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Tag: Kay Beauty

  • Kay Beauty makes historic UK debut at Space NK

    Kay Beauty makes historic UK debut at Space NK

    MUMBAI: Kay Beauty, the make-up brand co-founded by actor Katrina Kaif and Indian beauty retailer Nykaa, has made its first international move with an exclusive launch at Space NK in the UK. The tie-up marks the first time a home-grown Indian beauty brand has been stocked by the British luxury chain.

    Founded in 2019, Kay Beauty has built its reputation on performance-led, skin-friendly formulas and an inclusive brand voice, encapsulated in its slogans #ItsKayToBeYou and #MakeupThatKares. Its portfolio of 197 products across eyes, lips and face will now sit alongside Space NK’s curated line-up of global labels.

    Kaif called the launch “a powerful opportunity to connect with a global community that shares our values.” Nykaa co-founder & head of its owned bands Adwaita Nayar described the step as “more than just a brand milestone,” positioning Kay Beauty as proof that Indian consumer labels can compete on the global stage. 
    Space NK  chief commercial officer Margaret Mitchell said the addition would help the retailer better serve Britain’s growing south Asian community while offering “something genuinely unique”.

    The UK launch brings bestsellers such as the Hydra Crème Lipstick, Hydrating Foundation and Velvet Creme Blush, as well as a range of kajals infused with chamomile and ceramides.

    Kay Beauty, named Vogue India’s Beauty Brand of the Year in 2022, has already carved a cult following at home with 1.6 million social media followers, 700-plus retail outlets and more than 2.5 million customers. With Space NK’s 80-store network and online reach, the brand is betting that its blend of inclusivity, heritage and innovation will resonate with British consumers too.

  • Nykaa’s annual Pink Friday Sale is back with the year’s biggest deals!

    Nykaa’s annual Pink Friday Sale is back with the year’s biggest deals!

    Mumbai: The biggest beauty sale of the year is back as Nykaa’s annual Pink Friday Sale starts on 23rd November, with deals and steals that are bigger and better than ever. So get ready to step into the beauty-verse with deals that are out of this world, going up to 50% off on over 2,100 brands, including hot favorites such as Huda Beauty, M.A.C, Bobbi Brown, Charlotte Tilbury, Nykaa Cosmetics, Kay Beauty, Lakmé, Maybelline New York and L’Oréal Paris. With the widest selection of 100% authentic products, ranging from international bestsellers and iconic collaborations to runway trends and homegrown staples, all with the added bonus of free shipping and easy 15-day returns, Nykaa is the destination to be at! Expect amazing 1+1 deals from loved brands, interactions with the biggest Indian influencers via Nykaa Stream, exclusive treats and early access for Nykaa’s Privé Platinum and Gold members!

    If you are a Nykaa Prive Platinum or Gold member, then you get early access to the best curations and deals a whole 24 hours early on 22nd November from 4 PM onwards! And if you are a new user, you can get an additional 20% off on your purchases.

    Talking about the sale, Nykaa Beauty CEO & executive director Anchit Nayar said, “We are excited to bring India’s biggest annual beauty festival to shoppers this season. Nykaa’s flagship Pink Friday sale has become much-awaited over the years, witnessing tremendous customer engagement and brand love. With leading international brands offering deals for the very first time, we are thrilled to be the ultimate beauty destination for millions of consumers online and across our 165 stores. From luxury international cult favorites to homegrown bestsellers, Pink Friday promises to cater to all kinds of beauty shoppers, further solidifying Nykaa’s position as a premier destination for unparalleled beauty experiences.”

    Here’s a special sneak peek into the jaw-dropping deals that await you on the other side of your phone screen!

    1   Best Luxury deals: Charlotte Tilbury, the iconic luxury makeup brand from the UK, is offering a whopping 25% markdown on its entire selection, you can grab the most iconic palettes from global bestseller Huda Beauty at a flat 50% off. This is also your chance to grab the always-in-demand M.A.C and Clinique at up to 20% off and get freebies on Estee Lauder and a buy-1-get-1 on Bobbi Brown

    2   Everyone’s favorites: L’Oreal Paris is offering up to 35% off, Maybelline is at 45% and L’Oreal Professionnel is giving away free minis on purchases of  ₹1199+

    3   Most-loved: Bestsellers from Lakme and Nykaa Cosmetics are at up to 50%. Colorbar has a stellar buy-1-get-1 free and so does the globally trending e.l.f. Cosmetics on their makeup range

    4   Superstar brands: Priyanka Chopra Jonas’ Anomaly is doling out hair essentials at a buy-1-get-1-free offer, and Katrina Kaif’s own Kay Beauty has a solid 40% off for shoppers. Your favorite skincare brands have some great deals too! Dot & Key is offering up to 30% off on its goodies. Plum, on the other hand, has a markdown of FLAT 30% on its complete range! There isn’t a better time to stock up on skincare staples from The Ordinary with buy 2 pick 1 free

  • Kay Beauty partners with De’Haat to support daily-wage earners

    Kay Beauty partners with De’Haat to support daily-wage earners

    As the world comes together to fight the unprecedented human impact of COVID-19, Kay Beauty steps in to support the De’Haat Foundation in their work to aid daily-wage earners in rural Maharashtra. The Kay Beauty contribution will go towards the De’Haat initiative to ensure daily-wage earning families living in the villages around the Bhandara district have food and basic sanitary materials. 

    At the heart of Kay Beauty, the beauty brand launched by Katrina Kaif and Nykaa is the message of #MakeupThatKares, a vision to give back to the community. The De’Haat Foundation was founded by Vrundan Bawankar in 2018 with a vision to support single mothers and provide quality education to their children in the village. 

    Commenting on the initiative, Katrina Kaif said, – “The current lockdown to prevent the spread of the virus has led to a situation where many daily wage labourers need urgent supplies for their basic needs. This is a time for all of us to come together and do what we can to support them as best we can. I have always admired the work of the De’ Haat Foundation and we are proud to support them in their endeavour to aid their community.”