Tag: Kohler

  • Prime Video doubles the fun with Kajol and Twinkle in new talk show

    Prime Video doubles the fun with Kajol and Twinkle in new talk show

    MUMBAI: Double the sparkle, double the sass Prime Video is bringing Kajol and Twinkle Khanna together as co-hosts for the very first time in its latest unscripted Original, Oppo presents Two Much with Kajol and Twinkle, co-presented by Kohler and Kalyan Jewellers. The global premiere is set for 25 September, with new episodes dropping every Thursday.

    Backed by Banijay Asia, the series promises unfiltered conversations, candid confessions, and laughter-laced mischief with some of Indian cinema’s biggest names. The format thrives on the contrasting-yet-complementary styles of its hosts: Kajol’s effervescent charm meets Twinkle’s razor-sharp wit, making for conversations that veer well beyond the usual celebrity chatter.

    “A star-studded guest lineup and conversations that are fresh, spontaneous, and entertaining Two Much goes beyond the usual celebrity chatter,” said Prime Video India director and head of originals Nikhil Madhok adding that the duo’s “humour and candour” will keep audiences hooked.

    Banijay Asia and Endemol Shine India group chief development officer Mrinalini Jain called it a show about “what Kajol and Twinkle want to ask, what they care about, and how they choose to show up funny, unfiltered, and deeply honest.”

    The partners behind the show are equally upbeat. Oppo India head of PR and communications Goldee Patnaik linked the association to Oppo’s ethos of inspiring youth to “live in the moment,” while Kohler MD for K&B South Asia Ranjeet Oak highlighted its celebration of originality and bold voices. Kalyan Jewellers executive director Ramesh Kalyanaraman added that the show mirrors the brand’s values of “warmth, humour, and genuine conversation.”

    With Kajol’s infectious energy, Twinkle’s trademark sass, and a guest list primed for fireworks, Two Much sets itself up as a talk show with a difference, an entertainment cocktail that’s equal parts glamour, candour, and chaos.

  • Kohler’s new brand film pours luxury and innovation into every shower

    Kohler’s new brand film pours luxury and innovation into every shower

    MUMBAI: Nothing quite washes away the stress of the day like the perfect shower—unless, of course, it’s a Kohler shower. With its latest brand film, Kohler isn’t just turning on the tap; it’s turning up the luxury, redefining what it means to refresh, recharge, and reclaim the day. Because if high-powered CEOs can conquer boardrooms, why shouldn’t their showers be just as powerful?

    Kohler has launched a cinematic tribute to the art of showering. Conceptualised by Tilt Brand Solutions and directed by Belief Films, the film follows a high-powered female CEO as she navigates the fast-paced world of corporate leadership. From tense meetings to split-second decisions, she tackles it all—until it’s time to step into her personal retreat: an immersive, technology-driven Kohler shower.

    “The bathroom is no longer just a functional space—it’s a sanctuary,” said Kohler MD-south Asia Ranjeet Oak. “At Kohler, we’re revolutionising the way people experience their showers. We believe a shower is not just a mundane routine, but a sanctuary—an opportunity for renewal and restoration. This film showcases how our innovative solutions transform showering into an unmatched sensory experience, shaping the future of what it means to indulge in true wellness.”

    The film seamlessly translates Kohler’s philosophy into visuals, highlighting its performance showering range, including the anthem + digital valve system, which boasts 12 customisable outlets and precision control, and the statement showering collection, designed with bold architectural forms and premium finishes. With multiple water spray modes and state-of-the-art digital controls, Kohler doesn’t just cleanse—it delivers an ‘Exceptional in Every Drop’ experience that is equal parts power, immersion, and rejuvenation.

    Adding another jewel to its crown, Kohler is set to introduce the radiance shoulder shower, a game-changing innovation designed especially for women ahead of Women’s Day. Engineered for ultimate relaxation, it features an adjustable height to keep hair dry when needed, a customisable fascia for enhanced comfort, and a luxurious shoulder-to-shoulder drenching experience. Available in premium finishes, this thoughtful addition reinforces Kohler’s commitment to making every shower a moment of indulgence.

    This brand film doesn’t just sell a product; it delivers a promise: that every drop should feel like an escape, a reset, and a moment of pure, unadulterated luxury.

    So, next time you step into the shower, ask yourself: is it just water—or is it an experience? Kohler already knows the answer.

  • Disney Star onboards eleven sponsors for Wimbledon Championships 2024

    Disney Star onboards eleven sponsors for Wimbledon Championships 2024

    Mumbai: As the 2024 Wimbledon Championships commences today, Disney Star announces an impressive lineup of sponsors for the world’s oldest and most prestigious tennis tournament. This year, eleven sponsors, including brands like Hyundai, House of Glenfiddich, Jaquar, Castrol, Kohler, Zepto, Amul, Xiaomi, LIC, Natural Diamond Council and Disney Adventure Cruise Line have joined to support the event so far.

    “Wimbledon is one of the most coveted tennis championships, and we are thrilled by the sponsors who have come on board. The participation of these distinguished brands underscores the widespread appeal and prestige of this historic tournament. This diverse group of sponsors reflects the growing enthusiasm for tennis and emphasizes the importance of delivering varied content in today’s sports landscape. As the event unfolds, we look forward to providing an exceptional viewing experience for tennis fans across India,” said Disney Star head of network, advertising sales,  Ajit Varghese.

    The 2024 Wimbledon Championships promise thrilling tennis action on its historic grass courts. Reigning champions Carlos Alcaraz and Markéta Vondroušová will defend their titles, with Alcaraz coming off his maiden Wimbledon victory and Vondroušová making history as the first unseeded women’s singles champion in 2023.

    Disney Star unveils a stellar roster of brand sponsors for the 2024 Wimbledon Championship, ensuring extensive visibility and engagement opportunities throughout the tournament. Excitement builds as this grand sporting spectacle unfolds, celebrating the essence of Wimbledon with valued partners and viewers.

  • KOHLER unveils India-inspired digital-first colours campaign with Twinkle Khanna

    KOHLER unveils India-inspired digital-first colours campaign with Twinkle Khanna

    MUMBAI: KOHLER, the global lifestyle brand, introduces a new range of colours that encapsulate the vibrancy and grandeur of India’s diversity. As part of its campaign, ‘Colours by KOHLER: The India Palette’, the brand marked its foray with a digital-first, three-part film starring its brand ambassador, Twinkle Khanna. This is yet another creative offering from KOHLER which is driven by its philosophy of innovation and excellence to make bathrooms the centrepiece of the home and re-inventing the dynamics of one’s home décor space.

    The campaign brings alive an enchanting story behind the three colours namely, peacock, truffle, and thunder grey. The version of Peacock is rendered as a shade of teal, evoking an ethnic feel to give a vibrant look of the Indian iconic bird. Truffle is an ode to the Thar desert, while thunder grey is a celebration of the Indian monsoon. The films establish the same mood by creating a dreamy world, where colours put up a magical show while transforming the mundane white vessel into something inspirational.

    Conceptualised by Dentsu Webchutney, the three films are shot by the ace director Anupam Mishra, the three-part digital campaign showcases the new collection with shades and strokes that are globally trending yet trace their roots to the quintessential culture of India. The digital-first campaign has been kicked off with a targeted 360-degree robust plan, followed by impact digital properties like CPM YouTube Masthead, Hotstar Masthead, and roadblocks in relevant digital media channels. In addition, the campaign will be promoted across OOH and magazines. The overall estimated reach of the digital campaign is 30 million and will garner more than 10 million+ views.

    KOHLER K&B India, Middle East, and Sub Saharan Africa president Salil Sadanandan said, “KOHLER’s India Palette of colours enables our customers to express themselves with colours that are rooted in Indian sensibilities yet uniquely global. Our endeavour is to make the bathroom the centerpiece of the home, and the India palette of Colours by KOHLER is all about re-inventing the bath space. The digital first campaign featuring Twinkle Khanna is a unique attempt at showcasing the magical inspiration behind each colour. With this new meticulously researched range of colours for India, our customers can personalise their bath space to reflect their own unique style.”

  • KOHLER unveils an enthralling, first of its kind, digital first India inspired Colors campaign with Twinkle Khanna

    KOHLER unveils an enthralling, first of its kind, digital first India inspired Colors campaign with Twinkle Khanna

    MUMBAI: KOHLER, the global lifestyle brand, introduces a new range of colours that encapsulate the vibrancy and grandeur of India’s diversity. As part of its campaign, Colours by KOHLER: The India Palette, the brand marked its foray with a digital first, three-part film starring its brand ambassador, Twinkle Khanna. This is yet another creative offering from KOHLER which is driven by its philosophy of innovation and excellence to make bathrooms the centerpiece of the home and re-inventing the dynamics of one’s home décor space.

    The campaign brings alive an enchanting story behind the three colors namely, Peacock, Truffle and Thunder Grey. The version of Peacock is rendered as a shade of teal, evoking an ethnic feel to give a vibrant look of the Indian iconic bird. Truffle is an ode to the Thar Desert, while Thunder Grey is a celebration of the Indian Monsoon. The films establish the same mood by creating a dreamy world, where colours put up a magical show while transforming the mundane white vessel into something inspirational.

    “KOHLER’s India Palette of colours enables our customers to express themselves with colours that are rooted in Indian sensibilities yet uniquely global. Our endeavour is to make the bathroom the centerpiece of the home, and the India palette of Colours by KOHLER is all about re-inventing the bath space. The digital first campaign featuring Twinkle Khanna is a unique attempt at showcasing the magical inspiration behind each colour. With this new meticulously researched range of colours for India, our customers can personalize their bath space to reflect their own unique style.” said Mr. Salil Sadanandan, President, KOHLER K&B India, Middle East, and Sub Saharan Africa.

    With this exquisite range of colours infusing new character to bath spaces, bathrooms will never have to be just white, chrome or boring again. You can give your bath space a new lease of life by composing a subtly luxurious look that is extremely unique and contemporary.

    Conceptualized by Dentsu Webchutney, the three films are shot by the ace director Anupam Mishra, the three-part digital campaign showcases the new collection with shades and strokes that are globally trending yet trace their roots to the quintessential culture of India. The digital first campaign has been kicked off with a targeted 360-degree robust plan, followed by impact digital properties like CPM Youtube Masthead, Hotstar Masthead and roadbloacks in relevant digital media channels. In addition, the campaign will be promoted across OOH and Magazines. The overall estimated reach of the digital campaign is 30 million and will garner more than 10 million+ views.

  • Kohler partners Manchester United for shirt branding

    Kohler partners Manchester United for shirt branding

    MUMBAI: Kohler, a lifestyle brand based in Wisconsin USA, has recently agreed to a global partnership with Manchester United. The brand logo will feature on the sleeve of the most iconic and best-selling club shirt, for both the men’s and women’s teams.

    Kohler Co. is a leader in the design and innovation of kitchen and bath products and one of the largest manufacturers of power systems in the world. Founded in 1873, the two organisations have been in existence for over 140 years, sharing a long history steeped in tradition, excellence and innovation, as well as a common vision to make a positive impact on the world.

    Manchester United and Kohler will be celebrating the partnership with United fans around the world on 19 July when the new 2018/19 home shirt, to be unveiled next week, is worn for the first time by the men’s team in the opening fixture of its Tour 2018 against Club America in Phoenix, Arizona.  

    Manchester United’s Group managing director, Richard Arnold said, “It is a pleasure to welcome Kohler to the Manchester United family as a principal partner and our first shirt sleeve sponsor for both the men’s and women’s teams. Our shirt is much more than what we wear, it embodies the passion of our fans and their allegiance to the club.”  

    “Kohler is known around the world not only for its cutting-edge design and luxury products but also a genuine commitment to stewardship and sustainability and is an exciting addition to our family of commercial partners,” he added.   

    Commenting on the same Kohler Co president and CEO David Kohler says, “Our partnership with Manchester United provides new opportunities to showcase the quality of Kohler products and services with passionate fans of the most far-reaching and revered sports team on the planet. We are excited to help build our global brand among people who align themselves and their lifestyles, with leading edge innovation and a desire to make the world a better place.”

    “An essential component of the relationship is our support of the new professional women’s team, and we look forward to their debut and our ongoing support. Manchester United embodies sustained excellence in everything they do and our shared values are a perfect match as we expand our fast-growing international presence into new regions with purpose and a meaningful presence.”  

    The partnership also includes joint participation on game day activities, innovative improvements to club facilities, global sustainability and social responsibility projects and other partner collaborations with Manchester United fans and Kohler customers and associates.

  • Twinkle Khanna joins Kohler

    Twinkle Khanna joins Kohler

    MUMBAI: Kohler Company, the global leader in kitchen and bath industry, partnered with interior designer, author and former Bollywood actress Twinkle Khanna for its latest campaign, ‘Colours by Kohler’.

    The campaign is meant to inspire people to bring colours in the bath space with confidence through decorative and coloured Kohler products. With this campaign, the brand is introducing its newly launched faucet finishes and coloured vessels with a still shoot and a behind-the-scenes video featuring the actor.

    Through evocative imagery captured by veteran photographer Suresh Natarajan, the still-shoot aims to bring out the vibrancy of Colours. Each product is showcased in an environment which complements its design story. The setting for the MarrakeshTM is a Moroccan courtyard while an earthy setting with details like patterned mud walls, parched and cracked earth have been used to showcase the earthy, copper tones of the Derring.

    Khanna says, “This campaign really spoke to the designer in me. If you think about it, white and chrome have been synonymous with bathrooms. But that doesn’t have to be the case. There is a lot you can do. Especially, the collection that I worked with, it is absolutely stunning as to what Kohler has done with decorative and colourful sinks and faucets by transforming them into artistic statements. The shoot managed to capture the theme of the campaign quite beautifully. They reflected the central idea of the campaign be it the Moroccan courtyard or an ironsmith’s furnace, you could see the inspiration behind the products coming alive.”

    Khanna is no stranger to the Interior décor industry. She is the founder and co-CEO of The White Window interior designs, and is the recipient of an acclaimed international award.

    Kohler president Salil Sadanandan adds, “It has been inspirational to work with Khanna and Suresh Natarajan, both experts in their creative fields. Moreover, Khanna’s experience in the interior design industry makes her a perfect fit for our brand. We created some beautiful settings around our products to bring them alive giving our consumers a glimpse of what could be achieved with exciting colours from Kohler in the bath space.”

    The decorative products featured in the shoot are an exclusive range of sink designs featuring elegant materials with unique, hand-crafted patterns. This extension significantly expands the options for home-owners who are seeking a unique, decorated lavatory.

  • Kohler awards creative biz to Ogilvy

    MUMBAI: Bathroom and kitchen fittings manufacturer Kohler has awarded its creative mandate to WPP‘s creative agency O&M India.

    The account was previously handled by the Delhi office of Publicis Groupe‘s Leo Burnett who won it in April 2010. The win is the result of a multi-agency pitch that was initiated in November last year.

    Kohler Kitchen & Bath India MD Salil Sadanandan said, “Ogilvy is the name behind some of the most memorable ad campaigns for brands across diverse categories in the country. We welcome them on board and look forward to working on some great campaigns together.”

    O&M group president Prateek Srivastava said, “We are delighted to get an opportunity to work with Kohler. It‘s a sharp and aspirational brand. Besides, it‘s always a pleasure to work with a company whose business is also about creativity and aesthetics.”