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Tag: Limited Edt

  • Converse and Isabel Marant honor Chuck Taylor and sneaker wedge

    Converse and Isabel Marant honor Chuck Taylor and sneaker wedge

    Mumbai: Converse and Isabel Marant have partnered for the first time to launch a capsule collection combining new and classic Converse styles with Isabel Marant’s Parisian aesthetic.

    Marant, known for blending high and low fashion with spontaneity, independence, and natural elegance, aligns with Converse’s values. The collection will feature the new Chuck 70 Wedge and an updated Chuck 70, reflecting a mix of nostalgia and “Effortless Luxury.”

    The Chuck 70 Wedge, with its hidden 2.5-inch heel, builds on Marant’s pioneering work with sneaker wedges from the 2010s. The collection also includes the Chuck 70 High Top and Chuck 70 Ox Low Top, showcasing Marant’s design elements with key Chuck details. Features include a frayed Jacquard upper, Marant’s logo on raw edge canvas, multi-colored pinstripes, and a translucent outsole. Colorways include Vanilla White and Raven for the Chuck 70 Wedge, Raven for the Chuck 70, and Vanilla White for the Chuck 70 Ox.

    The Converse x Isabel Marant collection will be available on Converse.in from 12 September 2024 and on partner platforms VegNonVeg and Limited Edt from 13 September 2024. Pricing is Rs 11,499 for the Chuck 70 Ox, Rs 12,299 for the Chuck 70, and Rs 15,499 for the Chuck 70 Wedge.

    The collaboration also introduces a new Chuck Taylor All Star Wedge, featuring a 2.5-inch hidden heel, available in black and white from 12th October 2024 on Converse.in and partner platforms. An inline Chuck 70 Wedge will also be released in the coming months.

  • Gaurav Tandon brings Limited Edt to India

    Gaurav Tandon brings Limited Edt to India

    Mumbai: Limited Edt, the Singapore-based sneaker and lifestyle chain, with a legacy spanning for more than two decades, is poised to cut through the Indian market under the visionary leadership of Gaurav Tandon. With a deep comprehension of market dynamics and consumer behavior, Tandon is all set to lead Limited Edt, into the vibrant Indian market.

    Tandon, renowned for his impeccable business acumen and market insights, takes over the reins as the managing director, overseeing all business aspects, bringing with him a wealth of experience from his previous leadership roles as Vice President of Deutsche Post AG and Founder of Amaze Consulting Services and top consulting firms like Aon Hewitt and Mercer.

    Limited Edt’s expansion into India comes at an opportune time, with the country’s sneaker and streetwear market projected to reach a revenue of US$2.80 billion by 2024, presenting exciting growth prospects. Reflecting on the brand’s expansion, Mandeep affirms, “India’s dynamic landscape presents limitless opportunities for Limited Edt to thrive. Tandon’s vision for the streetwear and lifestyle industry in India, along with his strategic business management and development skills, aligns perfectly well with my vision for Limited Edt India, that is, to redefine the sneaker culture and what it means to be the ‘only’ sneaker destination in the country.”

    Speaking on his new role, he said, “I am thrilled to spearhead Limited Edt’s journey into India’s burgeoning sneaker and streetwear fashion scene. We want to create an experience that is all about authenticity, exclusivity, and exceptional craftsmanship. Our upcoming partnerships are going to celebrate and promote India’s local culture, talent, and design while, of course, catering to the diverse needs of Indian consumers. I am someone who believes in shaping trends, and this opportunity as an M.D. is all about that.”

    With his global influence and deep understanding of cultural nuances, Tandon is poised to drive Limited Edt’s success in India. The brand’s partnerships with esteemed names like Adidas Consortium and Asics are just the beginning, showcasing its commitment to delivering exclusive footwear collections.