MUMBAI: The Market Research Society of India (MRSI) has formally adopted the ICC/ESOMAR International Code on Market, Opinion and Social Research and Data Analytics 2025: a...
MUMBAI: JioStar Entertainment is turning up the volume on India’s Connected TV (CTV) revolution with the launch of its first-ever CTV Playbook — a glossy, data-rich...
MUMBAI: Ipsos, an independent market research company controlled and managed by research professionals, has released a study on Most Influential Brands (MIB) in India. Affluent Indians...
MUMBAI: Jyoti Malladi has been appointed as executive director and head of Ipsos ASI India business with effect from 3 November 2014. She will be based...