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Tag: Jio Fiber

  • Jio Fiber acquires 2 mn new premises despite pandemic’s blows

    KOLKATA: The last year has played a crucial role in the surge of fixed-line broadband consumption, thanks to work from home and school from home routine followed by millions. After years of tepid growth, the industry got the much-needed push and one of the largest players, Jio Fiber seems to have cashed in on the trend.

    Jio Fiber has acquired more than two million new premises over the past year, said the Reliance Industries chairman Mukesh Ambani at the company’s 44th annual general meeting on Thursday.

    “Across the world, the past 15 months have been challenging for on-the-ground physical work. Jio Fiber, Jio’s optical fiber-based, gigabit speed, fixed broadband services has also faced similar challenges. The pace of Optical fiber deployment, building connectivity, and home installations have all been slower than expected because of lockdowns and other restrictions across our country,” said Ambani.

    With more than two million new premises over the past year, Jio Fiber now has a cumulative base of three million active home and business users. “JioFiber has become the largest and the fastest-growing fixed broadband operator in India,” said the Reliance Industries chairman, “I continue to be confident of a rapid uptake of Jio Fiber services and revenue growth for Jio as India recovers from Covid.”

    Data consumption on Jio Fiber has grown to more than 3.5 times compared to a year ago. Jio entered the home broadband market in 2016. At the moment, Jio’s optical fiber network is physically present outside more than 12 million homes and business premises, with a deep fiber footprint in the top 100 cities.

    Ambani added that Jio is uniquely positioned to quickly and seamlessly upgrade to 5G. To develop a 5G ecosystem, he said, the company is working with global partners to develop a range of 5G devices. “Jio is not just working to make India 2G-mukt, but also 5G-yukt,” he said.

    Jio Fiber recently launched new post-paid plans and announced that it will not charge Jio Fiber postpaid users for installation or a security deposit of the internet setup. It is offering six and twelve months post-paid plans. The plans have been introduced at a starting price of Rs 399 per month. For customer retention, it offers free Netflix, Amazon Prime Video subscription along with others for its high-end plans.

  • Dhoni & Ranveer Singh most recalled celebs in IPL 2021 ads: Report

    Dhoni & Ranveer Singh most recalled celebs in IPL 2021 ads: Report

    MUMBAI: That Bollywood & Cricket reign supreme over Indians’ hearts and minds has never been doubted – in fact it’s a tie between both! In the annual IPL ad recall research of the Indian Institute of Human Brands (IIHB) conducted ten days after the start of the League this year both- Captain Cool Dhoni and the effervescent Ranveer Singh have come up tops with both seeming to have done equally well. This is the second consecutive year that the cricketer was at No. 1, in 2019 Shah Rukh Khan had topped the report.

    The research polled 879 respondents in the age-group of 18-35 years (M=481, F=398) across India with the survey being conducted telephonically.  

    Dream 11 was the most spontaneously recalled brand in this year’s survey, which possibly also helped enhance both the brand equity and recall of MS Dhoni who anchored the 12-ad series for the brand as its ambassador and protagonist.

    Jio Fiber, with multiple IPL teams featuring an ever-enthusiastic Ranveer Singh gyrating to a sing-song brand message came in second on recall in the research. This also helped the celebrity endorser to considerably strengthen his personal recall. This was in sync with the ultra-high recall of the brands they respectively endorse. It may be noted however, that on the IPL last year Byju’s being the most spontaneously recalled brand did not help the cause of its celebrity endorser. Shah Rukh Khan trailed behind other celebrities.  

    The study bases the celeb score on Celebrity Brand Association & Recognition to assign a metric score to each celebrity and associated brand. While Dhoni scored a high CELEBAR of 87, Ranveer achieved a score of 86, empirically almost equal to the former’s.

    Virat Kohli, expectedly did well on recall too and came third in the recall rankings. Salman Khan did surprisingly well in this year’s survey coming in at No. 4, ahead of Rishabh Pant, Rahul Dravid, Varun Dhawan, Alia Bhatt and Saurav Ganguly who followed in that sequence.

    Despite featuring heavy media weights, Ajay Devgn and Shah Rukh Khan the Vimal elaichi ad had only an eight per cent recall.  

    Interestingly, brands without celebrities like Phone Pe, Byju’s and several others performed far better, establishing that sans celebrities good advertising still works,  especially wherever media investments are heavy.

     On the ads without celebrities, the most remembered were Phone Pe, Byju’s, Vivo, One Plus, Groww, Upstox, Kia and MPL.

    Seventeen per cent of respondents spontaneously recalled Rahul Dravid’s association with CRED ad, but only two per cent could recollect that Jackie Shroff and Kumar Sanu were also a part of the campaign.  

  • ShemarooMe to bring its rich content library to JioFiber subscribers

    ShemarooMe to bring its rich content library to JioFiber subscribers

    KOLKATA: ShemarooMe, the video streaming OTT platform from the house of Shemaroo Entertainment, has associated with Jio, India's leading digital service providers, to bring its content catalogue to JioFiber users through the JioTV+ app.

    JioFiber users will now have access to ShemarooMe's vast content library, including its premium content such as Bollywood Premiere, ShemarooMe Classics Filmy Gaane, Regional and much more through the Jio Set Top Box. The entire content catalogue will be integrated within the JioTV+ app. The ShemarooMe library can be accessed by all Jio subscribers including those on mobility services. Overall, Jio users can access over more than 3500 plus titles across different languages and genres such as Bollywood, Devotional, Regional, Comedy and Kids.

    Shemaroo has always been at the forefront of providing entertainment to its audiences and has ensured that its wide array of content offerings reaches the right set of viewers through unique partnerships. Shemaroo's association with leading service providers such as Jio will enable the company to provide content that appeals to a mass audience. With Jio’s extensive reach into not only urban but also the hinterlands of India, Shemaroo will now be able to cater to the growing Jio user base.

    Shemaroo Entertainment Limited CEO Hiren Gada said, "Shemaroo has always believed in offering the best of entertainment and our integration with Jio will strengthen this promise even further and help our content reach deeper markets. Jio is one of the leading digital services companies in India that enjoys a rapidly expanding user base and, together, we will be providing the best of family entertainment with premium quality standards to consumers across all platforms." 

  • Hoichoi collaborates with JioFiber

    Hoichoi collaborates with JioFiber

    KOLKATA: The Bengali OTT platform hoichoi is now available for JioFiber customers. JioFiber customers on Silver and above plans will have access to over 2000+ hours of Bengali movies, Original Series and a wide array of content through the hoichoi Platform on their Jio Set- Top Box. Additionally, Bengali and Hindi Original Series of hoichoi will also be available through the JioTV+ app.

    The subscribers of JioFiber can watch some of the most iconic Bengali Movies of all time including latest blockbusters and World Digital Premiere Dwitiyo Purush, Love Aaj Kal Porshu, Nagarkirtan, Konttho, Vinci Da, Shah Jahan Regency, Kedara and others along with evergreen Classics by Satyajit Ray, Ritwik Ghatak, Uttam Kumar among others and even 60+ Original Series – Hello, Byomkesh, Shobdo Jobdo, Charitraheen, Eken Babu, Montu Pilot – to name some of the cult ones. Being a customer-centric platform, hoichoi continues to add World Digital Premiers, Movies and Original shows in its repertoire, every month.

    hoichoi also announced a new property this month – hoichoi Presents “First Day First Show”, under which several Bengali Films will get a direct release through Direct-to-Digital skipping the traditional theatrical release. The first venture is a film produced by the Biggest Entertainment House of Eastern India, SVF, titled Detective, based on a story by Rabindranath Tagore of the same name; the film will be releasing on 14 August.

    The entire content library of hoichoi is available with English subtitles; additionally, hoichoi features Hindi dubbed versions of its originals that allows a wider National audience to enjoy the best of Bengali content and takes the platform to a national audience.

    As the world adjusts to the new realities of work and entertainment from home, Jiofiber, with its high-speed broadband and set-top box service is best suited to meet both the needs. Users can watch premium content from hoichoi on a large screen from the comfort of their homes.

    To add onto this further benefit of our subscribers, hoichoi co-founder Vishnu Mohta said, “JioFiber users can now access the hoichoi platform and also some hoichoi content from JioTV+ app from their Jio set-top box. Combining efforts with another distribution platform will build a wider audience base and a powerful partnership as our content options are unlimited when it comes to entertaining audiences globally. This vast array of exclusive content will be accessible to a large base of users through this association.” 

  • Jio Fiber launches FTTH service across 1600 cities

    Jio Fiber launches FTTH service across 1600 cities

    MUMBAI: Jio,  the  world’s  largest  mobile  data  network,  has  today  announced  the
    commencement of JioFiber, its Fiber to the Home service, across 1,600 cities in India. With JioFiber, Jio continues to deliver on its promise of connecting the unconnected while bringing about transformational changes to Indian homes, that it started with its mobility service three years ago, on 5th September 2016.

    Currently, the average fixed-line broadband speed in India is 25 Mbps. Even in America, which is the most developed economy, it is around 90 Mbps. JioFiber, India’s first 100% ALL-FIBER broadband service, will start from 100 Mbps and go all the way up to 1 Gbps. This will propel India to top 5 broadband nations globally.

    UPCOMING JIOFIBER SERVICES:

    1.   Ultra-high-speed broadband (up to 1 Gbps)
    2.   Free domestic voice calling, conferencing and international calling
    3.   TV video calling and conferencing
    4.   Entertainment OTT apps
    5.   Gaming
    6.   Home Networking
    7.   Device Security
    8.   VR Experience
    9.   Premium Content Platform

    JIOFIBER MONTHLY PRE-PAID TARIFFS:

    GST additional on all plans, as applicable | Extra GBs are available for 6 months as introductory benefit | T&C Apply | For details visit jio.com / message ‘HELLO’ to 70008-70008 from WhatsApp For Gaming, Device Security, Home Networking, VR Experience, Video Content services, provided by RCITPL (a platform service company) and TV Video Calling & Conferencing, subscribers need to purchase compatible devices.

    MONTHLY PLANS

    1.   JioFiber plan rentals start at Rs 699 and go up to Rs 8,499
    2.   Even the lowest tariff starts with 100 Mbps speed
    3.   You can get speeds up to 1 Gbps
    4.   Most tariff plans come with access to all the services defined above
    5.   Jio is pricing the plans at less than one-tenth the global rates, to make it accessible for all, to suit every budget and every need

    LONG-TERM PLANS

    1.   JioFiber users will have access to 3, 6 and 12 month plans that provides substantially higher value
    2.   Through bank tie-ups, Jio will provide attractive EMI schemes, so customers get the benefits of annual plans by paying only monthly EMI

    JIOFIBER WELCOME OFFER

    1.   Every JioFiber user will get unprecedented value on subscribing to JioForever annual plans
    2.   With JioForever annual plan, users can get the following:
    a.    Jio Home Gateway b.   Jio 4K Set Top Box
    c.    Television Set (in Gold plan and above) d.   Subscription to your favourite OTT apps e.   Unlimited Voice and Data

    JioFiber users can choose a Welcome Offer from various price points available.

    Speaking at the launch of JioFiber, Akash Ambani, Director, Reliance Jio Infocomm Ltd, said, “Our customers are at the heart of everything we do, and all of JioFiber has been designed with the sole purpose of giving you a delightful experience. The launch of JioFiber, with its revolutionary services is just the beginning of a new and exciting journey. As always, we will continue working hard to bring more such amazing services to your home and take Jio Fiber to the next level.

    I want to specially thank our 5 Lac JioFiber Preview users, who have contributed significantly in perfecting our product and service experience. I welcome them to experience the next level of JioFiber”

    HOW TO GET JIOFIBER:

    1.   Visit  www.jio.com or download MyJio app
    2.   Register for JioFiber services
    3.   If JioFiber is available in your area, our service representatives will get in touch with you

    FOR EXISTING JIOFIBER CUSTOMERS:

    1.   For existing JioFiber users, Jio will get in touch with you for upgrading your services
    2.   Please download MyJio app, as all communication with users will happen on the MyJio app
    3.   On recharging with a monthly/quarterly/annual plan of their choice, every JioFiber user will get a Set
    Top Box to enjoy the full bouquet of services

  • Jio Fiber impact on multiplex business to be limited, will boost OTT

    Jio Fiber impact on multiplex business to be limited, will boost OTT

    MUMBAI: After revolutionising the mobile data use in the country, telecom giant Jio is now ready to turn around the fortune for the broadband sector in India. Jio Fiber is not only merely providing high-speed internet connection but it is bundling a number of offers and features like access to premium OTT services and the concurrent release of movies. The high-speed home broadband will definitely boost the over-the-top ecosystem but experts have mixed views on how it will impact theatres and multiplexes.

    At the 42nd annual general meeting of Reliance Industries Ltd (RIL), CMD Mukesh Ambani revealed 5 September as the date for the commercial launch of the much-awaited service. “Jio Fiber Services to be launched on commercial basis on 5 September 2019 – on the third anniversary of Jio’s launch. (We) plan to reach 20 million residences and 15 million business establishments in 1,600 towns,” the business tycoon announced.

    Industry veteran Paritosh Joshi pointed out that watching cinema is much more than just a question of consuming a few hours of content as it is an immersive experience. He also compared the arrival of the multiplex revolution in India about 15-20 years back which signalled a departure from basic movie experience. He added that multiplexes are trying to make experiences rich and interesting.

    “So in my opinion, theatrical exhibition business will not disappear merely because of cinema being released concurrently on digital media. Watching a film at home is different than in a
    cinema theatre where you get completely emerged in the movie experience. At some level it might even help the theatrical release because people who would not have had a chance otherwise to experience that film may sample it on their personal devices at home and then still want to really experience what the full thing is by going to the theatre,” Joshi added. Moreover, he also added that international studios operating in India may not agree for a concurrent window with Jio Fiber.

    Another veteran media analyst also agreed that multiplexes won’t be affected by Jio. He added that Indian audiences still like to go to the theatre for community viewing.

    PwC – Risk Assurance (Media, Entertainment & Sports) Managing Director Anand Punmiya said, “Getting movies at home on the day of release will be a boon for many, however going to multiplex & watching is considered "friends & family time" and there will still be takers for that as well. In fact, in recent past we experience reverse migration, wherein selective Cricket World Cup matches were exhibited in multiplexes, since multiplexes offers an enhanced viewing experience.”

    PVR Ltd also said in a statement that cinemas continue bringing people together to share a communal experience. This irreplaceable element, which is at the core of theatrical experience, continues to deliver a robust box office performance not just in a growing market such as India but also in the more matured markets such as the US, China, Europe, etc. where cinemas have regularly competed with many similar initiatives such as Netflix Original Movies.

    The company also added that for decades, theatrical release window has been a valuable model for exhibitors and producers alike. In India and globally, producers have respected the release windows and kept a sacrosanct gap between the theatrical release date and the date of release on all other platforms, i.e. DVD, DTH, TV, OTT, etc.

    "We would also like to point out that producers, distributors and multiplex owners in India have mutually agreed to an exclusive theatrical window of 8 weeks, between the theatrical release of a movie, and release on any other platform. This exclusive theatrical window is a model that is followed internationally, in order to ensure the robust financial viability of all the segments of the sector, and has been replicated in India," Inox said in a press release.

    Elara Capital vice president research Karan Taurani said that the Jio deal won’t have a big negative impact for multiplexes as the release of a movie in cinema is very important in order to get deals on digital and satellite. He also added that there are about 400 films released every year across genres and hence release of a few films directly on Jio won’t impact footfall.

    “Cinema-going is considered a family outing in India and we don’t see large budget films going for direct release on Jio. It will be limited to smaller films going directly on digital, as the economics of a big film doesn’t work for the same,” Taurani added.

    Keeping the mixed economy structure of Indian internet users, Jio Fiber’s plans have been fixed from 100 mbps speed to all the way up to 1 Gbps. The pricing will range between Rs 700 per month to Rs 10,000 per month. “Premium JioFiber customers will be able to watch movies in their living rooms the same day these movies are released in theatres,” Ambani said while revealing all the offers. Jio Fiber also comes bundled with a free subscription to premium OTT services.

    “Vodafone, Airtel, Jio are already bundling content from over-the-top platforms. It’s the sheer scale on which Jio operates and subscribers they may have that makes it more interesting for streaming service operators to deliver the product to broadband and mobile customers. One thing became clear last year – the telecom play is substantially data play and data play is all about entertainment content. The main use of data is consuming audio-visual entertainment content,” Joshi commented on Jio Fiber’s impact on the over-the-top ecosystem.

    Another analyst added that while the OTT ecosystem will definitely improve, the question is about how Jio wants to bundle the offering, which mainly depends on the pricing.

    Punmiya said, “There is a kind of "OTT War" which is in place for some time now and wherein every platform is engaged in creating unique and engaging content. While, OTT is "Content at Convenience" multiplexes offers a great viewership experience. Even if small and big screen are competing they will continue to thrive Indian markets for long given every platform have their ardent followers.”

    Balaji Telefilms’ management is also upbeat about the changes that Jio will bring. “We are looking upon this as a very positive development, it will help consumers access internet at a very high speed. We have seen previously when Jio was launched that Reliance has revolutionised this market and made internet accessible to the masses of India that fits very well with our strategy. Our content has been historically mass content, so all steps and measures taken to spread internet out at high speed like Jio Fiber will do is a positive move and a very positive development for us,” said Balaji Telefilms management in its earnings call.

  • Jio Fiber service to launch on 5 Sept 2019

    Jio Fiber service to launch on 5 Sept 2019

    MUMBAI: At the 42nd annual general meeting (AGM) of Reliance Industries Ltd (RIL), chairman and managing director Mukesh Ambani announced the much-awaited launch date for its fibre-to-the-home service. Jio Fiber will be launched on a commercial basis on 5 September on the third anniversary of the telecom giant’s launch.

    “Jio Fiber Services to be launched on commercial basis on 5 September 2019 – on the third anniversary of Jio’s launch. (We have) plan to reach 20 million residences and 15 million business establishments in 1,600 towns,” the business tycoon announced.

    In the last AGM of RIL, Ambani announced the high-speed fixed-line broadband services for retail customers. At the time of announced, Ambani revealed that it already invested more than $250 million in the industry. While the upcoming service has been on trial run since last year, he added that trial homes are, on average, consuming more than 100 GBs every month indicating the ever-increasing usage of internet in India.

    For a smooth rollout of the fibre service, Jio also made significant investments in two large multi system operators (MSOs) of India – Hathway and Den Networks. “Over the past months, we have upgraded our MSOs’ infrastructure to world-class standards. Now LCO partners can offer the largest bouquet of high-definition channels to customers with better features, reliability and customer experience than even DTH,” Ambani commented.

    Keeping the mixed economy structure of Indian internet users, Jio Fiber’s plans have been fixed from 100 mbps speed to all the way up to 1 Gbps. The pricing will range between Rs 700 per month to Rs 10,000 per month.

    To increase user engagement, Jio Fiber is set to offer various other entertainment opportunities to its consumers. Ambani also stated that Jio Fiber consumers will have access to premium over-the-top services. Moreover, Jio Fiber will launch a premium service where customers can watch movies at home on the release day itself, which will be launched in the middle of 2020.

  • Jio Fiber & Airtel gear up for broadband plans

    MUMBAI: Reliance Jio is reportedly offering a minimum of 100Mbps for the home broadband consumers, and the plans are expected to be affordable even as Airtel introduced 250 GB free broadband data plan.

    The commercial roll out of Jio’s Fiber to the Home (FTTH) broadband service may happen in June 2017, according to a previous report in Teleanalysis.

    Reliance Jio’s Fiber Preview offer has been rolled out in some areas of Delhi-NCR, Mumbai, Ahmedabad, Surat, Jamnagar, and Vadodara. The service is set for launch in other cities in a phased format.

    In September 2016, some users had discussed how the testing had begun in select residential colonies in the city of Chennai.

    Meanwhile, Airtel has introduced 250 GB free broadband data plan for postpaid customers ahead of the Jio fibre launch.

    Airtel has come up with a promotional offer that gives 5 GB of additional data every month. The company has announced its myHOME offer which is valid for each postpaid connection and digital TV service from 1 July. As per details on the site, the customer will not incur any charges for the extra data given under this offer.

    A user can bundle up to 25 postpaid connections and 25 DTH connections with the broadband service which accounts to 250 GB of additional broadband data per month.