Mumbai: In a significant development for music and film enthusiasts, Aditya Rikhari’s track ‘Jaana Samjho Na’ has been reimagined for the upcoming Bollywood blockbuster Bhool Bhulaiyaa 3. Starring Kartik Aaryan, Vidya Balan, and Tripti Dimri, this project marks Aditya’s debut in Bollywood.
With its touching lyrics and melody, ‘Jaana Samjho Na’ has already gained attention as part of the Bhool Bhulaiyaa 3 tracklist. The song received praise at the recent album launch, with lead actress Tripti Dimri calling it her favorite. Kartik Aaryan also expressed his admiration for Aditya’s voice, noting that his personal love for the track led to its inclusion in the film.
Directed by Anees Bazmee, Bhool Bhulaiyaa 3 is the latest installment in the popular horror-comedy franchise. Aditya’s track is expected to enhance the film’s musical appeal and storytelling.
Aditya stated: “Being part of Bhool Bhulaiyaa 3 is beyond anything I imagined when I started writing music. ‘Jaana Samjho Na’ is close to my heart, and having it featured in such a major film feels surreal. This is my first Bollywood break, and to do it alongside such iconic actors is a significant milestone for me.”
This collaboration marks a pivotal moment in Aditya Rikhari’s career, showcasing his talent for creating music that resonates across different platforms. As he enters Bollywood, Aditya is set to leave a lasting impact, and fans eagerly anticipate his future work.
Mumbai: To connect with a broader audience, Chinese Wok, a leading QSR chain in India specialising in Chinese cuisine, has partnered with the upcoming film Bhool Bhulaiyaa 3, marking the brand’s first movie integration. This collaboration aims to leverage the film’s popularity to engage fans and elevate the brand’s presence, creating a fusion of food and entertainment.
The campaign highlights Kartik’s charm while showcasing Chinese Wok’s authentic Desi Chinese cuisine. This collaboration not only builds excitement for the film but also emphasises the flavors that have made Chinese Wok a favorite among food lovers.
Chinese Wok founder Aayush Agrawal commented, “We are thrilled to collaborate with Bhool Bhulaiyaa 3! At Chinese Wok, we are constantly exploring new avenues to connect with our audience in meaningful and engaging ways. Partnering with such a highly anticipated film allows us to merge the excitement of cinema with the vibrant flavours of Desi Chinese. This collaboration represents our ongoing efforts to innovate, expand our reach, and create memorable interactions with customers through a blend of food and entertainment.”
In addition to the campaign, Chinese Wok has launched a cool Instagram filter, ‘Balance the Wok’,where users can balance a virtual wok while collecting Desi Chinese ingredients. This fun, interactive filter blends entertainment with education, reinforcing the bold and authentic flavours that Chinese Wok is known for.
Mumbai: Bata India launches a special collection ahead of the festivities, rooted in artisanal craftsmanship and high fashion design details with an enticing film that spotlights Bata’s brand Ambassador and superstar Kartik Aaryan. The festive campaign, Celebrate Every Step is an exciting chapter of the global brand’s ‘Make Your Way’ campaign that celebrates stories of grit & success for those who stride to shine. The campaign captures his journey of becoming a Bollywood sensation. In the film, Kartik is seen celebrating all the roles he has played in his life, even the setbacks that helped him come back stronger inspiring individuals to trust their journey & celebrate every step! The latest collection features classic brogues, monk strap loafers and laced-up derby shoes for men & trend-setting heels in Ombre colours, mules with crystal bow accents and shimmery yet technology-infused Bata Comfit sandals for women. Just in time for the festive season, the collections start at just INR 2499, available across Bata stores and online at bata.com.
Bata India head of marketing Deepika Deepti said, “At the heart of ‘Celebrate Every Step’ is a powerful insight: today’s India is about individuals who dare to change their trajectories and make their own way. The campaign shines a spotlight on the inspiring journeys of Kartik Aaryan and other youth icons, with each story resonating with the ambition of today’s new age of consumers. The Artisanal Leather & Starlight collection, offers unmatched style, comfort and confidence that you need to bring in the festivities this season.”
Brand ambassador Kartik Aaryan shared his excitement for the campaign, “I’m super excited to be a part of Bata’s ‘Celebrate Every Step’ campaign. As an actor, I have played many roles but this campaign inspired me to pause and celebrate the biggest role I have ever played – Me! This festive season is all about expressing yourself, standing out, and looking fabulous while you’re at it. Time to step into the celebrations, both inside and out, with style!”
FCB India national creative director Udayan Chakravarty said, “The storytelling in the video takes the form of a dramatized mixed media biography instead of a conventional ad – leaning heavily into Kartik’s life, retrieving and drawing heavily from old photographs, archival footage and personal anecdotes. Through, Celebrate Every Step, we have tried to narrate Kartik’s story of grit that only Bata has the right to tell – having been there with Kartik, every step of his way.”
Joining Kartik in this journey, are the new-age icons who have carved their own unique path to success – the multi-talented force, Designer and Entrepreneur Masaba Gupta who has constantly challenged status quo and continues to reinvent herself through unseen paths. The campaign also celebrates Singer, songwriter and now actress and musician Lisa Mishra who made an indelible mark in popular culture, Urooj Ashfaq who took her comedy to a global platform, winning accolades and hearts of GenZ alike and Alaya F who shined bright even in unconventional roles, breaking stereotypes. By bringing them together, Bata India applauds those who break the glass ceiling and truly embody the spirit of ‘Make Your Way’, the brand’s global campaign for its 130th anniversary.
Shop Bata’s latest festive and occasion-wear collection at your nearest Bata store or online at bata.com today.
Mumbai: GenZ-driven youth media and impact organisation, Yuvaa is proud to announce that its trailblazing talk show, ‘Be A Man, Yaar,’ gained international recognition with a prestigious feature on the iconic Times Square. With a mission to provide men a comfortable space to express themselves, host of the show Nikhil Taneja is now all set to cater to the international audiences.
Redefining the traditional masculinity and promoting positive gender roles, ‘Be A Man, Yaar’ has achieved continued success in two consecutive years with some heartfelt conversations with the trailblazers from the Indian Entertainment Industry like Karan Johar, Vicky Kaushal, Kartik Aaryan, Bhuvan Bam, Zakir Khan, Javed Akhtar, Naseeruddin Shah, and more. The feature on esteemed Times Square marks as a significant milestone in the show’s mission to showcase what it means to be a boy, a man, and a human.
With the feature in International landscape in association with their audio partner Amazon Music, Yuvaa is ready to take the show to global South Asian audiences and spark meaningful conversations that resonate with audiences globally. Starting with the aim to make every Indian man feel less alone by making them feel more heard, more seen, and more represented, the show now aims to represent the vulnerable stories of men across the globe.
Introducing ‘Be A Man, Yaar’ to an international audience, Nikhil Taneja also hosted a screening in New York for the South Asian media and entertainment community, in collaboration with renowned ‘desi’ publication, Brown Girl Magazine. Nikhil showcase the newly launched Season 2 of the series, set the context for the show and giving insights on how its season 1 was #1 podcast on Amazon Music last year and its Times Square feature. In a QnA with Trisha Sakhuja-Walia, founder of Brown Girl Magazine, Nikhil also spoke about his own journey with mental health and masculinity that led him to creating the show.
Hosting notable names like Shivani Bafna, Kaneez Surka, Sudeep Kanwal, Hira Mustafa, Pulkit Datta, Hiba Beg, amongst others, the event focused on playing a few segments from the episodes featuring Karan Johar, Vicky Kaushal, Bhuvan Bam and Javed Akhtar giving a cross-section and diverse flavour of the many facets of the show, and its idea to start a conversation around masculine positivity.
On the Times Square milestone, Nikhil Taneja said, “It was a proud moment, as an Indian, to see our show on a billboard in Times Square, New York, alongside that of talk show icon Jon Stewart. I have the deepest gratitude to the team at Amazon Music, all our guests, partner and of course the incredible audience, that’s turned ‘Be A Man, Yaar!’ from just another chat show into a movement, a call for change, and an invitation to explore the depths of positive, vulnerable and authentic masculinity. The show’s international recognition is a testament to the power of ‘Be A Man, Yaar’ in challenging traditional gender norms and promoting a more inclusive understanding of masculinity.”
The second season of show features guests like Javed Akhtar, Kartik Aaryan, Bhuvan Bam, Manish Malhotra, Rohan Bopanna, Dr Vikas Divyakirti, Gajraj Rao, Boman Irani, Imran Khan, Ankush Bahuguna, Viraj Ghelani, Aryan Pasha and Prateek Kuhad, in an engaging, honest and candid conversation with Nikhil.
New episodes of the thought-provoking talk show #BeAManYaar, presented by The Man Company are now live on Yuvaa’s YouTube channel, and the extended unfiltered versions of the episodes are exclusively available on Amazon Music.
Mumbai: It was in 2023 when Yuvaa- a popular GenZ-driven media organisation introduced India’s first chat show on positive masculinity called Be A Man, Yaar. The unique and heartfelt conversations with some of the popular men from showbiz, including Naseeruddin Shah, Karan Johar, Vicky Kaushal, and Zakir Khan, caught the attention of millions, starting the much-needed conversation around men, their emotions, and positive masculinity. Now, in association with The Man Company, a leading male grooming brand, Yuvaa is coming back with season two of ‘Be A Man, Yaar’, and this time, it is all about the ‘humanity’ behind masculinity.
To celebrate men from different fields and backgrounds, the second season of ‘Be A Man, Yaar’ will witness Media Entrepreneur and Co-Founder of Yuvaa, Nikhil Taneja engaging in candid, honest, authentic conversations about what it means to be a boy, a man, and a human with: Javed Akhtar, Kartik Aaryan, Bhuvan Bam, Manish Malhotra, Rohan Bopanna, Dr Vikas Divyakirti, Gajraj Rao, Boman Irani, Imran Khan, Ankush Bahuguna, Viraj Ghelani, Aryan Pasha and Prateek Kuhad.
The trailer of the show launched today on Yuvaa’s YouTube channel, and from 10th July, the show aims to delve deeper into the conversations around mental health, loneliness, male friendships, therapy, fatherhood, insecurities, and of course, healthy relationships with women.
Yuvaa and The Man Company share a vision of redefining masculinity and fostering a culture of positive male identity. ‘Be A Man, Yaar’ aims to provide a platform for men to express their true selves, break free from societal stereotypes, and engage in meaningful dialogues that promote mental well-being and emotional health. The Man Company, with its dedication to holistic grooming and personal development, complements this mission by encouraging men to lead lives of authenticity and compassion. Together, they strive to inspire a generation of confident, empathetic, and proud men to be themselves.
Expressing his thoughts behind bringing the second season of the critically acclaimed show ‘Be A Man, Yaar’, Nikhil Taneja said, “Season 1 of Be A Man, Yaar! got an enormous amount of love for creating a safe space on the internet for men in the entertainment industry to have vulnerable and authentic conversations. In Season 2, we have more men, more laughs, more love, more hugs and a lot more vulnerability by iconic men from entertainment to sports to fashion to education. Our guests reflect the diversity of our country and the many ways in which men can learn and be human. I’m thrilled that The Man Company partnered with us on the mission to make masculinity more wholesome.”
The Man Company founder & MD Hitesh Dhingra also expressed excitement about the partnership, highlighting their shared mission of promoting positive masculinity, emphasizing their goal of encouraging men to embrace their individuality and lead with authenticity and compassion. He said, “At The Man Company, we believe in empowering men to embrace their individuality and cultivate confidence inside and out through grooming and a constant dialogue that urges them to bring out the #GentlemanInYou. Our collaboration with ‘Be A Man, Yaar!’ aligns perfectly with our goal to redefine masculinity and inspire men to rise above stereotypes and lead with authenticity, compassion, and gentleness.”
With a reach of over 150 million and mentions by over 450 celebrities and creators, the first season of ‘Be A Man, Yaar’ featured candid conversations with notable figures like Vicky Kaushal, Karan Johar, Zakir Khan, and Naseeruddin Shah, exploring the concept of positive masculinity. Starring some unconventional discussions, the show became the flag bearer for positive communication for men around, bringing out their vulnerable emotions for the world to understand what it truly means to be a man!
The extended unfiltered episodes will be available exclusively on Amazon Music.
Mumbai: FUJIFILM India imaging technology company with over 90 years of pioneering legacy in photo imaging, proudly announces the onboarding of film stars Kriti Sanon and Kartik Aaryan as brand ambassadors for their INSTAX business in India. These youth icons perfectly embody the INSTAX spirit. Kriti, renowned for her vibrant fashion sense, complements Fujifilm’s colourful instant cameras, while Kartik’s infectious smile and spontaneity align seamlessly with the candid charm of INSTAX.
The INSTAX series celebrated its 25th anniversary last year, introduced by Fujifilm to India in 2012 with Analog Instant Cameras, Hybrid Instant Cameras, Smartphone Printers, and the innovative INSTAX Pal digital camera. Riding on its success, INSTAX has expanded its retail footprint from 1,500 to 2,500 stores, resulting in an annual growth rate exceeding 50 per cent. This impressive expansion spans major cities and online platforms, showcasing INSTAX ‘s remarkable growth in India. With a strategic focus on Generation Z, INSTAX products are accessible through diverse retail channels and their dedicated D2C platform, Instax.in.
Sharing her excitement, Actress and brand ambassador, Kriti Sanon, voiced her enthusiasm, ” I am excited to join the INSTAX family and share this unique experience with others. I’ve cherished INSTAX for years, curating a scrapbook of cherished moments with loved ones. Each INSTAX print signifies a special memory, evoking a rush of emotions which is unmatchable in this digital era. The playful and aesthetic design of their cameras and printers perfectly complements my personality, making INSTAX an essential part of my life.”
On the occasion, Actor and brand ambassador, Kartik Aaryan said, “I live in the moment and cherish capturing candid moments on the go. INSTAX is my constant companion during travels for shoot and vacation. I love sharing INSTAX prints with my near and dear ones as a heartfelt, personal gift from me. I have captured so many personal candid moments with Katori and my family and hanged on my house walls. Each print holds a unique memory, preserving moments of joy that I can share with others, creating lasting bonds through the magic of instant photography.”
INSTAX offers cutting-edge products for creating instant memories, seamlessly blending innovation with nostalgia. Analog instant cameras capture spontaneous photographs, while hybrid models like the mini Evo feature versatile film and filter effects for enhanced creativity. Additionally, the mini LiPlay integrates a voice record function for interactive QR code-enabled prints, adding a unique personal touch. Fujifilm’s printers elevate smartphone photos with AR enhancements and creative doodling options, delivering user-friendly, portable solutions for instant gratification and meaningful connections. With ambassadors Kriti Sanon and Kartik Aaryan, INSTAX inspires Gen Z to explore and enjoy the joys of instant photography.
FUJIFILM India managing director Koji Wada stated, “We are delighted to welcome Kriti Sanon and Kartik Aaryan to the INSTAX family. Their energy and enthusiasm perfectly align with our Group Philosophy of “Giving our World More Smiles”. As influential youth icons, they embody the creativity and joy INSTAX stands for. We are confident their association will inspire more people to experience the unique charm of instant photography, creating and sharing lasting memories. We look forward to a wonderful collaboration that brings even More Smiles to our customers across India.”
Adding on, Arun Babu, associate director & head of digital camera, INSTAX & Optical Devices Business at FUJIFILM India, voiced, “With Kriti and Kartik on board, we aim to enhance our brand reach and connect with the youth. INSTAX is a celebration of life’s moments, and our new ambassadors perfectly aligns with this spirit. Leveraging their popularity, we intend to broaden the INSTAX brand across India, promoting a vibrant ‘culture of photography’ where capturing and sharing moments is a joyful part of everyday life.”
Fujifilm recently launched their group purpose “Giving Our World More Smiles” and this new collaboration with Kriti Sanon and Kartik Aaryan exemplifies their commitment to spreading joy and creativity through their products and services, fostering lasting memories for their customers, business partners, and photography enthusiasts.
Mumbai: GreenCell Mobility’s NueGo, India’s top electric intercity bus brand, is excited to announce its partnership with the eagerly awaited Bollywood movie “Chandu Champion”, featuring the talented Kartik Aaryan. Directed by Kabir Khan and produced by Sajid Nadiadwala under Nadiadwala Grandson Entertainment and Kabir Khan Films, “Chandu Champion” promises an inspiring narrative. Kartik Aaryan as Murlikant Petkar, this is an unbelievable tale of a man who faced one adversary after another with an undying spirit. His unwavering zeal and never-give-up attitude led to create history. This is the story of Chandu Champion! This collaboration highlights NueGo’s dedication to sustainability and inclusivity, echoing both production houses’s commitment to eco-responsibility.
To celebrate this partnership, NueGo is offering an exclusive 10% discount on all routes. One can avail this offer by simply using the code “CHAMPION” when booking through the NueGo app and website (www.nuego.in). This limited-time offer, valid until 30 June 2024, provides eco-conscious travellers with a fantastic opportunity to enjoy eco-friendly intercity travel at a discounted rate.
GreenCell Mobility CEO & MD Devndra Chawla said, “Our partnership with “Chandu Champion” is special, merging our sustainable travel efforts with an inspiring tale of overcoming challenges. NueGo also believes in pushing limits and making a difference. Our electric buses transform travel by promoting inclusivity and environmental care. We champion the idea of never giving up and envisioning a future where every trip embodies progress and hope. Join us in our mission for a greener, better future.”
NueGo’s extensive reach spans over 100 cities nationwide, offering a travel experience prioritising safety and sustainability. With a seamless booking process and premium amenities, NueGo ensures passengers not only reach their destination but also enjoy peace of mind throughout their journey. As a symbol of modern travel, NueGo stands out, providing a beacon of reliability and comfort to travellers across the country.
Mumbai: With the ICC Men’s T20 World Cup all set to begin on 2 June 2024, cricket fans across the nation are stoked as they cheer for the Men in Blue. Earlier this week, Disney+ Hotstar announced their collaboration with the young Bollywood actor Kartik Aaryan as he came on board as the face of the platform’s campaign, Free for All, Har Match Har Ball. As an extension of this campaign, Disney+ Hotstar has released another ad film reiterating their ‘Free on mobile’ offering for the tournament enabling all the cricket fans across the country to never miss any cricketing action.
Similar to the first film, this ad too is vibrant and captures the essence of India’s love for cricket. Set in a village, it showcases everyday scenarios like power cuts, or families fighting for the remote with a fun twist. Conceptualized by the Disney+ Hotstar team and directed by Vijay Maurya, the ad talks about Disney+ Hotstar’s ‘Free on mobile’ proposition, it also places emphasis on the app’s special data saver mode for matches so that viewers across the country can enjoy the tournament without having to worry about running out of data packages.
Kartik Aaryan said, “Cricket in India isn’t just a game; it’s a bond that connects us all, regardless of age or background. I remember eagerly waiting for school to end so we could play with friends, the joy of simply being together, irrespective of the result. Watching the World Cup with my family was a tradition filled with excitement and pride as we cheered for Team India. The thrill and my love for cricket will never fade.”
The first match will take place between the USA and Canada on 2 June 2024 at 6:00 AM IST. The ninth edition of the tournament will be hosted by the West Indies and the USA, with the event featuring 20 teams competing across 55 games for the right to be crowned ICC Men’s T20 World Cup 2024 champions.
Get ready to witness the cricketing action live and free on mobile on Disney+ Hotstar starting 2 June 2024.
Mumbai: Fanta, the renowned and flavorful beverage brand of Coca-Cola India, unveils a new campaign to showcase the joy of Fnacking by having the flavorful Fanta Orange with their favorite snacks. The campaign film featuring Kartik Aryan, encourages consumers to seize the moment and build a perfect snacking ritual with Fanta’s multisensorial and indulgent taste. India’s snacking landscape is exploding with experimentation from unusual snack combinations to testing viral food hacks, experimentation snacks to snack review. Amidst this, Fanta acts a perfect enabler to enhance the taste of these sumptuous delights. Grab a FANTA & a Snack and Get FNACKING!
In the Fnacking campaign, Bollywood sensation Kartik Aaryan showcases the playful side of ‘Fnacking.’ Yes, that’s a new term to capture the fun of snacking with delicious Fanta. Kartik breathes life into the concept of experimenting with Fanta Orange and snacks, portraying Fanta as the catalyst for unconventional and experimental snacking, both at home and with friends.
Conceptualized by Ogilvy, the campaign is set to captivate audiences across multiple platforms, including television, digital media, and outdoor advertising, bringing the charm of Fanta to every corner of the nation.
Commenting on the campaign, Coca Cola India and South-West Asia senior category director, sparkling flavours Sumeli Chatterjee said, “We are celebrating Fnacking as the joy of snacking in its unique, flavourful Fanta way. This campaign emphasizes that snacking is not just about quelling hunger but about elevating the entire experience with flavors that excite the taste buds. We are thrilled that Kartik Aaryan agrees with us and loves to add Fanta to his snacking ritual, making every moment more vibrant and enjoyable. Fnacking is not just a moment but a delicious sensorial experience.”
Speaking on his association with Fanta, actor Kartik Aaryan said “Being part of Fanta’s Fnacking campaign has been amazing! Fanta’s indulgent and flavorful Fnacking proposition is a game-changer. It’s truly exhilarating for me to be involved in this captivating campaign that brings a Champion spirit and a fresh perspective to the table.”
Commenting on the campaign, Ogilvy North chief creative officer Ritu Sharda added, “We love experimenting with our snacks, constantly exploring unique combinations of flavours. This is why it comes as no surprise when you hear snack names like Samosa Bhel, Pakora Pav, and the likes. To demonstrate the coming together of Fanta and this culinary spirit, we’ve created a visually stunning world inspired by the Gram, where Kartik Aryan crafts these amazing snack fusions. With a playful twist, he enhances the flavour journey by adding a splash of delicious Fanta, transforming it into a “Fnack” (Fanta + Snack), making every bite more vibrant and enjoyable.”
Mumbai: The glamour of Bollywood and the dynamism of the OTT world came under one glittering roof for the News18 Showsha Reel Awards 2024 at Taj Lands End, Mumbai, on 9 March. Hosted by the charismatic duo Aparshakti Khurana and Neha Dhupia, the special evening celebrated the best of content and talents across films and web series in all its glory. Guided by a panel of esteemed jury members such as Prasoon Joshi, Aanand L Rai, Kabir Bedi, Meenakshi Seshadri, Ramesh S Taurani, Neeraj Ghaywan, and Tavishi Paitanday, the News18 Showsha Reel Awards 2024 made for a grand spectacle to remember for all who cherish the art of storytelling.
Kicking off the festivities was Threeory Band of Animal fame, who set the stage ablaze with an electrifying performance – boasting chart-topping hits to timeless classics. The star-studded event was graced by the crème de la crème of the entertainment industry, including Karan Johar, Rani Mukherjee, Varun Dhawan, Shraddha Kapoor, Kartik Aaryan, Aditya Roy Kapur, Ananya Panday, Janhvi Kapoor, Shabana Azmi, Manoj Bajpayee, Sharmila Tagore, Richa Chadha, Bobby Deol, Vedang Raina, Wamiqa Gabbi, Vijay Varma, Bhushan Kumar, Raj & DK, R Balki, and Manan Bhardwaj, among many others. As it hailed some of the best performances, movies, and web series released between January 1, 2023, and December 31, 2023, the excitement for the awards ceremony was tangible among the guests, jury, and fraternity members alike.
The atmosphere was electric as Animal and Sirf Ek Bandaa Kaafi Hai bagged the coveted Best Film awards under the categories of Popular Choice and Jury Choice, respectively. Cheers also erupted when Dhawan (Bawaal) and Manoj Bajpayee (Sirf Ek Bandaa Kaafi Hai) were honoured with the Best Actor – Male award under Popular Choice and Jury Choice, respectively. Adding to the fervour, Shraddha Kapoor (Tu Jhoothi Main Makkaar) and Sharmila Tagore (Gulmohar) were recognized as Best Actor – Female under Popular Choice and Jury Choice, respectively. The evening also celebrated the brilliance behind the camera, with R. Balki (Ghoomer) and Karan Johar (Rocky Aur Rani Kii Prem Kahaani) winning the Best Director award under Jury Choice and Popular Choice, respectively. In a much-deserved accolade, Rani Mukherjee was titled Star of the Year for her heart-wrenching performance in Mrs. Chatterjee vs Norway.
Moreover, the audience’s anticipation was palpable as the winner of the Best Web Series was announced, with Jubilee emerging victorious to thunderous applause. The frenzy prevailed as Aditya Roy Kapur was honoured with the award for OTT Best Actor – Male for his stellar performance in The Night Manager, while Sonakshi Sinha was recognized with the award for OTT Best Actor – Female for her outstanding role in Dahaad. The euphoria was also real when Kartik Aaryan won the award for Breakthrough Performance – Male for Satyaprem Ki Katha and Ananya Panday for Breakthrough Performance – Female for Kho Gaye Hum Kahan. The News18 Showsha Reel Awards 2024 even paid tribute to the remarkable contributions of Shankar Mahadevan and R Madhavan with the Music Legend award and Reel Icon award, respectively.
Dedicating the award for Best Actor – Female to her beloved fans, Kapoor remarked, “Throughout my journey to this moment, every milestone I’ve achieved in my career can be traced back to the support of my fans. As I accept this prestigious award, it’s clear that it’s not just a recognition of my work, but proof of the incredible devotion of those who’ve rooted for me along the way. Their belief in me has shaped me into the artist I am today, and for that, I am eternally grateful. I treasure the love and admiration that I’ve been fortunate enough to receive from my fans. This award, therefore, is not mine alone but belongs to every single fan who voted for me. I must also extend my heartfelt thanks to our director, whose vision allowed me to portray such a fascinating character in Tu Jhoothi Main Makkaar. Playing Nisha in the film was an experience I cherished deeply.”
Sharing his emotions about winning the award for Best Director, Johar shared, “Rocky Aur Rani Kii Prem Kahaani is a special film for me because it released in the 25th year of my directorial existence. It was also a film that I directed after 7 years. So It was imperative that it found love because it would not have been good for my morale if it hadn’t. I must thank everyone associated with the film. I have to take a beat and say how blessed I was to direct Shabana Ji in the film. Jaise kehte hai na koi ‘Baap Actor’ hai set pe – that’s the feeling I got every time Shabana Ji gave a shot. I also need to take a moment to thank Apoorva (Mehta), the CEO of Dharma Productions and my best friend, to the entire cast and crew of the film, and to Rocky and Rani themselves, Ranveer (Singh) and Alia (Bhatt), for essaying the parts with all their heart. Lastly, I dedicate this one to my twins, Yash and Roohi.”
Mukherjee stated, “Receiving the award for Mrs. Chatterjee vs Norway, especially from Karan (Johar), is truly special because he was the first one to see it and give us a (positive) reaction. We were all really worried whether a content-driven film like Mrs. Chatterjee vs Norway would work in the theatres. There was a lot of chatter that only big films would do well theatrically, so it was a risk; it was a step we had to take because we believed in this film. I, of course, had conviction because I was in the film, but I would like to thank the producers, who stood by me like a rock and believed in the film. It was a collective decision to release the film theatrically, and I’m so grateful that audiences accepted it with all heart. This award is actually dedicated to the audience because they showed the whole world that content cinema is here to stay – here to stay in theatres. I must also thank the crew of Mrs. Chatterjee vs Norway, the actors from Bengal who lent authenticity to the film, my Estonian crew as we shot the film in Tallinn, our DOP, and the production team. Without them, shooting during the COVID-19 pandemic wouldn’t have been possible.”
Network18 CEO (Digital) & President – Corporate Strategy Puneet Singhvi said, “The News18 Showsha Reel Awards 2024 was a true celebration of the incredible talent and creativity that define our entertainment industry. It offered a unique opportunity to showcase the finest achievements in Hindi films and web series. The awards ceremony was not just about recognising excellence but also about inspiring future generations to push the boundaries of content and entertainment. Congratulations to all the winners and nominees for making the event a memorable one. We are proud to honour these achievements and look forward to another year of setting new standards in entertainment.”
N18 Eng Editorial and Content executive editor Ameya Bhise said, “The News18 Showsha Reel Awards 2024 served as a distinctive tribute to the extraordinary talent within the film industry. At the awards show, we celebrated the industry’s excellence, uniting numerous artists for one grand event. Congratulations to all the winners and nominees for their remarkable contributions to films and web shows. With each award, we rewarded the remarkable talent and ingenuity that graces our screens, both big and small.”
