‘A celebrity endorsement can make or break a brand.’ Quoted from Countering Brandjacking in the Digital Age by Christopher Hofman and Simeon Keates, the statement strikes...
MUMBAI: From the power corridors of Delhi to the glamorous Mumbai, there is a most definite flutter over the news of a mega event being hosted...
MUMBAI: NDTV 24X7 has partnered with Karan Johar’s Dharma Production, just ahead of the release of Shah Rukh Khan- Kajol starrer My Name Is Khan. As...

