy Mumbai’s Mahesh Gharat and Azazul Haque move to Ogilvy Bangalore as ECDs

    MUMBAI: Ogilvy Bangalore gets a creative shot in the arm with Mahesh Gharat and Azazul Haque, from the network’s Mumbai office. Gharat and Haque will head the Ogilvy Bangalore creative team in their new roles as Executive Creative Directors.

    With 38 years of work experience between them, the two bring to the table a legacy of experience across major brands, to an already thriving Bangalore team.

    Onthis shift, Ogilvy Sotuh president Poran Malani said, “Azaz and Mahesh, though highly experienced, are young at heart and their energy is highly infectious. It takes something special to excite an already charged up team, and Azaz and Mahesh have done exactly that.”

    Ogilvy India NCD Rajv Rao said, “Mahesh and Azaz are one of the rare breed of copy-art teams that’s hard to find today. They have lots of things in common including a crazy passion for clothes, shoes, and of course, advertising. They are fantastic team players and excellent captains. Ogilvy Bangalore, with some of the best brands in the country, is the perfect place for them to lead, inspire and make a huge impact”t.

    Mahesh has been with Ogilvy for 9 years and has worked on innumerable brands that include Rajasthan Tourism, Madhya Pradesh Tourism, Asian Paints, Bajaj, Star Plus (Satyamev Jayate), ICICI, Mattel, Spice Mobiles, WWF and Brooke Bond Red Label. For his work, he has been awarded more than 50 national and international awards that include Cannes Lions, Asia Pacific, New York Festival, AME and EFFIES. With creativity induced in every fibre of his body, he spends his free time pursuing his passion for painting and photography. Having worked on brands like Domino’s Pizza, Nestlé Maggi and Nescafe, Dabur, Maruti Suzuki, Havells and Nokia, Azaz comes with unbridled enthusiasm and a fresh perspective.

  • Ogilvy Mumbai’s Mahesh Gharat and Azazul Haque move to Ogilvy Bangalore as ECDs

    Ogilvy Mumbai’s Mahesh Gharat and Azazul Haque move to Ogilvy Bangalore as ECDs

    MUMBAI: Ogilvy Bangalore gets a creative shot in the arm with Mahesh Gharat and Azazul Haque, from the network’s Mumbai office. Gharat and Haque will head the Ogilvy Bangalore creative team in their new roles as Executive Creative Directors.

    With 38 years of work experience between them, the two bring to the table a legacy of experience across major brands, to an already thriving Bangalore team.

    Onthis shift, Ogilvy Sotuh president Poran Malani said, “Azaz and Mahesh, though highly experienced, are young at heart and their energy is highly infectious. It takes something special to excite an already charged up team, and Azaz and Mahesh have done exactly that.”

    Ogilvy India NCD Rajv Rao said, “Mahesh and Azaz are one of the rare breed of copy-art teams that’s hard to find today. They have lots of things in common including a crazy passion for clothes, shoes, and of course, advertising. They are fantastic team players and excellent captains. Ogilvy Bangalore, with some of the best brands in the country, is the perfect place for them to lead, inspire and make a huge impact”t.

    Mahesh has been with Ogilvy for 9 years and has worked on innumerable brands that include Rajasthan Tourism, Madhya Pradesh Tourism, Asian Paints, Bajaj, Star Plus (Satyamev Jayate), ICICI, Mattel, Spice Mobiles, WWF and Brooke Bond Red Label. For his work, he has been awarded more than 50 national and international awards that include Cannes Lions, Asia Pacific, New York Festival, AME and EFFIES. With creativity induced in every fibre of his body, he spends his free time pursuing his passion for painting and photography. Having worked on brands like Domino’s Pizza, Nestlé Maggi and Nescafe, Dabur, Maruti Suzuki, Havells and Nokia, Azaz comes with unbridled enthusiasm and a fresh perspective.