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Tag: Lord Ganesha

  • News18 Lokmat celebrates Ganesh Chaturthi with ‘Bappa Morya Re’

    News18 Lokmat celebrates Ganesh Chaturthi with ‘Bappa Morya Re’

    Mumbai: As people across the country celebrate Ganesh Chaturthi, News18 Lokmat has announced its illustrious bouquet of programming called “Bappa Morya Re” between 10 and 19 September. The channel has roped in Dabur Honitus as title sponsor for the special show.

    Celebrating the spirit of Ganesh Utsav the programming would revolve around various specialties that the festival brings along with it. From visiting various Ganesh pandals to showing what are special varieties of prasads are prepared in this festival, “Bappa Morya Re” would be showing various untold stories and facts related to Ganesh festival. It would showcase the videos and pictures shared by viewers of their homes with special Ganesh decorations done by them, said the statement.

    Additionally, the Gauri celebration from across Maharashtra would be aired in the special show “Gauri Alya Ghari”. News18 Lokmat would also visit houses of various celebrities and showcase how they are celebrating the festival this year in the special show “Celebrity Bappa”. Interesting stories of their childhood memories with regards to Ganesh Utsav and what are the various food delicacies they prepare during the festival, it said.

    On the Ananth Chaudasi, News18 Lokmat would telecast live visarjan from various parts of Maharashtra.

  • Jeep India celebrates Ganeshotsav with a 162 feet long, 185 feet wide, Ganesha made of 122 Jeep Compass SUVs

    Jeep India celebrates Ganeshotsav with a 162 feet long, 185 feet wide, Ganesha made of 122 Jeep Compass SUVs

    Mumbai, September 5th 2020 – This year’s Ganesh Chaturthi festival – the pride and joy of Maharashtra was scaled down due to the pandemic and to avoid large crowds. The height of the idol for public pandals was not to exceed four feet and physical distancing would be compulsory. Despite all the restrictions, Jeep India and Leo Burnett decided to pay a tribute to Lord Ganesha in a unique way, keeping the spirit of the festival alive.

    Staying true to the brand pillars of Authenticity, Passion, Freedom and Adventure, Jeep was paying homage to the idea of overcoming obstacles. The idea was to create a larger-than-life, ode to the ultimate remover of obstacles using Jeep Compass SUVs. To make this a one-of-a-kind initiative, 29,970 sq. ft. of space, 48+ hours, 8 professional drivers were required. This would result in a 162 feet long, 185 feet wide, Ganesha made of 122 Jeep Compass SUVs!

    Commenting on the campaign Rahul Pansare – Head of Marketing and PR, FCA India said, “Lord Ganesha symbolises the beginning of auspicious times, transcends class, age and social status. Ganesh Chaturthi is amongst the most loved and fervently celebrated festivals in India that brings people together, spreads positivity and imparts strength. We, at Jeep India, couldn’t bring ourselves to let this festival go without a celebration. We decided to do something adventurous but it had to be authentic; something that would touch peoples’ hearts, induce positive vibes and bring cheer. Making a 162-feet tall, 185-feet wide Lord Ganesh from 122 Jeep Compass SUVs was Jeep’s way to say that we can decimate every challenge if we channel our passion in the right direction. I was delighted to see our effort going viral on social media in no time!”

    Adding further Rajdeepak Das, Managing Director India & Chief Creative Officer, Leo Burnett South Asia said “Lord Ganesha is known as a conquerer of all obstacles and this year even with all the restrictions we wanted to create an act befitting to this deity’s eminence. Brand Jeep is known to take any challenges head-on and our campaign does the same. Our endeavour resulted in a one of its kind Ganesha Idol using 122 Jeep SUV’s with the same scale of an idol in a pandal. This campaign is a perfect example of our Humankind philosophy which revolves entirely around people and purpose.”

  • Bringing home Lord Ganesha

    Bringing home Lord Ganesha

    He is the ‘Dukh Harta’ and the one who removes obstacles. So be it any new project, a new house or a new car, everything starts with his blessings. The western part of the country is now gearing to welcome home the most loved Lord Ganesha.  And starting 29 August, one will see huge pandals housing Ganapati at every nook and corner of Maharashtra.  His aura is such, that devotees while immersing the Lord, ask him to come back soon, as they chant, ‘Agle Varsh Jaldi Aa’.

    From Lalbaug Cha Raja, to the pandals in localities to households are all busy with the last minute preparations. Right from cleaning the house, to making modaks (his favourite sweet), to decorating the house, the stage is set to welcome him home.

    While it is a 11-day festival, immersions take place after one and a half days, three days, five days, seven days, nine days and the eleventh day. Host of activities are lined up in the pandals and even at homes for the duration. The day starts with morning aarti, it progresses with hawan, bhajans and then concludes with evening aarti. People, who bring him home, invite family and friends for darshan and treat the Lord like a guest, with morning and evening aarti.   

    On the occasion, we at indiantelevision.com ask the industry about their preparations for the 11 day festival and how they celebrate it.

    MCOF president, Arvind Prabhoo

    We have been bringing home Lord Ganesha for the last 45 years. While the celebrations were restricted only to my mother’s house, it was some 45 years ago, when my brother was some two to three years old, when he got fascinated towards the whole festival and we decided to also bring home the Lord. We bring the Lord home for five days.

    The preparations start almost one year in advance, as the order for the idol has to be made. We get an eco-friendly Ganapati. For the past 15 days, the entire family has been busy with cleaning the house, getting ingredients for the Prasad etc.

    On day one we have modaks for the Lord and also lunch arranged, on the third day we arrange for bhajan in Gujarati and Marathi, while on the fifth day, my mother makes close to 200 puran poli’s.

    We immerse the Lord in the municipal ground next to our house in Villeparle, where the municipality creates an artificial pond. 

    Star India SVP programming Ashish Golwalkar

    We have been getting Lord Ganesha for more than 20 years. Celebrations and preparations start in full swing almost a week or 10 days in advance. We get Ganapati for seven days. This year, the celebration is going to be on a larger scale as all the families will come under one roof and are celebrating this occasion. We get clay Ganapati and immerse the Lord in the nearby pond.

     

    Zee 24 Taas business head Bhushan Khot

    We have been celebrating Ganesh Chaturthi since the past 12 years at our home. We keep for one and a half days and the immersion takes place at an artificially created pond near our home so as to not pollute the water. We have been doing this from my childhood as a joint family and when we moved out to our own place, we continued the tradition.

     

     

    Zee Marathi business head Deepak Rajadhyaksha

    The occasion is very important because it is being celebrated at our home since the last 60 years. My father had started the tradition and we followed suit of bringing home Ganesha for one and a half days and immersion is done at the nearby pond. Along with it, we also prepare Lord Ganesha’s favourite modak and shrikhand and other such sweets.

  • 92.7 BIG FM’s BIG Green Ganesha is back in its seventh successful year!

    92.7 BIG FM’s BIG Green Ganesha is back in its seventh successful year!

    MUMBAI: 92.7 BIG FM’s mega successful green campaign – BIG Green Ganesha enters its seventh year! With a vision, a thought for a better eco-friendly future was laid down in 2008 and the campaign was created.  BIG Green Ganesha aims at creating social consciousness towards making one of India’s largest and most popular festivals more ecologically sound and has so far touched over millions of Indians.

     

    With a massive on-ground newspaper collection drive already underway in 14 major cities across India, tons of newspapers collected from residential areas, celebrity houses, offices, shops and other commercial establishments will be supplied to renowned sculptors to transform them into artistic and beautiful Ganesha idols through paper mache and clay. The idols will be placed at prominent locations across cities where lakhs of people can come to pay their obeisance.

     

    With the aim to enrich content and build a stronger local connect, this year’s festivities get bigger and better with a 7-day radio marathon including special performances by popular local talents; inspirational short stories narrations on Lord Ganesha by Bollywood celebrities; dedicated time slots for devotional aarti and bhajans sung in local pandals with Musical Benchmarks; special vignettes of Baal Ganesha promoting eco-friendly celebrations and lots more.

     

    As a unique initiative, listeners will be asked to write about the obstacles they want to eliminate from their path of progress. The old newspapers contributed for Green Ganesha will be scribed with these obstacles.

     

    Furthermore, 92.7 BIG FM will also commence the BIG Green Ganesha Pandal Awards from 29th August 2014 with RJs and celebrities making the rounds to select some of the best and most eco-friendly pandals in the city.

     

    Mr. Ashwin Padmanabhan, Business Head – 92.7 BIG FM said, “We are elated to enter the seventh year of one of our biggest campaigns. Growing strength to strength each year and garnering tremendous popularity among the masses along the journey, the campaign has set a benchmark to associate with, for environment friendly celebrations. As we aim to create social consciousness for greener celebrations, we always hope that people across the nation will also walk with us shoulder to shoulder to do their bit for a better, cleaner and greener environment. With the support from partners we hope we can make this campaign bigger, better and greener each year”

     

    BIG Green Ganesha 2014 is being conducted across 14 major cities in India including Mumbai, Bangalore, Hyderabad, Goa, Sholapur, Indore, Bhopal, Gwalior, Surat, Baroda, Mysore, Tirupati, Vishakhapatnam and Mangalore along with a paper collection drive in the towns around these cities like Virar, Vasai near Mumbai, Hoskote & Tumkur, near Bangalore, Kapra & Jeedimetla around Hyderabad, Navsari near Surat etc.

     

    One of the biggest green initiatives in the country, BIG Green Ganesha has over the years won awards for excellence in on-ground activations and creativity including the prestigious India Radio Forum Excellence in Radio Award and Golden Mikes.

  • World Children Expo and Discovery Kids brought families together to usher in Diwali in a fun-learning way at the Discovery Kids-WCE Diwali Festival 2013

    World Children Expo and Discovery Kids brought families together to usher in Diwali in a fun-learning way at the Discovery Kids-WCE Diwali Festival 2013

    NEW DELDI: An action packed Diwali expo for kids, ‘World Children Expo@Diwali 2013’ conceptualized by Creative Children Media Pvt. Ltd. and presented by Discovery Kids, saw the weekend of October 19-20 at the Ambience Mall, Gurgaon flooded with parents and kids having a gala time. The expo brought families together to celebrate Diwali in a fun-learning way.

    From apparel to games, books to toys, quizzes to making diwali greetings, meeting and greeting cartoon characters to attending workshops and sessions – WCE@Diwali was the first ever and largest event of its kind for kids during the Diwali season , with insane fun not only for kids but for the whole family.

    “WCE@Diwali has started on a strong footing and is turning to be a worthy extension to WCE’s already established presence. We had over 50 participating brands across 10 industry sectors including white goods, holidays, healthcare, entertainment, gifting, edutainment and sports. Discovery Kids had launched their Transformers brand successfully at the expo. We had participation from Crompton Greaves and Bajaj Electricals which are industrial giants in their area. Also, Arsenal Soccer Schools India chose WCE for their marketing as well which brings sports and children to the limelight in this festive season. We hope to do this event every year with more and more brands catering to children”, shared Rahul Gupta, Director and CEO, Creative Children Media (P) Ltd.

    The children participated with great enthusiasm at the Discovery Kids’ stall that offered exciting games, interactive quizzes, fun contests and range of Discovery Kids’ merchandise. Kids got the opportunity to embrace one of their favourite television characters from the iconic series TRANSFORMERS PRIME BEAST HUNTERS in multiple forms. The parents joined the action with their kids at the Discovery Kids stall and exuded “the child in them.”

    Rahul Johri, Senior VP and General Manager – South Asia and Head of Revenue, Pan-Regional Ad Sales and Southeast Asia, Discovery Networks Asia-Pacific said, “This festive season, Discovery Kids celebrated its first year’s success with its audience. It is a delight to see such an amazing response to Discovery Kids’ Diwali festival organised along with World Children Expo. The event allowed us to share our joy with kids. It also led to interaction and exchange of ideas and learning with children and their parents.”

    With the interesting activities and competitions at the expo, kids not only won prizes and goodies but got to explore an eco-friendly yet creative way of celebrating Diwali. Here Kids decorated Lord Ganesha’s idols for Diwali pooja. Kids showed their imaginative side while making Beautiful Greeting cards to gift their loved ones for Diwali festival.

    Parentune, a panel of child psychologist, parenting and child development experts did a unique workshop for Parents named “Raising happy children”, where parents got to know about the tools and methods on raising happy children. Parents were encouraged to learn more about their children and understand them.

    There were so many interactive activities for both Parents and Kids at the expo, and they seemed to enjoy them all. At one place, Parents could be seen learning from the Health workshop by Bharat Clinic and on the other, magic shows and storytelling sessions won the applause of kids.
    Also, an exciting and exclusive kids’ range of toys, games, accessories, Holiday plans, clothing & decor were on sale and display. Overall, World Children expo@Diwali 2013 proved to be an event, which redefined the way kids and families have fun, learn and celebrate the festival of Diwali.

  • Dainik Bhaskars eco-friendly initiative Mitti Ke Ganesh receives overwhelming response across India

    Dainik Bhaskars eco-friendly initiative Mitti Ke Ganesh receives overwhelming response across India

    Dainik Bhaskar’s new eco-friendly initiative ‘Mitti Ke Ganesh’ has received an overwhelming response from its readers across the country.

     

    During the just concluded Ganesh Utsav, through this environment friendly campaign readers were appealed to bring home Lord Ganesha’s idols made only of clay. This activity was intended to motivate people to not bring idols made of plaster of paris, which after immersion contaminates our water resources. Dainik Bhaskar readers were also urged to not immerse idols in local natural water bodies. They were encouraged to conduct immersions at their respective homes in a water container, and use this water to water their gardens or flower pots at home.

     

    This was a Pan-India editorial and print campaign, covering 13 states and reaching more than 4.41 crore people.

     

    Commenting on the success of this initiative, Mr. Prashant Kalyani, VP, Brand Marketing (National), Dainik Bhaskar Group said, “The Dainik Bhaskar Group has always taken the lead in social initiatives that contribute towards positive changes in our daily lives. In line with this tradition this year we launched the ‘Mitti Ke Ganesh’ campaign during the immensely popular “Ganesh Utsav” festivities. Religious leaders of various sects also joined this initiative and supported the cause. To further augment this message Dainik Bhaskar through its editions carried thoughts of these religious leaders explaining the merits of ‘Mitti ke Ganesh’.

     

    This initiative not only enabled us to contribute towards protection of our environment, but also ensured that religious sentiments of people are duly respected. We are glad that we were successful in motivating people and the initiative received a overwhelming positive response from all sections of society.”