ITV

Tag: Jamnalal Bajaj

  • WAT’s Your Big Idea 2.0 gets bigger

    WAT’s Your Big Idea 2.0 gets bigger

    MUMBAI: After the success of its inaugural edition last year, digital and social media agency WATConsult has launched WAT’s Your Big Idea (WYBI) 2.0. It is the second season of WYBI, a digital ideation competition for colleges across India that provides a unique platform and opportunities to the next generation in the field of digital advertising and marketing.

    This year, besides the cash prize, endorsed certificate, and an assured job offer, the winning team will also get an opportunity to visit Cannes Lions in 2018.

    During WYBI,students get an opportunity to work on live projects, understand the nuances of creating digital campaigns for notable brands, and showcase their creative skills to the best brand marketers in the country.

    The agency has partnered institutes such as MICA, SIMC, IIM Bangalore, IIM Indore, SP Jain, Jamnalal Bajaj, NMIMS, and Jai Hind along with brands like Swarovski, Madame Tussauds, HE face wash, Savlon (ITC Group), Jack and Jones, and Naturolax (Piramal Healthcare).

    WATConsult founder and CEO Rajiv Dingra said, “Considering the overwhelming responses from students last year, we decided to offer them an international platform to meet, be inspired, and interact with the advertising stalwarts of the world. The winning team will have the opportunity to win an all-expenses trip to Cannes Lions 2018.”

    Dentsu Aegis Network chairman and CEO South Asia Ashish Bhasin added, “Last year was a benchmark setter. The students came up with some exciting and innovative ideas and I am looking forward to the entries this year. WATConsult’s initiative has helped us find some really good talent and we will continue supporting their efforts.”

  • Radio City strenghtens workforce; appoints Mumbai, Chennai station heads

    Radio City strenghtens workforce; appoints Mumbai, Chennai station heads

    MUMBAI: Music Broadcast Pvt. Ltd (MBPL) owned Radio City has, as part of its overall growth plans in the second phase of FM expansion, aggressively expanded its workforce recruiting over 70 professionals in the last 70 days.

    The appointments have been made across all levels in the sales, marketing, programming and technical departments. The two top-level recruitments have been Krishna Iyer and Madhusudhan who have been appointed as the station heads for Mumbai and Chennai respectively.

    An MBA from Jamnalal Bajaj Institute of Management Studies, Iyer comes from the advertising industry, having worked with agencies such as Lowe, Enterprise Nexus and JWT over the last 14 years. The company claims that Iyer’s skills and expertise in working with creative teams will help Radio City, Mumbai retain its leadership position in the FM space and further strengthen and drive its innovative content and communication platform.

    Madhusudhan has over 10 years experience in organisations like ANP Sanmarg Life Insurance, Idea Cellular and HCL-Nokia. He will be instrumental in Radio City’s launch in Chennai.

    Amidst this recruitment drive, Radio City Delhi and Lucknow vice president and station head Amritendu Roy, has put in his papers citing personal reasons after a two-year stint at Radio City.

    Under his stewardship, Radio City Delhi consolidated its listenership and increased it to over two million in Delhi and the NCR. He also spearheaded major content innovations and interactive station promotions in Delhi. According to an official release, his stint at Radio City Lucknow has helped strengthen Radio City’s Corporate Social Responsibility initiatives by furthering private-public partnerships to support various causes.

    Radio City national HR head Ashish Gharde said, “Radio City aims to be the best employer in the media industry. Our recent recruitment drive has been phenomenal and also a huge challenge, especially due to the limited talent available within the radio space and the dynamic situation in the media industry. In such a scenario, we had to look outside and I am glad that we have been largely successful in putting together a talented team across all our stations. Retention is also a key issue and we have initiated measures to retain and upgrade skills of key personnel within Radio City. Having said that, Amrit’s decision to leave will be a setback for us and surely he’ll be missed.”