ITV

Tag: latest Indian television news

  • Disney Star to broadcast TV premiere of ‘Pushpa: The Rise’

    Disney Star to broadcast TV premiere of ‘Pushpa: The Rise’

    Mumbai: Disney Star Network is all set to broadcast the world television premiere of “Pushpa: The Rise” across four languages in Star Maa, Star Suvarna, Star Vijay and Asianet. The film will premiere on Star Maa and Star Suvarna in March followed by Star Vijay and Asianet in April.

    Directed by Sukumar, the action thriller featuring superstars Allu Arjun and Rashmika Mandanna, took the country by storm and garnered phenomenal success with its theatrical release in December 2021.

    “’Pushpa: The Rise’ is a rage worldwide across theatres and social media and is a welcome addition to the Disney Star network’s robust regional portfolio,” said the media company in a statement.

    “’Pushpa: The Rise’ is one of the most sought-after films in recent times and we are thrilled to bring the blockbuster title to our viewers at the comfort of their homes,” said a Disney Star network spokesperson. “We remain committed to delivering exciting content on our channels that delight our viewers and derive immense value to our advertisers. Demand for rich content amongst viewers is only growing and we look forward to presenting an exciting line-up of movies and entertainment shows on our network throughout the year.”

    As per IMDb, “Pushpa: The Rise” is the biggest grosser of 2021 and the film’s list of accomplishments continues as it also bagged the ‘Film of the Year’ accolade at Dadasaheb Phalke International Film Festival Awards 2022.

    “As the multi-lingual viewing culture strengthens in India, the movie industry is betting big on regional content,” said the statement. “‘Pushpa: The Rise’ is one of the few regional movies that have managed to capture the hearts of both the Hindi and regional speaking audiences.”

  • Colors Tamil to telecast Rai Lakshmi’s ‘Cinderella’ on 27 Feb

    Colors Tamil to telecast Rai Lakshmi’s ‘Cinderella’ on 27 Feb

    Mumbai: Colors Tamil will telecast the world TV premiere of Rai Lakshmi’s horror film ‘Cinderella’ on 27 February at 7 p.m.

    The film is written and directed by Vinoo Venketesh under the banner SSI Productions and has Rai Lakshmi in the titular role. Sakshi Agarwal, Robo Shankar, Kallori Vinoth and Mohan Raman will also play key roles in the film.

    This gripping thriller follows Akira, a sound engineer, who travels to a hill station to record the sounds of rare birds for a Hollywood project. She finds a Cinderella costume in an antique shop and brings it home and begins to have paranormal experiences. The rest of the film outlines what happens after that, providing ample opportunities for some amazingly funny and thrilling moments

    “I am extremely excited for my movie Cinderella to get its world television premiere in a channel like Colors Tamil,” said actor Rai Lakshmi. “Being a part of this movie gave me immense pleasure. It was great to work alongside Robo Shankar, Sakshi and many more stars for the first time. I hope viewers will enjoy my character as much as I enjoyed filming it.”

    “Cinderella will eternally be close to my heart as it imprints my journey as a filmmaker,” said director Vinoo Venkatesh. “I am excited and overwhelmed that my debut film is going to be watched by a wide spectrum through its world television premiere on Colors Tamil. As a team, we have put in a lot of hard work into this film and I strongly believe that the audience will be able to connect and relate with every character in it.”

  • Times Now Navbharat launches political satire show ‘Bhaiya Ji Superhit’

    Times Now Navbharat launches political satire show ‘Bhaiya Ji Superhit’

    Mumbai: Times Now Navbharat has launched a new show “Bhaiya Ji Superhit” that will begin airing from 8 January at 10 p.m every Saturday.

    The show is a political satire on the top news stories, current affairs and political affairs of the previous week, and is hosted by stand-up comedian Sundeep Sharma. The 30-minute weekend show will be presented through three key segments ‘Hafta Saptah,’ ‘Noora Kushti,’ and ‘Acchi Baat Hai.’

    “Times Now Navbharat has successfully positioned itself as a preferred Hindi news channel in a short span of time, gaining unprecedented support from the country’s top influencers and viewers alike,” said Times Network group editor and Times Now Navbharat editor-in-chief Navika Kumar. “Our differentiated news shows like ‘News Ki Paathshala,’ ‘Sawal Public Ka,’ ‘Opinion India Ka,’ immediately resonated with the viewers. ‘Bhaiya Ji Superhit’ is a new show which presents a lighter side of the serious business of news.”

    “Every Stand-up comedian at some point in their career dreams of hosting a TV show and I am extremely thrilled and excited to host my first TV show, Bhaiya Ji Superhit on Times Now Navbharat, a channel from the largest media group,” said Sundeep Sharma. “I have a very desi brand of humour and the audience feels connected to me as one amongst them and I am hoping to make the same connection through television.”

  • Zee Tamil to launch two fiction shows starting 13 December

    Zee Tamil to launch two fiction shows starting 13 December

    Mumbai: Zee Tamil has announced the launch of two fiction shows “Peranbu” and “Dheivam Thandha Poovae” on 13 December. While “Peranbu” will air from Monday to Saturday starting at 2 p.m, “Dheivam Thandha Poovae” will air from 2.30 p.m.  

    The two shows bring compelling stories of female protagonists who are breaking stereotypes and will inspire their viewers to revisit their relationship with their daughters-in-law.

    “Peranbu” features veteran actor Shamitha Sreekumar, Vaishnavi Arulmozhi and Vijay Venkatesan in the lead. “Dheivam Thandha Poovae” cast includes Nimisha Chengappa, Amrudh Kalam and industry veteran Bombay Sridharan.

    “In an endeavor to keep up with changing times and ever-evolving relationships, Zee Tamil is launching a new and fresh take on relationships and how women can empower each other,” said Zeel executive vice president and South cluster head Siju Prabhakaran. “‘Peranbu’ has been conceptualized to highlight the positive aspect of the relationship between a mother-in-law and daughter-in-law whereas ‘Dheivam Thandha Poovae’ will focus on dealing with formidable challenges in life because of one’s bitter past.  As we launch these two shows today, we are hopeful that our viewers will continue to encourage us in bringing such path-breaking, progressive content year on year.”

  • 9X Media CBO Punit Pandey takes additional charge of revenue

    9X Media CBO Punit Pandey takes additional charge of revenue

    Mumbai: 9X Media’s chief business officer (CBO) Punit Pandey has taken additional charge of revenue for the network. Being part of 9X Media’s executive team, he will continue to work closely with the board of directors to drive the next phase of growth for the network.

    An industry veteran with over 30 years of experience in business development, Pandey will now guide and mentor the sales team at 9X Media.

    Pandey’s deep understanding of the world of media and technology, his robust experience in cross- and multi-platform marketing and advertising, will prove extremely crucial in putting the network on the growth trajectory. Before getting into the business role at 9X Media, he successfully led the national sales team at 9X Media for over two years when the channel was launched in 2007.

    He has also worked with some of the most iconic media brands like MTV, Zee TV, Rediff.com, Radio Mirchi, Mid-day, and the Reliance Enterprise Business, among others.

    “I am extremely proud to be a part of 9X Media since the network’s inception in 2007. From a single music television channel, 9X Media has evolved into India’s largest music television network comprising platforms both television and digital,” said Punit Pandey. “I am excited to take charge of ad sales in these challenging times. I am also delighted to take our network’s large tribe of happy young music and entertainment consumers across screens, to the marketplace! My priority as revenue head is to steer the network towards the next phase of growth.”

  • Zee Media announces first edition of OTT awards for 2021

    Zee Media announces first edition of OTT awards for 2021

    Mumbai: Zee Media Corp Ltd (ZMCL) has announced the launch of its OTT awards for the year 2021. The awards will be simulcast over 30 TV and digital platforms. 

    The award ceremony will be attended by the crème-de-la-crème of the entertainment industry, with an astute jury in various fields of entertainment along with the Zee Media management, said the media company in a statement.

    “With the change in viewing habits and the increased consumption of content, we feel the Zee Media OTT awards will do justice to the content creators, actors, the teams behind building successful shows, to continue doing the same and bring out quality content for the viewers,” said ZMCL marketing head Anindya Khare. “The changing landscape around content asks for newer ways to showcase and gratify the efforts put into making the complete OTT ecosystem a success.”

    The channel said that the categories will not be restricted to film and web series only and the focus will also be on alternative digital media content. Apart from the awards and on-stage entertainment, there will be panel discussions that will be livestreamed on digital platforms, allowing the viewers to ask questions to the panellists, making the whole viewing experience more immersive, it added.

    “OTT is the next big thing for years to come as the entertainment industry witnesses a paradigm shift in the way content is consumed by the audience,” said Zee Media chief revenue officer Gaurav Verma. “To lead the way and become the pioneers in the award space, it gives us immense pleasure to bring these awards to the consumers, to gauge their level of interest and take the next steps from there. We are creating a new platform to showcase the best talent from the world of OTT.”

    India is currently the world’s fastest-growing OTT market and is all set to emerge as the world’s sixth-largest by 2024. There are currently about 40 providers of OTT media services in India, which distribute streaming media over the internet. Between March and November 2019, around 30 million internet users came online for the first time from rural areas, showing a steep growth in the consumer base for the OTT platforms, said the statement.

    “It is important that we notice and act on the changing consumption trends of the viewers, consumers and advertisers in order to be present in all relevant spaces at the given time,” said Zee Media chief revenue officer Manoj Jagyasi. “New initiatives are always more lucrative for advertisers as they arrest the attention of the viewers. Zee Media OTT award, similarly, is a new and exciting proposition for our viewers which will be well accepted by them due to our unbiased approach to the awards.”

  • Viacom18 launches marketing blitz to build fandom for Abu Dhabi T10

    Viacom18 launches marketing blitz to build fandom for Abu Dhabi T10

    Mumbai: Viacom18 will begin airing the Abu Dhabi T10 league on 19 November starting at 7 p.m. The network has started a marketing blitz to build a fandom for the league amongst cricketing fans in India. The Abu Dhabi T10 league is co-presented by Dream11 and has onboarded Fairplay as a digital sponsor on Voot.

    “The Abu Dhabi T10 tournament has emerged as one of the most entertaining spectacle events in the sporting calendar since its launch,” Viacom18 head of marketing and digital – Hindi mass entertainment Sapangeet Rajwant. “Our aim will be to enhance the overall experience of viewers and reach out to the mass, cricket-crazy audience in India to increase the fan base and popularise the event in the country.”

    Abu Dhabi T10 league will premiere from 7 p.m on 19 November, live on Colors Cineplex, Rishtey Cineplex, and Voot. The six teams that will be a part of this series represent 20 nations and include cricketing legends like Yusuf Pathan, Eoin Morgan, David Wiese, Faf Du Plessis, Chris Gayle, Babar Azam, Wahab Riaz, Imran Tahir and many more.

    Viacom18 has initiated a 360-degree mix of marketing initiatives starting from 15 November to build up the excitement for the tournament. The network is driving communications on TV for the league across 50 channels in the movies, music, regional GECs, and news genre along with a promotional plan for cable across Maharashtra and Gujarat markets as well as collaboration with several DTH providers. Along with OOH hoardings across Mumbai, Delhi, Kolkata, and Chennai markets, there is also a robust print ad plan underway.

    Moreover, the network is driving instream inventory and interstitial ads across social media, gaming apps, and short video platforms and placing GDN banners on cricket-focussed websites. While on radio, RJ mentions, spots, and score updates have been planned with leading stations across Mumbai, Delhi, Pune, Nashik, Ahmedabad, Baroda, Surat, Rajkot markets.

    Leveraging the digital outreach, carousel ads and push notifications will be driven across Jio platforms. On social media, push across Facebook, Instagram, Twitter, and YouTube are targeted towards reaching out to cricket and sports fans, as well as engagement, which will be driven through hashtag challenges. Digital impact amplification will also be done through channels/platforms with Google products and a host of cricket websites.

  • Sony Yay! leads ratings on kids’ genre during festive period

    Sony Yay! leads ratings on kids’ genre during festive period

    Mumbai: Kids’ channel Sony Yay! garnered 63.7 GRPs in Hindi speaking market (HSM) urban during the festive period (week 43-45), according to Broadcast Audience Research Council (Barc) India. The channel was consistently leading the ratings on the kids’ genre during the festive months.

    Sony Yay! had announced over 140 hours of fresh content and several new shows across multiple genres ahead of the festive period. The channel had introduced kids’ favourite shows such as “Oggy and the Cockroaches,” “Haste Raho Henry,” “Obocchama–Kun,” and “Taarak Mehta Kka Chhota Chashmah – Season 2” during the festive period. The channel renewed shows like “Ding Dong Bell Masti Ka Khel,” “Oscar Ab Bas Kar,” “Honey Bunny” films, and more – which have contributed to the success of the channel throughout the year.

    “We have promised our young fans an array of new characters, fresh new stories, rib-tickling humour, across a variety of genres,” said Sony Pictures Networks India business head – kids’ genre Leena Lele Dutta. “The success of the entire line-up that has taken us to the leadership position is an encouraging boost for us to continue serving our young audiences more of what they love.”

    (Source: HSM Urban, Wk 43’21-45’21 Avg, 24hrs, 2-14ABC, BARC).

  • SET unveils seven ‘Sharks’ who will be part of ‘Shark Tank India’

    SET unveils seven ‘Sharks’ who will be part of ‘Shark Tank India’

    Mumbai: Sony Entertainment Television has unveiled the seven ‘Sharks’ who will be part of the first season of “Shark Tank India” that will premiere soon on the TV channel.

    The show will provide an opportunity and platform for entrepreneurs with interesting business ideas, business prototypes, or active businesses that will be evaluated by the business experts aka ‘The Sharks.’

    These business experts are BharatPe founder and managing director Ashneer Grover; Sugar Cosmetics co-founder and chief executive officer Vineeta Singh; Lenskart.com founder and chief executive officer Peeyush Bansal; Emcure Pharmaceuticals executive director Namita Thapar; Shaadi.com (People Group) founder and chief executive officer Anupam Mittal; Mamaearth co-founder and chief mama Ghazal Alagh, and boAt co-founder and chief marketing officer Aman Gupta.

    “Shark Tank India” is produced by Studio Next. It is based on the American Emmy award-winning entrepreneurial reality show “Shark Tank.” A panel of five investors called ‘Sharks’ listen to business pitches from entrepreneurs and decide to invest in their company. The ‘Sharks’ include personalities like Mark Cuban, Kevin O’Leary, Lori Greiner, and others who appear as guests on the show.

  • Colors Bangla announces ‘Jai Jagannath’ and ‘Basanta Bilash Messbari’

    Colors Bangla announces ‘Jai Jagannath’ and ‘Basanta Bilash Messbari’

    Mumbai: Colors Bangla has announced two shows “Jai Jagannath” and “Basanta Bilash Messbari,” that will premiere on 22 November. While “Jai Jagannath” will air at 8:30 p.m every day, “Basanta Bilash Messbari” will air at 9 p.m from Monday to Friday.

    The show launch will be supported by mega outreach activities in seven districts in Bengal including Midnapur, Bardhaman, Nadia, North 24 Parganas, South 24 Parganas and others, said the channel in a statement.

    “Colors Bangla takes pride in showcasing a variety of content that appeals to the masses. Since the re-launch of our original programming, we are closely monitoring the response of viewers to our content and are trying to satiate their requests with unique programming propositions,” said Colors Bangla business head Sagnik Ghosh.

    He added, “With Jai Jagannath we are focusing on the unheard tales of Lord Jagannath who is worshipped in almost every home in Bengal. On the other hand, Basanta Bilash Messbari builds on nostalgia and serves the story of a messbari where the seemingly different members, though divided by blood, are united by emotions. Basanta Bilash Messbari is a Sitcom and will have a completely different appeal to our audiences. We hope that the audience will enjoy the show as much as we did while making it. With Basanta Bilash Messbari we are also getting popular actors Kanchan and Kamalika back on screen after a long time.”

    Produced by Surinder Films, “Jay Jagannath” will explore the untold stories of Lord Jagannath. Ratha Yatra is celebrated in West Bengal, where Lord Jagannath is worshipped extensively in Bengal homes and temples. The show will focus on the strong connect identifying Jagannath with Krishna, thus re-establishing the original identity of Lord Jagannath as supreme personality of Lord Shri Krishna.

    “Basanto Bilash Messbari” is a lighthearted romantic comedy-drama that focuses on the fact that family is not necessarily bonded by blood but love and emotion. Produced by SVF, popular actors Kanchan Mullick and Kamalika Banerjee play a pivotal role in the show.