ITV

Tag: Kolkata-headquartered

  • Manthan Broadband eyes customers in DAS phases I and II with lucrative deals

    Manthan Broadband eyes customers in DAS phases I and II with lucrative deals

    KOLKATA: The ongoing Cable TV Show 2014 in Kolkata became a platform for the Kolkata-headquartered cable TV multi-system operator (MSO) Manthan Broadband to make few lucrative deals to consumers. The show at the Netaji Indoor Stadium has witnessed an amazing response in the first two days and thus Manthan took an opportunity to woo the direct-to-home customers as it announced that any customer from the Digital Addressable System (DAS) phases I and II if switches to Manthan, he won’t have to pay anything for the set top boxes (STBs) and the installation charges.

     

    However, few terms and conditions apply as the customers will have to opt for the ‘Super Sunday Pack’ at Rs 320 per month. “As a fair offer, we have informed to all our affiliated local cable operators (LCOs) that customers will just have to pay five months subscription fees and can enjoy the Manthan cable services for six months,” said Manthan Broadband Services director Sudip Ghosh also adding that the offer is mainly aimed at high-end customers. “With this offer, a customer can save around Rs 1500 as of now,” he said.

     

    According to Ghosh, by the end of May, the MSO is aiming to poach around 50,000 connections. It is present in Kolkata, Howrah and Ranchi with around 7.5 lakh STBs in DAS I and II.

     

    Interestingly, cable TV analysts think that the region is going to witness such offers from more players in the region despite of DTH penetration being low in the region. The DTH connections in the region has just crossed the 5 lakh mark.

     

    “Last week Dish TV created a sub brand Zing to target regional markets and the STB offer was at a lower price.  And now cable TV industry players like Manthan waging a war on DTH players. More such announcement by different players can be expected to poach others’ customers,” said an analyst.

  • Khabar 365 Din to sell part stakes to Gitanjali Jewellers

    Khabar 365 Din to sell part stakes to Gitanjali Jewellers

    KOLKATA: Kolkata headquartered Rose Valley, which launched ‘Khabar 365 Din’ – a Bengali daily last year, plans to sell a part of the stake to Mumbai based jewellery company Gitanjali Jewellers.

    Also, Rose Valley which registered a public limited company by the name of Rose Valley Patrika was initially in talks with two-three Kolkata headquartered ‘big companies’ who were willing to strike a deal with the company.

    A senior media person on the condition of anonymity said: “The deal has been done between Rose Valley and Gitanjali Jewellers.”

    Khabar 365 Din, which launched on 16 January 2012, is published from Kolkata and Siliguri.

    “Within a span of one and half years, after its launch, the newspaper made a mark in the Kolkata media industry,” said media analysts.

    The company was also in the process to publish daily newspaper in English language from Kolkata but nothing concrete was heard, the media person added.

    A Kolkata based media manager said companies which need to spend a huge amount on advertising; sometimes prefer to pick a small stake in regional dailies so that by publishing advertisements at the appropriate time they can reach their clientele.

    A Kahabar 365 Din daily senior employee confirmed that Gitanjali may buy a small per cent stake in the newspaper. “We have been hearing about this development recently but though no official announcement has been done by the management,” he clarified.