Tag: Kallie Purie

News Tak hits 1 crore YouTube subscribers

Mumbai: India Today Group’s digital-first channel, News Tak, has crossed the milestone of 1 crore (10M) YouTube subscribers. To add on to this success, the channel has further expanded its online presence with a newly launched website: www.newstak.in

News Tak has been at the forefront in covering the national news and has captivated a vast audience. This achievement of reaching 1 crore subscribers accentuates the channel’s focus on providing top-notch news coverage spanning politics and trending topics.

“We live in an era where information travels at the speed of light, and in this digital age, knowledge is the currency of our time. For News Tak, our mobile first news channel, to hit this milestone is really special. There has been an internal competition on who would among all our 23 Tak channels hit the 10 million mark first. I am happy it’s News Tak because it was the first Tak channel we launched. The competition amongst the others now intensifies. Watch this space,” remarked India Today Group vice chairperson Kallie Purie.

With a clear editorial focus to cover Indian politics from across the country, the website will report news around national politics in a focused and unbiased manner. In the past one year Tak group of channels have successfully moved to native-platforms in various geographies like Mumbai, Uttar Pradesh, MP, Rajasthan, Gujarat and Chhattisgarh.

India Today Group CEO (Tak channels & The Lallantop) Vivek Gaur said, “We had more than 348 million page views & 3.27 billion video views on YouTube in the last quarter alone. With the launch of the website, www.newstak.in, we will further strengthen our portfolio.” He added, “Our aim is to keep our viewers and readers informed about the latest happenings in the country. The launch of the New Tak website is a part of our effort to reinforce the trust of the viewers who have supported us on this journey.”

September 20, 2023
Kallie Purie launches new digital venture ‘India Today North-East’ to showcase the area in a better way

MUMBAI: India Today Group vice-chairperson Kallie Purie has launched the Group’s special digital venture ‘India Today North-East’ at the fifth edition of the India Today Conclave East.

Speaking at the Conclave, Purie said, “This is our India Today conclave fifth edition. It has been a fantastic orientation to the region. Thank you. I mean it’s basically because of the audience and the people that we have here.”

“And it made us realise this area is just so rich and so diverse, it’s almost impossible for us to showcase all its talents and its issues in just two days. These eight states are known as the North East and if I may, I borrow it from our prime minister’s Akshaya Lakshmi, I think deserves more of a spotlight. So, with that in mind, today I am very proud to launch our latest and newest venture, focused on the North-East, called ‘India Today North-East’,” Kallie Purie said.

Purie also stated that the new venture will be based out of the North-East and with its launch, India Today Group hopes that it will be better equipped to showcase the area and its USPs.

“We will be looking at this region with this new venture, it will be based out of the North-East. And I hope that it will be able to showcase the area better, as well as, I think, to a certain extent, correct some of the misnomers that exist out of the region and its very beautiful people,” she said.

July 7, 2022
Festive cheer in news organisations as pay cuts are reversed

NEW DELHI: Months after the Coronavirus reared its ugly head and made a shambles of the economy, the news industry is slowly coming out of the woods. This is apparent from the fact that several news organisations have reversed pay cuts that were introduced with the onset of the Covid2019 pandemic. Some players have even announced appraisals for their staff, making the festive period brighter.

Here's a look at the news media groups who signalled 'all is well' with the business through their recent actions:

1. NDTV

NDTV said on Tuesday that it ended the pay cuts of its employees with effect from October 1. The network had slashed salaries by 10-40 per cent on a graded scale based on different slabs with effect from 1 April 1 2020. Employees earning Rs 50,000 or less per month were exempt from any pay cut.

2. India Today Group

India Today Group promoted several key people within the organisation and also announced appraisals for the staff. Vice chairperson Kallie Purie said, “I am looking forward to our annual exercise that acknowledges merit and hard work. So, a big shout out to the efforts of our salesforce heroes that are making this financially viable and allowing me the privilege to declare appraisals. I have sanctioned the encashment of up to 15 days of accumulated leave for all employees. Those not eligible or those who don’t want leave encashment could choose a Diwali voucher.”

3. The Indian Express Digital

The digital arm of the Indian Express group also reversed the temporary pay cut that was announced in April for its employees. As per reports, the staff took up to 30 per cent pay cut in their monthly salaries in the wake of the pandemic.

4. Network18

Reliance Industries Ltd, which owns and manages the Network18 Media, announced the rollback of salary cuts in October. The conglomerate also said it would be handing over performance bonuses that were deferred when businesses took a hit at the outset of the Coronavirus-fuelled lockdown. Reportedly, the group had enforced pay cuts between 10 and 50 per cent for its employees across businesses.

November 4, 2020