MUMBAI: In an advertising world where buying reach is easy but earning love is hard, Z has launched Dilfluencer Moments, a new media format designed to...
MUMBAI: This Diwali, forget lighting diyas light up your screens instead. Zee5 is turning the festive season into a cinematic celebration with its new campaign “Iss...
MUMBAI: Popcorn’s optional, but the binge is guaranteed. Zee5 has rolled out a free film fest with its new Friday Box Office initiative, letting users across...
MUMBAI: In a stirring rebrand that leans into emotion over ornament, Zee Tamil has unveiled its new identity and ethos ‘Ullathil Oruvarai Ungal Zee Tamil’ reaffirming...
MUMBAI: Zee has dropped a fresh new identity – Aapka Apna Zee – with a campaign that’s equal parts emotion and impact. Ditching the glitz for...
MUMBAI: Let’s be honest: who has the time for endless episodes anymore? Zee TV gets it and has launched the game-changing ‘Zee Mini Series’, a first...
Mumbai: In India, television still rules. Especially for viewers and the major broadcast networks. Pioneer Zee Entertainment found a way to express its gratitude to the...
Mumbai: ZEE Network is set to announce the launch of their new campaign ‘Dilfluencers’. The latest campaign emphasizes that its most loved TV characters are far...
Mumbai: Zee TV has launched three distinct shows in September— Sa Re Ga Ma Pa on 14 September followed by Vasudha and Jagriti – Ek Nayi...
Mumbai: ZEE Entertainment has announced a partnership with Birla Opus Paints, marking a key deal in the Indian media and advertising space. Birla Opus Paints, a...
Mumbai: In today’s fast-paced world, staying relevant means embracing change. India’s iconic singing reality show Sa Re Ga Ma Pa is launching its latest season with...
Mumbai: In keeping with its mantra of consumer-centricity, ZEE has embraced an innovative marketing approach that has begun to yield rich dividends in terms of viewer...
Mumbai: Zee TV, the pioneer of satellite television in India, has long been at the forefront of revolutionising TV viewing since its inception in 1992. The...
Mumbai – ZEE, India’s leading media & entertainment conglomerate, has released a touching Mother’s Day film, with a heartfelt message for mothers to also think about...
Mumbai: Zee Entertainment Enterprises Ltd (ZEEL), India’s leading content company, has swept the Promax Asia and the Digital Reinvent Awards, bagging a remarkable nine gold awards...
Mumbai: ZEE5, one of India’s largest home-grown video streaming platforms, today unveiled its content brand manifesto through a thought-provoking film that reflects the underlying change in...
Mumbai: Zee Bangla, a prominent name in the Bangla entertainment industry, has ushered in the festive season of Durga Pujo with a spectacular unveiling of its...
Mumbai: Staying at the forefront of the ever-evolving entertainment landscape, Zee Tamil, one of India’s leading Tamil general entertainment channels, has today unveiled its new design...
Mumbai: Staying ahead of the curve amidst an ever-evolving media & entertainment landscape, ZEE TV, India’s leading Hindi GEC has refreshed its design interface with an...
Mumbai: Highlighting the value of human relationships and interactions that went missing from people’s lives due to the pandemic, Zee Cinema has launched a three-film campaign #RehnaHaiSaathSaath to foster...
MUMBAI: It’s time to sharpen those knives, wear your apron and don the chef’s hat! In this playground for the foodies, it’s a game of imagination...
MUMBAI: While Cinema is said to be a universal language, most of us grew up watching only Indian or Hollywood movies. However, of late, viewers increasingly...
MUMBAI: Zee Café is gearing up for the launch of its second original in 2021, Chef Vs. Fridge. Keeping up with the latest social trends, be it dance...
MUMBAI: Despite the challenging business environment, 2020 was a year of adaptability, growth and innovation. During the lockdown, television came across as a trusted medium. There...
MUMBAI: Hollywood has always enjoyed a passionate fanbase in India which only grows by leaps and bounds with each passing year. Today, Hollywood movies aren’t just...
MUMBAI: A journey of unparalleled entertainment, of togetherness and of shared experiences; it’s been a thrilling 20 years for Zee Café, a name that is synonymous...
MUMBAI: The Covid2019 pandemic has given a boost to indoor activities such as TV viewing but specific genres such as English GECs, lifestyle and infotainment channels...
MUMBAI: English entertainment channels were feared to face the most challenging time in the NTO phase. ZEEL English Cluster Business Head Kartik Mahadev informs that initially there...
MUMBAI: While the general time to bring a Hollywood movie to Indian TV screens has been nine to 12 months, the deal between &flix and Sony...
MUMBAI: Zee Entertainment Enterprises Limited (ZEEL) has elevated Kartik Mahadev to the role of business head of its premium channels cluster post the departure of incumbent...