Tag: Kaun Kitney Paani Mein

  • Box office: ‘Phantom’ fails to impress

    Box office: ‘Phantom’ fails to impress

    MUMBAI: Kabir Khan’s Phantom, starring Saif Ali Khan and Katrina Kaif, has opened with poor response. The first day figures hover around a little over Rs 8 crore. However, the film showed a reasonable jump on day two with collections growing by about 35 per cent this being a solo release with the advantage of Raksha Bandhan holiday. The word of mouth still remained against the film as the Sunday collections failed to match Saturday figures. The film collects Rs 33.2 crore in its opening weekend.

     

    Kaun Kitney Paani Mein fails to make its presence felt at the box office.

     

    Baankke Ki Crazy Baraat flops badly.

     

    All Is Well fails to entertain with Rishi Kapoor and Abhishek Bachchan playing out a poor script and a patchy production. The film had a miserable opening and got worse as the week progresses to end its first week with collection figures of Rs 13.9 crore.

     

    Manji – The Mountain Man matches the appreciation it earned from the critics and turns it to its advantage at the box office. The film collects a handsome Rs 9.45 crore in its first week.

     

    Brothers shrinks to as much as 10 per cent of its first week collections in its second week. The film collects Rs 7.15 crore to take its two week total to Rs 76.7 crore.

     

    Drishyam keeps box office ticking, though on a smaller scale. The film adds Rs 3.45 crore in its fourth week to take its four week total to Rs 79.95 crore.

     

    Bajrangi Bhaijaan begins its countdown on its last rounds collecting Rs 1.3 crore in its sixth week. With this the film’s six week total stands at Rs 317.35 crore.

     

    Bahubali (Hindi-Dubbed) adds Rs 1.4 crore in its seventh week to take its seven week total to Rs 108.6 crore.

  • ‘Kaun Kitney Paani Mein’ partners #fame to spread awareness on water crisis

    ‘Kaun Kitney Paani Mein’ partners #fame to spread awareness on water crisis

    MUMBAI: I am Kalam director Nila Madhab Panda has partnered the live video entertainment app #fame to promote the upcoming film Kaun Kitney Paani Mein, which is set to hit the theatres on 28 August.

     

    The film is a satirical take on the scarcity of water. As the Official Live Video Partner of Kaun Kitne Paani Mein, #fame created more than 15 hours of live video content including exclusive trailer launches, interviews with the film’s cast, city promotional tours, press events and customised live content around the film created by talent performing on the #fame app. #fame beamers from respective cities followed the cast throughout the promotional tour to create content and engage fans with all the buzz around the film.

     

    Apart from live beaming, #fame also produced customised content like #Bajaoed and Why to Watch with the cast of the film.

     

    #fame CEO Saket Saurabh said, “#fame is glad to be associated with Kaun Kitne Paani Mein as the film highlights an issue like shortage of water, which normally people tend to ignore. Our younger generation should be aware of it and #fame is happy to spread KKPM’s message. With this tie-up, the enthusiasm of Kaun Kitney Paani Mein climbed up further with the trailer launches, promotional tours, special events and fan interactions with the cast all being captured live. Our aim is to bring the best live entertainment to every smartphone user.”

     

    “Good content will work no matter where it is displayed and if the content is live, it is all the more exciting. We are happy with this tie-up because viewers constantly look out for stars when a film is about to release and #fame is exposing the cast of the film to viewers in real time. The exclusive Live Chat of Kunal Kapoor on #fame was watched by fans from various countries and Kunal was happy to answer individual questions. He unveiled the trailer on the app and spoke about the film. During the Bhubaneshwar trip, #fame reporters were constantly following the star cast as they went to various places in the city. This is definitely a great step in film promotion to be able to give something new and exciting to the viewers,” said Panda.