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Tag: Joel Cohen

  • Rentrak & MovieTickets.com team up to co-develop products

    Rentrak & MovieTickets.com team up to co-develop products

    MUMBAI: Rentrak has partnered with MovieTickets.com, the provider of advance movie ticketing, representing 28,000 screens, to co-develop products that unlock a suite of marketing, planning and ROI measurement tools for the movie and television industries.

     

    Rentrak will link its merged TV viewing and box office sales ticket information with MovieTickets.com’s individual-level ticket purchasing information, in a privacy compliant way, to help studios and TV programmers better target television advertising and interpret the effectiveness of their ad campaigns.

     

    Together, Rentrak and MovieTickets.com information creates a suite of products that will connect the ecosystem of TV viewers and moviegoers. The products will include a combination of movie data and demographic household information that will allow film distributors, theater owners, movie studios, advertising agencies, MPVD operators and television programmers to more precisely target audiences.

     

    “As MovieTickets.com continues to build out and focus on research initiatives, Rentrak is a perfect fit for us. We’re combining our strengths to deliver authoritative solutions that will contribute to an improved media planning process,” said MovieTickets.com CEO Joel Cohen.

     

    “Rentrak is delighted to partner with MovieTickets.com to launch technology that combines our expertise with theirs. This partnership combines two of Rentrak’s areas of expertise: Movies and Television. Combined with our other analytics, these products further strengthen our ability to help the movie and television industries,” added Rentrak CEO and vice chairman Bill Livek.

  • Regal Entertainment Group partners with MovieTickets.com

    Regal Entertainment Group partners with MovieTickets.com

    MUMBAI: MovieTickets.com has entered into an agreement with US based motion picture exhibitor Regal Entertainment Group. Through the deal, MovieTickets.com will offer its ticketing solutions across all 572 Regal Cinemas theaters with 7,356 screens, including its three main brands: Regal Cinemas, Edwards Theatres, and United Artists Theatres.

     

    “Our new relationship with Regal, the largest theatre circuit in the United States, establishes MovieTickets.com as the leader in the advance movie ticketing category, based on both screen count and number of movie theatre chains served. The addition of over 7,300 screens significantly boosts our footprint in the domestic marketplace and magnifies the opportunities for us on a much broader scale,” said MovieTickets.com CEO Joel Cohen.

     

    “Regal is excited about our relationship with MovieTickets.com. Our partnership with MovieTickets.com means greater access to the magic of movie-going at Regal and added convenience for our customers,” added Regal Entertainment Group CIO Dave Doyle.

     

    In a joint statement, MovieTickets.com co-founders and co-chairmen Shari Redstone and Mitchell Rubenstein said, “We could not be prouder to join forces with a leading exhibitor of Regal’s caliber and offer moviegoers around the nation unparalleled ticketing choices and services. As the founders of MovieTickets.com, it’s especially meaningful to see us take a leadership position with such a significant addition.”

     

    MovieTickets.com will begin deployment of its service across Regal Cinemas, Edwards Theatres and United Artists Theatres today, with the roll-out continuing through the end of this month. With the addition of these theaters, MovieTickets.com will be providing advance movie ticketing to over 28,000 screens worldwide, becoming the largest online advance movie ticketing platform in the world.