ITV

Tag: Kunal Kapoor

  • Kunal Kapoor’s passion for racing takes him to Abu Dhabi

    Kunal Kapoor’s passion for racing takes him to Abu Dhabi

    MUMBAI: Showcasing his love for sports and cars, actor Kunal Kapoor has took on a new adventure. The actor has signed up for Formula 3 training at the Formula 1 racing track in Abu Dhabi.

     

    Ecstatic with the new experience, the actor said, “The experience of Formula 1 racing is exhilarating. I’m going to head there frequently and train whenever I have a week or so off. My plan is to finish the training within the year.”

     

    Fulfilling his ambition and desire for fast cars Kapoor was in Abu Dhabi recently to work with Gianluca de Lorenzi who is popularly known to be Michael Schumacher with an international auto brand, according to the press release.

     

    Speaking about his passion for racing, Kapoor reckoned, “I’ve always been a racing enthusiast. The sport requires a lot of concentration and complete immersion because of the speed at which you are going. Even though you are driving really fast, it becomes meditative because it’s only you and the machine. That’s true for flying as well.”

     

    The actor is known to juggle his three intense sports like skydiving, flying, driving while also enjoying his other hobbies and hopes to continue exploring new avenues even in the future.

  • Junior Master Chef Kids Celebrate Janmashtami

    Junior Master Chef Kids Celebrate Janmashtami

    MUMBAI: True to its style, the notorious bunch of Junior MasterChef – Swaad Ke UstaadRadhaGopinath Temple, ISKCON ( Internation Society For Krishna Consciouness) irgaon Chowpatty Temple, Mumbai. Along with Chef Vikas Khanna, Kunal Kapoor and Surjan Singh Jolly,the contestants prepared special delicious ‘Makhan Bhog’ offering on the occasion of the birth of lord Krishna and danced to his hymns. The bhog specially created for their favorite God was donated to the midday meal run by ISKON.


    The first ever season of Junior MasterChef has garnered quite a fanfare already. With their amazing culinary talent, these little protégées have not only scored points with judges but also managed to win the hearts of the viewers. The kids are surely leaving no stone unturned in demonstrating their innate talent and pleasing the God himself!
    Chef Vikas associated with three seasons of Masterchef India said, It feels great to be part of Junior Masterchef Swaad Ke Ustaad. Isnt it wonderful that at this tender age they feel responsible not only in MasterChef kitchen but even here today with us, preparing an offering of 51 kg makkhan to Nandlala on the eve of his birth. These children are absolutely amazing and I am completely blown away by their creativity and spirit.


    Don’t judge them by their age as these little chefs are capable of creating nothing less than a storm in the MasterChef Kitchen! Expect lots of new energy, innocent battles and be prepared to see some spectacularly stunning skills on display by these tiny tots.
    Don’t forget to tune in to Junior Masterchef Swaad ke Ustaad aevery Saturday and Sunday at 9.00 pmonly on STAR Plus!

  • Kurkure to launch new leg of ‘Tedha Hai Par Mera Hai’ campaign

    MUMBAI: Kurkure is launching a new campaign introducing its new Extra Large- Super Saver pack.

    The new product is being introduced with a ‘Kurkure twist‘ and takes forward the new creative strategy of the Kurkure ‘Tedha Hai Par Mera Hai family‘ introduced last month.

    The ad-film starring the new “quirky” and “endearing” family is shown planning a ‘small Indian family party‘ with this new pack.

    The campaign starring the family comprising of Parineeti Chopra, Kunal Kapoor, Farida Jalal, Boman Irani, Ramyakrishnan, and Shivansh is scheduled to go on air on 29 January.

    It will be supported by a 360-degree marketing plan including print, radio activation and digital media engagement.

    PepsiCo India executive vice president – Foods Nalin Sood said, “The key insight behind the latest campaign is that there is no such concept as a small family party in India and this makes for a good proposition for our new Extra Large pack. Taking forward our mega brand strategy, consumers will see a lot of excitement from brand Kurkure over the coming months and this campaign is a step towards it”.

    The television commercials for the brand have been conceptualised and created by JWT.

    JWT India chief creative officer Bobby Pawar added, “Indians love to get together for fun-filled family moments, which is what our latest campaign aims to bring alive. The concept is stemming from the thought that we all have large social circles and can‘t escape from leaving extended family/ friends out of a ‘small‘ gathering”.

    In the TVC, the family is seen discussing the guest list for a small party that keeps increasing as each family member wishes to invite his/her close family and friends. Towards the end a ‘small gathering‘ becomes a ‘large party‘. However, the family has no worries as they have the new Kurkure Extra Large – Super Saver pack that is the perfect snacking option for such large family occasions.

    The TVC 40 seconder TVC is producer by Love & Faith‘s Varun Shah.

    For the record, the media planning agency for the account is Mindshare.

  • UTV, Anurag Kashyap to co-produce Luv Shuv Tey Chicken Khurana

    UTV, Anurag Kashyap to co-produce Luv Shuv Tey Chicken Khurana

    MUMBAI: UTV Spotboy and Anurag Kashyap have again teamed up to produce Luv Shuv Tey Chicken Khurana (LSTCK).

    LSTCK, directed by Sameer Sharma, is a wholesome family entertainer that celebrates the two Indian obsessions- food and family.

    The film is the story of a Punjabi joint family with inherent humour, drama, confusion and emotion over the secret recipe for a famous chicken curry called ‘Chicken Khurana‘.

    LSTCK stars Kunal Kapoor and Huma Qureshi (who has acted in Anurag‘s Gangs of Wasseypur) in the lead roles.

    UTV Spotboy and Anurag Kashyap had earlier collaborated on Dev.D and Udaan.

  • Britannia Tiger Hungamathon 2006-2007 kicks off on 7 January

    Britannia Tiger Hungamathon 2006-2007 kicks off on 7 January

    MUMBAI: Britannia Tiger Hungamathon 2006-2007a mini marathon for kids by Hungama TV will kick off on 7 January at Bandra Reclamation at 8 am.

    The event would be flagged off by former cricketer Ajay Jadeja and actors Rimmi Sen and Kunal Kapoor from the starcast of UTV produced movie Hattrick will be cheering the little athletes.

    Hungama TV claims to have received an overwhelming response of more than 90,000 entries across three cities in India with close to 30,000 entries only from Mumbai.

    This year, the race is open to kids between 8-15 years. There are two categories in the mini marathon ‘Masters’ for the age group 8 – 12 years that would run 2 km and ‘Blasters’ for the age group 13 – 15 years who would run 3 kms.

    Britannia Tiger Hungamathon 2006-2007 will be held in Delhi on 14 January and Kolkata on 28 January.

    Hungama TV has tied-up with The Athletic Federation of India for Britannia Tiger Hungamathon 2007 to ensure appropriate adjudication for the entire event.

  • ‘Britannia Tiger Hungamthon’ ropes in Ajay Jadeja to kick off the event

    ‘Britannia Tiger Hungamthon’ ropes in Ajay Jadeja to kick off the event

    MUMBAI: The second season Hungama TV’s kid’s marathon just got bigger. The Hungamthon this time round has roped in former Indian cricketer Ajay Jadeja to flag off the event, for which Britannia Tiger has come on board as the official brand sponsor. With the addition of a third city this year, the Britannia Tiger Hungamthon ’06-07 will be held on 7, 14 and 28 January in Mumbai, Delhi and Kolkata respectively.

    To add star power to the event, the cast of UTV produced film Hattrick – Rimmi Sen and Kunal Kapoor will extend their support to the runners.

    Hungama TV has tied-up with sports association Athletic Federation of India to ensure appropriate adjudication for the entire event. This year the race will be divided into two categories of the ‘Masters’ and ‘Blasters.’ The applicable age for participants is between 8-15 years, while the Masters will consist of 8 – 12 year olds who would run for 2 km, the Blasters will include 13 – 15 year olds who would run for 3 km.

    The entire event will not be telecast but snippets of it will be shown in Feburary next year.

    To ensure participation, an on going school contact program across 100 schools each in Mumbai, Delhi and Kolkata was rolled out in November. The channel states that last year the distribtution of forms to the various schools claims to have garnered maximum response from the kids. Additionally, this will be supported by a mass media promotion comprising of print, radio and internet. The channel has tied up with Times NIE and TTIS as print partners and ABP and Telegraph to promote the event in Kolkata. The radio partners are Red FM 93.5 and Total Sports Asia the event partners.

    What’s more, this year the event has lured more advertisers including Set Wet Nottee and Bournvita as co-presenting sponsors, the associate sponsors are Boomer, Dabur Chyawanprash, Sustacal, Haldiram’s Chips and Dukes Waffy. The water partner is Oxyrich and the Multiplex partners are Cinemax and PVR Cinemas.

    Speaking about the Britannia Tiger Hungamthon, UTV senior vice president marketing and communications Siddharth Roy Kapur said that much like last year the event would have a carnival feel with a holding area for parents and kids that will have food and games stalls. “In addition to the Hungama characters interacting with the kids, there will also be a live band performing at the venue.”

    Application forms are available at Cinemax chain in Mumbai and PVR chain in New Delhi as well as on the website www.hungamatv.com.

  • Disney & Adlabs give family entertainment a ‘Movie Magic’ experience

    Disney & Adlabs give family entertainment a ‘Movie Magic’ experience

    MUMBAI: The weekend is fast approaching and the family and kids are all geared up for some fun! What if you could catch a movie, play some games and maybe even watch a magic show, all in just a couple of hours? Well, Disney has given the family entertainment experience a new meaning, as they unveiled the Disney and Adlabs Movie Magic experience.

    Known for their story telling heritage, Disney has now tied up with Adlabs to bring to their audience what they call “experiential engagement.” The Disney Movie Magic experience is primarily based on getting kids to use their “pester power” to drive the whole family into the theatre every weekend. Adlabs across six cities including Mumbai, Pune, Nashik, Mangalore, Meerut and the National Capital Region (NCR), will be dedicated to showing classics from the Disney stable such as The Incredibles, Finding Nemo, The Lion King, Aladdin, Tarzan, Chicken Little, The Princess Diaries, 102 Dalmatians and many more.

    This new initiative was kicked off here in Mumbai with newly launched animated feature Cars. What’s more, for this special screening about 150 kids from NGO’s including Make-a-Wish Foundation and St. Katherine were invited. From games, tattoos, face paint to a magic show, all the kids sported various Disney characters on their arms and faces and it seemed like they had a frolicking time. Also, Rand De Basanti star and avid Disney fan, Kunal Kapoor was present to pep up the kids.

    Keeping up this spirit every weekend, kids will be able to avail of special food and beverage offers along with monthly in-cinema contests and a chance to win Disney merchandise. The branding experience is taken a step further with specially designed movie tickets incased in Disney’s Movie Magic branded envelope, which will contain a token gift related to Disney movies. Adlabs locations will also be decorated in keeping with the fantasy world of Disney.

    Unveiling the new logo and commenting on their efforts to enhance the Disney entertainment experience, The Walt Disney Company (India) managing director Rajat Jain said, “There is no such concept as a children’s movie, but rather a family viewing experience. The endeavor of the brand will be to build the emotional connect between the content and the consumer and we are working on constant innovations to deliver this.”

    “‘We’re pleased to provide families with a new weekend entertainment option that engages the whole family together. Disney’s Movie Magic is a unique wholesome entertainment experience for families, which will be available through leading multiplex chains across India,” adds Jain.

    Disney’s Movie Magic will be promoted extensively through a comprehensive marketing campaign including television, in-cinema and print advertising bolstered by onground, ATL and online initiatives. Going forward, this initiative will include a loyalty programme, special schemes with schools and more exciting offerings to add the magic of Disney to special festivals and holidays.

    Adlabs Films Limited COO Tushar Dhingra said, “Movie going is a social activity and an emmersive experience and we attempt to create an experiential journey for the family. We should never underestimate the repeat power of this segment of the audience. The before and
    after experience will keep them coming back for more.”

    Commenting on their marketing efforts, Dhingra added, “We have the advantage of an in house inventory, that will produce advertisements to attract the kids segment and apart from the media mix, word of mouth should give it a good start.”

    When queried as to why this offer has strategically omitted other bigger metros Dhingra said that even tier 2 and tier 3 cities have reflected a great demand for such forms of entertainment however, they do plan to roll out similar initiatives in the other metros soon.

    The in-cinema promotions show a bored father and son playing table tennis in an unenthusiastic way, until they find out about the new Disney and Adlabs Movie Magic offer. The next scene catches the whole family enjoying the entertainment and fun. Similar advertisements have been rolled out in the print including the Mumbai Mirror and Bombay Times.

    This offer will be applicable to the morning shows on every weekend between 9 to10 and will be priced at a Rs. 90.

  • Sab to launch ‘Left Right Left’ on 10 July at 9:30 pm

    Sab to launch ‘Left Right Left’ on 10 July at 9:30 pm

    MUMBAI: After launching Twinkle Beauty Parlour recently, Sab will now be launching a new show Left Right Left -an action packed youth based drama – on 10 July. The show will be aired from Monday-Thursday at 9.30 pm.

    Set in contemporary India, Left Right Left is the story of six youngsters Huda, Naina, Yudi, Alekh, Ali and Pooja who come together at the pre NDA Academy with varied interests, dreams, aspirations and goals. They transform from being naive to responsible young men and women who are determined to fight all odds of life.

    The show captures the journey of six confused and disoriented youngsters who transform as strong determined individuals. It also renders their realisation for the love of their mother country along the way.

    Produced and directed by Tony and Deeya Singh (of Jassi Jaissi Koi Nahi), Left Right Left stars Rajeev Khandelwal (Captain Rajveer), Shveta Salve (Dr. Ritu Mishra) and Puneet Issar (Brigadier Chandok) along with Vikas Manaktala (Huda), Arjun Bijlani (Alekh), Kunal Kapoor (Yudi), Harshad Chopra (Ali), Ghazal Rai (Pooja) and Priyanka Bassi (Naina).

    Sab senior vice president and business head Vikas Bahl said, “Our programming strategy consists of introducing new shows that include unique concepts, fresh new faces and an overall packaging that draws the masses, giving the much needed impetus to expand the channel viewer ship. At Sab, we are currently moving in the direction of consolidating our prime-time and are sure that Left Right Left will give us the expected boost.”

    Sab programming head Priya Mishra said, “Left Right Left is a show based on the youth and is a key differentiator in terms of programming for the channel. Left Right Left is a show different from the competition in the 9 pm – 10 pm slot as none of the other general entertainment channels have addressed the sentiments of youth. The show showcases much larger issues that concern the youth and reflects their attitude.”

    Tony and Deeya Singh added, “Left Right Left demonstrates a unique story of six youngsters and their way of living life. The viewers will be able to relate to Huda, Naina, Alekh, Ali, Yudi and Pooja since there would be times in their lives, where they would have experienced the same emotions and therefore will empathise with them.”

    The channel has associated itself with leading fashion house Provogue and designer Deepika Gilani to lend their creative fashion expertise to build the look for this show. Provogue has especially designed the cargoes and Tee Collection for the cast and has also styled Rajeev Khndelwal’s look for the show.

    The marketing and communication campaign of Left Right Left, the channel claims, is just as differentiated as the show itself. The campaign spanning television, radio, outdoor, on-ground captures the rebellious streak of youth in an innovative manner.