MUMBAI: Vijeeth Shetty has been appointed president of Business and Service at Liqvd Asia to oversee expansion of the agency’s growth plans in the Indian market.
He will be based out of agency’s Mumbai office and report to Liqvd Asia co-founder and director Rashmi Putcha.
Putcha said, “I am elated to welcome Vijeeth on board. He has won many accolades and brings with him the right kind of experience. He is exactly the kind of talent we have been looking for to take the brands we work with to the next level.”
On his appointment, Shetty said, “I am delighted to be part of one of the fastest growing Digital shops in Asia. It is a very exciting phase here at LIQVD ASIA, having won good amount of new business in the recent past and some big campaigns lined-up. The timing for me couldn’t have been better and I look forward to delivering great work and also to help win lot of awards in the process for our clients.”
Shetty has managed leadership roles at prestigious organizations. His last stint was at Tonic Worldwide, wherein he was “Head-New Initiatives”. Preceding that, he was Business Director at GroupM, Deputy Vice President – Digital Marketing at Angel Broking and has also worked with companies such as Pinstorm, Directi, and Hanmer MSL (now known as MSL Group) in the past.
In a career spanning over 11 years, Shetty has a track record of managing clients from large categories like FMCG, Auto, Telecom, BFSI, E-commerce, Fashion, Travel and Tourism. He has serviced Mercedes Benz, Nivea, FlipKart, Britannia, Sony Network, Reliance Communications and Viacom among other clients.