ITV

Tag: Life OK

  • Colors’ new 6.30 pm show to highlight culture drawbacks

    Colors’ new 6.30 pm show to highlight culture drawbacks

    MUMBAI: After Uttaran, Film Farm Production is ready to launch a new show on Colors. Ishq Ka Rang Safed is a woman centric programme revolving around a young girl who loses her husband in her 20s.

     

    Slated to go on air from 10 August, Ishq Ka Rang Safed will be aired from Monday to Friday at 6.30 pm and will be replacing Shastri Sisters. 

     

    Ishq Ka Rang Safed showcases how the protagonist suffers from deprived culture and rituals for widows in Banaras but nonetheless breaking all setbacks and false cultural norms, falls in love and proves that a woman has all the rights to move on in life.

     

    We might not see widow culture in metropolitan cities, but there are places in the Indian hinterland where widows are still abandoned. Speaking about such rituals, producer Rupali Guha said, “Before working on the show, I had just read about widows in India and the concept of Vidhwa Ashrams. I did a bit of research and strangely there are such ashrams, where widows live and they suffer from loneliness. There are some women living there who have been abandoned. But a woman has all the right to move ahead with life and that’s what our show focuses on.”

     

    Ishq ka Rang Safed has strong competitors in Suhani Si Ladki on Star Plus, Kalash Ek Vishwas on Life Ok, Bhabhiji Ghar Par Hai on &TV and Sarojini on Zee TV.

     

    Speaking about the viability of slotting Ishq ka Rang Safed at 6:30 pm, Guha said, “Suhani Si Ladki worked in the same slot and so I see no reason for this to not work. Women at home want to watch good programmes. There are regional programmes, which have worked for this time slot. Time slot is no longer a criterion as today a 10.30 pm slot works and so does a 5.30 pm slot.”

     

    The show is targeted at Indian woman all over the world. Guha said, “My target audience is every Indian woman living in India and abroad who likes to see a good love story.”

     

    “With this show I want people to realise what we’re trying to portray and empathise with the widows in their homes. We need to look after these women because they are anyway going through a lot of trouble,” she added.

     

    The story has been scripted by Shanti Bhushan who was writer of Mann Kee Awaaz Pratigya. Screenplay is by Rajesh Dube and episode writer is Abhijeet.

  • TAM week 31: Zee TV and Sab only gainers amongst GECs

    TAM week 31: Zee TV and Sab only gainers amongst GECs

    MUMBAI: Third and fourth position holding Hindi general entertainment channels (GECs) Zee TV and Sab emerged as the only gainers in the GEC category in week 31 of TAM ratings.

     

    While Zee TV went up from 147 GRPs to 153 GRPs, Sab saw a smaller ascend as it went up from 143 GRPs to 146 GRPs. 

     

    On the other hand, Star Plus continued its leadership in GEC category despite witnessing a decline in its ratings. The table topper’s ratings went down from 232 GRPs to 229 GRPs. Second placed channel Colors registered the highest decline amongst all the GECs as it went down from 224 GRPs to 202 GRPs. 

     

    Life OK held its fifth position with 122 GRPs down from 126 GRPs. Sony and &TV spotted at sixth and seventh slot with 103 and 62 GRPs respectively.

     

    On the sports channels’ front, Ten Sports continued its run at the number one spot despite falling down from 25 GRPs to 18 GRPs, whereas cricket specialist from the same venture Ten Cricket secured the second berth with 10 GRPs. Star Sports 2 booked the third slot with 6 GRPs.
     

    Nick led the kids genre in week 31 with 54 GRPs, whereas Pogo garnered 52 GRPs and perched on the second spot. On the other hand, Cartoon Network with 37 GRPs secured the third slot.

     
    Colors’ Mahayudha, Sasural Simar Ka and Swaragini with 3.55 TVR led the tally of top programmes, followed by Zee TV’s Kumkum Bhagya, with 3.52 TVR. Taarak Mehta Ka Ooltah Chashma on Sab with 3.47 TVR held its third berth. Colors’ Meri Aashiqui Tum Se Hi booked the fourth berth by registering 3.44 TVR while Star Plus’ Ye Hai Mohabbatein with 3.12 TVR grabbed the fifth spot.

     

    Click here for the full list of top programs

     

    Click here for the full viewership analysis

  • BARC week 29: India VS Zimbabwe T20 top viewed in sports; Star Plus leads GECs

    BARC week 29: India VS Zimbabwe T20 top viewed in sports; Star Plus leads GECs

    MUMBAI: The India VS Zimbabwe second T20, in which the former was defeated, emerged as the top viewed sports programme with 1640 Rat (000s) in week 29 ratings of BARC India. Various special WWE programming grabbed the other four spots in the list of top 5 sports programs.

     

    Ten Sports continued its run as the number one sports channel with 57786 Rat (000s) courtesy WWE, followed by Ten Cricket with 26515 Rat (000s). Star Sports 2 booked the third slot with 14521 Rat (000s).

     

    In the Hindi general entertainment channels (GEC) genre, Star Plus continued its undisputed run as the table topper with 403820 Rat (000s Sum). The leader was followed by Colors with 383400 Rat (000s Sum) while the third spot was occupied by 262216 Rat (000s Sum). Life OK was above Sab at the fourth slot with 237718 Rat (000s Sum), while the latter managed to secure 199225 Rat (000s Sum) in week 29.

     

    Saath Nibhaana Saathiya emerged as the top program with 6350 Rat (000s) while Kumkum Bhagya with 5537 Rat (000s) bagged the second position. Ye Hai Mohabbatein stood at the third spot with 5314 Rat (000s).

     

    Times Now comfortably sat in the number one spot in the English News category with 568 Rat (000s Sum), followed by News X with 255 Rat (000s Sum). India Today Television secured the third slot with 215 Rat (000s Sum).

     

    BARC, in a service bulletin, notified, “As a JIB, the endeavour at BARC India has been to deliver audience estimates with precision and reliability while also adhering to global research standards including statistical samples, measurement technology, collection, processing and reporting. This bulletin addresses processing changes that are going to be effective from Week 29, 2015 forward with a retrospective effect for the period of week 21–28, 2015.”

     

     The changes will improve BARC India Service in the following areas: 

     

    ·         Increases accuracy, precision and reliability 

     

    ·         Prepares service for start of rural reporting 

     

    ·         Provides historical base for currency service 

     

    There are two major changes effective from this period: 

     

    Change #1: Weekly to Daily Weighting  

     

    ·         Weekly weighting was an interim process used while the panel was stabilizing.

     

    ·         Daily weighting is the global standard for TV audience measurement including USA, UK, France, Australia and other countries across Americas, Europe and Asia-Pacific.  

     

    ·         The audience estimates reported for each day of the week reflect the viewing of all sample homes from which viewing data are collected. 

     

    Change #2: Updation of Planview Module

     

    ·         New configuration in Planview allows users to plan on Adbreaks and/or programs. It also allows users to plan with Behavioral Targets. Segregation of Markets and Target is in development. This will be applicable across all modules & Planview and shall be released by Week 31. 

     

    ·         The new software version will also show Individual and Household Target separately. 

     

    ·         In BMW software, minimum reporting rules will be applied daily 

     

    “We are also working on other market feedback on the software that shall be released in due course,” BARC informed.

  • TAM week 30: Despite ratings drop Star Plus holds numero uno spot

    TAM week 30: Despite ratings drop Star Plus holds numero uno spot

    MUMBAI: Star Plus’ drop in TAM ratings continues as the table topper descended from 237 GRPs to 232 GRPs in week 30. On the other hand, Colors garnered 224 GRPs in week 30, up from 204 GRPs.

     

    Zee too witnessed a slight descend in its ratings as it was down to 147 GRPs compared to 152 of last week. Sab held on to its number four slot over Life OK with 143 GRPs while the latter garnered 126 GRPs. 

     

    A moment of respite came in for Sony Entertainment Television as its ratings went up to 111 GRPs from 107 GRPs. &TV also observed slight improvement in ratings as it went up from 65 GRPs to 67 GRPs.

     

    Ten Sports continued its run at the number one spot in the sports genre with 25 GRPs, cricket specialist from the same venture Ten Cricket secured the second berth with 12 GRPs. Sony Six booked the third slot with 6 GRPs.

     

    Nick led the kids genre in week 30 with 53 GRPs, whereas Pogo garnered 49 GRPs to sit on second spot. On the other hand, Cartoon Network with 35 GRPs secured the third slot.

     

    Zee TV’s Kumkum Bhagya, with 6.35 TVR led the tally of top programmes, followed by Taarak Mehta Ka Ooltah Chashma of Sab with 3.59 TVR. Colors’ Meri Aashiqui Tum Se Hi booked the third berth by registering 3.55 TVR.  Star Plus’ Ye Hai Mohabbatein and Saathiya Saath Nibhana sat at number four and five with 3.37 and 3.36 TVR respectively.

  • TAM week 29: Sab topples Life OK to regain fourth position

    TAM week 29: Sab topples Life OK to regain fourth position

    MUMBAI: The tug of war between Sab and Life Ok for the fourth spot in TAM list of top channels continues. Life Ok, which regained its fourth berth on week 28, was dethroned again by SAB in the current week. SAB garnered 134 GRPs to stay marginally ahead of Life OK, which managed to register 131 GRP. 

     

    While the mid table battle is getting closer and tougher there seems to be hardly any chance of a shift and switch at the top. Despite a slight drop in rating, Star Plus stands tall in the pole position with 237 GRPs, followed by Colors with 204 GRPs. It may be recalled that Star Plus and Colors garnered 244 GRPs and 220 GRPs respectively in week 28. 

     

    Zee TV grabbed the third slot with 152 GRPs, while Sony, which piggyback rode on the PK television premiere, is back to number five position with 107 GRPs followed &TV with 65 GRPs.

     

    Zee TV’s Kumkum Bhagya leads the top program chart with 4.14 TVR, followed by Star Plus’ Ye Hai Mohabbatein with 3.42 TVR. Asit Modi’s Tarak Mehta ka Ulta Chasma relayed by SAB bagged the third spot with 3.3 TVRs, whereas Saathiya Saath Nibhana with 3.29 TVRs grabbed fourth berth in the list. The fifth and sixth top program came from Colors in Meri Aashiqui Tum Se Hi (3.28 TVRs) and Comedy Nights With Kapil (3.14TVRs). 

     

    Star Plus’ Yeh Rishta Kya Kehlata Hai and Diya Aur Baati Hum featured in seventh and eighth place with 3.12 and 3.05 TVRs respectively. Whereas Colors’ show Chakravartin Ashoka Samrat and Udaan bagged ninth and tenth berth with 2.75 and 2.69 TVRs respectively.

  • BARC week 27: No change in pecking order of Hindi GECs

    BARC week 27: No change in pecking order of Hindi GECs

    MUMBAI: The pecking order of Hindi general entertainment channels (GECs) remained the same in week 27 of Broadcast Audience Research Council India (BARC) ratings. 

    Star Plus continued to rule the genre with 416,916 (000s sum) followed by Colors with 364,741 (000s sum). Zee TV comfortably sat at the number three position with 284,517 (000s sum). 

     

    Life OK was spotted on the fourth spot with 239,459 (000s sum) followed by Sony Entertainment Television (SET) at the bottom of the chart with 177,934 (000s sum).

    Amongst the top programs in the GEC space, Star Plus’ Saath Nibhana Saathiya grabbed the first position with 6,166 (000s sum).

     

    Zee TV’s Kumkum Bhagya and Dance India Dance – Season 5 recorded second and third spot with 5635 (000s sum) and 4962 (000s sum) respectively. However, Colors’ Chakravartin Ashoka Samrat and Sasural Simar Ka occupied fourth and fifth spot with 4650 (000s sum) and 4595 (000s sum) respectively. 

     

    In the English news space, Times Now continued its dominance with 418 (000s sum) followed by India Today Television with 186 (000s sum). Lastly, CNN-IBN scored 170 (000s sum).

     

    In the Hindi news broadcasting space, India TV secured the top position with 27322 (000s sum) followed by ABP News with 26235 (000s sum). On the other hand, Aaj Tak claimed the third spot with 24968 (000s sum).

     

    In the sports genre, Ten Sports continued its dominance with 38309 (000s sum). Ten Cricket and Sony Six occupied the second and third position with 23383 (000s sum) and 11751 (000s sum) respectively.

     

  • TAM: Life OK regains fourth position

    TAM: Life OK regains fourth position

    MUMBAI: In week 28 of TAM TV ratings, Life OK has regained its number four position from the sixth position last week on the ratings chart. The channel maintained stability with 129 GRPs. 

     

    Though there has been a lot of shuffling in the top rankings of Hindi general entertainment channels (GECs), Star Plus continues to remain strong at the number one spot with 244 GRPs, up from 232 GRPs on an individual level.

     

    Colors grabbed the second position with 220 GRPs, up from 206 GRPs. Despite a significant drop, Zee TV stood tall at the third spot with 166 GRPs, down from 174 GRPs. 

     

    Week 28 witnessed Multi Screen Media’s (MSM) offerings on the losing side. Both Sab and Sony Entertainment Television (SET) reported a drop in viewership. Thus, Sab at number five observed 128 GRPs, down from 140 GRPs and Sony at number six noted 114 GRPs, down from 140 GRPs. 

     

    Click here for the full individual report.

  • Zee TV regains its third spot; registers 174 GRPs

    Zee TV regains its third spot; registers 174 GRPs

    MUMBAI: In the week 27 of TAM TV ratings, despite a drop in the viewership, Star Plus maintained its leadership position. It registered 232 GRPs, down from 248 GRPs.

     

    Colors reported a marginal rise in the viewership and noted 206 GRPs, up from 205 GRPs.

     

    It can be recalled that Sony Entertainment Television (SET) last week had jumped to the third spot dislodging Zee TV to number four. Courtesy, the world television premiere of Rajkumar Hirani directed movie PK. But, this week, Zee TV has made its comeback with a significant rise. The channel garnered 174 GRPs, up from 161 GRPs followed by Sab which too saw a growth in the ratings. It noted 140 GRPs, up from 135 GRPs.

     

    SET’s run of celebration sustained only for a week as the channel is back to its fifth position at the ratings chart. The channel observed a significant drop from 166 GRPs to 140 GRPs this week.

     

    Life OK stood at the bottom of the chart with 130 GRPs, up from 125 GRPs.

     

    On the programming front, Star Plus’s programmes saw a drop in its consistency. The top position, this week was occupied by Colors’ Meri Ashiqui Tum Se Hi with 4.24 TVR followed by the repeat of Rajkumar Hirani’s PK on SET with 4.16 TVR.

     

    Star Plus’ Ye Hai Mohabbatein garnered the third spot with 3.70 TVR followed by Zee TV’s KumKum Bhagya with 3.69 TVR.

     

    Sab’s comedy flick Taarak Mehta Ka Ooltah Chashmah was placed at the fifth position with 3.49 TVR.

     

    Star Plus’ Ye Rishta Kya Kehlata Hai and Saath Nibhaana Saathiya registered sixth and seventh position with 3.42 TVR and 3.39 TVR respectively.

     

    Zee TV’s dance reality show – Dance India Dance was spotted at number eighth with 2.90 TVR followed by Colors’ Chakravartin Ashok Samrat with 2.87 TVR.

     

    Last but not the least, Diya Aur Baati Hum from Star Plus occupied the tenth position with 2.69 TVR. 

  • India vs Bangladesh series helps Star Sports to take top slot: BARC ratings

    India vs Bangladesh series helps Star Sports to take top slot: BARC ratings

    MUMBAI: Television audience measurement body Broadcast Audience Research Council India (BARC) ratings for week 25 week proves that cricket is the undisputed champion when it comes to sports content consumption.

     

    In recent times Ten Sports, courtesy to WWE and its special programs have been consistently leading the list of top viewed sports channel. But the India VS Bangladesh series helped Star Sports to dethrone Ten Sports and grab the pole position.

     

    Star Sports 1 which relays the English feed garnered viewership of 42,364 (000s sum), the Hindi telecast of the series helped Star Sports 3 garner 38,679 (000s sum) to bag the second position.

     

    Ten Sports declined to third berth with 37,483 (000s sum).

     

    In the general entertainment category (GEC) category, Star Plus with 406,084 (000s sum) remained comfortably at the top spot followed by Colors with 340,709 (000s sum). Zee TV with 254,699 (000s sum) booked the third berth while Life OK with 245,804 (000s sum) was slotted at number four. PK movie helped Sony Entertainment Television (SET) to grab a berth in top five, the channel registered 236,328 (000s sum) to secure the fifth slot.

     

    Coming to the top programs, Amir Khan starrer PK emerged as the top viewed program in the GEC space with 103,33 (000s sum), followed by Star Plus’ Saath Nibhana Saathiya with 6,803 (000s sum).

     

    Yeh Rishta Kya Kehlata Hai from the same broadcaster grabbed the third slot with 5,272 (000s sum). On the other hand Colors’ Sasural Simar Ka and Chakravartin Ashoka Samrat secured fourth and fifth slot with 4,990 (000s sum) and 4,641 (000s sum) respectively.

     

    In the English news space Times Now with 445 (000s sum) lead the tally followed by India Today Television with 315 and NDTV 24/7 with 185 (000s sum).

     

    Meanwhile CNBC TV 18 continued to lead the English business genre with 165 (000s sum) followed by ET Now with 130 (000s sum), NDTV Profit and NDTV Prime with 59 (000s sum).

     

    On the other hand Hindi News genre observed dominance of Aaj Tak as the channel garnered 31,566 (000s sum) to book the top slot. India TV followed at second slot with 26,042 (000s sum) while ABP news grabbed the third berth 25,474 (000s sum).

  • BARC wk 24: No change in ranking order of Hindi GECs

    BARC wk 24: No change in ranking order of Hindi GECs

    MUMBAI: The pecking order of the Hindi general entertainment channels (GECs) remained the same in the week 24 of Broadcast Audience Research Council (BARC) ratings.

     

    Star Plus continued to rule all the way with 383533 (000’s) sum followed by Colors with 342535 (000’s) sum. Zee TV stayed steady at number three with 242265 (000’s) sum while Life OK took the fourth position with 234784 (000’s) sum. Last but not the least, Sab clocked 187356 (000’s) sum.

     

    Amongst the top three programmes, Star Plus’s Saath Nibhaana Saathiya turned out to be a clear winner with 6213 (000’s) sum. Colors’ two shows topped the list and occupied number two and three spot respectively. Thus, Chakravartin Ashoka Samrat registered 5044 (000’s) sum and Sasural Simar Ka noted 4610 (000’s) sum respectively.

     

    Sports category too did not witness any new winners this week. Though Ten Sports continued to hold the number one spot with 58221 (000’s sum), Star Sports 3 and Star Sports 1 were perched at the second and third spot with 29996 (000’s sum) and 28189 (000’s sum) respectively.

     

    Talking about the top three programmes in the sports category, while Ten Sports WWE Specials 2015 – Money in the Bank topped the chart with 1254 (000’s sum), Bangladesh vs India 2015 ODI’s Series Live – 1st ODI on Star Sports 3 garnered 1206 (000’s sum). In Star Sports 1 too, Bangladesh vs India 2015 ODI’s Series Live – 1st ODI   reported 1046 (000’s sum).

     

    In the Hindi news broadcasting space, Aaj Tak continued its stranglehold with 31491 (000’s sum). India TV claimed the second spot with 27603 (000’s sum) followed by ABP News at number three with 25186 (000’s sum).