Mumbai: India’s sole and autonomous market research industry body, Market Research Society of India (MRSI) announces the adoption and implementation of its latest Socio-economic Classification System,...
Mumbai: Wavemaker India, GroupM’s most awarded agency, has announced key appointments to further strengthen its North leadership team. The agency has appointed Jasmine Sachdeva as managing...
Mumbai: Retention is no longer just about the last phase of the customer journey anymore. In a traditional organisation such as a bank, retention would only...