ITV

Tag: Life OK

  • Star Plus back to its first position in BARC week 35

    Star Plus back to its first position in BARC week 35

    MUMBAI: Star Plus has got back to its numero uno position in the Hindi general entertainment channel (GEC) genre, according to Broadcast Audience Research Council (BARC) India ratings in week 35.

     

    Star plus recorded 355269 (000s Sum) followed by Colors with 354956 (000s Sum), which got back to the second spot after enjoying the leadership position for a week.

     

    Zee TV and Life OK held the third and fourth position with 251608 (000s Sum) and 195705 (000s Sum) respectively.  Sab grabbed the fifth position with 187473 (000s Sum).

     

    Zee TV’s prime time show Kumkum Bhagya topped the list in top five GEC programme  with 6922 (000s Sum) followed by Colors’ Meri Aashiqui Tum Se Hi in second slot with 5742 (000s Sum). Colors’ another prime time show Sasural Simar Ka bagged the third position with 5557(000s Sum) and Star Plus’ Saath Nibhaana Saathiya secured the fourth position with 5552(000s Sum). In the fifth slot was Colors’ Swaragini which secured 5513(000s Sum).

     

    In kids genre, Nick led the chart with 49501(000s Sum) followed by Cartoon Network in the second slot with 39151(000s Sum) and Pogo with 34603(000s Sum) in the third spot.

     

    Sony Six has topped the chart again in the sports genre with 54895(000s Sum) followed by Ten Sports and Star Sports in the second and third space with 34361(000s Sum) and 9822 (000s Sum) respectively in week 35.

     

    In the English news channel genre, Times Now continued to lead the chart with 479(000s Sum). NDTV and India Today Television secured the second and third berth with 247(000s Sum) and 143(000s Sum) respectively.

     

    Big Magic Ganga led the chart with 5127 (000s Sum) in Bhojpuri genre. ETV Bihar Jharkhand and Dangal TV followed in the second and third slot with 2453 (000s Sum) and 1622(000s Sum) respectively.  

  • TAM TV Ratings: Star Plus gains in week 36

    TAM TV Ratings: Star Plus gains in week 36

    MUMBAI: After witnessing continuous drop in ratings for a few weeks, Hindi general entertainment channel (GEC) Star Plus has registered a rise in the week 36 of TAM TV ratings. 

     

    Maintaining its top spot, Star Plus garnered 218 GRPs as against the 211 GRPs in week 35.

     

    With no change in the rankings, Colors remained at the second spot with 210 GRPs as against the 208 GRPs it registered the previous week.

     

    Zee TV at number three saw a hike in its ratings. The channel while had registered 148 GRPs in week 35, went up to 158 GRPs in week 36.

     

    Sab at the fourth spot recorded 131 GRPs, followed by Life OK with 108 GRPs. Sony Entertainment Television with 102 GRPs stayed at number six.

     

    &TV acquired the seventh position with 58 GRPs as against 56 GRPs in week 35.

     

    Amongst the top five programmes were Zee TV’s prime time show Kumkum Bhagya which led the chart with 4.09 TVR followed by Colors’ prime time show Meri Aashiqui Tum Se Hi  in the second slot with 3.75 TVR. In the third and fourth slot were Colors’ Swaragini and Chakrawartin Ashoka Samarat with 3.57 TVR and 3.29 TVR respectively.  Star Plus’ Yeh Hai Mohabbatein grabbed the fifth position with 3.25 TVR.

     

  • BARC week 34: Colors topples Star Plus to capture numero uno slot in Hindi GECs

    BARC week 34: Colors topples Star Plus to capture numero uno slot in Hindi GECs

    MUMBAI: Toppling the market leader Star Plus in the Hindi general entertainment channels (GECs) genre, Colors secured the leadership position in week 34 with 360494 (000 Sums), according to the Broadcast Audience Research Council (BARC) India ratings.

     

    Star Plus stood at the second spot with 359509 (000 Sums). On the other hand, Zee TV and Life OK held the third and fourth position with 264237 (000 Sums) and 224264 (000 Sums) respectively.  Sab grabbed the fifth position with 186090 (000 Sums) in week 34.  

     

    Zee TV’s prime time show Kumkum Bhagya topped the list with 6576 (000 Sums). Four of Colors’ shows made it to the top five chart in week 34. While Sasural Simar Ka grabbed the second position with 5438 (000 Sums), Meri Aashiqui Tum Se Hi with 5365 (000 Sums) was in the third slot. Swaragini and Udaan secured fourth and fifth place with 5300 (000 Sums) and 5243 (000 Sums) respectively. 

     

    With no change of the position in sports genre, Ten Sports’ continued to top the chart with 640272 (000 Sums) followed by Sony Six in the second slot with 370673 (000 Sums) and Ten Cricket in the third slot with 8998 (000 Sums). 

     

    In the kids segment, Nick led the pack with 47180 (000 Sums) followed by Pogo TV with 39480 (000 Sums) on second position and Cartoon Network secured the third position with 31445 (000 Sums). 

     

    In the English news broadcast segment, Times Now continued to rule the roost and secured first position with 431 (000 Sums). On second and third slot respectively were News 9 with 208 (000 Sums) and India Today Television with 160 (000 Sums).

    On the other hand, Big Magic Ganga, in Bhojpuri section led the list with 4371 (000 Sums) followed by ETV Bihar Jharkhand on second berth with 1460 (000 Sums) and Dangal TV in third space with 954 (000 Sums).  

  • TAM week 35: Sab only gainer as other Hindi GECs see a dip

    TAM week 35: Sab only gainer as other Hindi GECs see a dip

    MUMBAI: In week 35 of TAM Media Research ratings, Hindi general entertainment channel (GEC) Sab was the only gainer in the genre. Other Hindi GECs including Star Plus, Colors, Zee TV, Sony and others witnessed a dip in the ratings.

     

    This is the third week wherein Star Plus witnessed a fall in ratings, scoring 211 GRPs, as against the 236 GRPs it bagged in week 34. However, the channel maintained its top slot. Colors with 208 GRPs stands at the second slot. The channel in week 34 had recorded 221 GRPs.

     

    In the third slot, Zee TV witnessed a marginal decrease. The channel recorded 148 GRPs in week 35 as against 156 GRPs in week 34.

     

    Sab, at the fourth spot, was the only gainer in week 35 and garnered 130 GRPs in comparison to week 34 where the channel recorded 127 GRPs.

     

    Life OK secured fifth position with 116 GRPs in week 35, while Sony Entertainment Television and &TV managed to hold the sixth and seventh position with 101 GRPs and 56 GRPs respectively.

     

    Amongst the top five shows for the week were Zee TV’s Kumkum Bhaygya that secured the fist position with 3.8 TVRs followed by Colors’ Meri Aashiqui Tum Se Hi with 3.7 TVRs in second slot. The channels’ another prime time show Swaragini grabbed the third spot with 3.63 TVRs.  In fourth position was Star Plus’ Ye Hai Mohabbatein which registered 3.28 TVRs while Colors’ Sasural Simar Ka managed to grab the fifth berth with 3.11 TVRs.          

  • Star ups Nikhil Madhok as Life OK biz head; Sumanta Bose as Star Jalsha head

    Star ups Nikhil Madhok as Life OK biz head; Sumanta Bose as Star Jalsha head

    MUMBAI: Star India has promoted Star Plus marketing head Nikhil Madhok as the business head of Life OK. Additionally, Jalsha cluster marketing head Sumanta Bose has been elevated to the role of Jalsha business head.

     

    In his new role, Madhok and the team’s mandate will be to focus on breakthrough innovation on both the content & brand fronts, which will game change the business and take Life OK strongly towards its goals.

     

    Madhok played a pivotal role in the launches of shows like Satyamev Jayate, Mahabharat and Ye Hai Mohhabatein over the last three years.

     

    On the other hand, Bose has played a significant role in crafting and executing strategies for Jalsha and Jalsha Movies.

     

    In an internal mail to employees, a copy of which is with Indiantelevision.com, Star India COO Sanjay Gupta said, “Both Bose and Madhok have given evidence of their well-honed marketing and strategic skill sets in their marketing roles and I am confident they will drive an aggressive growth agenda for their respective businesses.”

     

    “These appointments are in line with our endeavour and commitment to provide growth opportunities to our people and help build meaningful careers at Star,” he added.

     

  • Life OK to adapt Dharamvir Bharat’s ‘Gunahon Ka Devta’ novel into show

    Life OK to adapt Dharamvir Bharat’s ‘Gunahon Ka Devta’ novel into show

    MUMBAI: Life OK is all set to launch a new show based on the popular novel titled Gunahon Ka Devta written by Dharamvir Bharat, which was published in 1949. So far 71 editions of the book have been published.

     

    The new show – Ek Tha Chandar Ek Thi Sudha, which will go on air from 21 September, is an unconventional and timeless love story. It will be aired from Monday to Friday at 7 pm.

     

    The legendary author Bharati, who was awarded the Padma Shri in 1972, is also known for his creations like Suraj ka Satvan Ghoda and Andha Yug.

     

    Gunahon Ka Devta was written at a time when Indians were moving from colonialism to independence but were still engulfed by regressive norms within the country.

     

    Gunahon Ka Devta was path breaking as it was the first Hindi novel that honestly talked about tabooed subjects like sexuality, caste and religious discrimination. The book boldly questioned the place of sex in ideal love, an untouched and controversial topic that resonated deeply with the youth of that time. The book written way ahead of its time inspired an entire generation of writers and movie makers to court the conflict between physical and platonic love more openly. 

     

    In the last 65 years, many film makers have tried to adapt the story, but have found it extremely difficult to portray the complex set of relationships on screen. The only known adaption today is a movie with Amitabh Bachchan, Jaya Bhaduri and Rekha in the lead roles, but the film was never released.

     

    Set in the backdrop of Allahabad, it is the story of the young, fervent and mischievous Sudha and the gifted researcher Chandar who is a protégé of her father. The bond that Chandar and Sudha share is that of two good-humoured, inseparable friends, and neither understands that their relationship may have a name. It is only when Chandar is asked to convince Sudha to get married to a man of her father’s choice, that it is apparent how the two pine for each other. The story questions the boundaries defined by our society and redefines the very idea of love. The love between Chandar and Sudha transcends the realms of physical proximities. It’s a tale of unadulterated, self-sacrificing and overwhelming romance that is as relevant today as it was six decades ago.

     

    On Life OK’s show, Chandar will be played by Rahil Azzam and Sudha will be essayed by Umang Jain.

  • BARC week 33: WWE dethroned even as Ten Sports continues to lead sports genre

    BARC week 33: WWE dethroned even as Ten Sports continues to lead sports genre

    MUMBAI: Finally WWE seems to have lost its numero uno position in top five sports programme list as Sony Six’s Cricbuzz Cup dethroned it to become number one in week 33 of Broadcast Audience Research Council (BARC) India rating.

     

    However, Ten Sports continued to lead the pecking order in the sports genre with 32378(000 Sums) followed by Sony Six in second position with 27381(000 Sums). Star Sports 2 grabbed the third position with 12010(000 Sums).

     

    In the kids genre, Nick maintained its stranglehold on the top slot with 46733(000 Sums) followed by Pogo TV and Cartoon Network in second and third position with 34747(000 Sums) and 27398 (000 Sums) respectively in week 33.

     

    Amongst the Hindi general entertainment channels (GEC), Star Plus led the pack with 387389 (000 Sums) in week 33, whereas Colors secured second position with 364532 (000 Sums). Zee TV at third slot, Life OK at fourth and Sab at the fifth position maintained last week’s status quo with 275177 (000 Sums), 227424 (000 Sums) and 190945(000 Sums) respectively.

     

    This week, Zee TV’s Kumkum Bhagya topped the chart with 7360(000 Sums) followed by Colors’ prime time shows Sasural Simar Ka and Udaan with 6044(000 Sums) and 5501(000 Sums) respectively. Star Plus’ Saath Nibhaana Saathiya, which was at the top of the list, dropped to the fourth position with 5445(000 Sums). Colors’ Swaragini captured the fifth position with 5348 (000 Sums) in week 33.

     

    Times Now secured the leadership position in the English News channels genre in week 33 with 548 (000Sums) followed by NDTV and CNN-IBN in second and third slot with 216 (000 Sums) and 151(000 Sums) respectively.

     

    In the Bhojpuri general entertainment channel space Big Magic Ganga led the chart with 5085(000 Sums). ETV Bihar Jharkhand grabbed the second slot with 2041 (000 Sums) followed by Dangal TV in third position with 1399(000 Sums). 

  • Colors gains in TAM TV ratings week 33

    Colors gains in TAM TV ratings week 33

    MUMBAI: Week 33 saw a further fall in ratings of Hindi general entertainment channels (GEC) Star Plus and Zee TV. The one that gained big was Colors, which secured 219 GRPs in week 33 as against its 207 GRPs in week 32. With this, the channel has maintained its second position.

     

    On the other hand, Star Plus, while still being at the top of the ratings ladder, has seen a fall from week 32’s 246 GRPs to 241 GRPs in week 33. 

     

    In the third spot is Zee TV, which went down from 169 GRPs in week 32 to 148 GRPs in week 33.

     

    Sab at number four too saw a decline as it registered 134 GRPs this week.

     

    Life Ok saw a marginal increase in its ratings. The channel secured 122 GRPs in week 33 as against 121 GRPs in week 32.

     

    Sony Entertainment Television and &TV bagged 107 GRPs and 58 GRPs respectively this week.

     

    Colors’ prime time shows Meri Aashiqui Tum Se Hi, Chakravartin Ashoka Samrat and Swaragini bagged the top three positions with 3.35, 3.34 and 3.26 TVRs respectively.  Star Plus’ Yeh Rishta Kya Kehlata Hai and Saathiya Saath Nibhana grabbed 3.17 and 3.11 TVRs respectively followed by Zee TV’s Kumkum Bhagya with 3.9 TVR.

  • BARC week 31: Star Plus, Ten Sports, Nick, Times Now rule the roost

    BARC week 31: Star Plus, Ten Sports, Nick, Times Now rule the roost

    MUMBAI: Star Plus continued to retain its leadership position in the general entertainment channel (GEC) category as it fetched 417090 (000 Sum) in the week 31 analysis of Broadcast Audience Measurement Council India (BARC) ratings. 

     

    The second slot was booked by Colors with 340631 (000 Sum) followed by Zee TV with 261527 (000 Sum). Life OK with 235201 (000 Sum) was above Sab at the fourth berth, wherein the latter fetched 197346 (000 Sum).

     

    Zee TV’s Kumkum Bhagya with 5868 (000 sum) dethroned Star Plus’ Saath Nibhaana Saathiya with 5805 (000 sum) to grab the pole position in BARC India’s list of top programs. Colors’ Sasural Simar Ka with 5121 (000 sum) and Swaragini with 4986 (000 sum) secured third and fourth place respectively.

     

    There was no change in the leadership position in the sports genre either as Ten Sports backed by WWE continued to lead the tally with 32203 (000 Sum). The live broadcaster of Sri Lanka VS Pakistan T20 match – Ten Cricket garnered 19549 (000 Sum) and sat on the second slot over Star Sports 2, which secured third position with 14427 (000 Sum)

     

    Nick also managed to keep its leadership position intact in the kids genre with 46317 (000 Sum) followed by Pogo TV with 37391 (000 Sum). Cartoon Network with 27112 (000 Sum) secured third place.

     

    Times Now continued its undisputed run as the leader in the English News genre with 599 (000 Sum) followed by India Today Television with 201 (000 Sum). NDTV 24×7 with 168 (000 Sum) secured the third position.

  • TAM week 32: Star Plus sees ascend in ratings

    TAM week 32: Star Plus sees ascend in ratings

    MUMBAI: After continuous decline in the ratings over the last few weeks, Star Plus in week 32 of TAM ratings, observed an ascend as the channel registered 246 GRPs compared to 229 GRPs in week 31.

     

    Colors at the second spot also saw a slight ascend as the ratings went up from 202 GRPs to 207 GRPs in week 32. On the other hand, Zee TV, in the third spot, has gone down from 153 GRPs to 148 GRPs in week 32.

     

    SAB continued to stay put in the fourth slot with 144 GRPs, while Life OK garnered 121 GRPs to grab the fifth berth. Sony Entertainment Television secured the sixth position with 105 GRPs while &TV with 61 GRPs sat at seventh slot.

     

    Aaj Tak with 26 GRPs topped the list of most watched Hindi news channels in the Hindi Speaking Market (HSM) and was followed by ABP News with 22 GRPs. Rajat Sharma’s India TV secured the third slot with 21 GRPs.