Tag: Krushna Abhishek

  • ‘Gangs of Haseepur’ to replace ‘Bh se Bhade’

    ‘Gangs of Haseepur’ to replace ‘Bh se Bhade’

    MUMBAI: There was a time in the 80s and 90s that comedy shows like ‘Hum Paanch’, ‘Dekh Bhai Dekh’ and ‘Zabaan Sambhal Ke’ ruled the small screen. More recently, the likes of ‘Khichdi’, ‘Sarabhai v/s Sarabhai’ and ‘Office Office’ captured the audience’s imagination.

     

    Speaking of channels, Zee TV had stopped dabbling in comedy for nearly a decade till it launched ‘Bh se Bhade’ not too long ago. While the show bombed at the television box office, Zee didn’t lose hope and is back with another comedy show titled ‘Gangs of Haseepur’, slated to replace ‘Bh se Bhade’. With the nation in the grip of elections, ‘Gangs of Haseepur’ will reflect what’s happening around us in a funny, humorous way.

     

    “Things that can make you cry will now make you laugh!” is how Zee TV programming head Namit Sharma sums up the new show. “So be it onions being expensive, our faith in our political system, corruption or mehengaai, these are the pain points in our lives, but let’s laugh at them. Since we cannot do anything about it, why not just laugh at it.”

     

    Produced by Essel Vision Productions, the show will be hosted by Ragini Khanna. Contestants like Bharti Singh, Suresh Menon, Raju Srivastav and Krushna Abhishek will perform. Actress Tanishaa Mukerji, who shot to fame with ‘Bigg Boss season seven’, along with Mandira Bedi will judge the laugh-a-thon.

     

    Nitin Keni of Essel Vision Productions says the concept is very different from other comedy shows running on television today. “It will talk about social issues, and comedians will pick an issue which the country is facing and make fun of it. It has been just 15 days since we finalized the concept of the show.” Currently in the scripting stage, shooting for the show will start from April 14.

     

    Sharma says they wanted to time the show with the polling phase so as to reflect what is happening in the country. “Our endeavour is to make a good comedy show that reflects all the issues of society currently and that can poke fun at the everyday life of our country. On our channel, there was a lack of it, and there was a desire to do a comedy show. More importantly, there was a desire to reflect the mood of the country,” he says. “We do understand that men watch more GEC television over weekends. So, we are catering to the entire family.”

     

    Won’t ‘Gangs of Haseepur’ get lost in the sea of comedy shows that have debuted on television of late? “Today, one wants to see clean comedy shows, no doubt it works as a stress buster at the end of the hard day, but good and differentiated content will be recognized,” says a media planner on condition of anonymity.

  • Max launches ‘MAX Fully Deewana Contest’

    Max launches ‘MAX Fully Deewana Contest’

    MUMBAI: MAX, the premium Hindi movies and special events channelis all set to tickle the funny bone of its viewers with a unique Bollywood property called ‘MAX Fully Deewana contest’ hosted by the inimitable duo of Krushna Abhishek and KikuSharda.

    This unique contestwill showcasefamous Bollywood movies and their well-known dialogues in the most humorous way. The on air contest is scheduled to air during the 9pm movie from the 9th to the 22nd of February.In this Bollywood-based contestthe viewers will have to answer 3 simple questions which would enable themto win prizes. There will be 3 questions asked daily which viewers have to answer via a SMS. Four lucky winnerswill each win an L.E.D. television daily. The winners will be announced on the channel the following day. The hostsKrushna Abhishek and KikuSharda, will be asking these questions through a series of spoofs and gags to keep the viewer entertained.

    On his association with the contestKikuSharda, said “Even though it is my first appearance on MAX, I’ve always been glued to the channel because I am a big film buff. When the opportunity came to work on this show with Krushna, I was very pleased. He is a fine comic actor and I think he has impeccable comic timing. We always have a blast when we work together and this will be no exception.”

    When asked about his filmy side KrushnaAbhishek jumps in and says “I have always been a Bollywood fan and there is a filmy Deewanapan and Deewangi in me right from childhood. I love to play different characters and the ‘MAX Fully DeewanaContest’ is a very good medium to showcase the same. Iwas really glad I would be doing this with Kiku. He is a phenomenal comic actor and I think we complement each other on our comic timing which I think is very important.“

    Commenting on the initiative Vaishali Sharma, VP Marketing, Sony MAX says, “We are very happy to bring such an engaging and humorous contest for our audience.We always strive to innovatively entice the viewers who have been our utmost priority. Havingfabulous and witty actors likeKrushna and Kikuon board for this out of the box concept, I think the viewers will be thoroughly entertained.”

  • 12 hour Laughathon with Nadaniyaan on Big Magic

    12 hour Laughathon with Nadaniyaan on Big Magic

    MUMBAI: Big Magic, the flagship GEC from Reliance Broadcast Network is taking newer approach to stay connected to their audience. On 27 October, get set for a laughter indulgence the channel is all geared up to showcase, The Nadaniyaan Laughaton,a special treat for fans of the popular situational comedy show – Nadaniyaan. It will be a 12-hour non-stop entertainment (8:00 am – 8:00 pm).

    Talking about the initiative, the channel’s business head Sunil Kumaran says, “Sundays are days when television viewers seek complete light family entertainment. To appeal the entire family, we conceptualised this special Sunday content.”

    The programming has been designed to increase reach and sampling, says Sunil Kumaran

    Anchored by none other than popular actor-comedian Krushna Abhishek, this special marathon will air the best Nadaniyaan episodes. Says Krushna, “I am very excited to be anchoring a laughathon on Big Magic. Nadaniyaan is a hilarious sitcom and I personally enjoy watching the show. This is the first time I am doing something like this and it has been a wonderful experience. I am certain that this Sunday is going to be a fun-filled one.”

    Nadaniyaan… Teen Nadaano Ki Kahaniyaan is a dialogue-based situational comedy that revolves around the lives of the Verma family featuring Naman Verma aka Nandu, his wife Chandini and his brother Pushkar Verma aka Pappu. A self-proclaimed writer, a push-over wife and a clumsy younger brother; this nadaan family constantly lands each other in amusing situations with plenty of misunderstandings, crazy pranks and comic characters.

    Kumaran adds, “Nadaniyaan has the right mix of comedy and makes for perfect Sunday television entertainment. Krishna’s was a perfect fit for the show given his experience in the comedy genre. The programming has been designed to increase reach and sampling. Additionally, we will have Krishna’s fans who will further augment viewership.”

    In the past, many GECs have tried this stint but haven’t been able to click with the audience well.