ITV

Tag: Kailash Kher

  • Haywards 5000 launches new campaign ‘Hausle ki Goonj’

    Haywards 5000 launches new campaign ‘Hausle ki Goonj’

    MUMBAI: SABMiller Group’s Haywards 5000 has launched a new ad campaign ‘Hausle ki Goonj’.

    The brand had launched ‘Hausla Buland’ campaign last year with its anthem ‘Har Kadam Haulsa Buland’. The new campaign is now following up on its promise of showcasing stories inspired by people who have resolved to change their circumstances for the better.

    It will now be taken nationwide with the anthem being sung in regional languages. Sung by Kailash Kher, the lyrics of the anthem has been written by Javed Akhtar.

    The anthem will be taken to 65 cities across India in the states of Punjab, Haryana, Madhya Pradesh, Chattisgarh, Orissa, Maharashtra (ex-Mumbai), Puducherry and Kerala in their respective regional languages. A local singer will travel to these cities and perform the anthem in front of the home crowd. The video of ‘Hausle ki Goonj’ initiative will be then shown among masses in each of these cities.

    SABMiller India director marketing Derek Jones said, “The ‘Hausla Buland’ campaign last year created a wave of faith and determination within the common man. We promised that we would bring you more stories that would inspire our audience to face up to life’s challenges with aplomb and here we are with thousands of stories from across the country. We are glad to see so many people are quietly taking these small steps of courage and resolve and have made their lives better. They are real examples of Hausla Buland and this anthem is dedicated to such epitomes of resolve.”

  • Kailash Kher is brand ambassador for Delhi builder

    Kailash Kher is brand ambassador for Delhi builder

    NEW DELHI: Singer Kailash Kher, known for his songs, is now singing another tune: he has become the brand ambassador of Anthem Infrastructure which has launched French Apartments in Delhi.

    He marked his nomination as a brand ambassador by singing some of his hit songs

    When asked why he had chosen to become brand ambassador for a builder though his field was singing, he said “The builder is taking Delhi, in fact India, to higher levels.”

    Added Anthem director Prashank Bindall, “Real Estate industry is the most emerging sector in Indian economy; it is expected to have $1.5 billion additional investment in 2010-11. Considering the booming rise in the sector, our aim is to create a revolution through launch of our French apartments that are not only stylish and modern but also provides an affordable entry.”
     

  • Channel [V] celebrates 13th b’day with Mentos Big [V] Concert

    Channel [V] celebrates 13th b’day with Mentos Big [V] Concert

    MUMBAI: Channel [V] will turn 13 on 13 January and to celebrate the same it is hosting the Big [V] Concert in association with Mentos.

    The concert, will feature performances by International hip hop star Akon, Pakistani singers Atif, Call and Raeth and Indi-pop artists – Shaan, Kailash Kher, Bappi Lahiri and DJ Suketu.

    Also there would be special performances by Shankar Ehsaan Loy and Priyanka Chopra.
    The fiesta will include Get Gorgeous at the Get Gorgeous stall, which can be a ticket to enter the next season of the hunt if your photograph clicked at the stall, catches the eye at Channel [V]. There would be a Back to Music Stall where local bands will perform.

    Channel [V] will also give 10 lucky winners the opportunity to shoot their very own Mentos Big [V] Concert. People can participate by logging onto www.vindia.com or sms to Star 7827.