ITV

Tag: JOP Network

  • Dish TV India joins hands with JOP Network for dubbed movie service “Hits Active”

    New Delhi: Dish TV has joined hands with content house, JOP Network Pvt Ltd to re-introduce dubbed movie service– Hits Active, in a new Avatar to broadcast International and South Indian hit movies dubbed in Hindi.

    Hits Active is an ad-free service showcasing all genres of blockbusters. The service will go LIVE from 1 June.

    JOP Network Pvt Ltd, director, Urvi Agarwal said “We are glad to associate with Dish TV India, India’s leading DTH Company and offer our rich bouquet of hit South Indian and International movies to Dish TV and D2H viewers on ‘Hits Active’. The service is targeted at the Indian masses for all age groups who enjoy watching regional and international content across the world but in their preferred language – Hindi.”

    Dish TV India Ltd, executive director and group CEO, Anil Dua said, “Keeping consumer interests at core during these challenging times, we at Dish TV India, aim to bring best-in-class entertainment to customers while sitting in the comfort of their homes. Our collaboration with a like- minded brand JOP Network resonates with our ideologies and is sure to help us make content viewing an enriching and engaging experience for all our subscribers. With addition of dubbed movies on our value added channel ‘Hits Active’, we further intend to take the entertainment quotient a notch higher and entertain a massive set of audience across India.”

    To avail HITS Active service, subscribers can give a missed call from their registered Mobile Number on 18005682536 for Dish TV & 18003150217 for D2H platform.

  • Airtel Digital TV & JOP Network partner to launch ‘Hollywood Masala’ – a collection of blockbuster Hollywood movies in Hindi

    Airtel Digital TV & JOP Network partner to launch ‘Hollywood Masala’ – a collection of blockbuster Hollywood movies in Hindi

    MUMBAI: Airtel Digital TV, the DTH arm of Bharti Airtel and JOP Network Pvt Ltd, India’s leading content house, today joined hands to launch an innovative channel – Hollywood Masala, which offers a collection of premium Hollywood movies dubbed in Hindi. The first-of-its-kind channel will enable customers to enjoy Hollywood blockbusters in Hindi.

    The ad free service will be available on channel number 188 on Airtel Digital TV at just Rs. 45/- per month. The channel will showcase movies from across genres including Action, Comedy, Romance, Sci – Fi, Drama and Horror, catering to the unique preferences of customers.  Airtel DTH customers can now enjoy popular Hollywood movies like Da Vinci Code, Social Network, The Smurfs, Batman Vs Superman, The Adventures of Tintin et al. amongst others, in Hindi.

    Urvi Agarwal – Director, JOP Network Pvt Ltd, said “We are glad to launch Hollywood Masala – a service that showcases premium Hollywood blockbuster movies on a platform like Airtel Digital TV, one of the largest DTH players in our country. The service is targeted at the Indian masses of all age groups who enjoy watching Hollywood movies but in their preferred language – Hindi!”

    Richa Kalra, Product Manager – DTH, Bharti Airtel said, “At Airtel, customer delight is pivotal for us and we are always innovating for newer ways to enrich their lives. The launch of Hollywood Masala is in line with this endeavor and aims to offer customers the joy of watching their favorite Hollywood blockbusters in Hindi without any language hindrance.”

  • Life Mantra: A life spirit channel to launch in second quarter of 2014

    Life Mantra: A life spirit channel to launch in second quarter of 2014

    NEW DELHI: India’s first life spirit free to air (FTA) channel will be launched soon. Christened Life Mantra, the channel is aimed at delivering content that targets the body, mind and soul with a holistic combination of lifestyle and spirituality. The new channel is also expected to help audience gain a positive outlook in life.

     

    The channel will be launched by JOP network, a subsidiary of JOP Group, and has been conceived by the Group CMO Bharat Agarwal.

     

    Set to go on air in the second quarter of this year, Life Mantra will air a bouquet of programmes across genres of food, travel and spiritual lifestyle essentials in today’s modern day and age. The programming mix is aimed at reintroducing one to the inner self and to the roots steeped in spirituality that leads towards the path of constant and conscious pursuit of living life to its fullest potential. 

     

    Targeted at the age group of 25 to 45, Life Mantra will be distributed via all DTH, cable and satellite platforms across the country. An extensive research amongst the targeted group in metros and mini metros shared interesting insights about the potential of content in this genre. The mushrooming of options centered on well-being; be it in food, fitness or even travel is a result of this trend which further reiterates that there is a definite demand for such content.

     

    Sharing the rationale behind introducing the channel, JOP Networks director Urvi Agarwal said, “Spiritual lifestyle as a subject is extremely close to our heart and we feel there is an ample potential and demand for content in this category. With our channel Life Mantra, we look forward to bringing our viewers closer to their spiritual self through holistic lifestyle programming with a global appeal for Indian audience. Our content will drive our audience towards the path of constant and conscious pursuit of living life to its full contentions.”

     

    Life Mantra will not be just a TV channel but a brand that will soon be extended to various platforms. “We are confident that the content on our channel will have a national as well as international appeal. Hence, we would be looking at introducing the channel at the global platform as well in future. Through the platform of Life Mantra, we aim to provide happiness to the modern day urban consumer,” she further added.

     

    Helios Media has been assigned the marketing and sales mandate for the channel. Helios Media managing director Divya Radhakrishnan said, “The concept of Life Mantra is very unique to the Indian television space. There are a plethora of brands that wish to place its messaging in such a positive environment and use its power to influence on to their brands.”

     

    JOP group, pioneers of real estate in residential as well as commercial projects in North India is owned by Bharat Agarwal.