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MUMBAI: JioStar is scripting a blockbuster success story, delivering a knockout performance since its merger launch on 14 November 2024. The entertainment juggernaut reported gross revenues...
MUMBAI: JioStar India’s JioHotstar has reached a milestone of 200 million paying subscribers, making it “one of the biggest streaming services anywhere in the world,” according...
MUMBAI: Online fantasy sports platform SportsBaazi has launched a campaign fronted by Robin Uthappa, promoting sports trading as a skill-based activity. The initiative, timed with IPL...
MUMBAI: Cricket may be about bat, ball, and brilliance but this IPL season, there’s another element lighting up screens: bling. As the Tata IPL 2025 sets...
MUMBAI: India’s natural beauty heavyweight Lotus Herbals is ramping up promotion for its latest sun-shielding innovation with a multimedia marketing assault. The company’s Safe Sun Ultra...
MUMBAI: Caratlane – A Tata Product, has launched two celestial-inspired festive collections, Sol & Luna, capturing the essence of new beginnings with stunning craftsmanship in gold...
MUMBAI: JioHotstar is set to bring the sacred grandeur of Ram Navami to millions with a special live stream from Ayodhya on 6 April, from 8...
MUMBAI: JioHotstar has smashed through the 100 million subscriber barrier, a right royal victory in India’s streaming wars. The platform, a product of the $8.5 billion...
MUMBAI: The ICC Men’s Champions Trophy 2025 has knocked previous cricket viewership records for six, becoming the most-watched multi-nation cricket tournament ever in India, the ICC...
MUMBAI: When cricket fever hits India, even the paint industry pads up. As the IPL 2025 season bowls over fans across the country, Birla Opus Paints...
MUMBAI: As cricket-mad Indians prepare to be glued to their screens for the Tata Indian Premier League (IPL), JioStar is padding up to bowl advertisers a...
MUMBAI: Choosing a life partner feels a bit like booking the perfect holiday? You sift through endless options, pray the photos match reality, and hope the...
MUMBAI: Cloudtv, has announced a strategic partnership with global chipset solutions provider Mediatek. This collaboration aims to revolutionise the connected TV operating system market in India...
MUMBAI: JioHotstar has smashed the cricket ball clean out of the stadium with eye-popping viewership figures during India’s Champions Trophy final victory against New Zealand, giving...
MUMBAI: If 2024 was a cinematic knockout, then 2025 is already shaping up to be a content juggernaut for Jio Studios. After delivering a string of...
MUMBAI: Faith met the future as JioHotstar’s Mahashivratri: The Divine Night drew millions into a 15-hour spiritual odyssey, blending tradition with technology on an unprecedented scale....
MUMBAI: Now, it’s got an endorsement from leading research and data anslysis firm Ampere Analysis. JioHotstar formed through the merger of Disney+ Hotstar and JioCinema, has...
MUMBAI : Haier India is set to take centre stage in the ICC Men’s Champions Trophy 2025 as the title sponsor for Match Centre Live on...
MUMBAI: By partnering with Nielsen, Uday Shankar and Ishan Chatterjee have revolutionised the way advertising revenue is allocated in media. With all relevant consumption metrics now...
MUMBAI: JioStar has appointed Ankkit Gupta as a part of the team that oversees brand and marketing strategy for JioHotstar and JioStar platforms. Gupta has made...
MUMBAI: The launch of JioHotstar, a powerhouse streaming platform combining Jiocinema and Disney+ Hotstar, was nothing short of a marketing masterstroke. The announcement, perfectly timed with...
MUMBAI: When the ad market is tough and advertisers are demanding transparency, there is no option for publishers but to open up consumption metrics on their...
MUMBAI: There is nothing such as a freebie; everything has a price. A lot of misinformation has been put out about the charges that JioHotstar is...
MUMBAI: It’s a winner! All we can do is doff our hats to Uday Shankar and his band of JioStar men. The vice-chairman of JioStar and...
MUMBAI: It’s a giga merger. Two of India’s leading brands fusing into one. Can the branding, the logo, and brand ident that emerge be any less?...
