Tag: Kalyan Silks

  • Mazhavil Manorama to launch D4Dance season 3 on 28 March

    Mazhavil Manorama to launch D4Dance season 3 on 28 March

    BENGALURU: Malayalam entertainment channel Mazhavil Manorama is set to launch season 3 of its non-fiction dance reality show D4 Dance. The 120 episode show will be telecast from 28 March 2016, Monday – Thursday at 8:30 pm.

    The channel  says that it is likely to dominate the non-fiction space with two mega launches, the Malayalam version of the world famous game show ‘Minute to Win It’ and Dancing Talent show D4 Dance.

    Mazhavil Manorama has roped in Eastern Group as the title sponsor and Kalyan Silks is the powered by sponsor. The co-presenting sponsors are Oppo Camera Phone and Nestle Munch, while the first prize sponsor is Lazza Ice cream.

    The show will be hosted by Pearly Mane and Actor – RJ Adil Ibrahim. D4Dance has been given the acronym D3. According to channel sources D3 will be three times bigger, better and larger than the previous seasons.

    D3 will have three different types of dance competitions namely Solo, Pair and Group performance and it will have three title winners with three teams and team leaders. The contestants of D3 will have the patronage of three well known masters, namely choreographer Prasanna Master, award winning actress Priya Mani and professional bollywood dancer and trainer Neerav Bavlecha from the team of Terrance Lewis. Further, the channel says that D3 will glitter and simmer with the horde of celebrities walking-in with their special performances.

    D4 Dance season 3 on Mazhavil Manorama will see promotional activities to ensure maximum visibility. Among the activities are included an OOH campaign in all prime locations across Kerala followed by print campaign in Malayala Manorama daily. On digital, the channel is doing a Facebook campaign and also a PR campaign. It also has a viewer contest on manoramaonline.com.

  • Mazhavil Manorama to launch D4Dance season 3 on 28 March

    Mazhavil Manorama to launch D4Dance season 3 on 28 March

    BENGALURU: Malayalam entertainment channel Mazhavil Manorama is set to launch season 3 of its non-fiction dance reality show D4 Dance. The 120 episode show will be telecast from 28 March 2016, Monday – Thursday at 8:30 pm.

    The channel  says that it is likely to dominate the non-fiction space with two mega launches, the Malayalam version of the world famous game show ‘Minute to Win It’ and Dancing Talent show D4 Dance.

    Mazhavil Manorama has roped in Eastern Group as the title sponsor and Kalyan Silks is the powered by sponsor. The co-presenting sponsors are Oppo Camera Phone and Nestle Munch, while the first prize sponsor is Lazza Ice cream.

    The show will be hosted by Pearly Mane and Actor – RJ Adil Ibrahim. D4Dance has been given the acronym D3. According to channel sources D3 will be three times bigger, better and larger than the previous seasons.

    D3 will have three different types of dance competitions namely Solo, Pair and Group performance and it will have three title winners with three teams and team leaders. The contestants of D3 will have the patronage of three well known masters, namely choreographer Prasanna Master, award winning actress Priya Mani and professional bollywood dancer and trainer Neerav Bavlecha from the team of Terrance Lewis. Further, the channel says that D3 will glitter and simmer with the horde of celebrities walking-in with their special performances.

    D4 Dance season 3 on Mazhavil Manorama will see promotional activities to ensure maximum visibility. Among the activities are included an OOH campaign in all prime locations across Kerala followed by print campaign in Malayala Manorama daily. On digital, the channel is doing a Facebook campaign and also a PR campaign. It also has a viewer contest on manoramaonline.com.

  • Asianet ropes in three sponsors for Christmas Day

    BENGALURU: The Star Network’s Malayalam GEC Asianet has roped in Josco Jewellers as Christmas Day sponsor with Malabar Gold and Kalyan Silks as co-sponsors.

    The channel has announced special fare for Christmas day this year.

    Christmas day Asianet kick starts with a Christmas choir – Gloria at 6.30am, followed by Christmas Sandesham at 7.00 a.m. and Vellithirayile Nithyavasantham, a chat show with veteran actress Sheela at 7.30 a.m.

    A special programme, Happy Christmas Daa Thadiya, will be aired at 8 a.m followed by a comedy skit Pappiyude Happy Christmas at 8.30 am. A special programme on the movie Kammath & Kammath titled Kammath KUdumbathile Kalyana VIseshangal will be aired at 9 am. The channel has also lined up a 5.30 pm a chat show with Malayalam Mammootty and director Ranjith.

    Besides its regular programmes, Asianet will also telecast World movie premiers of three movies Usthad Hotel, The King & The Commissioner and Mayamohini.

  • Kalyan Silks awards media duties to DDB MudraMax

    MUMBAI: Wholesale textile showroom Kalyan Silks has assigned its media mandate to DDB MudraMax.

    The size of the account is pegged at Rs 250 million. The agency‘s Bangalore office will handle the account.

    Kalyan Silks chairman and managing director T.S. Pattabhiraman said, “We are very happy to associate with DDB MudraMax as they are a well reputed agency and extremely trustworthy. Their client relationship is commendable. Most of the clients they are associated with have been so for a long time, which acts as a clear indication for their efficiency. We hope to have a mutual and fruitful association.”

    DDB MudraMax AVP and head Gopi Nair said, “We are immensely pleased to work with Kalyan Silks, who are one of the top players in the fast growing retail industry. Our team is committed to show the same consistency and results that has kept most of our clients delighted.”

    Kalyan Silks was launched in 1909 in Thrissur, Kerala. Over the years, the retailer has opened showrooms in other cities in the state like Cochin, Palakkad, Calicut, Kannur and Kottayam. Kalyan Silks launched its first store overseas in Karama, Dubai in 2011. Its present turnover is about Rs 6 billion per annum.

    The brand has plans of overseas expansion which include opening showrooms in Sri Lanka, Singapore, Malaysia and in the Gulf region. On the domestic front, the showroom will begin operations this year at Thiruvalla, Thiruvananthapuram, Bangalore and Hyderabad.

    DDB MudraMax (Engagement & Experience) provides multi-specialty expertise to help build brands and comprises 14 strategic business units under four disciplines – media, OOH, retail and experiential. Its clients include the likes of ACC, Aircel, Amway, Ashok Leyland, Asian Paints, Birla Sun Life, Hindustan Times, ITC, Johnson & Johnson, Kotak, L&T, LIC, Nirmal Lifestyle, Paragon, Pepsi, Reebok, Samsung, Standard Chartered Bank, Star, Tata, Titan, TTK Prestige, Uninor and Volkswagen.