Tag: L?Or?al Paris

  • HUL’s Raghavan is now L’Oréal India’s CMO

    HUL’s Raghavan is now L’Oréal India’s CMO

    MUMBAI: L’Oréal India has appointed Shalini Raghavan as the chief marketing officer for its consumer products division. Raghavan will be responsible for driving overall marketing capability and strengthening digital initiatives to build a strong strategy for L’Oréal’s CPD brands – L’Oréal Paris, Garnier, Maybelline New York & NYX Professional Make up.

    In her new role, Raghavan will report into Jean-Christophe Letellier, MD – L’Oréal India and will oversee marketing, media, public relations and digital functions.

    Letellier said, “Shalini is an experienced marketing professional with a deep insight into the beauty business. Her international experience and knowledge of building organizational capacity in strategy, innovation and marketing will be prized as we look to grow our presence across the country.”

    “L’Oréal is the world leader in beauty for over a century and has grown this category in India with a blend of enterprise, insights and first to market innovations. I am deeply passionate about the beauty business and the opportunity to build on L’Oréal India’s leadership position is an exciting journey that I look forward to,” Raghavan added.

    Raghavan joins L’Oréal from Hindustan Unilever Limited (HUL), where she was the global brand director (Asian and African) of Dove Masterbrand.

  • HUL’s Raghavan is now L’Oréal India’s CMO

    HUL’s Raghavan is now L’Oréal India’s CMO

    MUMBAI: L’Oréal India has appointed Shalini Raghavan as the chief marketing officer for its consumer products division. Raghavan will be responsible for driving overall marketing capability and strengthening digital initiatives to build a strong strategy for L’Oréal’s CPD brands – L’Oréal Paris, Garnier, Maybelline New York & NYX Professional Make up.

    In her new role, Raghavan will report into Jean-Christophe Letellier, MD – L’Oréal India and will oversee marketing, media, public relations and digital functions.

    Letellier said, “Shalini is an experienced marketing professional with a deep insight into the beauty business. Her international experience and knowledge of building organizational capacity in strategy, innovation and marketing will be prized as we look to grow our presence across the country.”

    “L’Oréal is the world leader in beauty for over a century and has grown this category in India with a blend of enterprise, insights and first to market innovations. I am deeply passionate about the beauty business and the opportunity to build on L’Oréal India’s leadership position is an exciting journey that I look forward to,” Raghavan added.

    Raghavan joins L’Oréal from Hindustan Unilever Limited (HUL), where she was the global brand director (Asian and African) of Dove Masterbrand.

  • Mindshare tops EMVIES 2012’s nominations shortlist

    Mindshare tops EMVIES 2012’s nominations shortlist

    MUMBAI: Mindshare, the media agency under GroupM, has topped the EMVIES 2012 nominations shortlist with 27 of its case studies getting a window to compete in the race.

    The domination of the largest media buying agency in India is apparent as it occupies 21 per cent of the 126 case studies nominated by EMVIES.

    Emvies, India’s most prestigious and coveted media award, recognises and awards the most outstanding media initiatives developed over the year gone by.

    Maxus, with 19 shortlisted case studies, has taken the second spot followed by Madison’s Pinnacle that has earned nominations for 15 case studies.

    Next to follow is Lodestar UM with 13 shortlisted case studies. MEC has nine of its case studies shortlisted.

    DDB Mudra and DDB Mudra and Madison Media Infinity have five case studies shortlisted each and Interactive Avenues and Group M-Dialog Factory which have four case studies each shortlisted.

    The shortlisted case studies will be presented in Mumbai from 23-25 August.

    The EMVIEs were introduced by the Advertising Club Bombay to honour measurable and significant contributions in the field of media. The award ceremony will take place on 3 September in Mumbai.

    Mindshare’s Lays Baked advertisement that dwells on managing sibling rivalry and Maxus’ L’Oreal Paris ad on how we communicate is more important have been shortlisted in the Best Media Strategy-Consumer Products category.

    Click here to know the shortlisted case studies