ITV

Tag: Jaya Plus

  • Paisabazaar adds Tamil to its new campaign

    Paisabazaar adds Tamil to its new campaign

    MUMBAI: Paisabazaar.com, a marketplace for loans and cards, has launched a new TV campaign on its free credit score feature. Along with three new commercials in Hindi, Paisabazaar.com has also launched its first regional campaign in Tamil. The regional campaign features popular actor Arjun Chidambaram, talking about the relevance of checking credit score.

    Paisabazaar.com CEO and co-founder Naveen Kukreja says, “While in the last one year, we have run nation-wide campaigns through TV and digital, we now have also begun focusing on specific geographies for a better and deeper impact. We have started this strategic campaign from Tamil Nadu, one of our biggest markets and are already seeing great results. Arjun Chidambaram is an extremely popular actor among the youth and one of the future stars of Tamil cinema. We hope that making him the face of our free credit score campaign in Tamil Nadu will help us reach out to the millennial population in the state and help them get more credit-savvy.”

    Paisabazaar.com offers a credit report along with monthly updates at no cost. The free credit score feature on Paisabazaar.com, built in partnership with Experian Credit Information Company, is easy, instant and completely online.

    Paisabazaar.com chief product officer Radhika Binani adds, “We are running India’s biggest credit awareness programme, which is not only enabling customers to choose the right credit products and lenders, but also helping them improve their credit score for better credit offerings in the future. With our regular campaigns on TV, we hope to spread the free credit score message further and wider.”

    This is Paisabazaar’s second big TV campaign on their free credit score feature in less than six months. The national campaign is already on air on Star Sports HD, Star Sports SD, Sony Max, Aaj Tak, NDTV India, etc. The Tamil commercial is being aired on Tamil channels like Sun TV, KTV, Jaya Plus, News18 Tamil Nadu and others.

  • Mavis to restore Jaya signals to Asianet in October: TDSAT

    Mavis to restore Jaya signals to Asianet in October: TDSAT

    NEW DELHI: Mavis Satcom Ltd has been directed by the Telecom Disputes Settlement and Appellate Tribunal to restore the connection to Asianet Satellite Communication Ltd from 1 October 2016.

    Before that, Mavis and Asianet will sign the interconnect agreement, member B B Srivastava said in his directive of 19 September 2016.

    Listing the matter for 18 October, the Tribunal however made clear that this would be without prejudice to the rights and contentions of either party.

    The Tribunal was informed by the Mavis that the Jaya TV signals are now being supplied only on HD format and according ot Mavis’ communication to the Telecom Regulatory Authority of India, the rate is Rs 40 per subscriber per month. With regard to other three channels – Jaya Plus, JMOVIE and JAYAMAX – the rates of Mavis as per existing published RIO are Rs 1.68, Rs 2 .52 and Rs 2.52 respectively per subscriber per month.

    Mavis counsel Meet Malhotra submitted that their RIO is under updation and would be published on their website soon.

  • Mavis to restore Jaya signals to Asianet in October: TDSAT

    Mavis to restore Jaya signals to Asianet in October: TDSAT

    NEW DELHI: Mavis Satcom Ltd has been directed by the Telecom Disputes Settlement and Appellate Tribunal to restore the connection to Asianet Satellite Communication Ltd from 1 October 2016.

    Before that, Mavis and Asianet will sign the interconnect agreement, member B B Srivastava said in his directive of 19 September 2016.

    Listing the matter for 18 October, the Tribunal however made clear that this would be without prejudice to the rights and contentions of either party.

    The Tribunal was informed by the Mavis that the Jaya TV signals are now being supplied only on HD format and according ot Mavis’ communication to the Telecom Regulatory Authority of India, the rate is Rs 40 per subscriber per month. With regard to other three channels – Jaya Plus, JMOVIE and JAYAMAX – the rates of Mavis as per existing published RIO are Rs 1.68, Rs 2 .52 and Rs 2.52 respectively per subscriber per month.

    Mavis counsel Meet Malhotra submitted that their RIO is under updation and would be published on their website soon.