ITV

Tag: Johnson Jain

  • Dipesh Doshi joins B4U as Head-Branded Content & Partnerships

    Dipesh Doshi joins B4U as Head-Branded Content & Partnerships

    Mumbai: Dipesh has 18 years of media experience & has worked across TV, Digital & Print mediums and specialises in Branded Content business. He brings with him rich experience of understanding brand marketing needs & creating optimised content solutions. His last stint was with Times Internet Ltd as National Manager – Spotlight (Languages), where he was leading content solutions on the 8 languages platform. Prior to that he has worked with dynamic & new age media companies like Pocket Aces, Worldwide Media (BCCL Group), The Walt Disney Company India, Ibibo & INX News

    On joining, Dipesh said, “I am super thrilled to join B4U Network & spearhead their new vertical Branded Content. Our efforts will be to create a lot of firsts & in the process achieve new milestones with a focussed approach towards content solutions, this will open new horizons in digital & activation space which is B4Us networks new outlook. The idea is to create experiential content opportunities by optimising B4Us Network strength & constantly innovate to be relevant in this space.”

    Johnson Jain said “We are happy to have Dipesh on board, his expertise in Branded Content space will certainly add great value. This year our focus will be to strengthen Branded Content vertical, there’s a huge opportunity we foresee in the space and that has been further reinforced with our recent wins. We want to help our partner organisations strengthen their brand credibility by associating with meaningful, positive & quality content, by providing creative solutions which help brands get seamlessly integrated into the proposition. We are all geared up to do some path breaking work with our esteemed partners across our Linear & Digital assets.

  • BHOJPURI STARS CELEBRATE HOLI WITH B4U BHOJPURI AT VARANASI GHAT

    BHOJPURI STARS CELEBRATE HOLI WITH B4U BHOJPURI AT VARANASI GHAT

    Mumbai: B4U is one of Bharat’s oldest & leading entertainment networks with bouquet of 5 popular channels across 3 genres (B4U Music, B4U Movies, B4U Kadak, Dhamaka Movies & B4U Bhojpuri). Spanning across 3 Decades the network is dedicated to deliver quality & entertaining content to its viewers.

    The network recently organized a mega Holi event at the pious & famous Assi ghat of Varanasi, which saw the presence of almost all popular Bhojpuri stars. Eminent personalities like Hon’ble MP Shri Manoj Tiwari, Hon’ble MP Shri Dinesh Lal Yadav, Shri Khesari graced the event with their presence. The event was one of its kind wherein a beautiful set was created on the theme of Bhojpuri Holi at the ghats of revered river Ganga.

    All Bhojpuri stars performed and created magic through their singing & dancing performances. The event also saw some Impromptu singing performances by stalwart of Bhojpuri industry Shri Manoj Tiwari ji, which he is famous for.  

    On this occasion, Pawan Kumar Sharma (Business Head-B4U Network) said “B4U brand has always believed in providing quality & entertaining content to its audience. We strongly believe that as content provider, we owe a great responsibility towards our viewers and society at large and that’s visible through the type of content we’ve been producing for our leading channel-B4U Bhojpuri. We won’t shy away to admit that we’ve been the initiator & flag bearer of producing family content for Bhojpuri Market, which has worked really well and we are happy to see other players also adding great value by contributing to this trend. We carry a vison of not only setting new benchmarks for our product (B4U Bhojpuri), but contributing to the lives of each and every member of Bhojpuri cinema industry too.” He further added, “talking of about this mega event, I can proudly say that this event will definitely reverberate as one of the biggest ever Holi event done on Bhojpuri Landscape. We intentionally chose Varanasi as a Venue, being a strong Bhojpuri stronghold (being epicenter of Purvanchal) and most importantly the cultural and spiritual relevance attached with the place too.

    Sandeep Singh (Head Programming; B4U Bhojpuri) said that “ We at  B4U Bhojpuri are always eager to explore new possibilities in Bhojpuri genre. We ventured into home Production of Movies  and the same has done phenomenally well, breaking all records. Movies such as Badki didi, Saas Anadi Bahu Khiladi, Bahu Rani Saas Maharani, are ruling the TRP Charts. We followed the same excellence while designing Holi event also, which saw participation from all mega stars of Bhojpuri Industry and certainly a unique event in this genre. Look forward to create more magic

    Johnson Jain (CR0-B4U) said that our Holi extravaganza in Varanasi serves as a testament to our commitment to connecting with our audience at the grassroots level, while simultaneously diversifying revenue streams. Through this initiative, we leverage our expertise not only for our own benefit but also to offer innovative solutions to our partners in pursuit of growth

    We want to thank our partners @ITC @Coca Cola @P&G and @Adani for being part of this celebrations and showing trust in the brand. We stand committed together to cater to our consumers and provide best quality products.

    The said event will be telecasted on the day of Holi on 24th March 2024 at 6Pm and on 25th March 2024 at 10am on leading Bhojpuri channel-B4U Bhojpuri. 

  • B4U aligns leadership

    B4U aligns leadership

    Mumbai: B4U, one of India’s leading entertainment networks with its popular channels including B4U Music B4U Movies B4U Kadak B4U Bhojpuri and the newly launched Dhamaka Movies has aligned its leadership to unlock significant value that drives future strategic growth of the organization and paves the way for a logical and robust horizon ahead.

    Pawan Sharma formerly the CRO of the network has been elevated to the position of “Business Head – Broadcasting Revenue, Marketing & Programming”.

    In his new role, Sharma will be responsible for Television Broadcasting Revenue, Marketing & Programming. The senior leaders of Television Sales & Programming team will be directly reporting to Pawan Kumar Sharma.

    Johnson Jain has joined as chief revenue officer (CRO).

    Jain’s professional journey includes association with Media houses like Zee, Sony, 9XM and Goldmines. He walks in with more than 20+ years of rich experience in TV industry and has been part of the success story of the networks he has worked in the industry and has familiarity in FTA space having worked almost in all genres including Music, Movies, GEC & Bhojpuri.

    Welcoming new CRO-Jain, Sharma (business head-B4U) said, “Johnson will be a great asset to our leadership team. His extensive experience in media landscape, especially with FTA channels will certainly be of an added value. B4U is at a very exciting juncture, wherein we are focussing extensively on People, Process and Content, so as to give impetus to our growth plans, we are confident that Johnson with his in depth understanding of business, great stakeholder management & relentless drive, will be able to induce fresh energy. Wishing him all the best in his new role.”

    Jain on his role as a chief revenue officer says – “This is a great opportunity for me to work with B4U network and I look forward to leveraging my experience and expertise to ensure B4U achieve its goals and remain at the forefront of the industry.”

     

  • Johnson Jain becomes Enterr10 TV Network CRO

    Johnson Jain becomes Enterr10 TV Network CRO

    Mumbai: Johnson Jain has been appointed as chief revenue officer (CRO)  by Enterr10 TV Network, which owns and runs five broadcast channels, including Dangal TV, Dangal 2, Bhojpuri Cinema, Enter10 GEC, and Enterr10 Bangla

    He most recently served as Goldmine Telefilms’ CRO. Johnson has more than 20 years of experience working in the media sector and has held positions at companies like Zee Entertainment, Sony Entertainment Television, 9X Media, Goldmine Telefilms, and Beginnen Media.

    Commenting on Johnson’s appointment, Enterr10 TV network MD Manish Singhal said, “I am glad to welcome Johnson Jain to our Enter10 family as the chief revenue officer. His charming personality, go-getter attitude, and cordial relationships are admired across the industry. I wish him all the best”

    Jain expressed, “I’m extremely thrilled to be associated with yet another industry leader in the broadcast space. Dangal is India’s No.2 GEC Channel and has broken all records in its audience reach as compared to any other GEC in HSM. My immediate goal after being associated with Enterr10 TV Network is to stretch and go beyond our current potential to take the network to newer heights in the broadcasting space.”

    Johnson began his career in 2002 with Doordarshan before transferring to Zee to manage several genres, from English to Hindi. He was employed by Sony Network’s Set Max & IPL. He most recently held the position as chief revenue officer at Beginnen Media and Goldmines.