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MUMBAI: Looks like Parle still has India eating out of its hand. The biscuit-to-snack giant has once again topped the charts as the most chosen in-home...
MUMBAI: The Script Room, an independently owned, bespoke creative agency, founded by Ayyappan Raj & Rajesh Ramaswamy (Ramsam), onboards K. Ramakrishnan (Ramki), managing director – South...
Mumbai: Kantar has released the twelfth edition of its annual Brand Footprint India report. The report ranks the most chosen (in-home & out-of-home) FMCG brands based...
Mumbai: Marketing data and analytics company Kantar has launched a FMCG panel that tracks out of home purchases in India. The panel has already been up...
MUMBAI: Even though the FMCG sector in rural India is facing a slow down for the past few quarters, the number of households buying more than...
Mumbai: Café Coffee Day (CCD) has awarded its media mandate to Madison Media for its chain of coffee Cafés. The account size is estimated to be...
Mumbai: Coffee shop chain Café Coffee Day (CCD) has launched its first ever television commercial in its 16 years of existence, conceptualised by Creativeland Asia. CCD...
MUMBAI: God’s own country Kerala seems to be on an overdrive when it comes to media initiatives. The state, which already is home to about 13...
