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Tag: Kunal Rawal

  • Blenders Pride Glassware Fashion Tour enters the metaverse with borderless fashion & lifestyle experience

    Blenders Pride Glassware Fashion Tour enters the metaverse with borderless fashion & lifestyle experience

    Mumbai: Powered by the Fashion Design Council of India, the 16th edition of the Blenders Pride Glassware Fashion Tour has reimagined its iconic legacy to bring a more youthful, inclusive, and innovative edition this year. In its cutting-edge new avatar, the fashion tour steps into the metaverse to create a first-of-its-kind amalgamation of fashion and technology for young audiences to experience like never before.

    The fashion tour has launched ‘Blenders Pride Glassware Fashion Tour Park’ in decentraland, a global web3 platform where only renowned global brands have created an immersive metaverse experience for their fans. The fashion tour park features multiple interactive areas, gamified zones and showcase areas, with several engaging activities in store for users to interact with throughout the duration of the tour.

    Users can start at the lounge, a zone that houses all the information about Blenders Pride Glassware Fashion Park, where they can claim a free ‘Proof of Attendance NFT’ from the POAPBooth. Users can then head to the ramp, where they can strike a pose, walk like a showstopper, or watch the live streams of the ultra-glamorous fashion shows from the fashion tour itself. Then at the designer & trial zone, users can try on and buy wearable NFTs from renowned designers on the tour, including Shantanu and Nikhil, Amit Aggarwal, Falguni Shane Peacock, and Kunal Rawal. There are also numerous and one-of-a-kind selfie spots throughout the fashion tour park where users can take a selfie and share it on social media with the hashtags #BlendersPrideGlasswareFashionTour #MadeOfPride #MyLifeMyPride for a chance to win exclusive passes to the tour’s stellar shows.

    And then, there’s the metaverse treasure hunt, an engaging activity where users must collect clues from across the fashion tour park arena to stand a chance to get their hands on an iPhone 13, stylish bluetooth earphones worth Rs 15,000 or online shopping vouchers worth Rs 5,000. The hunt begins on 1 December.

    But the most exciting attraction is India’s first metaverse-exclusive fashion show, set to take place at the fashion tour park on 10 December. This metaverse fashion show will feature outfits from the ‘Style Gallery’ exhibit of the fashion tour called “This is not a t-shirt” project. These unique t-shirt outfits are designed by 60 designers & homegrown fashion labels, who have embellished or even deconstructed the basic t-shirt into a design celebrating their authentic interpretation of the four themes of the fashion tour.

    Guests attending the exclusive shows of the fashion tour at the four city editions will also have the opportunity to step into the metaverse – an experience zone that extends various elements from the fashion tour park’s metaverse platform. Guests can interact with a smart mirror, where they can try on unique wearable NFTs designed by the fashion tour designers, take selfies in the outfits, and even get their hands on the outfits by buying these one-of-a-kind wearable NFTs—an incredibly new experience for the fashion & lifestyle elite.

    Speaking about the exciting new metaverse experience, Pernod Ricard India chief marketing officer Kartik Mohindra said, “The 16th edition of Blenders Pride Glassware Fashion Tour will lay the foundation for a new era in fashion & lifestyle. The fashion world is ever evolving, and the fashion tour has always led this wave of evolution in India. Taking the fashion tour to the metaverse is not just a first-of-its-kind initiative for the industry; it’s also our interpretation of how to make the tour more inclusive, accessible, and futuristic by allowing young audiences to experience the fashion tour in an immersive way like they have never before. It is a part of our journey of celebrating the pride of today’s youth with newfound vigour and vision.”

  • Kunal Rawal’s Winter/Festive’19 collection “CONFLUENCE” unveiled at the 20th year of Lakme India Fashion Week

    Kunal Rawal’s Winter/Festive’19 collection “CONFLUENCE” unveiled at the 20th year of Lakme India Fashion Week

    Mumbai: The eccentricity of the new collection is inspired from the thought of versatility and new age grooms. Merging tradition with millennial, Kunal presents an exciting design solution to the men’s wear wardrobe!

    Confluence, the name is inspired by various elements of the collection such as rock and roll, grunge, military rodeo; a clash of few worlds that come together seamlessly.

    An element of bespoke streetwear with motifs like rocket rose etc. deconstructed silhouettes and technical baraat kurtas target the contemporary pulse. The play of cuts and patterns and garment construction creates multi-utility in every garment.

    This season comes up with elements which have never been seen before. Inspiration from heritage archives comes in the form of Indian handlooms for the kurta over-shirts. Craft touches includes embroidery giving the ordinary function a new avatar with texture play, combining digital prints with embroidery for the first time.

    For the first time, metal detailing is presented in the traditional wear, for e.g adding functional metal clasps with our bundi giving a liveliness and class to the look.

    The Bandhgala comes in a variety of options, worn over shirts and kurtas. Sherwanis with curved hemlines that cheat the silhouette and the layering of shirt, waistcoat, kurta and trousers. Fitted with tight ankle length trousers, tailored bottoms will set a trend for the coming season.

    The rodeo grunge is reflected in distressed styles with layered cuts, extending the inspiration to the finer details of every look. Color palette is new and exciting infusing darker shades like cobalt going into pinks and mint.

    A story behind every design, makes the collection a must have for every groom and grooms men to be. It is a fusion of ideal festive wear that could be termed as an anti-trend but multifunctional collection that will allow the wearer to adapt and express his individual style quotient for the coming season with his unique stamp.

    The runway will be a carnival of colors representing the different moods and variants for every occasion.

    Excited about the launch of this new collection, Kunal Rawal said, “My festive collection this season takes me back to my love for grunge and rodeo. Titled Confluence, you will witness a clash of different worlds with hints of industrial grunge, rodeo & multifunctional outfits. Modern street wear combined and our Indian roots are brought together to offer diversity to the contemporary Indian man, who is looking for versatile outfits that they could multi task in. This time we are trying to take our concept a notch deeper with the fabric and garment construction. The collection comes to life with my favorite limited edition boAt x Kunal Rawal accessories…a must have for every KR man!”

    boAt accessories brings the collection to life in its full glory on the runway with boAt x Kunal Rawal special edition collection!

    On the association, Aman Gupta, Co-founder, boAt said, “At boAt, we aim at curating sound experiences that resonate with an individual’s rhythm, beat and style. The collaboration with Kunal Rawal and Lakmé Fashion Week has given us the ideal platform to position our brand among millennial who don’t shy away from expressing their style quotient.  The capsule collection designed by Kunal are refreshing and inspiring, which is completely in sync with boAt’s philosophy.”